Senior Manager-Demand Generation at Cogno AI · Remote only · 5 - 10 years · ₹18L - ₹25L / yr · Bootstrapped · Remote only · Posted 11 Feb 2023

The Senior Manager - Demand Generation - will report to the CEO and will be responsible for generating an agreed number of qualified leads via outbound prospecting. To achieve this, the individual will build and lead a team of business development Associates who will reach out to customers via LinkedIn In-mails, Emails, Cold Calling, and WhatsApp messages.
Key Responsibility Areas (KRAs)
1. Commit a certain number of qualified leads to the management on a monthly, quarterly and annual basis.
2. Build and lead a team of Business Development Associates to drive the committed number.
What do we look for?
1. A minimum of 5 years of experience in B2B lead generation via outbound.
2. Should have worked in a company selling SaaS products of ticket size of approximately Rs. 40k to Rs. 100k per month (MRR) in India.
3. Bonus if you have two or more years of B2B sales experience.
4. Should have hired and led a team of at least 5 people.
5. Should have had at least 3 years of experience working in a B2B SaaS company.
6. Should have taken up Lead Generation goals/targets in the past.
7. Should have reported to a Founder/CXO in the past.
8. Should have worked at a fast-growing startup for at least 2 years.
- Minimum of 5 years of experience in B2B Lead Generation via outbound.
- Bonus if you carry 2 or more years of B2B Sales experience.
- Should have worked in a company selling SaaS products of ticket size of approximately Rs. 40k to Rs. 100k per month (MRR) in India.
- Should have hired and led a team of at least 5 people.
- Should have had at least 3 years of experience working in a B2B SaaS company.
- Should have taken up Lead Generation goals/targets in the past.
- Should have reported to a Founder/CXO in the past.
- Should have worked at a fast-growing startup for at least 2 years.

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Role Description
The Business Development Associate role is a full-time, on-site position based in Noida. The individual in this role will identify and pursue new business opportunities, generate qualified leads, and support the sales pipeline through regular outreach and follow-up with prospective clients. Day-to-day responsibilities include conducting market research, preparing and delivering presentations, maintaining accurate records in CRM or tracking tools, and coordinating with internal teams to align service offerings with client needs. The role also involves building and nurturing relationships with decision-makers, scheduling meetings and demos, and contributing to proposals and business development strategies. The Business Development Associate is expected to meet set targets, report on business development activities, and actively participate in team meetings and planning sessions.
Qualifications
- Candidates should possess strong Presentation Skills and experience creating and delivering effective Presentations to clients and stakeholders.
- Candidates should possess skills in Lead Generation and Market Research to identify prospects, analyze market trends, and support business growth.
- Candidates should possess excellent Communication skills, including clear verbal and written communication and professional client interaction.
- Relevant qualifications include a bachelor’s degree in Business, Marketing, or a related field, along with prior experience in business development or sales (preferably in services or HR domains).
- Additional beneficial skills include familiarity with CRM tools, ability to work towards targets, strong interpersonal skills, and a proactive, collaborative approach to team-based work.
Job description
Role Details
- Role: Business Development Executive, Inside Sales
- Role Category: Business Development / Pre-Sales
- Location: Hyderabad
- Experience: 1 to 3 Years
- CTC: 3 LPA 5 LPA
- Employment Type: Full-Time, Permanent
- Department: Sales & Business Development
- Industry: IT Services & Consulting
- Target Markets: USA, UK, Canada & Europe
About the Role
We are looking for a highly motivated and result-oriented Business Development Executive to join our Inside Sales team. The ideal candidate will be responsible for identifying and qualifying potential business opportunities, generating leads, conducting market research, and supporting the sales pipeline for our IT software services across international markets.
The candidate should have strong communication skills, a proactive approach to lead generation, and a basic understanding of AI tools and their application in sales and lead-generation activities.
Key Roles & Responsibilities
- Identify and generate qualified B2B leads across the USA, UK, Canada, and European markets through online research, email outreach, professional networking, webinars, and other digital channels.
- Conduct secondary market research to identify target companies, decision-makers, business opportunities, and relevant industry trends.
- Build, maintain, and regularly update prospect databases with accurate company and contact information.
- Perform email marketing and cold outreach to prospective clients and effectively communicate the company's IT software services.
