Technical Content Marketing Head

About us:

At Astra Security, we're not just a team; we're innovators, protectors, and storytellers.

As a U.S. & India based powerhouse, we proudly offer a state-of-the-art Pentest Platform that mimics hacker behaviour. We're not just about finding vulnerabilities; we've discovered 100,000+ of them for our clients! And guess what? We defend against over a million threats daily. 

Our accolades speak for our excellence—from being recognized as ‘The Most Innovative Security Company’ by Prime Minister Narendra Modi to bagging the CyberTech100 title in 2021.

Why Join Us?

Because words are magical, and here at Astra, we believe they can make the digital world safer.

We're on a thrilling journey, and we need You, who can translate intricate technical tales into captivating content. Ready to embark on this cyber-adventure?

Your Mission (If You Choose to Accept):

• Craft content that bridges the gap between tech buffs and novices—think blog posts, white papers, and landing pages.
• Play a pivotal role in content management and project coordination.
• Guide and inspire budding writers on our team.
• Join forces with SEO, development, and design maestros to produce stellar content.
• Ensure every word we publish is a masterpiece—optimised, insightful, and valuable.
• Work with the marketing and frontend developer on the feedback shared and amend design changes.
• Work & come up with design guidelines for the brand

Requirements:

• 4+ years in content writing, especially in SaaS or content marketing realms.
• A flair for SEO and a penchant for NLP.
• The ability to decode complex tech puzzles and pen them down with finesse.
• Organizational prowess, self-driven spirit, and an eagle-eyed attention to detail.
• Prior experience of content marketing would be a big plus. 
• A sprinkle of experience in the cybersecurity world would be the cherry on top!
• Bonus: Familiarity with WordPress/Webflow CMS.

Benefits of joining the Astra Squad:

• Embrace the cosy remote work lifestyle.
• Feel the startup adrenaline pumping through your veins.
• Your brilliance showcased to thousands of eager readers and users.
• Revel in our open, growth-centric ambiance; it's like a digital playground.
• Dive deep into the captivating world of cybersecurity.
• And yes, get ready for some unforgettable workcations—think Chikmagalur & Jim Corbett. 

About Company:

Gevme is a fast-growing company based in Singapore providing a virtual & hybrid event platform for building unique experiences. It is used by event professionals worldwide to build, operate and monetise events for some of the biggest brands. The flexibility of the platform provides them with limitless possibilities to turn any event idea into reality. Gevme has powered hundreds of thousands of events around the world for clients like Facebook, Netflix, Starbucks, the Singapore Government, Forbes and MasterCard. We are a product company with a strong engineering and family culture; we are always looking for new ways to empower event professionals through technology. We’re on a mission to groom the next generation of event technology thought leaders as we grow.

Job Description:

We are looking for a tech-savvy content ninja with 1- 4 years of experience to drive the content creation process for Gevme. As a content ninja, you will be required to research and define desired target audiences, own the content creation and publishing process, and monitor consumer and content metrics.

To ensure success as a content ninja, you should have a keen eye for detail, be highly creative and be an execution monster. As a content ninja at Gevme, you’ll have complete autonomy to create and execute a content calendar that appeals to your creative genius irrespective of the style, format or medium.

Responsibilities:

• Own content writing and publishing to drive and retain traffic to various brand touchpoints
• Developing clear and engaging content that is consistent with the company's brand image and addresses both business goals and consumer needs.
• Creating content for a variety of platforms including blogs, websites, emails, ads, podcasts and social media.
• Proofreading and editing content before publishing.
• Ensuring that SEO and SMO strategies are effectively implemented.
• Managing content calendars and ensuring that the content remains consistent across all platforms.
• Coordinating with the marketing and design teams to ensure the timely delivery of assignments.
• Tracking consumer and content analytics and generating reports and presentations.
• Keeping up to date with content trends, consumer preferences, and advancements in technology.

About Us

Aura is developing a platform to help companies/communities mint, buy, trade and sell NFTs in the easiest manner possible. Developing a state-of-the-art storefront customised to the community and a user-friendly interface to unlock the digital growth of companies in the gaming space by leveraging the power of NFTs. We are assembling a high-performing team from the tech ecosystem to build this product and compete with the likes of OpenSea.

Requirements:

• Create compelling content, visuals, and messaging for campaigns.
• Lay the foundation for a consistent brand voice and tone, content strategy, and roadmap for regular content execution.
• Continually optimise strategy and content, pull analytic reports showing data on engagement, reach, conversion and deliverables, analyse strategy & content performance, communicate it to the key stakeholders and optimise based on the findings.
• Craft and maintain technical write-ups and educational content on platforms like medium (both long and short form) to help bridge any gaps in understanding.
• Develop editorial calendars and ensure deadlines are met
• Create and oversee the development of creative marketing campaigns that resonate with our target audience.
• Utilize your expertise in digital marketing to plan, optimize, and manage online advertising campaigns on platforms such as Google Ads, Facebook, Twitter, and others.
• Analyze campaign performance, gather insights, and make data-driven decisions to improve marketing effectiveness.
• Monitor industry trends, competitor activities, and consumer behaviour to identify new opportunities.
• Build and maintain relationships with external partners, agencies, and influencers.

