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Sr. Executive - Search
Global Media Agency
Sr. Executive - Search

Sr. Executive - Search at Global Media Agency · Mumbai, Bengaluru (Bangalore), Gurugram · 2 - 6 years · ₹8L - ₹9L / yr · Posted 21 Jan 2023

Merito's logo

Sr. Executive - Search

at Global Media Agency

Agency job
via Merito
2 - 6 yrs
₹8L - ₹9L / yr
Mumbai, Bengaluru (Bangalore), Gurugram
Skills
Google Adwords
Google Ads
Bing Ads
Facebook Ads
Linkedin
Search Platform
We are looking for a Sr. Executive - Search for one of the leading global media agencies in India.

Role - Sr. Executive (Search)
Experience - 2 to 6 years
Location - Mumbai, Bangalore & Gurgaon

About the company :-

Our Client is the worlds largest media investment company which is
a part of WPP. Neo is a global digital transformation agency with 1200 employees across 21 nations.
Our team of experts support clients in programmatic, social, paid search, analytics, technology, organic search, affiliate marketing, e-commerce and across traditional channels.
 
We are currently looking for a Senior Executive Performance Marketing
In this role, you will be responsible for a massive opportunity to build and be a part of the largest performance marketing setup. This role assumes responsibility of crafting a performance strategy
for clients and create success stories.
 
Reporting of the role -
This role reports to the Manager Performance Marketing

What your day job looks like :-

- You will be responsible for coordinating and managing marketing campaigns on Google Adwords and (preferably) Yahoo Marketing campaigns
- You will accelerate PPC Marketing using analytical and creative skills
Maximize profits by developing and crafting Google- Display Advertisement, planning and deploying PPC campaigns
You will acquire good analytical skills to gain high quality score & improve PPC Campaigns.
- You will have to track and update traffic patterns through PPC or cost per click, as well as Adwords Management
- Determine ROI on search marketing efforts
- You will be responsible for adding new keywords in the search engines, Search Engine Marketing skills
- You would get an opportunity to Manage Google-Banner Ads (including client search strategies), Paid Search Campaigns; setting up and optimizing Paid Search/PPC campaigns
- Tracking of funds in the account and maintain conversions
- You will be able to become a client champion & interact regularly with client for delivering better value & ROI to client based on their feedback.

What you'll bring :-

- 2-5 years of relevant experience
- Hand on experience on Search platforms (AdWords, Bing, Editor)
- Experience on 3rd party tools is a plus (SA360, Marin, Kenshoo)
- Graduate/MBA from a recognized university
- Self-motivated with passion for marketing, advertising & campaign management
- Outstanding client handling & communication skills both written & verbal
- Active interest in electronic copywriting & knowledge of web analytics would be an added advantage
- Ability to meet deadlines
- Google AdWords Certified & Google Analytics certified professional will be preferred & added advantage you have already worked on Kenshoo or Marine
- Good knowledge of Excel
Read more
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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_________________________________________________________


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Research and Analysis:

  • Stay ahead of platform updates and trends; integrate innovations into strategy
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  • Coordinate with team Sweden on project performance, timelines and results to design growth-driven strategies
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Strategy & Execution:

  • Lead paid media initiatives to drive conversions and revenue using omnichannel strategies, capitalizing on AI for optimization
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  • Take ownership of campaigns end-to-end to ensure KPIs and Goals are met
  • Continuously refine team processes and automate repetitive tasks to drive efficiency and scalability

Reporting

  • Create performance reports using Google Slides/other dashboards, and review them with clients
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  • Consider key performance metrics such as CPC, CTR, CPA, & ROAS for creating and conveying detailed inferences in monthly, quarterly & yearly reports

__________________________________________________________________________________

MANDATORY REQUIREMENTS

  • Minimum 2 experience hands on experience with Google Ads
  • Strong domain expertise in paid media, including strategy, execution, and analytics
  • Skilled in leveraging AI tools (e.g., ChatGPT, Gemini, Claude) to enhance campaign efficiency and decision-making
  • Strong analytical skills with advanced proficiency in Excel or Google Sheets for data analysis and performance tracking
  • Excellent written and verbal communication skills in English
  • Bachelor's degree in any field; a Master’s degree is a plus


HANDS ON EXPERIENCE

  • Google Ads, LinkedIn Ads, Bing/Microsoft Ads
  • Google Tag Manager (GTM), GA4, Looker Studio
  • Strong understanding of performance marketing principles, bidding
  • strategies, and attribution models
  • Proven track record in driving successful PPC and paid search campaigns
  • Experience in dealing directly with clients
  • Effective communication and reporting skills
  • Good experience in managing medium to large-sized budgets
  • Strong analytical skills and should be good with numbers
  • Should have a data driven approach to work


PREFERRED ATTRIBUTES

  • Experience in LinkedIn Ads
  • Proven track record in driving successful Performance Campaigns utilizing AI tools like ChatGPT
  • Certifications in digital marketing tools like GA4, Google Ads, Meta Ads, etc
  • Residing in/ willing to relocate to Pune
  • Experience with delivery management or people management


Job Types: Full-time, Permanent

Benefits:

  • Health insurance
  • Leave encashment
  • Provident Fund

Experience:

  • Google Ads: 2 years (Required)

Location:

  • Kalyani Nagar, Pune, Maharashtra (Preferred)

Work Location: In person

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Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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