Software Development Engineer Testing (SDET)

Digital Marketing Expert - B2B ABM & Performance

About ProductNova:

ProductNova is a fast-growing product development startup. We are a team of Product and Business Growth Experts enabling organizations in building new Product Portfolios, Transform into Product organizations, Identify business opportunities, Innovate and Scale Businesses.

For early-stage organizations and startups, we shape ideas into products, identify the right customer base and product market fit, define the product, provide marketing and sales enablement, plan the GTM, launch, iterate and scale.

For established organizations, we Transform them into product organizations, identify business & product areas to scale and help revamp the products across new regions and customer segments. We enable innovation, build new product portfolios and help grow the businesses Exponentially.

We are also building our own B2B SaaS Products

The Role:

As a Digital Marketing Expert at ProductNova, you will play a pivotal role in shaping and executing comprehensive digital marketing strategies to drive product and business growth. You will be responsible for driving marketing campaigns across channels and growing our business.

Key Responsibilities:

B2B SaaS Marketing Expertise: Lead generation, SEO, PPC, CRM tools, ABM, and data-driven campaigns. Excellence in aligning sales strategies, customer journey mapping, and delivering measurable growth through innovative marketing.

ABM And Performance Marketing: Identify, source and nurture high-value accounts, crafting personalized campaigns, optimizing paid channels, and measuring ROI across digital touchpoints. Align marketing with sales to accelerate pipeline and deliver scalable, impactful campaigns that balance brand visibility with revenue-focused outcomes.

Lead Generation: Build and optimize B2B and B2C Lead gen pipeline for ProductNova and its clients for their respective products and services across channels.

Digital Marketing Strategy: Formulate and execute robust digital marketing strategies aligned with ProductNova, our partner objectives and overall business goals. Tweak and optimize existing strategies to grow revenue 2X.

Campaign Management: Oversee the end-to-end management of digital marketing campaigns, ensuring seamless execution and optimization for maximum ROI. Utilize data-driven insights to continuously refine and enhance campaign performance.

Channel Expertise: Demonstrate expertise across various digital marketing channels, including but not limited to Meta, Google, SEO, SEM, social media, Email marketing, and Content marketing. Identify new and emerging channels to explore and incorporate into the overall marketing mix.

Analytics and Reporting: Implement robust analytics frameworks to measure and analyze the performance of digital marketing campaigns.

Qualifications:

• Any professional degree/MBA in Digital marketing.
• Min 2 yrs+ experience in B2B Digital marketing with a focus on product and business growth.
• Strong leadership skills with the ability to motivate a high-performing team.
• In-depth knowledge of digital marketing channels, tools, and analytics platforms.
• Exceptional analytical and problem-solving abilities.
• Excellent communication and interpersonal skills.

If you are a results-driven digital marketing professional with a passion for driving business growth, we invite you to join our dynamic team at ProductNova.

Job Type: Full-time

Roles and Responsibilities

• Proficient in Java, with a good knowledge of its ecosystems
• Solid understanding of object-oriented programming
• Familiar with various design and architectural patterns
• Skill for writing reusable Java libraries
• Knowledge of concurrency patterns in Java

Main Skills required

Java

Spring boot

Hibernate

Desired Candidate Profile

T.E: 4+ years

Job Location : Gurgaon, Bangalore, Mumbai, Pune

Package : Negotiable

Notice Period : MAX 15 Days

Perks and Benefits

Shift timings - Day

- Salary should not be a constraint for the right fit 

Please Note:- kindly share this job requirement with your acquaintances, relative & Friends who are looking for change in same profile or else feel free to call on below mention contact name & No.during (10:00 Am-05:30 pm)(Mon-Fri) 

Send resumes at preeti.bedi(at)programming.com

Current location -

Relevant experience (in years)-

Last drawn / Current CTC-

Expected CTC-

Skills:

• Expertise in Python 3 on AWS serverless
• Experience in AWS serverless stack Appsync, Lambda, Cognito, API Gateway, DynamoDB, Elasticsearch, SQS, S3, Code commit & Code Deploy.
• Proficient in modern microservice-based architectures and methodologies.
• Experience in a database technology, preferably No-SQL such as AWS DynamoDB.
• Build human-centric UX with us using technologies like React, TypeScript, GraphQL, and CSS-in-JS.
• Experience building data processing pipelines (SQS, Kinesis, DynamoDB, AWS Lambda, or similar)
• Deep technical hands-on experience developing in REST/JSON or SOAP/XML, combined with strong knowledge of concepts such as CORs (Cross Origins Resources), headers, security, JSON and http concept.
• Experience with Github and advanced Github features (good to have).
• Must have worked as a part of Agile Teams and DevOps practices such as continuous Integration tools (e.g. Jenkins), code repository, creating CI/CD pipelines is required.

Technical Skills/Requirements

 Demonstrated expertise in building, shipping and supporting innovative, scalable

enterprise-class applications

 Strong familiarity with Object Orientation concepts

 Strong Experience in Java, J2EE, Core Java, Advance Java is must

 Strong Experience in working with database server is must

 Experience with web development frameworks like Spring is must.

 Experienced in using Websphere, WebLogic, JBOSS or TomCat application

servers

 Must be knowledgeable in at least one of the relational DBs (Oracle, DB2 or MS-

SQL)

 Experience is Javascript

 Experience in CSS, Angular, EXTJS, Bootstrap, JQuery is preferred

 Experience in JSP, Servlet, Tag Libray,, XSLT, Restful API’s is preferred

 Good understanding of Java, J2EE, SOA/Web services, EAI patterns, long

running business processes, UML and OOAD.

 4+ years of overall software development experience, preferably in a product

development company

We are looking for a developer to enhance our Android App. It will involve understanding the features to be developed, working with the product management team to ensure it is designed right and then do technical analysis, development and release of the app iteratively.  Ensuring code quality and timely releases are of course critical needs of the role.

Requirements:

• 2+ years of software development experience on Android.
• Expertise in Java, Android, JSON, REST, Android SDK and Android Studio.
• Passionate about writing high quality code.
• The ideal candidate would have experience of designing, developing, debugging and releasing a high-quality Android app.

We are looking for a developer to enhance our Android App. It will involve understanding the features to be developed, working with the product management team to ensure it is designed right and then do technical analysis, development and release of the app iteratively.  Ensuring code quality and timely releases are of course critical needs of the role.

Requirements:

• 2+ years of software development experience with 2+ years’ experience in Android development.
• Expertise in Java, Android, JSON, REST, Android SDK and Android Studio.
• Passionate about writing high quality code.
• The ideal candidate would have experience of designing, developing, debugging and releasing a high-quality Android app.