Senior SEO and Digital Marketing Manager
We are seeking a highly experienced and results-driven Senior SEO and Digital Marketing Manager to join our team. The ideal candidate should have a minimum of 10 years of experience in SEO and Digital Marketing, with expertise in various specializations such as search engine optimization, social media optimization, online reputation management, lead generation, and E-commerce SEO. As a Senior Manager, you will be responsible for developing and implementing effective digital marketing strategies, managing a team, and driving growth for our clients.
Responsibilities:
· Create, implement, and monitor digital marketing strategies that are up to date with industry needs and best practices.
· Maximize team performance by setting daily, weekly, and monthly targets and closely monitoring progress.
· Develop and implement monetization plans for mobile apps and optimize website performance.
· Understand and achieve client goals and objectives through effective digital marketing campaigns.
· Oversee the integrated development and maintenance of digital assets, including websites, social media platforms, and blogs.
· Manage the content and engagement of all social media channels, including Facebook, Twitter, YouTube, LinkedIn, etc.
· Provide training and updates to the SEO team on current trends in digital marketing.
· Conduct online reputation management activities to maintain and enhance brand reputation.
· Manage social media campaigns for various brands in India, ensuring maximum reach and engagement.
· Review client websites and develop comprehensive search engine optimization plans.
· Make strategic recommendations applicable to client campaigns and ensure their implementation.
· Develop, implement, and manage SEO, Google AdWords, and social media strategies for new and existing projects.
· Coordinate with team members to develop and manage reports, analysis, and client updates.
· Utilize social networking platforms for lead generation and campaign marketing.
· Optimize local listings on Google, Bing, and other prominent websites.
· Implement E-commerce SEO strategies to improve the visibility and ranking of client's online stores.
· Perform keyword research for product optimization, create compelling product descriptions, and optimize product pages for search engines.
· Develop and execute link building strategies specific to E-commerce websites.
· Monitor and analyze E-commerce website performance, providing recommendations for improvements in website structure, user experience, and conversion optimization.
· Stay up to date with the latest trends and developments in E-commerce SEO, including platform-specific optimizations for popular E-commerce platforms such as Shopify, Magento, or WooCommerce.
Skills and Abilities:
· Vast experience in search engine optimization (SEO) and social media optimization (SMO).
· Strong knowledge of local SEO, on-page SEO, off-page SEO, and E-commerce SEO.
· Expertise in online reputation management (ORM) and social media optimization.
· Proven track record of high-authority link building and off-page SEO techniques.
· Proficiency in Google Analytics, webmaster tools, and other SEO software.
· Familiarity with the latest search engine changes and updates, including Google's Panda and Penguin algorithms.
· Ability to analyze website performance and make content modifications based on keyword research.
· Experience with PPC platforms such as Google Ads and Facebook Ads.
· Knowledge of email marketing strategies and implementation.
· Proficiency in Amazon and Flipkart product listings, review generation, and paid marketing.
· Understanding of Amazon and Flipkart search engine optimization (SEO) techniques.
· In-depth knowledge of E-commerce SEO strategies and best practices.
· Familiarity with popular E-commerce platforms such as Shopify, Magento, or WooCommerce.
· Strong analytical skills with the ability to monitor and analyze E-commerce website performance metrics.
Subodh Popalwar
Software Engineer, Memorres
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About Company
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INTRODUCTORY STATEMENT
Anaxee has 9000 ‘Digital Runners’ spread across 11000 pin codes of India, providing REACH in deep rural hinterland all over India. We further aim to create 250000 Runners across India. To have effective communication with all these Runners, we want to set up an in-house Department of Communication, where we need a team of Social Growth Hackers who know how to use the latest social media platforms and communicate exceptionally well in words, in Hindi & English.
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Digital Marketing | Email Automation | Content Writer | Creative & Copywriting | Video Maker | Video Editor | Social Marketing | Newsletter | Blogs | PR | Public Relations | Email Automation | Marketing Automation
Video: https://www.youtube.com/watch?v=7QnyJsKedz8" target="_blank">Check out our company pitch (6 min video) to understand the goal - https://www.youtube.com/watch?v=7QnyJsKedz8" target="_blank">https://www.youtube.com/watch?v=7QnyJsKedz8
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Follow CutshortSubodh Popalwar
Software Engineer, Memorres