Sr. Paid Marketing Analyst

at GO MO Group AB

Sr. Paid Marketing Analyst

GO MO Group AB

Company

Home

Sr. Paid Marketing Analyst

at GO MO Group AB

Posted by Pratiksha Jondhalekar

3 - 6 yrs

₹10L - ₹12L / yr

Pune

Skills

Google Analytics

Google Adsense

Sr. Paid Marketing Analyst

Full-time | On-site | 3+ years | Pune, Maharashtra

Or apply via: https://www.gomogroup.com/en/career/

WHY CHOOSE GO MO?

We are an award-winning international digital pull-marketing firm and one of Europe’s fastest growing digital marketing agencies. You will receive:

Extensive Growth Opportunities
International Exposure
Training Programs
Mentorship

OUR OFFERINGS

Pull Marketing (SEO)
Google Ads
Web Development
UI / UX Design
Demand Generation

Our client portfolio includes 100+ leading European companies

OUR OFFICES: WeWork Raheja Woods, Kalyani Nagar

_________________________________________________________

SCOPE OF WORK:

Research and Analysis:

Stay ahead of platform updates and trends; integrate innovations into strategy
Drive keyword strategy and restructure accounts to unlock scalable growth
Lead cross-channel campaign optimization using platforms like Google Ads, Bing Ads, and GA4 to improve ROI
Analyze and interpret conversion and attribution data to deriveactionable strategic insights
Ability to create strategies and budget forecasts

Communication:

Coordinate with team Sweden on project performance, timelines and results to design growth-driven strategies
Partner with internal teams to address performance challenges
Deliver projects on time, meeting weekly and monthly deadlines

Strategy & Execution:

Lead paid media initiatives to drive conversions and revenue using omnichannel strategies, capitalizing on AI for optimization
Optimize campaigns on platforms like Google Ads, Bing Ads, and LinkedIn Ads
Take ownership of campaigns end-to-end to ensure KPIs and Goals are met
Continuously refine team processes and automate repetitive tasks to drive efficiency and scalability

Reporting

Create performance reports using Google Slides/other dashboards, and review them with clients
Present key strategies and insights to Client Success Managers and clients
Consider key performance metrics such as CPC, CTR, CPA, & ROAS for creating and conveying detailed inferences in monthly, quarterly & yearly reports

__________________________________________________________________________________

MANDATORY REQUIREMENTS

Minimum 2 experience hands on experience with Google Ads
Strong domain expertise in paid media, including strategy, execution, and analytics
Skilled in leveraging AI tools (e.g., ChatGPT, Gemini, Claude) to enhance campaign efficiency and decision-making
Strong analytical skills with advanced proficiency in Excel or Google Sheets for data analysis and performance tracking
Excellent written and verbal communication skills in English
Bachelor's degree in any field; a Master’s degree is a plus

HANDS ON EXPERIENCE

Google Ads, LinkedIn Ads, Bing/Microsoft Ads
Google Tag Manager (GTM), GA4, Looker Studio
Strong understanding of performance marketing principles, bidding
strategies, and attribution models
Proven track record in driving successful PPC and paid search campaigns
Experience in dealing directly with clients
Effective communication and reporting skills
Good experience in managing medium to large-sized budgets
Strong analytical skills and should be good with numbers
Should have a data driven approach to work

PREFERRED ATTRIBUTES

Experience in LinkedIn Ads
Proven track record in driving successful Performance Campaigns utilizing AI tools like ChatGPT
Certifications in digital marketing tools like GA4, Google Ads, Meta Ads, etc
Residing in/ willing to relocate to Pune
Experience with delivery management or people management

Job Types: Full-time, Permanent

Benefits:

Health insurance
Leave encashment
Provident Fund

Experience:

Google Ads: 2 years (Required)

Location:

Kalyani Nagar, Pune, Maharashtra (Preferred)

Work Location: In person

Sr. Paid Marketing Analyst

Full-time | On-site | 3+ years | Pune, Maharashtra

Or apply via: https://www.gomogroup.com/en/career/

WHY CHOOSE GO MO?

