Key Responsibilities:
- Develop engagement strategies and content calendar for official online communities/groups on platforms like instagram, facebook, twitter & more
- Drive partnerships & collaboration with relevant online communities, superusers & social media influencers
- Work with product, creative, content & brand partnerships teams to develop member messaging for new campaigns, features, and product launches
- Create social engagement playbook/guidelines for community moderators
- Track & report trending topics and sentiment & feedback among the member community across all channels (social media, reviews, support, etc.)
Qualifications:
- Graduate with at least 5 years experience in social media & community management
- Active and engaged participant in social media
- Strong verbal, written and presentation skills to communicate effectively
- Strong interpersonal skills and ability to build relationships with cross functional stakeholders
- Highly organized, detail-oriented and able to manage/execute multiple ongoing projects
- Ability to identify and track relevant community KPIs
Subodh Popalwar
Software Engineer, Memorres
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Company : Barcadly Services (www.barcadlyservices.com)
Job Description: Social Media Management (SMM) Intern
About Us: Barcadly Services is a full fledge "Digital Marketing Agency" Our head office is in Mumbai
& Kolhapur, the company was established in the year 2018.
We strongly supports and follows the mission of Digital India laid down by Prime Minister Shri.
Narendra Modi and provides cost-effective branding solutions for start-ups & big companies in India. At
Barcadly services, you will get an insight regarding what is it like to work with a pioneering Digital
Marketing Agency in India.
After all, you will only seldom find someone as efficient as we are, when it comes to offering
personalized performance marketing.
Thanks to our tight-knit team we have been able to assist over 170 + businesses and establishing
themselves in the digital arena."
Position Overview:
We are seeking a dynamic and enthusiastic Social Media Management Intern to join our team. The ideal
candidate is passionate about social media, digital marketing, and has a creative flair. This internship
provides an excellent opportunity to gain hands-on experience in social media management, content
creation, and community engagement.
Responsibilities:
• Content Creation: Assist in developing engaging and creative content for various social media
platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Social Media Scheduling: Schedule and publish content on social media channels using social
media management tools. Monitor and analyze the performance of posts and suggest
improvements based on analytics.
• Community Engagement: Respond to comments, messages, and mentions on social media
platforms to foster community engagement. Identify and engage with influencers, partners, and
followers to build brand awareness.
• Research and Trends: up-to-date with industry trends, social media algorithms, and emerging
platforms. Provide insights and recommendations for optimizing social media strategies based on
industry best practices.
• Analytics and Reporting: Assist in tracking key social media metrics using analytics tools.
Compile regular reports summarizing social media performance and suggest areas for
improvement.
• Campaign Support: Support the planning and execution of social media campaigns, contests, and
promotions. Collaborate with cross-functional teams to ensure seamless integration of campaigns
across various channels.
Qualifications:
• Currently enrolled in a relevant undergraduate or graduate program (Marketing, Communications,
Digital Media, or related field).
• Strong written and verbal communication skills.
• Familiarity with major social media platforms.
• Creative thinking and ability to generate innovative ideas.
• Basic understanding of social media analytics.
• Ability to work independently and as part of a team.
• Basic graphic design skills are a plus.
About Client Launched in 1993, Client's brand, focused on providing high-quality herbal powders for beauty care. With a commitment to purity, their products contain only natural ingredients without fillers or preservatives. Recognizing the demand for safe and differentiated products in the growing Indian personal care market, they expanded their product range. In 2012, a strategic investor joined, leading to further expansion and enhanced product quality. Today, the brand boasts 36 products across 10 categories, marrying Ayurvedic principles with natural ingredients, offering outstanding products globally through various channels.
Job Description:
- Develop and oversee performance marketing strategy
- Manage Ad campaigns on Facebook, Google & Marketplaces
- Create engaging content for digital platforms
- Conduct regular CRO audits and execute A/B tests
- Implement user testing for enhanced conversion rates
- Review and optimize advertising campaigns for planned ROAS/ACOS
- Identify and optimize performance marketing channels
- Manage Analytics for campaign tracking
- Troubleshoot campaign-related issues
- Stay updated on industry trends and emerging technologies
Requirements
- 3-4 years of proven Performance Marketing experience
- Bachelor's degree in Marketing, Business, or related field
- In-depth knowledge of digital marketing channels and analytics
- Strong creative skills with attention to detail
- Data-driven mindset and analytical abilities
Creative & Social Media Manager
Location- Gurgaon (WFO)
Position Overview:
We are looking for a creative & social media manager who will play a critical role in creating original digital content across various social media platforms. The ideal candidate will be responsible for creating and executing our social media strategy. You will handle all our socials, evaluate our social metrics, and collaborate with internal teams.
Roles & Responsibilities:
- Create a strong brand entity for Juleo on Insta, Linkedin, Snap, YouTube to drive awareness and app installspare weekly and monthly reports on metrics eg Reach
- Schedule content and maintain a social media calendar. • Monitor social
- trends and proactively highlight opportunities for growth and engagement
- Partner with content creators and influencers to drive awareness and build
- the Brand's Social Presence.
