
Senior SEO and Digital Marketing Manager
We are seeking a highly experienced and results-driven Senior SEO and Digital Marketing Manager to join our team. The ideal candidate should have a minimum of 10 years of experience in SEO and Digital Marketing, with expertise in various specializations such as search engine optimization, social media optimization, online reputation management, lead generation, and E-commerce SEO. As a Senior Manager, you will be responsible for developing and implementing effective digital marketing strategies, managing a team, and driving growth for our clients.
Responsibilities:
· Create, implement, and monitor digital marketing strategies that are up to date with industry needs and best practices.
· Maximize team performance by setting daily, weekly, and monthly targets and closely monitoring progress.
· Develop and implement monetization plans for mobile apps and optimize website performance.
· Understand and achieve client goals and objectives through effective digital marketing campaigns.
· Oversee the integrated development and maintenance of digital assets, including websites, social media platforms, and blogs.
· Manage the content and engagement of all social media channels, including Facebook, Twitter, YouTube, LinkedIn, etc.
· Provide training and updates to the SEO team on current trends in digital marketing.
· Conduct online reputation management activities to maintain and enhance brand reputation.
· Manage social media campaigns for various brands in India, ensuring maximum reach and engagement.
· Review client websites and develop comprehensive search engine optimization plans.
· Make strategic recommendations applicable to client campaigns and ensure their implementation.
· Develop, implement, and manage SEO, Google AdWords, and social media strategies for new and existing projects.
· Coordinate with team members to develop and manage reports, analysis, and client updates.
· Utilize social networking platforms for lead generation and campaign marketing.
· Optimize local listings on Google, Bing, and other prominent websites.
· Implement E-commerce SEO strategies to improve the visibility and ranking of client's online stores.
· Perform keyword research for product optimization, create compelling product descriptions, and optimize product pages for search engines.
· Develop and execute link building strategies specific to E-commerce websites.
· Monitor and analyze E-commerce website performance, providing recommendations for improvements in website structure, user experience, and conversion optimization.
· Stay up to date with the latest trends and developments in E-commerce SEO, including platform-specific optimizations for popular E-commerce platforms such as Shopify, Magento, or WooCommerce.
Skills and Abilities:
· Vast experience in search engine optimization (SEO) and social media optimization (SMO).
· Strong knowledge of local SEO, on-page SEO, off-page SEO, and E-commerce SEO.
· Expertise in online reputation management (ORM) and social media optimization.
· Proven track record of high-authority link building and off-page SEO techniques.
· Proficiency in Google Analytics, webmaster tools, and other SEO software.
· Familiarity with the latest search engine changes and updates, including Google's Panda and Penguin algorithms.
· Ability to analyze website performance and make content modifications based on keyword research.
· Experience with PPC platforms such as Google Ads and Facebook Ads.
· Knowledge of email marketing strategies and implementation.
· Proficiency in Amazon and Flipkart product listings, review generation, and paid marketing.
· Understanding of Amazon and Flipkart search engine optimization (SEO) techniques.
· In-depth knowledge of E-commerce SEO strategies and best practices.
· Familiarity with popular E-commerce platforms such as Shopify, Magento, or WooCommerce.
· Strong analytical skills with the ability to monitor and analyze E-commerce website performance metrics.

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- Collaborate with other developers and stakeholders to ensure successful project completion.
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- Bachelor's degree in Computer Science, Software Engineering, or related field.
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- Strong knowledge of Angular 2+ and TypeScript.
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Counseling the students over the study abroad options & training products of Jamboree.
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Self-starter, self -motivated.
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Secondary Skill: IBM FileNet Capture/Oracle DBA/
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What you will do:
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Desired Candidate Profile
What you need to have:- Master’s degree in Business Administration or similar field
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**Responsibilities**
- Coding and Development. The desired candidate will be responsible for developing next-generation web applications & software products
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**Technical Skills**
- In-depth knowledge of MongoDB, AngularJS, Node.js, React.js and good work experience in MEAN / MERN Stack.
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**Non-Technical Skills**
- Must have good oral and written communication skills
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Strong experience in Core java technologies
Good experience in Restful Webservices
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Good Communication Skills & client/customer interaction experience.
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Analyze user engagements (e.g. click-through and bounce rates)
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Research how emerging social networks and features can benefit our company
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Previous work experience as a Social Media Analyst, Social Media Coordinator, or similar role
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In-depth understanding of SEO, keyword research, and Google Analytics
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Excellent communication skills
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Job Responsibilities:
Must-have
Hands-on experience with automated testing
Experienced in testing process, methodologies
Web services knowledge and understanding (preferably REST)
Experience in programming (preferably Java and/or JavaScript)
Experience with Web automation tools like Selenium is required
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Experience with creating/maintaining test automation frameworks (preferably Protractor, REST-Assured, and for Mobile Espresso, XCTest)
Experienced in developing automation scripts for Functional testing, Regression testing, System Integration testing, Component testing, Negative testing
Proven Test Analyst skills (creating test schedules, organizing test suites, test execution, etc)
Ability to work both independently and effectively in teams
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Experience with Load and Performance testing using Jmeter preferred
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Experience in API testing using Newman, Postman
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