Skills and Qualifications

• Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
• 4+ years of proven experience in a marketing role with a track record of successful campaigns and team management.
• Strong understanding of both content strategy, creative campaign development and digital distribution channels.
• Proficiency in using digital marketing tools, including Google Ads, Facebook Business Manager, and Twitter Ads.
• Excellent analytical and problem-solving skills, with the ability to interpret data and translate it into actionable insights.
• Creative thinker with the ability to identify and act on new opportunities.
• Strong project management and organizational abilities.
• Knowledge of industry trends and best practices in marketing.
• Ability to adapt to a fast-paced and dynamic work environment.

Benefits

• Work on the cutting edge of blockchain technology and the upcoming use-case of NFTs (Non-Fungible Token)
• Be a part of an early-stage start-up with funding from the founders of Polygon
• We have great benefits of work from anywhere policy with flexible working hours that allow us to focus on work-life balance. Additionally, we do provide frequent offsites and have an unlimited leave policy.

Volar Fashion is currently hiring Social Media Marketing Intern for our b2c women's fashion brand

Job Location: Kandivali West. Mumbai 

Job Type: Full-time, WORK FROM OFFICE only

Office Timing: 10 am - 6 pm (Mon-Fri), 10 am - 2 pm (Sat)

Duration: 6 months

Salary: 10 K

A candidate who is ready for 6 month full-time, in office internship should only apply.

Intern's day-to-day responsibilities include:

Develop content calendars on a weekly and monthly basis for fashion brand

Monitor analytics with the social media team to identify viable ideas

Create engaging social media posts, stories, and reels and post online

Engage with the audience on social platforms

Research on marketing trends, content ideas, strategies, Influencers.

Key Skills:

Any internship experience in social media marketing

Excellent verbal and written communication skills

Knowledge of Facebook, Twitter, Instagram, YouTube, and Pinterest

Basic knowledge of Canva, PPT, MS Word, Excel

We are looking for an experienced Social Media Executive to assist in the planning, execution and optimization of our online marketing efforts for our d2c women fashion brand. Individual should be experienced preferably from fashion industry.

Immediate joining preferred.

Job Location: Kandivali West, Mumbai (western line candidate)

Job Type: Work From Office, Full-Time

Exp: 2-3 years

Responsibilities of Social Media Executive:

• Identify target audiences, objectives and desired outcomes of marketing campaign
• Assisting in photoshoots, product styling, mood boards, product naming and descriptions and creatives for social media
• Research and develop marketing strategy, and evaluate success strategy
• Develop content of marketing campaigns
• Manage the brand’s website and e-commerce destination, as well as spearhead monthly email newsletters
• Identify and develop relationships with key digital influencers
• Work with social media team and align strategy across relevant platforms including Facebook, Instagram, Twitter and Pinterest; identify and prioritize new and relevant channels
• Day-to-day content planning with colleagues, creation, posting and management across the channels

Qualifications:

• Degree in marketing or related field
• Experience in social media marketing, influencer marketing, content writing.
• Strong analytical, communication, time-management and creativity skills
• Good English communication and writing skills required; the ability to understand, help define, and articulate the fashion brand is essential
• Immediate joining preferred

• copy writing experience with good Advertising agency or design studio
• Possession of creative flair, versatility, conceptual/visual ability and originality
• Able to write long copy for website, brochures, blog and short and creative copy for ad campaigns, social media etc.
• Developing creative ideas and concepts for various media vehicles like taglines, jingles, ad campaigns, brochures, social media posts etc.
• Writing clear, persuasive, original copy
• Proofreading copy to check spelling and grammar
• Amending, revising or redeveloping adverts or campaigns in response to feedback from the creative director, account team or clients;
• Overseeing campaigns through the production stage to completion

Our client is a Delhi based healthcare platform that is dedicated to Ayurveda and provides wellness solutions to its customers that is tailored and fine-tuned to their requirements. They have created a unique balance of Ayurvedic herbs and western medicine to come up with courses and medical advice which will not only rid their patients of the illness but also helps them bring the body back into balance.

Their services are available across the globe, with over 65% of their client base being from US, UK, and Canada. The company's primary focus is on Ayurveda and taking the ancient knowledge to anyone who wishes to bring back balance to their health and apply the tools in their everyday life.

What you need to have: