Salesforce Marketing Cloud SME at SaaSExplorers · Bengaluru (Bangalore) · 8 - 12 years · ₹12L - ₹18L / yr · Posted 16 Oct 2025

We’re seeking a highly experienced and certified Salesforce Marketing Cloud (SFMC) Subject Matter Expert (SME) to lead strategic initiatives and bridge the gap between business stakeholders and technical teams. This role requires strong communication skills and the ability to translate business needs into scalable solutions. Experience with financial services industry in Asia market is an added advantage.
Key Responsibilities:
- Serve as the primary liaison between marketing stakeholders and technical teams to ensure seamless campaign execution.
- Architect, guide and support scalable solutions using SFMC modules like Journey Builder, Email Studio, Automation Studio, and Contact Builder.
- Translate marketing goals into technical specifications and actionable workflows.
- Lead integration efforts with CRM systems, data platforms, and third-party platforms.
- Design and optimize customer journeys, segmentation strategies, and real-time personalization.
- Ensure data governance, privacy compliance, and platform security best practices.
- Conduct workshops, demos, and training sessions to drive platform adoption and maturity.
- Stay ahead of Salesforce releases and innovations, especially within Marketing Cloud and Einstein AI.
Requirements:
- 8–12 years of hands-on experience in Salesforce, with a strong focus on Marketing Cloud.
- Salesforce certifications such as Marketing Cloud Consultant, Email Specialist, or Architect
- Strong understanding of marketing automation, customer journeys, and campaign analytics.
- Proficiency in AMPscript, SQL, SSJS, and data modeling within SFMC.
- Experience with API integrations, SDKs, and event tracking across web and mobile platforms.
- Familiarity with tools like Jira, Confluence, Tableau CRM, and CDP platforms is a plus.
- Familiarity with other similar marketing platforms like Mo Engage is an added advantage.

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We're looking for a Salesforce Consultant to audit an existing Salesforce setup, identify gaps, and design a rebuilt architecture to support lead management, sales automation, and CDP integration — ahead of two major product launches.
Key Responsibilities
- Audit the current Salesforce org: data structure, user roles, permissions, and existing automations (or lack of them)
- Recommend and design a system architecture for lead capture, qualification, and nurturing across online and offline channels (Meta, Google, website, walk-ins/experience center)
- Set up proper user access controls and role-based permissions (fixing shared-login/security gaps)
- Design and implement email automation and lead nurturing workflows
- Evaluate and recommend integration with a CDP (Customer Data Platform) to unify lead data across sources
- Advise on Salesforce licensing needs based on the rebuilt scope
- Support end-to-end lead lifecycle tracking — from lead generation through to booking/conversion
- Work in a sandbox/staging environment before deploying changes to production
- Collaborate with internal stakeholders and prior Salesforce implementers to understand system history before rebuilding
- Provide a scope of work and implementation roadmap with realistic timelines
Required Skills & Experience
- 4+ years hands-on Salesforce experience (Sales Cloud required; Marketing Cloud/CDP experience preferred)
- Experience auditing and re-architecting legacy/poorly maintained Salesforce orgs
- Strong understanding of lead lifecycle management and CRM-to-sales handoff processes
- Experience with marketing automation tools and integrations (Meta/Google Ads lead data, email automation)
- Salesforce certifications preferred (Administrator, Sales Cloud Consultant, or similar)
- Experience with CDP tools and data unification is a plus
- Ability to work on tight timelines against real business deadlines (e.g., product launches)
Job Description
We are seeking an experienced Senior Salesforce Architect with 8+ years of experience to lead Salesforce architecture, solution design, and enterprise integrations. The ideal candidate will have strong expertise in Sales Cloud, Salesforce CPQ, quote-to-cash processes, and professional services operations.
Key Responsibilities
- Own Salesforce solution architecture, scalability, security, and platform governance.
- Lead solution design across Sales Cloud, Certinia PSA, and quote-to-cash processes.
- Architect integrations with NetSuite, MuleSoft, Workday, and other enterprise platforms.
- Define data models, integration patterns, automation, and technical best practices.
- Provide technical leadership to developers, administrators, and integration teams.
- Collaborate with business stakeholders to translate requirements into scalable solutions.
Required Skills
- 8+ years of Salesforce experience, including architecture responsibilities.
- Experience with large-scale Salesforce implementations.
- Strong expertise in Sales Cloud, Salesforce CPQ, and quote-to-cash.
- Hands-on knowledge of Apex, SOQL, Flow, LWC, Salesforce APIs, and Platform Events.
- Strong understanding of enterprise integrations, middleware, data architecture, and security.
- Excellent problem-solving, communication, and stakeholder management skills.
Preferred Qualifications
- Experience with Certinia PSA (FinancialForce).
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- Experience in professional services or consulting environments.
- Salesforce Architect certifications.
🚨 Hiring: Salesforce Developer | 6+ Years Experience
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📍 Location: Noida – Onsite
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⏳ Notice Period: Immediate to 30 Days
Key Skills & Responsibilities-
Strong experience in Salesforce Development, Apex, LWC, SQL & Lightning
Hands-on experience with Salesforce integrations
Strong client handling & stakeholder management skills
Experience in team leadership & mentoring
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We are looking for a highly experienced Senior Salesforce Consultant / Salesforce Architect with strong expertise in Salesforce architecture, solution design, enterprise discovery, platform assessment, data analysis, integrations, and business process transformation.
The consultant will bring deep Salesforce platform expertise to the discovery and transformation team, supporting requirements gathering, assessment of existing Salesforce environments, data and process analysis, platform rationalization, and evaluation of Salesforce as a potential target platform.
The ideal candidate should be comfortable engaging with both business and technical stakeholders and translating complex business requirements into practical Salesforce capabilities and target-state solutions.
Senior Salesforce Architect
We are looking for a highly experienced Senior Salesforce Consultant / Salesforce Architect with strong expertise in Salesforce architecture, solution design, enterprise discovery, platform assessment, data analysis, integrations, and business process transformation.
The consultant will support requirements gathering, assessment of existing Salesforce environments, data and process analysis, platform rationalization, and evaluation of Salesforce as a potential target platform.
⚠️ Mandatory Certification
A valid Salesforce Solution Architect / Application Architect certification is mandatory. Candidates without this certification will not be considered.
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- Salesforce data model and objects
- Configuration and customization
- Workflows and automation
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- Enterprise integrations
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- Custom applications and components
- Analyze how Salesforce data and processes interact with Atlassian/Jira Service Management and ServiceNow.
- Identify Salesforce capabilities supporting the future-state operating model.
- Evaluate gaps between current Salesforce capabilities and business requirements.
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- Identify data migration considerations including mapping, data quality, historical data, transformation requirements, and dependencies.
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- Present Salesforce findings, architecture considerations, and recommendations to client stakeholders and senior leadership.
- Support enterprise application consolidation, platform rationalization, and transformation initiatives.
Required Skills & Experience
- 9+ years of Salesforce experience
- Strong Salesforce consulting, solution design, architecture, or platform assessment experience.
- Strong understanding of Salesforce architecture and platform capabilities.
- Strong knowledge of:
- Salesforce Data Model
- Configuration & Customization
- Automation
- Security
- Roles, Profiles & Permissions
- Integrations
- Hands-on Salesforce architecture and solution design experience.
- Enterprise-scale Salesforce discovery and assessment experience.
- Ability to translate business requirements into Salesforce capabilities and solution options.
- Strong understanding of data migration and data integration.
- Experience assessing complex Salesforce environments with significant customization and integration footprints.
- Experience with enterprise application consolidation, platform rationalization, or technology transformation.
- Strong analytical and problem-solving skills.
- Excellent communication and stakeholder-management skills.
- Ability to work with both business and technical stakeholders.
- Experience working in multi-platform environments involving Salesforce, ServiceNow, Atlassian/Jira Service Management, and data migration teams.