- Use AI-powered tools and platforms to support lead identification, prospect research, personalization, data enrichment, and outreach activities.
- Demonstrate a basic understanding of how AI can improve the efficiency and effectiveness of lead generation and sales prospecting.
- Qualify leads based on business requirements, potential fit, decision-making authority, and opportunity level.
- Maintain accurate records of leads, communication history, follow-ups, and opportunities in the CRM system.
- Conduct timely follow-ups with prospects and help move qualified leads through the sales pipeline.
- Develop and maintain professional relationships with key contacts and decision-makers within prospective and existing customer organizations.
- Identify opportunities for account expansion, cross-selling, and new business development.
- Collaborate closely with the sales, marketing, and delivery teams to support business development initiatives.
- Track lead-generation activities, conversion metrics, and follow-up status, and provide regular updates to management.
- Stay updated on IT services, emerging technologies, industry trends, and competitive developments relevant to the target markets.
- Consistently work toward achieving lead-generation and business development targets.
Desired Candidate Profile
- Bachelor's or Master's degree in BBA, MBA, B.Tech, or a related discipline.
- Experience in Business Development, Inside Sales, Lead Generation, IT Sales, or a similar role for 1-3 years.
- Experience in B2B lead generation and international market prospecting is preferred.
- Strong understanding of online research, prospect identification, email outreach, and networking.
- Basic understanding of AI tools used for lead generation, prospect research, data enrichment, or sales outreach.
- Excellent verbal and written communication skills with the ability to interact professionally with international prospects.
- Strong analytical and research skills with excellent attention to detail.
- Ability to manage multiple prospects, follow-ups, and priorities effectively.
- Self-motivated, target-oriented, and passionate about achieving sales and business development goals.
- Positive attitude with a willingness to learn new technologies, tools, and sales techniques.
- Ability to work independently while also contributing effectively within a collaborative, team-oriented environment.
- Strong follow-up skills and the ability to build and maintain professional relationships.
- Candidates should demonstrate energy, persistence, adaptability, and a strong desire to build a career in IT sales and business development.
About CloudKeeper:
CloudKeeper is a cloud cost optimization partner that combines the power of group buying & commitments management, expert cloud consulting & support, and an enhanced visibility & analytics platform to reduce cloud costs & help businesses maximize the value from AWS, Microsoft Azure, & Google Cloud. A certified AWS Premier Partner, Azure Technology Consulting Partner, Google Cloud Partner, and FinOps Foundation Premier Member, CloudKeeper has helped 350+ global companies save an average of 20% on their cloud bi ls, modernize their cloud set-up and maximize value — al while maintaining flexibility and avoiding any long-term commitments or cost. CloudKeeper has spun off from TO THE NEW, a digital technology service company with 2500+ employees and an 8-time GPTW winner.
To know more about CloudKeeper,
please visit - https://www.cloudkeeper.com/ To know more about TO THE NEW, please visit - https://www.tothenew.com/
Responsibilities:
● Generate qualified leads for various services of CloudKeeper with a target geography outside India.
● Develop relationships with new customers and nurture existing ones. ● Use Outbound Lead Generation tools such as calls and email Marketing to hunt for new business.
● Demonstrate an understanding of customers’ critical business issues and propose CloudKeeper’s solutions that help clients meet their business objectives.
Must Have:
● Must be willing to work in rotational shifts.
● Good verbal and written communication skills
● A hunter by nature who loves to look for new opportunities
● Enthusiastic, positive, and energetic
In addition to the compensation, the following benefits are provided by the company as per the prevailing policy:
● Gratuity
● Medical insurance
● Accidental insurance. Work Model: Work from Office (all 5 days). Location: Noida Sector 144
Job Title: Lead Generation Specialist
Location: Baner, Pune
Experience: 2–3 Years
Employment Type: Full-Time | WFO
About the Role
We are looking for a Lead Generation Specialist with proven experience in identifying, nurturing, and converting qualified leads through outbound channels. The ideal candidate will have hands-on experience in email campaigns, LinkedIn outreach, and cold calling targeting international markets such as DACH, BENELUX, and the UK.
Key Responsibilities
- Generate qualified B2B leads through cold calls, emails, and LinkedIn campaigns.
- Execute targeted email and LinkedIn outreach campaigns to build a strong sales pipeline.
- Manage follow-ups, schedule meetings, and support client acquisition activities.
- Maintain CRM data and provide weekly reports on lead quality and conversions.
- Collaborate with the sales and marketing team to improve campaign strategies and conversion rates.
- Ensure a minimum of 40 qualified leads per month are generated through outbound efforts.
- Identify new markets, decision-makers, and business opportunities across international regions.
Required Skills & Experience
- 2–3 years of proven experience in B2B Lead Generation / Inside Sales.
- Strong communication and persuasion skills in English.
- Experience with international lead generation (especially DACH, BENELUX & UK markets).
- Proficiency in using LinkedIn Sales Navigator, CRM tools (HubSpot, Zoho, etc.), and email campaign tools.
- Ability to research, segment, and target the right prospects.
- Self-motivated, goal-oriented, and comfortable working with monthly lead targets.
Business Development Manager – SaaS
Company: Sisuni Technology Pvt Ltd
Location: Bangalore
Employment Type: Full-time, Permanent
Experience: 3–5 years
CTC: ₹5–12 LPA + Performance Incentives
Job Summary
Sisuni Technology Pvt Ltd is looking for an energetic and results-driven Business Development Manager – SaaS to drive customer acquisition and business growth for our technology products, including Serveka E-commerce and HRM Cloud.
The candidate will be responsible for identifying target customers, generating business opportunities, conducting product demonstrations, developing strategic partnerships, negotiating with prospects, and converting opportunities into paying customers.
Key Responsibilities
* Develop and execute B2B SaaS business development strategies.
* Identify potential customers and new market opportunities.
* Generate qualified leads through direct outreach, LinkedIn, email, networking and partnerships.
* Conduct product presentations and demonstrations.
* Understand customer requirements and recommend appropriate solutions.
* Manage the complete sales/business development cycle from prospecting to closure.
* Build relationships with business owners, HR managers, decision-makers and enterprise clients.
* Develop channel, referral and strategic partnerships.
* Negotiate pricing, commercial terms and contracts.
* Maintain an accurate sales pipeline and CRM records.
* Achieve monthly, quarterly and annual revenue targets.
* Monitor competitors and provide market intelligence.
* Work closely with product, technology and customer-support teams.
* Collect customer feedback and communicate product opportunities to management.
* Prepare regular sales forecasts and business development reports.
Required Skills
* 3–5 years of experience in B2B sales/business development, preferably SaaS or technology.
* Strong understanding of SaaS sales cycles.
* Lead generation and prospecting skills.
* Excellent presentation and product-demo skills.
* Strong negotiation and closing ability.
* CRM experience.
* Excellent verbal and written communication.
* Strong relationship-building and networking skills.
* Target-oriented and self-motivated.
* Ability to work independently in a startup environment.
Preferred Experience
Experience selling any of the following is an advantage:
* HRMS / HRM software
* Payroll software
* ERP / business software
* E-commerce platforms
* SaaS products
* Cloud-based business applications
* B2B technology solutions
Performance KPIs
* Qualified leads generated
* Product demonstrations completed
* New customers acquired
* Monthly recurring revenue (MRR) generated
* Annual recurring revenue (ARR) generated
* Conversion rate
* Sales pipeline value
* Customer acquisition cost
* Revenue collected
Ideal Candidate
We are looking for someone who is hands-on, commercially driven and capable of building the sales pipeline from the ground up. The candidate should be comfortable working in a growing technology company and should take ownership of revenue generation rather than relying only on inbound leads.
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
Strong Junior Business Development Representative (BDR) / Sales Development Representative (SDR) Profiles
2
Mandatory (Experience 1): Must have minimum 6+ months of experience as a Business Development Representative (BDR), Sales Development Representative (SDR), or Lead Generation Executive in a B2B SaaS company.
3
Mandatory (Experience 2): Must have hands-on experience generating outbound leads for US or UK markets through cold calling, cold emails, LinkedIn outreach, or multichannel prospecting.
4
Mandatory (Experience 3): Must have experience working in an early-stage startup or lean sales team, demonstrating high ownership, self-driven execution, and ability to work with minimal hand-holding.
