Sr. QA Engineer

Job Title: Digital Marketing Executive

Job Type: Full Time

Location: Indore

Summary/Objective:

We are looking for an experienced and results-driven Digital Marketing Executive to join our dynamic marketing team. The ideal candidate will be responsible for implementing effective digital marketing strategies to optimize our online presence.

Responsibilities:

•     SEO: Implement and manage search engine optimization (SEO) strategies to improve search rankings and drive traffic to our website.

•     Social Media Marketing (SMM): Develop and execute social media strategies across platforms such as Facebook, Instagram, Twitter, and LinkedIn.

•     Pay-Per-Click (PPC) Campaigns: Create and manage PPC campaigns to generate leads and increase brand visibility.

•     Facebook and Instagram Setup: Manage the setup and maintenance of our Facebook and Instagram shopping features.

•     Shopping Engine Product Feed: Oversee the submission of product feeds to various shopping engines and ensure they are optimized for maximum visibility and conversion.

•     Data Analysis & Reporting: Utilize Excel for data analysis and creating detailed marketing reports to track performance and inform strategy.

•     Social Media Post Scheduling: Utilize social media post scheduling tools to plan and publish content efficiently.

•     Email Marketing: Implement email marketing campaigns using various tools to engage with customers and prospects.

Qualifications/Requirements:

Education:

•     Bachelor's degree in Marketing, Digital Media, or related field.

Experience:

•     Proven experience in digital marketing.

•     Strong understanding of SEO, SMM, and PPC.

•     Proficient in Microsoft Excel for report creation and data analysis.

•     Familiarity with social media calendar planning and posting schedule.

•     Experience with email marketing tools and strategies.

•     Experience in e-commerce marketing.

•     Certifications in Google Analytics, Google Ads, or similar platforms.

Skills:

•     Creative thinking with a focus on innovation and problem-solving.

•     Excellent communication and analytical skills.

CashKaro.com

Did you know?

We are a certified Great Place to Work organization! CashKaro is India’s largest Cashback and Coupons website, backed by Mr. Ratan Tata & Kalaari Capital. Considered one of India’s hottest start-ups, we are building the future of India’s Offers and Cashback Industry. We work on the same tech stack as Facebook, Google, Flipkart & more. Want to know more? Check us out on: https://cashkaro.com

Why CashKaro is the Right Place for you

1. Work on best in-class technology: Our tech stack is on part with the world best companies

2. Don’t copy products, innovate: CashKaro is building some of the world’s most advanced solutions in Cashback & Coupons Industry

3. EarnKaro – new way of social commerce: We are the world’s first social deal commerce platform and growing exponentially

4. Great pay + Job Security: We are financially very solid, so while many companies are reducing workforce we are hiring, paying fair market and offer job security

5. Company Stock Options: Get Stock Options of the Company. This is the only way real wealth is created

6. Accelerate Career Growth: By being in smaller teams, you get real ownership and responsibility

Job Description for WordPress PHP Developer Role

Job Location: Chennai

The Key Requirements For The Role Are:

We are looking for an experienced WordPress Developer. Should have deep understand of WordPress, Theme Customizations and Plugin Customizations.

Our technology is built on Core PHP, MySQL, React Native (App), SOLR, MemCache, Redis, CI / CD etc.

The Key Requirements For The Role Are:

• Deeply passionate about Development

• Must have Minimum 4 years’ experience in developing and maintaining WordPress Web Applications

• Should be very strong in PHP and WordPress

• Should have a very solid grasp of WordPress Theme Customizations and done projects to reflect this experience

• Should have a very solid grasp of WordPress Plugin Customizations and done projects to reflect this experience

• Good Knowledge of Front end technologies like HTML5, CSS, Javascript and JQuery

• Familiarity with Git and Gitflow.

• Ability to work independently and as part of a team.

• Be able to take real ownership

Location: Bangalore

Function: Software Engineering → Backend Development

As a Go lang Developer, you will be working on Blockchain Layer 1.

● Advanced proficiency in Golang programming language, and good skills in languages such as C++,

Java, Solidity and Python (good to have).

● Extensive experience in back-end development, algorithms, and data structures.

● Extensive Knowledge of blockchain structure, protocol development or Smart Contract

● Writing clean, efficient, and reusable code that follows best practices and coding standards.

● knowledge of distributed and decentralized network protocols

● Knowledge of various decentralized ledger technologies and protocols

● Understanding of gossip protocol and consensus protocol

● Knowledge of best practices in data protection.

● Collaborating with managers to determine technology needs and envisaged functionalities.

● Creating application features and interfaces by using programming languages and writing multithreaded codes.

● Applying the latest cryptology techniques to protect digital transaction data against cyberattacks and information hacks.

● Maintaining client and server-side applications.

Skills Required :

• Previous Working Experience As A PHP / Laravel Developer For 1-4 Years.
• In-Depth Knowledge Of Object-Oriented PHP And Laravel 5 PHP Framework.
• Hands-On Experience With SQL Schema Design, SOLID Principles, REST API Design, Etc. MySQL Profiling And Query Optimization. Excellent Troubleshooting Skills.
• Good Project Management Skills. Creative And Efficient Problem Solver.

Roles & Responsibilities :

• Build Innovative, State-Of-The-Art Applications And Collaborate With The User Experience (UX) Team. Ensure HTML, CSS, And Shared JavaScript Is Valid And Consistent Across Applications.
• Prepare And Maintain All Applications Utilizing Standard Development Tools.
• Utilize Backend Data Services And Contribute To Increasing Existing Data Services API.
• Coordinate With Co-Developers And Keeps Project Manager Well Informed Of The Status Of Development Effort And Serves As A Liaison Between Development Staff And Project Manager.
• Keep Abreast Of New Trends And Best Practices In Web Development.

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Moderate all user-generated content in line with the moderation policy for each community
• Create editorial calendars and syndication schedules
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions

• Proven working experience in social media marketing or as a Digital Media Specialist
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
• Demonstrable social networking experience and social analytics tools knowledge
• Adequate knowledge of web design, web development, CRO and https://resources.workable.com/search-engine-marketing-specialist-job-description">SEO
• Knowledge of online marketing and good understanding of major marketing channels
• Positive attitude, detail and customer oriented  with good multitasking and organisational ability
• Fluency in English
• BS in Communications, Marketing, Business, New Media or Public Relations