- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within each platform to increase the visibility of company’s social content
- Moderate all user-generated content in line with the moderation policy for each community
- Create editorial calendars and syndication schedules
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
About Simpliclarify
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Responsibilities:
. Handling/Maintaining Client Relations and communication
.Creative and innovative concerning Idea Generation for all kinds of branding activities for the client
· Excellent knowledge of branding and promotional activities for all leading social media platforms such as Facebook, Twitter, Instagram, LinkedIn etc.
· Assist with the planning of marketing strategies to help drive traffic and engagement to the website
· Produce content for social media channels such as Facebook, Twitter, Instagram, LinkedIn, Pinterest etc.
· Keep up to date with any social media trends
· Track social media influencers
· Ensure you produce a consistent brand message,captions , and content across all the social media channels
· Regularly monitor competitor social media sites and create competitor analysis reports
· Contribute to the company blog
· Assist with social media performance reports
· Engage with social media users and respond to any mentions over Facebook, Twitter, Instagram, LinkedIn, Pinterest etc.
· Writing effective SEO content for blogs, websites and social media accounts.
· Coordination with the digital marketing team to report findings and recommendations.
Qualifications:
· Graduates with a minimum of 3-4 years of experience.
· Outgoing and easy to work with.
· Substantial social media presence.
· Ambitious and hardworking.
· Knowledge of tools for designing and video editing is an added advantage.
· Excellent communication skills
Relevant experience in determining a target audience and how to cater to unique marketing campaigns to capture their attention.
Duties/ Responsibilities
- Performing exhaustive research to gain in-depth knowledge of all customer personas
- Creating specifications and content appropriate for the brand's customer personas
- Planning the editorial calendar and content proposition
- Developing content governance guidelines for tone, style, and voice of all content, and ensuring they are followed
- This role is 50/50 conceptualizing and executing. You must be able to not only ideate and pitch your own create concepts to your peers and management, but also work with a team to execute others’ ideas when needed.
Collaborate as part of a small, agile video team producing original video content for digital platforms from script to shoot to edit and delivery.
Create content for social channels, with a clear understanding of how users engage with social creative across formats and platforms.
Develop best practices and expertise around creating, publishing and distributing videos specific to various digital platforms, and train teammates in those best practices.
Qualifications / Skills :
5+ years of experience in a creative agency, production company, or in-house at a brand pitching and editing video content for social and digital channels.
Should have a proven track record of creating content for a company/ Individual.
Detail-oriented, fast learner, and able to manage your own time.
Can effectively cope with change, shift gears comfortably, decide and act without having the total picture. Cut your own way through ambiguity and engaging management smartly when needed.
Benefits:
- This is a full time position, working from office. Office Address: Lexicon International School, Kalyani nagar, Pune.
- Transportation reimbursement is available.
- Medical Insurance available.
- Leadership & Development training for all manager-level employees
- Salary will be as per the skills and the experience of the applicant.
We are a Pet Services Marketplace with Pet Boarding, Dog Walking, Pet Grooming service. Looking to find content writers.
Content Marketing Manager – Job Description
About DataWeave
Powered by AI, DataWeave provides Competitive Intelligence as a Service to retailers and consumer brands by aggregating and analyzing data from the Web at massive scale.
While retailers use DataWeave’s Retail Intelligence product to make smarter pricing, assortment, and promotion decisions to drive profitable growth, consumer brands use DataWeave’s Brand Analytics product to govern their online brand presence, optimize their Share of Voice, and drive improved e-commerce shelf velocity.
DataWeave’s Counterfeit Products Detection Solution was awarded as one of the “Best 50 Innovative Applications of Artificial Intelligence” by NASSCOM in 2018. Also, our competitive intelligence platform won the NASSCOM Emerge 50 Award in 2016.
Some of the world’s largest and most popular retailers and brands have consistently trusted DataWeave, including the likes of Overstock, Metro Cash & Carry, OfferUp, Adidas, Dorel, and Netgear.
Marketing @DataWeave
The marketing team at DataWeave wakes up to take unique challenges head on in an industry ecosystem that’s only now beginning to consolidate and mature globally. This affords marketeers the opportunity to mould the story of a rapidly growing company like DataWeave as well as the space it operates in.
We serve markets around the world, including Unites States, Europe, India, the Middle East, and South East Asia. We target a variety of industry verticals, including retail, e-commerce, consumer brand manufacturing, and investment firms. As a result, marketing at DataWeave is a rich learning experience and a crash course in engaging multiple audiences across the breadth and depth of organization levels using relevant content across diverse communication channels.
Join the team today!
Job Summary
At DataWeave, we are seeking to hire an experienced content marketing manager who can develop and disseminate engaging and high-quality content across diverse media that speaks to a variety of personas in the retail and consumer brand industries. The selected candidate will work with the marketing team and liaise closely with several internal stakeholders at DataWeave to conceptualize and execute on marketing-oriented content on an ongoing basis.
Responsibilities:
- Devise the content marketing plan for DataWeave and own the entire content value chain – the roadmap, ideation, writing, and dissemination. Define the success metrics.
- Write consistently on a wide variety of topics relevant to retailers and consumer brands that are looking to compete profitably in the online world. Generate content for a variety of platforms, such as blogs, website, articles, press releases, case studies, industry reports, guides, white papers, videos, and other emerging formats. Collaborate with internal stakeholders to source information on a consistent basis.
- Create persona-oriented content for marketing collaterals, brochures, presentations, scripts, at-a-glance docs, etc. that can be used by internal sales teams to have more engaged conversations with prospects.
- Understand and translate the benefits of DataWeave’s product suite, which includes proprietary AI/ML, deep learning, and data science technologies, to a business-focused audience.
- Utilize internal domain expertise and perform secondary research to gather useful information and create content that is innovative and original.
- Brainstorm and collaborate with the product, marketing, and data science teams for new ideas and concepts.
- Conduct rigorous quality checks on every piece of content produced.
- Ensure all-around consistency in the style, fonts, and images used, as well as the overall tone of the content.
Requirements:
- 4-8 years’ proven experience as a content writer, media expert, technology journalist, research analyst, or writing for an agency, especially for a B2B audience.
- Exceptional verbal and written communication skills with the ability to produce diverse types of content around the same subject matter, based on the communication medium.
- Any experience writing in the areas of retail, e-commerce, data analytics, or artificial intelligence would be an advantage.
- Bachelor’s degree or higher in journalism, media communications, engineering, or equivalent fields
- Creative thinker with the ability to transform technical and digital information and processes into compelling stories.
- Comfortable working under aggressive timelines. Ability to multitask, prioritize, and manage time efficiently.
- Self-motivated and self-directed in a fast-paced work environment
- Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and Google Docs
- Content Portfolio will be required
We are looking for a Content Strategist/Writer who has experience in creating content for branding and digital marketing, and an ability to stay up to date with the latest trends. He/she will be responsible for creating, and improving content across our business verticals.
The role will include generating content for branding projects, websites, improving social media interaction by ideating on creative concepts and campaigns, driving engagement, creating content calendars etc.
The Content Manager/Writer will work closely with the rest of the team to achieve overall marketing goals.
Responsibilities:
Creating original & creative content that drives traffic to a website and social media platforms:
- Create social media strategy aligned with short-term and long-term marketing targets
- Write research-based content that is original and engaging
- Edit/proofread and quality check content
- Develop creative concepts for digital media, including social media creatives (This includes copy for creatives, infographics, and captions for social media)
- Develop authentic social media campaigns
- Tie-in editorial calendars with trending digital initiatives and campaigns
- Promote the business's brand identity via trendy, authentic and creative content
- Create content for other marketing collateral as and when needed
- Write content for web pages, ebooks, and video scripts as and when required
- Assist with creating content for business pitches as and when required
- Create original, witty, on-trend concepts for social media creatives and campaigns
- Work with the design team to ensure creatives are based on the brief and lead to online engagement