We are an award-winning international digital pull-marketing firm and one of Europe’s fastest growing digital marketing agencies. You will receive:

Extensive Growth Opportunities
International Exposure
Training Programs
Mentorship

OUR OFFERINGS

Pull Marketing (SEO)
Google Ads
Web Development
UI / UX Design
Demand Generation

Our client portfolio includes 100+ leading European companies

OUR OFFICES: WeWork Raheja Woods, Kalyani Nagar

_________________________________________________________

SCOPE OF WORK:

Research and Analysis:

Stay ahead of platform updates and trends; integrate innovations into strategy
Drive keyword strategy and restructure accounts to unlock scalable growth
Lead cross-channel campaign optimization using platforms like Google Ads, Bing Ads, and GA4 to improve ROI
Analyze and interpret conversion and attribution data to deriveactionable strategic insights
Ability to create strategies and budget forecasts

Communication:

Coordinate with team Sweden on project performance, timelines and results to design growth-driven strategies
Partner with internal teams to address performance challenges
Deliver projects on time, meeting weekly and monthly deadlines

Strategy & Execution:

Lead paid media initiatives to drive conversions and revenue using omnichannel strategies, capitalizing on AI for optimization
Optimize campaigns on platforms like Google Ads, Bing Ads, and LinkedIn Ads
Take ownership of campaigns end-to-end to ensure KPIs and Goals are met
Continuously refine team processes and automate repetitive tasks to drive efficiency and scalability

Reporting

Create performance reports using Google Slides/other dashboards, and review them with clients
Present key strategies and insights to Client Success Managers and clients
Consider key performance metrics such as CPC, CTR, CPA, & ROAS for creating and conveying detailed inferences in monthly, quarterly & yearly reports

__________________________________________________________________________________

MANDATORY REQUIREMENTS

Minimum 2 experience hands on experience with Google Ads
Strong domain expertise in paid media, including strategy, execution, and analytics
Skilled in leveraging AI tools (e.g., ChatGPT, Gemini, Claude) to enhance campaign efficiency and decision-making
Strong analytical skills with advanced proficiency in Excel or Google Sheets for data analysis and performance tracking
Excellent written and verbal communication skills in English
Bachelor's degree in any field; a Master’s degree is a plus

HANDS ON EXPERIENCE

Google Ads, LinkedIn Ads, Bing/Microsoft Ads
Google Tag Manager (GTM), GA4, Looker Studio
Strong understanding of performance marketing principles, bidding
strategies, and attribution models
Proven track record in driving successful PPC and paid search campaigns
Experience in dealing directly with clients
Effective communication and reporting skills
Good experience in managing medium to large-sized budgets
Strong analytical skills and should be good with numbers
Should have a data driven approach to work

PREFERRED ATTRIBUTES

Experience in LinkedIn Ads
Proven track record in driving successful Performance Campaigns utilizing AI tools like ChatGPT
Certifications in digital marketing tools like GA4, Google Ads, Meta Ads, etc
Residing in/ willing to relocate to Pune
Experience with delivery management or people management

Job Types: Full-time, Permanent

Benefits:

Health insurance
Leave encashment
Provident Fund

Experience:

Google Ads: 2 years (Required)

Location:

Kalyani Nagar, Pune, Maharashtra (Preferred)

Work Location: In person

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About GO MO Group AB

Founded :

2014

Type :

Services

Size :

20-100

Stage :

Profitable

About

GO MO Group is a digital Pull-marketing agency that provides optimal services in Strategy and Search Engine Optimization (SEO) for both big and small clients. They specialize in International SEO and B2B-segment and are an official Google Partner agency. GO MO Group is a digital Pull-marketing agency that specializes in Strategy and Search Engine Optimization (SEO) for both big and small clients. They provide optimal services in International SEO and B2B-segment and are an official Google Partner agency. The company strongly believes in Pull-marketing (vs Push) as the fundamental of B2B-marketing and offers strategies and new digital business opportunities based on data. Their multifaceted work approach includes specific actions, analysis, and on-going evaluations to achieve better results and rewarding collaborations. Founded in Sweden in 2013/2014, GO MO Group has over 90 employees/team-members (2018) divided into three offices in Gothenburg, Stockholm (Sweden) and Pune (India).

Company social profiles

N/A

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Dear Candidates , Greetings from Uitoux Solutions Private Limited.. We are hiring Android Developers !! Interested candidates can apply Mail Id: careers@uitouxsolutions.com Contact no: 0422-4204122 Job Location: Coimbatore Exp required: 1-3 yrs Freshers please don't apply .Only candidates with Android experience apply for this job Responsibilities - Design and build advanced applications for the Android platform - Collaborate with cross-functional teams to define, design, and ship new features. - Work with outside data sources and API- s - Unit-test code for robustness, including edge cases, usability, and general reliability. - Work on bug fixing and improving application performance. - Continuously discover, evaluate, and implement new technologies to maximize development efficiency. Requirements - BS/MS degree in Computer Science, Engineering or a related subject - Proven software development experience - Proven working experience in Android development - Have published at least one original Android app - Experience with Android SDK - Experience working with remote data via REST and JSON - Experience with third-party libraries and APIs - Working knowledge of the general mobile landscape, architectures, trends, and emerging technologies Solid understanding of the full mobile development life cycle.

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