5
Mandatory (Experience 4): Must have hands-on experience using CRM systems and outbound prospecting tools such as Apollo, Sales Navigator, ZoomInfo, Clay, HubSpot, Salesforce, or similar platforms.
6
Mandatory (Skills): Must possess excellent verbal and written communication skills, strong cold calling ability, objection handling skills, lead qualification experience, and confidence interacting with international prospects.
7
Mandatory (Company): B2B SaaS
8
Mandatory (Shift): Must be comfortable working the 4:30 PM – 3:00 AM shift to support US/UK customers.
9
Mandatory (Note): This is a junior role. Only candidates with 6 months –2 years of overall experience and exposure to US/UK outbound lead generation will be considered.
Hiring: BDA / Sr. BDA – EdTech Sales
Location: Gurugram | Bangalore (Work from Office)
Industry: EdTech | Type: Full-time
CTC
BDA: ₹7 – 8.4 LPA + incentives
Sr. BDA: ₹8.4 – 11 LPA + incentives
About the Role
We are a fast-growing education business looking for EdTech sales professionals who can turn conversations into enrollments. You will own the complete B2C sales cycle, from lead qualification to paid enrollment.
Responsibilities
Qualify leads and understand learners' and parents' education and career goals
Deliver consultative course counselling and handle objections
Achieve monthly revenue and conversion targets
Follow up consistently and manage the funnel in the CRM
Track pipeline, conversions and performance using sales data
Requirements
Prior EdTech B2C sales experience (mandatory)
Proven record of meeting or exceeding targets
Strong communication, negotiation and objection-handling skills
Comfortable with high-volume calling in a target-driven environment
Experience in courses, upskilling, test prep, higher education or career programs is a plus
Why Join Us
Competitive pay with performance-based incentives
Fast growth path from BDA to Sr. BDA and beyond
High-impact, outcome-driven culture
Apply
Email your resume to [HR Email ID] with the subject BDA – EdTech Sales | Gurugram/Bangalore. Please include your current CTC, expected CTC, notice period and preferred location.
HIC Global Solutions is Hiring – Business Development Representative (BDR)
#Experience: 3–6 Years
#Industry: IT Consulting Services
#Location: Sector 68, Noida
#Working Hours: 9:30 AM – 6:30 PM
#Work Mode: Onsite (5 Days Working)
https://hicglobalsolutions.com/
#KeyRequirements:
🔹 Proven experience in IT Consulting, IT Services, or IT Staffing.
🔹 Hands-on experience with:
LinkedIn Sales Navigator
Lusha
ZoomInfo
Apollo
Rocket Reach
Data Mining
Bulk Emailing through Microsoft Outlook
🔹 Strong expertise in Lead Generation, Prospect Research, and Client Outreach.
🔹 Experience in Cold Calling and converting prospects into qualified meetings.
🔹 Ability to schedule and align meetings with potential clients on a monthly basis.
🔹 Excellent communication, presentation, and relationship-building skills.
🔹 Ability to handle introductory client calls and build long-term client relationships.
🔹 Strong understanding of the sales cycle and business development process.
#KeyResponsibilities:
🔹 Generate qualified leads through various platforms and tools.
🔹 Send bulk email campaigns using Microsoft Outlook to targeted prospects.
🔹 Schedule meetings and introductory calls with prospective clients.
🔹 Build and maintain a healthy sales pipeline.
🔹 Collaborate with internal teams to drive business growth and achieve monthly targets.
Business Development Head
Location: Ahmedabad preferred
Experience: 8–10+ years
Employment Type: Full-Time
Role Level: Senior Leadership
About the Role
- We are looking for an experienced and highly driven Business Development Head to take ownership of our business growth and revenue function.
- The ideal candidate should have strong experience in B2B sales and service selling, with a proven track record of bringing enterprise-level clients. The person should have a business-oriented and entrepreneurial mindset and be capable of independently driving growth.
- This is a high-ownership role for someone who can think strategically, operate independently, and build the business development function with an entrepreneurial mindset.
Key Responsibilities
- Own and drive the overall business development and revenue growth strategy.
- Identify, approach, and acquire new B2B and enterprise clients.
- Build strong relationships with CXOs, Founders, HR Heads, CHROs, Procurement Heads, and other key decision-makers.
