Senior SEO and Digital Marketing Manager
We are seeking a highly experienced and results-driven Senior SEO and Digital Marketing Manager to join our team. The ideal candidate should have a minimum of 10 years of experience in SEO and Digital Marketing, with expertise in various specializations such as search engine optimization, social media optimization, online reputation management, lead generation, and E-commerce SEO. As a Senior Manager, you will be responsible for developing and implementing effective digital marketing strategies, managing a team, and driving growth for our clients.
Responsibilities:
· Create, implement, and monitor digital marketing strategies that are up to date with industry needs and best practices.
· Maximize team performance by setting daily, weekly, and monthly targets and closely monitoring progress.
· Develop and implement monetization plans for mobile apps and optimize website performance.
· Understand and achieve client goals and objectives through effective digital marketing campaigns.
· Oversee the integrated development and maintenance of digital assets, including websites, social media platforms, and blogs.
· Manage the content and engagement of all social media channels, including Facebook, Twitter, YouTube, LinkedIn, etc.
· Provide training and updates to the SEO team on current trends in digital marketing.
· Conduct online reputation management activities to maintain and enhance brand reputation.
· Manage social media campaigns for various brands in India, ensuring maximum reach and engagement.
· Review client websites and develop comprehensive search engine optimization plans.
· Make strategic recommendations applicable to client campaigns and ensure their implementation.
· Develop, implement, and manage SEO, Google AdWords, and social media strategies for new and existing projects.
· Coordinate with team members to develop and manage reports, analysis, and client updates.
· Utilize social networking platforms for lead generation and campaign marketing.
· Optimize local listings on Google, Bing, and other prominent websites.
· Implement E-commerce SEO strategies to improve the visibility and ranking of client's online stores.
· Perform keyword research for product optimization, create compelling product descriptions, and optimize product pages for search engines.
· Develop and execute link building strategies specific to E-commerce websites.
· Monitor and analyze E-commerce website performance, providing recommendations for improvements in website structure, user experience, and conversion optimization.
· Stay up to date with the latest trends and developments in E-commerce SEO, including platform-specific optimizations for popular E-commerce platforms such as Shopify, Magento, or WooCommerce.
Skills and Abilities:
· Vast experience in search engine optimization (SEO) and social media optimization (SMO).
· Strong knowledge of local SEO, on-page SEO, off-page SEO, and E-commerce SEO.
· Expertise in online reputation management (ORM) and social media optimization.
· Proven track record of high-authority link building and off-page SEO techniques.
· Proficiency in Google Analytics, webmaster tools, and other SEO software.
· Familiarity with the latest search engine changes and updates, including Google's Panda and Penguin algorithms.
· Ability to analyze website performance and make content modifications based on keyword research.
· Experience with PPC platforms such as Google Ads and Facebook Ads.
· Knowledge of email marketing strategies and implementation.
· Proficiency in Amazon and Flipkart product listings, review generation, and paid marketing.
· Understanding of Amazon and Flipkart search engine optimization (SEO) techniques.
· In-depth knowledge of E-commerce SEO strategies and best practices.
· Familiarity with popular E-commerce platforms such as Shopify, Magento, or WooCommerce.
· Strong analytical skills with the ability to monitor and analyze E-commerce website performance metrics.
Shubham Vishwakarma
Full Stack Developer - Averlon
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Are you passionate about coding, problem-solving, and building high-performing SAP solutions?
We’re looking for a skilled SAP ABAP Developer to join our dynamic team!
📍 Location: [Hybrid – Coimbtore and Gurgaon]
🕒 Employment Type: [Full-time]
💰 Experience Level: [Minimum 4 years for Gurgaon location & 8 years for Coimbtore location ]
- Proven experience in SAP ABAP development (ECC / S/4HANA).
- Strong knowledge of Reports, ALV, BAPIs, BADIs, Enhancements, Smart Forms, IDOCs, and OData services.
- Hands-on experience with SAP Fiori / CDS Views / Workflow (nice to have).
- Excellent analytical and communication skills.
- Experience in building and exposing RAP APIs.
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Responsibilities include, but may not be restricted to:
- Analyze an organization and understand its processes and systems, to define the current state of the process (as is process map) and documenting relevant information needed to determine automation potential. The examples are as below :
- Process steps, number of applications involved, and process steps per application
- Process volumes, including any seasonal variations.
- FTE needed to execute the process
- Average handling time
- Process interdependencies
- Target SLA , Financial or regulatory points associated with the process.
- Process error rate, error volumes, and exception handling steps
- % of process steps including paper, voice, digital etc.
- Define the future state and/or business solution to automate the defined processes by designing the to-be process maps that includes some of the following information:
- Identifying & documenting clearly
- The steps in the process suited for automation
- The source systems, work queues, the flow of the steps, the decision points, the exception paths, and the business rules
- Outputs and exceptional handling scenarios
- Scenarios and test data
- Reduction in Average handling, and FTE takeout as a result of automation
- Recommendations to alter or reengineer process to improve automation potential
- Processes that are not suitable, or would not lend any return on investment
- Ensures the designs are documented within the defined project timelines, and with quality.
