Senior Business Analyst - Analytics

Roles and Responsibilities

 Writing, editing and publishing engaging content for various social networks, including Instagram, Linkedin, Twitter and Facebook etc.

 Tracking and reporting on social media responses by analyzing traffic to the site

 Update our social media pages with compelling company news, events, celebrations or solutions and services

 Respond to questions and comments on our social media pages in a timely and accurate manner

 Maintaining a visible online on social media presence and adhering to the marketing goals

 Increasing the company's awareness and readership by using relevant advertising techniques

 Optimize social media content (language, message, tone) on the basis of the behaviour of our target audience

 Familiarity with paid advertisement and aware about different websites, and tools for creating graphics, images and video content

 To create a range of engaging digital content such as Marketing and    

 Promotional videos and Reels to be used across a variety of online 

 platforms and social media channels.

 To help us maximise our online profile and develop our ever-growing social media presence through the creation of video driven strategies and digital media content.

 Pays attention to trends on Instagram Reels creating and analyzing what works for our business.

 Coordinate with the creative department to create advertising/engagement posts (e.g. for Company Events, Job posts, etc.)

 Contribute to the creation of various content materials including: Blogs, Articles, Website Pages, Email templates, Social Media posts etc

 Develop a deep understanding of MHFAI’s business, brand voice, and target audiences.

 Develop posts and articles on a wide range of topics that resonate with our target audience and drive traffic to our website

 Proofread and edit content to ensure high-quality standards, including grammar, spelling, and punctuation

 Continuously discover and implement new editing technologies and   industry best practices to maximize efficiency

 Requirements and skills

 3+ years of solid experience in digital content marketing or related fields

 Excellent written and oral Communication skills

 The ability to create original web content with images or videos

 Proven work experience as a Social Media content writer or a similar role

 Hands-on experience using various social media platforms to advertise

 Proven record of excellent writing demonstrated in a professional portfolio

 Ability to work independently with little or no daily supervision

 Working knowledge of SEO, analytics tools, and keyword research

 Strong research skills and the ability to synthesize complex information into clear and concise content

 Creative thinking and the ability to generate innovative ideas

• 7– 10 years of relevant work experience
• Graduation is a must
• Excellent communication skills
• Excellent knowledge and experience in managing heavy equipment and spares
• Good staff management skills    

About Company

Obeikan Investment Group is a multi-national leader in packaging, education and health, with annual revenue of USD $1 billion. We're one of Saudi Arabia's 100 largest companies, with more than 3,000 employees and operations in 16 countries.

Job Location – Remote with an opportunity to move to Riyadh, Saudi Arabia

• You understand career choices after college.
• You love connecting with people online/ on- phone (face to face too at times)
• Your ability to learn is off the charts and you are hungry for more
• You don’t believe in settling, you find ways to improve
• You have done some selling in the past and want to learn how to get great in sales
• You want to win always and find motivation in temporary
• Having a Mobile phone and Internet connectivity is a must
• Access to a quiet place within the WFH premise is a must
• If located outside of Delhi NCT, the incumbent must organise for a desktop/ laptop

• Provides day to day support for the strategy team such as conducting research, analyzing competitive, trendspotting, and helping to shape creative briefs.
• Performing/compiling research on existing and potential ventures/brands.
• Assisting with the creation of internal and external marketing materials such as case studies, briefing documents, proposals and pitch decks.
• Design new business models, products, services, value propositions and consumer experiences that differentiate our ventures from our competition.
• Design organizational structures, strategic assets, and operating models to help our ventures drive their own innovation.
• Be part of designing, iterating and scaling a new venture that creates new income potential for the business.
• Develop financial models demonstrating the feasibility of recommendations.
• Craft impeccable business plans / proposals taking into account all the aspects of a business including but not limited to -- Business Modeling, Business Strategy, Marketing, Manpower, Funding & Finance, Sales etc.
• Collaborate closely with team members across disciplines.

• YEARS OF RELEVANT EXPERIENCE- Fresher / Some relevant Experience would be an added advantage
• EDUCATION & CERTIFICATION- Bachelors/ Masters Degree/ Diploma/ Certification in Business / Finance / Technology / Design Strategy / Marketing or other relevant fields.
• SOFTWARE & APPLICATION- MS Excel, Word, Powerpoint / Google Sheets, Docs.

• Strong desire to learn along with professional drive
• Excellent verbal and written communication skills
• Systems and process-oriented.
• Exemplary attention to detail.
• Must be a solutions-oriented problem solver.
• Think differently.
• Able to manage a heavy workload, prioritize well and meet deadlines.