- Develop and manage a strong sales pipeline and consistently achieve revenue targets.
- Identify new industries, markets, partnerships, and business opportunities.
- Lead high-value commercial negotiations and prepare business proposals and presentations.
- Develop long-term relationships with key clients and identify opportunities for upselling and cross-selling.
- Build and strengthen the company's BD and Sales team and processes.
- Mentor and guide the sales team to improve performance and conversions.
- Track key business metrics including revenue, pipeline, conversion, client acquisition, and retention.
- Work closely with the leadership, operations, and client service teams to ensure smooth delivery and customer satisfaction.
- Represent the company at industry events, networking forums, conferences, and client meetings.
- Provide regular market insights and business growth strategies to the leadership team.
What We’re Looking For
- 8–10+ years of experience in Business Development, B2B Sales, Enterprise Sales, or Service Sales.
- Proven track record of selling B2B services and acquiring enterprise clients.
- Strong understanding of consultative and solution-based selling.
- Experience in service-based businesses, BGV, Tech, Risk & Compliance, Due Diligence, SaaS, or related industries will be an advantage.
- Strong network and ability to build relationships with senior business decision-makers.
- Excellent negotiation, communication, presentation, and relationship-management skills.
- Strong commercial and business understanding with a revenue-first mindset.
- Ability to independently identify opportunities and convert them into business.
- Entrepreneurial mindset with the ability to build, scale, and lead the BD function.
- Strong ownership, accountability, and decision-making skills.
- Ahmedabad-based candidates are preferred.
What This Role Offers
- High level of ownership and autonomy.
- Opportunity to directly influence the company's revenue and business growth.
- Leadership opportunity to build and scale the BD function.
- Direct interaction with senior leadership and enterprise clients.
- Performance-driven growth and incentives.
Business Development Executive
Open the doors that grow the business
A front-line business development role for professionals who enjoy starting the right conversations — finding companies that are hiring, reaching their decision-makers, and turning those conversations into GoodSpace
clients.
F U N C T I O N
Sales & Business
Development
L O C A T I O N
Noida, Uttar Pradesh
E X P E R I E N C E
1 – 3 Years
C O M P E N S A T I O N
Rs. 35k – 45k / month +
Incentives
About GoodSpace AI
GoodSpace AI is an AI-driven talent intelligence platform founded by alumni of DTU and Harvard. Under our Hire360 model, we own hiring end-to-end — sourcing, screening, shortlisting and placement — and deliver AI-screened shortlists to clients within 24 to 48 hours of a job description, a process that has traditionally taken several weeks. Our clients are growing companies across India, and our mandates focus on middle management to leadership roles.
Key Responsibilities
Identify companies that are actively hiring or recently funded, and build targeted lead lists of founders, HR heads and talent acquisition leaders.
–Run multi-channel outreach — cold calls, email and LinkedIn — to open conversations with hiring decision-makers.
–Book qualified discovery meetings and run first-level discovery calls to understand roles, levels and hiring
timelines.
–Present GoodSpace’s Hire360 model and AI-led hiring process clearly and confidently.
Support new-client closures by sharing proposals, following up on agreements and coordinating onboarding with the delivery team.
Maintain accurate activity and pipeline records in the CRM, and track calls, meetings booked and mandates converted against targets.
– Work with the Talent Acquisition team so new clients receive strong candidate shortlists quickly.
GoodSpace AI Business Development Executive · Off-Campus Hiring 1
Who We Are Looking For
E X P E R I E N C E — 1 T O 3 Y E A R S
1–3 years of experience in B2B sales, business development, inside sales or lead generation, with hands-on exposure to cold calling and outbound outreach.
P R E F E R R E D I N D U S T R Y E X P E R I E N C E
Prior experience in the staffing, recruitment, or HR services industry will be a strong advantage. Recruiters with client-facing exposure who want
to move into business development are welcome to apply.
Employment Type: Full-time, permanent
Work Location: 1603, Logix Mall, Noida City Centre, Sector 32, Noida, Uttar Pradesh ·
Work from office
D E V I C E P O L I C Y — B Y O D
GoodSpace follows a Bring Your Own Device (BYOD) policy for this role. Selected candidates will be required to use their own laptop for work,