- Performs Quality Control via reviews of the design created by other business analysts.
- Responsible for receiving the sign-off on the design from the customer, and place the design under configuration control.
- Serves as the functional expert for the development and test teams.
- Resolve queries/issues from the development and test teams.
KEY SKILLS
- 6 - 10 years of experience in requirements gathering, requirement management, gap analysis and SDLC.
- Working experience as a process architect/business analyst
- Experienced in writing Use Cases and High Level Functional cum Technical analysis deliverables
- Experience in working with key business representatives, data owners, end users, application designers and data architects to model current & to be processes.
- Eye for detail and good documentation skills are needed
- Fluency in English, both written and verbal essential
- Strong ability to understand the steps of a process that lend itself to automation. Knowledge of key features of the automation product is needed.
- Advanced problem solving and analytical skills.
- Ability to multi task in a fast-paced environment.
AngularJS (1.x)
Angular (2+)- Experience Level: 2+ years
- Strong skills in TypeScript and Angular, modern web development using technologies like
- Angular, NgRx, RxJS, TypeScript, modern CSS frameworks and webpack.
- Some experience with RESTful API’s, basic HTTP knowledge, GET/POST etc
- Experience of end-to-end full software development life cycle and best-practice
- methodologies.
- Good Communication skills.
Ruby
Ruby on Rails (ROR)- Bachelor’s degree in computer science, computer engineering, or related field.
- Experience working with ruby on rails as well as libraries like Resque and RSpec.
- Ability to write clean ruby code.
JavaRoles/Responsibilities:
Own a team of 15-20 Developers and QAs at various levels
Provide continuous feedback, training and make sure team is working on their full
potential at all time
Review the architecture/design of a product/module/feature and provide feedback
Architect, design and/or hands-on code the critical portion of a
product/module/feature
Mentor the tech-leads on architecting the product to deliver on-time
Jobs Skills required:
Strong tech background of working in product company
Understanding of various backend and frontend technologies and its core concepts
Ability to understand the business problems and solve it with innovative tech
solutions
Very strong analytical and problem-solving skills in super changing environment
Python
Data AnalyticsJava
JavascriptKnowledge on Model to Code Generation
Ability to work independently, with minimal training and direct guidance
Ability to respond to customer inquiries quickly
Ability to quickly modify/setup routes
Familiarity with Rhapsody Secure transmission protocols (e.g. Secure File Transfer (SFT) and Secure Object Access Protocol (SOAP) routes process, etc.
Prior experience with protocols like OSLC, SOAP and REST APIs
Ability to identify and resolve exceptions with electronic data exchange between EMR data submitters, and data recipients.
Knowledge of HL7/XML/FHIR/EDI standards
Strong in building JUnit tests during development
Java
Spring Boot● Strong knowledge of data structures and designing for performance, scalability and availability.
● Solid understanding of multithreading, MVC, and strong OO skills.
● Good understanding of micro services architecture.
● Good understanding of development tools and processes.
● Good knowledge of cloud environment GCP, AWS
● Code, develop, design and architect the product.
● Design, implement and maintain highly scalable, multi-tier, distributed server software applications.
● Deliver across the entire product life cycle, design, build, deploy, test, release and support.
● Working directly with developers and product managers to conceptualize, build, test and release
products
Our client is a Mumbai based healthtech company that works in the field of digital therapeutics. It leverages human and technological interventions to cater to patients suffering from diabetes, obesity, PCOS, among others. Designed to complement doctors’ medical therapy, its programs offer 360-degree guidance regarding nutrition, exercise, sleep and other factors which help patients achieve their physical and mental health goals.
Founded by well experienced healthcare professionals and engineers this one of a kind startup is disrupting the healthcare space by offering hassle free personalised digital therapeutic solutions.
80% of your time on Business Development:
a. Manage the whole sales cycle from initial interest through sales activation.
b. Working closely with the AVP and designing an outreach strategy for corporate clients which include HR Heads, CHRO's, Business Heads and other decision makers.
c. Attending Sales calls and meetings. Identify new opportunities in the market, building relationships with prospects as an expert on employee wellness.
d. Adhering to monthly and quarterly targets.
e. Think critically about sales data and recommend new and scalable strategies to improve both sales numbers and the customer experience.
20% of your time on Account Management:
a. Acquiring a thorough understanding of the clients’ key needs and requirements and ensuring best-in-class client service.
b. Build and maintain professional relationships with the clients to retain them for a long-term.
c. Deeply instilled hustle to upsell and nudge the partners towards renewal.
d. Preparing, maintaining and updating relevant data and reporting the same to the business in regular intervals.
e. Coordinating with various internal stakeholders such as various departments and also external stakeholders such as the clients.
f. Educating and updating the clients about the various products/services of the company at the right time.
Minimum 4+ years of B2B sales experience.
High level of natural intelligence, coupled with strong interpersonal skills.
High degree of coachability and great listening skills.
The desire to grow as a leader in a fast growing technology company.
Excellent oral and written communication skills.
Prior experience of selling to HR Leaders.
Understanding of the Digital health industry will be a plus.
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon