Senior Manager-Demand Generation

Role: Copy & Content Writer

Experience: 2-4 years

Location: Chandivali, Mumbai (Onsite)

Requirements:

● 2 years of copywriting experience.

● Excellent writing, editing, and proofreading abilities with impeccable grammar

● A good understanding of marketing concepts and being able to modify your copy to achieve set campaign goals.

● Aware of the most recent trends

● A quirky and creative mind that can turn the mundane into the extraordinary.

● A strong portfolio that demonstrates your proficiency in creating social media content and internal branding materials.

● A team player who is eager to collaborate closely with designers and marketing specialists to develop a smooth brand experience.

● Attention to detail and a keen eye for visual aesthetics.

Responsibilities:

● Develop and curate engaging, brand-centric content for social media platforms, ensuring a consistent and compelling brand voice.

● Craft internal communications that reinforce our brand's identity, mission, and values, fostering a strong and united company culture.

● Offer creative input for marketing campaigns, helping to differentiate our brand and achieve campaign objectives.

● Stay up-to-date with market trends, competitor analysis, and industry developments

● Craft compelling ad copy that captivates readers and turns them into our brand advocates.

● Create savvy, relatable memes that will make people click the "Share"

button.

● Editing, proof-reading and summarizing copy to present and promote messages to various audiences

• Oversee the editing of all video content, ensuring it aligns with the creative vision and storytelling objectives.
• Manage the editing team, assigning projects, monitoring progress, and ensuring deadlines are met.
• Collaborate with Directors, Producers, and Motion Graphics Designers to create cohesive and engaging narratives.
• Maintain quality control on all output, ensuring that the final products meet the high standards expected by clients and stakeholders.
• Innovate and drive the adoption of new editing technologies and techniques to keep the agency at the forefront of the industry.

Requirements:

• Expert in python automation with minimum 3 years of hands on experience in UI Automation.
• Knowledge in API automation
• Strong hand on Selenium
• Have knowledge in REST API, XPath
• Good to have knowledge in device automation
• Should have experience in Agile methodology of working

Location- Pune and Bangalore, Work from office

Roles & Responsibilities

• Keyword Research and Analysis:

Conduct comprehensive keyword research in Hindi to identify high-value and relevant search terms. Analyze keyword competition and trends to develop effective optimization strategies.

• On-Page Optimization:

Optimize website content, meta tags, headings, and other on-page elements for Hindi-focused keywords. Ensure content is well-structured, relevant, and accessible to search engines.

• Content Optimization:

Collaborate with content creators to develop SEO-friendly content in Hindi, ensuring proper keyword integration and relevance. Implement best practices for optimizing images, videos, and other multimedia content.

• Technical SEO:

Conduct regular website audits to identify and resolve technical SEO issues. Monitor website performance, crawl errors, and XML sitemaps to improve site health.

• Local SEO (Hindi Audience Market):

Implement local SEO strategies targeting specific regions where Hindi is prevalent. Optimize Google My Business listings and other local business directories.

• Link Building:

Develop and execute effective link-building strategies for Hindi-focused content. Build high-quality, relevant backlinks through outreach, partnerships, and content Promotion.

• SEO Reporting and Analysis:

Monitor, analyze, and report on key SEO performance metrics using tools like Google Analytics, Google Search Console, and third-party SEO tools. Provide actionable insights and recommendations based on data-driven analysis.

• Stay Current with SEO Trends:

Stay up-to-date with the latest SEO trends, algorithm changes, and industry best practices in both English and Hindi markets.

• Qualifications and Skills:

- Proven track record of successful SEO campaigns, particularly in Hindi-speaking markets.

- Fluent proficiency in Hindi and English languages, both written and spoken.

- Strong understanding of search engine algorithms and ranking factors.

- Experience with SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, Ahrefs, etc.

- Ability to work collaboratively in a team and manage multiple projects.

- Up-to-date knowledge of SEO trends and best practices.