- Communicate with followers, respond to queries in a timely manner and
- monitor customer reviews.
- Designing social media strategies to achieve marketing targets.
- Managing, creating and publishing original, high-quality content on social
- platforms.
- Administering all company social media accounts to ensure up-to-date
- content.
- Liaise with writers and designers to ensure content is informative and
- appealing.
- Prepare weekly and monthly reports on web traffic and ROI.
- Schedule content and maintain a social media calendar.
- Monitor social trends and proactively highlight opportunities for growth and
- engagement.
Requirements:
- Working experience of minimum 2 years in handling Social Media Platforms (Insta, Linkedin, Snap, YouTube) end to end for a Consumer tech startup. The ability to create short videos, gifs and other social media content independently
- Very high bar on Creative skills
- Ability to thrive in a startup environment
- Experience with social media management tools.and analytics
- Good understanding of the holistic and dynamic landscape of social media
- channels, strategies, emerging platforms, and audiences
Deliverables:
Manage Social Channel Strategy, Ideation and Programming
• Oversee and execute social media calendars, brand guidelines, best practices, promotional campaigns, and day-to-day social media activities while optimizing the brand's presence on all
relevant social media platforms. This includes upcoming news (funding announcements, IPOs, media coverage) and thought leadership content, and amplification of portfolio content when appropriate
• Conceptualization and execution of social media content as per the brand's tonality
• Ensure on-time and efficient realization of day-to-day and monthly goals set for the team.
• Develop social media campaign strategy for content launches, company exits/milestones, and events
• Draft social copy and create social graphic assets in Canva, and/or videos tailored for relevant social media, review edits and finalize assets
• Monthly report detailing social performance with insights and recommendations
• Make recommendations for team to improve their social presence
• Social monitoring and listening – listen to relevant conversations, see where we can opportunistically plug in, flag content deficits
Our client is a Delhi based healthcare platform that is dedicated to Ayurveda and provides wellness solutions to its customers that is tailored and fine-tuned to their requirements. They have created a unique balance of Ayurvedic herbs and western medicine to come up with courses and medical advice which will not only rid their patients of the illness but also helps them bring the body back into balance.
Their services are available across the globe, with over 65% of their client base being from US, UK, and Canada. The company's primary focus is on Ayurveda and taking the ancient knowledge to anyone who wishes to bring back balance to their health and apply the tools in their everyday life.
- Writing content for creative collaterals like images and videos specifically for Instagram and/or other social media platforms
- Getting those collaterals developed by designers/ designing them
- Managing uploads of creatives and consumer interaction on posts
- Reporting on the performance of those creatives
- Ensuring the creatives meet the requirements of the brand
- Delivering month on month growth in the organic social media presence of the brand
What you need to have:
- Have impeccable grammar and excellent command over English
- Out of the box creativity to create viral content
- Ability to work with excel and create models, monitor and manage the growth of the brand's organic social presence
- A minimum of 3 years of experience
- Have a modern sense of aesthetics with an ability to create, recognize and differentiate premium content
- A growth-hungry mindset with ability to work hard and long and take complete ownership of his/ her responsibilities
- Generate, edit, publish and share daily content on all social media platforms (original text, images, or video) that builds meaningful connections and encourages community members to take action. (Ability to write content for social media posts is a must)
- Set up and optimize company pages within each platform to increase the visibility of company’s social content
- Develop, implement and manage the company’s social media strategy
- Manage and oversee social media content
- Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.
- Communicate with industry professionals and influencers on social media to create a strong network and leverage it for collaborations.
- Suggest and implement new features to develop brand awareness, like promotions and competitions.
- Stay up-to-date with current technologies and trends in social media, design tools and applications.
- Monitor and evaluate performance across the company's social channels in order to improve engagement.
- Execute quarterly marketing plans to meet overall business targets.
To build brand’s advocacy on social media with creative conceptualization and execution of
memorable campaigns
Apply if you have
▪ Social media custodian with extensive experience in adapting the brand brief into
shareable social content
▪ Experience in unique social media content creation, implementation, and optimization
▪ Ability to work with cross functional teams for end-to-end solutions.
▪ Excellent creative thinking and communication skills, both verbal and written.
▪ High proficiency in using social media tools like buffer/ sprout social etc
versatile marketer who can create content, manage socials and loves emails as
much as we do.
Job description:
Manage Social Media campaigns for various social media platforms to align with
marketing strategies.
Publish content that meets the brand’s communication style.
Implement social media strategies to increase engagement & followers.
Writing, editing, and proofreading content.
Manage content across all platforms, including email and social media.
Requirements:
8 years of experience in a similar role.
Adept at keyword placement and SEO best practices.
Excellent written and verbal communication skills.
Highly computer literate and advanced knowledge of HTML.
Experience with social media management.
Creativity and the ability to develop original content.
Can handle new tools to manage social platforms and analytics
Quick learner and self-motivated
Can own up to a task given, take responsibility and execute the task efficiently
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Software Engineer, Memorres