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- Salesforce Certified Administrator
- Platform Developer
- Platform App Builder
- Sales Cloud Consultant
- Service Cloud Consultant
- Application Architect
- System Architect
- Service Cloud
- Salesforce Data Cloud
- ServiceNow
- Atlassian / Jira Service Management
- Salesforce data migration
- M&A integration
- Post-acquisition technology consolidation
- Large-scale operating model and technology transformation
Core Competencies
Salesforce Architecture | Solution Design | Enterprise Salesforce Assessment | Salesforce Discovery | Data Model & Data Analysis | Configuration & Customization | Automation & Workflows | Security & Access Management | Integration Architecture | Data Migration | Platform Rationalization | Enterprise Application Consolidation | Business Process Analysis | Target-State Architecture
Salesforce Metadata & Sybase Migration Specialist
Experience: 7+ years
We are looking for a senior Salesforce technical professional with deep expertise in Salesforce metadata and data migration to support a Salesforce-to-Sybase backend migration initiative.
Key Responsibilities
- Analyze Salesforce metadata and understand how it drives forms, objects, fields, layouts, and data structures.
- Extract and interpret Salesforce metadata for migration into the Sybase backend.
- Define and validate Salesforce-to-Sybase data and schema mappings.
- Support migration strategy, data extraction, transformation, and validation.
- Work closely with engineering and architecture teams to identify dependencies, gaps, and migration risks.
Required Skills
- 7+ years of Salesforce technical experience.
- Strong hands-on experience with Salesforce Metadata API / Salesforce metadata.
- Deep understanding of Salesforce objects, fields, page layouts, record types, validation rules, and metadata-driven configurations.
- Experience with data migration, metadata extraction, schema mapping, and backend integrations.
- Strong Sybase / SQL knowledge preferred.
- Experience working on complex Salesforce migration or integration projects.
Ideal Profile: Salesforce Technical Architect, Salesforce Technical Lead, or Senior Salesforce Developer with strong metadata and migration expertise.
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Skills-
- Salesforce Development
- Apex
- Apex Triggers
- Apex Classes
- Lightning Web Components (LWC)
- SOQL / SOSL
- Salesforce Flows
- REST/SOAP APIs
- Salesforce Integration
- Data Loader
- Salesforce Security & Sharing
* Bachelor's degree in computer science, information systems, engineering, or a related field, or equivalent relevant professional experience.
* 5+ years of hands-on Salesforce development experience delivering production applications.
* 2+ years of practical Financial Services Cloud implementation or development experience.
* Hands-on experience with OmniStudio, including OmniScripts, FlexCards, Data Mappers/DataRaptors, and Integration Procedures.
* Hands-on document-generation experience, preferably including OmniStudio Document Generation and one or more of Conga, Salesforce Files, Box, or comparable platforms.
* Strong Apex, SOQL/SOSL, trigger, asynchronous Apex, REST API, LWC, JavaScript, Flow, and Salesforce data-model skills.
* Experience implementing FSC or lending data involving applications, applicants, parties, relationships, financial accounts, assets, liabilities, income, collateral, documents, or servicing.
* Experience building and troubleshooting API integrations, callouts, webhooks, Named Credentials, authentication, request/response mapping, and structured error handling.
* Working knowledge of Salesforce security, sharing, permission sets, permission-set groups, CRUD/FLS enforcement, Experience Cloud access, and data protection.
* Experience with Git, pull requests, Salesforce CLI, source-driven development, CI/CD, metadata deployments, and sandbox or environment management.
* Demonstrated ability to bulkify code, manage order of execution, control recursion, use asynchronous patterns, and diagnose governor-limit failures.
* Ability to write meaningful automated tests and use mocks or test-data factories appropriately.
* Understanding of loan origination and fulfillment workflows and the responsibilities of sales, underwriting, closing, post-closing, servicing, and asset-management users.
* Strong written and verbal communication, problem solving, attention to detail, ownership, and ability to work collaboratively in a fast-paced environment.
Responsibilities :-
● Design and develop new functionality for product using Apex, Lightning Web Components (LWC), JavaScript, SOQL, Salesforce APIs, metadata, and platform services.
● Build reusable, scalable product capabilities intended to serve many enterprise customers rather than customer-specific implementations.
● Contribute to product architecture and long-term technical design decisions.
● Work within an established commercial product codebase and help evolve it across releases.
● Consider upgradeability, backward compatibility, packaging, maintainability, performance, security, and customer-org variability as part of normal product development.
● Work on complex product areas including project scheduling, resource and capacity planning, workflow orchestration, project financials, and enterprise user experiences.
● Use AI-assisted development tools for solution design, coding, testing, debugging, refactoring, and documentation.
● Review and validate AI-generated implementations and identify when an approach is technically incorrect, insecure, non-scalable, or inappropriate for the Salesforce platform.
● Help design and build AI agents and intelligent capabilities directly into the Leankor product.
● Develop AI capabilities that can understand project context, analyze data, identify risks and opportunities, recommend actions, and automate appropriate work.
● Help define guardrails, permissions, validation, and human approval processes for AI-driven actions.
● Troubleshoot complex issues across the UI, application logic, data model, integrations, AI services, and Salesforce platform.
● Collaborate with Product, Architecture, UX, QA, and other engineering team members.
Qualifications
● 8+ years of professional software development experience preferred.
● 3–5+ years of hands-on Salesforce development experience strongly preferred.
● Strong experience with Apex and Lightning Web Components.
● Experience developing complex enterprise applications or commercial software products
● Prior experience working in a software product company strongly preferred
● Experience owning functionality across multiple releases rather than delivering isolated project implementations.
● Strong knowledge of software architecture, design patterns, debugging, testing, security, performance, and maintainability.
● Experience with Salesforce data modeling, APIs, security and sharing, asynchronous processing, and platform limits
● Experience with Git, source control, automated testing, and modern CI/CD practices
● Practical experience using AI-assisted software development tools.
AI Experience
Experience with several of the following is highly desirable:
● Large Language Models (LLMs) ● AI agents and agentic workflows
● Tool/function calling ● Prompt and context engineering ● Structured model outputs
● Retrieval-Augmented Generation (RAG) ● AI evaluation and guardrails
● Human-in-the-loop workflows
● Salesforce Agentforce or related Salesforce AI technologies Prior Agentforce experience is beneficial but not required.
Preferred Experience
● Salesforce ISV or AppExchange product development
● Managed-package development
● Experience building and maintaining a commercial Salesforce-native product
● Complex reusable Salesforce-native applications
● High-volume Salesforce architectures
● Enterprise project, work management, scheduling, or resource-management software
● Salesforce Service Cloud, Field Service, Experience Cloud, or Sales Cloud. Experience building a commercial Salesforce product is highly desirable. Candidates from consulting or services backgrounds will be considered where they can clearly demonstrate significant ownership of reusable product development, product architecture, and long-term
software evolution.
What you'll do
Own a client end to end. Learn their business, find what to automate or rebuild, and lead the work that ships it.
Turn business problems into technical solutions sit in the call, understand the real problem, design the fix, and decide how it gets built.
Stay hands-on. You'll still write code, build integrations, and work with APIs every day.
Build on whatever the client runs Zoho, Salesforce, Azure, similar platforms, and custom apps where needed.
Run delivery: scope it, sequence it, ship it, support it. The timeline is yours.
Review code and designs. Mentor the developers on your projects and unblock them fast.
Be the escalation point when something breaks or an integration misbehaves.
Own client communication on the technical side status, tradeoffs, bad news, early.
Keep the bar high: clear docs, clear updates, clear commit history.
What we're looking for
4–7 years shipping software, with real depth in REST APIs and system integrations.
Experience leading projects or small teams — the person others check with before they build.
Strong with business platforms (Zoho, Salesforce, or similar). Much of the leverage lives there, not in custom code.
You can sit with a non-technical client, understand the problem, and come back with a working solution.
Still enjoy building. This is technical leadership, not coordination.
Self-driven. You'll often be the senior-most engineer on the account.
Why you'll love this role
Full ownership from first call to delivery — you run projects, not a ticket queue.
Direct access to clients and leadership. Your decisions ship the same week.
Constant variety: new systems, new problems, new builds.
A step into technical leadership without giving up the hands-on work.