- Proven experience as an SEO Specialist with a focus on Hindi markets.

- Relevant certifications in SEO and digital marketing (e.g., Google Analytics, Google Ads, etc.) is a plus.

Designation:                                                   Product  Designer

Company Name                                                        AMPA Orthodontics Pvt. Ltd.

Website                                                                        http://www.toothsi.in">www.toothsi.in / http://www.skinnsi.in">www.skinnsi.in

We are a well-funded (>25mn dollars) and rapidly growing start-up operating in 10 major cities of India soon to establish a PAN India presence.

toothsi is a new age Direct to Consumer E-commerce startup in the dental tech space providing smile correction services at home. toothsi utilizes revolutionary Clear Aligner technology to make teeth straightening hassle-free and affordable. A desirous patient can have access to a superior quality, transparent and convenient alternative to conventional braces treatment and at home. Toothsi recently has launched skin care solutions at home via Skinnsi

Based out of Mumbai and Bangalore, we are a motley crew driven by the same goal to build India’s first and largest Smile and Skin solutions platform. We have no mould for people - we welcome   diversity in education as well as experience. Our investors are Tier 1 VCs and we are partnered with some of the fastest growing healthcare companies in India.

We’re building out our consumer and back end technology product line and are looking for passionate and data driven people to lead the mandate.

• An ego-free work culture & chance to be a part of growing start up team
• The freedom to execute your novel ideas
• Goals that will push you to the limits of your abilities
• The opportunity to impact the lives of millions of people with our consumer products and to work with the finest innovative minds and thought leaders.

3+ years

Responsibilities:

• Take a lead in product and design ideation, planning and prioritisation. Also be responsible for the creative direction the product should take.
• Drive user research, create detailed user journeys and take appropriate design decisions backed by user-behaviour and data.
• Work closely with the Product and the engineering team deliver delightful customer experiences and ship new features
• Take part in creative and holistic thinking across our diverse products and conduct design reviews and status meetings as needed.
• Illustrate design ideas using storyboards, process flows and sitemaps.
• Running user testing of applications, software, websites. Troubleshoot UX DESIGNER problems.
• Communicating scenarios, end to end experiences, interaction models and screen designs to other stakeholders
• Develop UI mock-ups and prototypes
• Effectively mentor and inspire a team of designers. Help the team in raising the bar, resolving blockers, prioritising and breaking down complex projects into simpler tasks.

Requirements:

• 3+ years of experience in designing digital products.
• Ability to understand short and long-term goals of the product and business.
• Excellent understanding of user-centred design and visual design principles.
• A good understanding of frontend principles to guide the team from an engineering point of view.
• Understanding of behavioural analytics and goes by data-driven decisions, when needed.
• Excellent communication and presentation skills and the ability to clearly articulate design decisions to the team and leadership.
• Keen interest in applying user research, user-needs validation and usability evaluation.
• Self-driven, comfortable with a fast-paced, always user-focused.
• A portfolio that showcases experience creating visual UI systems involved in overall creative direction down to icon systems, transitions, etc.
• Extensive knowledge and understanding of web and mobile platforms (iOS, Android design guidelines as well as their limitation

• 5+ years hands-on experience with designing, deploying and managing core AWS services and infrastructure
• Proficiency in scripting using Bash, Python, Ruby, Groovy, or similar languages 
• Experience in source control management, specifically with Git
• Hands-on experience in Unix/Linux and bash scripting
• Experience building, managing Helm-based build and release CI-CD pipelines for Kubernetes platforms (EKS, Openshift, GKE) 
• Strong experience with orchestration and config management tools such as Terraform, Ansible or Cloudformation  
• Ability to debug, analyze issues leveraging tools like App Dynamics, New Relic and Sumologic 
• Knowledge of Agile Methodologies and principles 
• Good writing and documentation skills
• Strong collaborator with the ability to work well with core teammates and our colleagues across STS