Salesforce Marketing Cloud SME

Role Overview

We're looking for a Salesforce Consultant to audit an existing Salesforce setup, identify gaps, and design a rebuilt architecture to support lead management, sales automation, and CDP integration — ahead of two major product launches.

Key Responsibilities

• Audit the current Salesforce org: data structure, user roles, permissions, and existing automations (or lack of them)
• Recommend and design a system architecture for lead capture, qualification, and nurturing across online and offline channels (Meta, Google, website, walk-ins/experience center)
• Set up proper user access controls and role-based permissions (fixing shared-login/security gaps)
• Design and implement email automation and lead nurturing workflows
• Evaluate and recommend integration with a CDP (Customer Data Platform) to unify lead data across sources
• Advise on Salesforce licensing needs based on the rebuilt scope
• Support end-to-end lead lifecycle tracking — from lead generation through to booking/conversion
• Work in a sandbox/staging environment before deploying changes to production
• Collaborate with internal stakeholders and prior Salesforce implementers to understand system history before rebuilding
• Provide a scope of work and implementation roadmap with realistic timelines

Required Skills & Experience

• 4+ years hands-on Salesforce experience (Sales Cloud required; Marketing Cloud/CDP experience preferred)
• Experience auditing and re-architecting legacy/poorly maintained Salesforce orgs
• Strong understanding of lead lifecycle management and CRM-to-sales handoff processes
• Experience with marketing automation tools and integrations (Meta/Google Ads lead data, email automation)
• Salesforce certifications preferred (Administrator, Sales Cloud Consultant, or similar)
• Experience with CDP tools and data unification is a plus
• Ability to work on tight timelines against real business deadlines (e.g., product launches)

Role: Lead Engineer

Location: India, Remote

Experience: 7-8 Years

Shift: Overlap with US Business Hours (as required)

Algoworks

www.algoworks.com

About the company

Algoworks is an award-winning artificial intelligence, engineering services and experience transformation firm with offices across the United States, Europe, South America and India. We bring together a global team of engineers, architects, designers, researchers and operators united by rigor, accountability and a commitment to delivering measurable results.

For over 20 years, Algoworks has partnered with Fortune 500 organizations across the Americas, Europe and Asia to define, build and run technology that drives meaningful business outcomes. Our work combines human-centered design, engineering excellence and AI-powered capabilities to solve complex challenges with clarity and precision. Innovation, particularly in the responsible application of AI, is embedded in how teams approach problem-solving and continuous improvement.

At Algoworks, growth is continuous and closely tied to impact. Teams collaborate across geographies and disciplines, strengthening outcomes through shared insight and collective expertise. The culture values transparency, open dialogue and an environment where every voice is heard and contribution is recognized.

Through collaboration, accountability and a focus on results, Algoworks operates at the intersection of technology and people, building not only advanced systems but strong global teams that elevate performance and create lasting impact.

Follow the video below to know about us! Clipchamp

Role overview

We are looking for an experienced Salesforce Technical Lead with 7–8 years of hands-on Salesforce development experience and proven leadership capabilities. The ideal candidate should be capable of leading a team, mentoring junior developers, acting as the technical anchor for projects and driving end-to-end delivery while working closely with US-based clients.

The candidate should possess excellent technical expertise across the Salesforce ecosystem, strong client-facing communication skills and experience translating business requirements into scalable technical solutions. Experience with Salesforce Agentforce and AI-powered Salesforce implementations is highly preferred.

Key responsibilities:

• Lead the design, development and implementation of Salesforce solutions across multiple projects.
• Act as the technical anchor for the team by providing architectural guidance, conducting code reviews and ensuring adherence to Salesforce best practices.
• Lead and mentor a team of Salesforce Developers and Consultants, providing technical guidance and grooming junior team members.
• Work directly with US-based clients to understand business requirements, conduct discovery sessions and translate functional requirements into technical designs.
• Participate in solution design discussions and recommend scalable, secure and maintainable Salesforce solutions.
• Break down requirements into technical tasks, allocate work to team members and ensure timely execution and delivery.
• Own end-to-end project execution, including effort estimation, sprint planning, risk identification, dependency management and release coordination.
• Ensure high-quality deliverables through design reviews, code reviews, testing support and adherence to development standards.
• Collaborate with Business Analysts, Project Managers, QA teams, Architects and stakeholders throughout the project lifecycle.
• Troubleshoot complex production issues and provide technical leadership during critical situations.
• Drive adoption of Salesforce best practices, DevOps processes and AI-driven capabilities using Agentforce.
• Support pre-sales activities by providing technical inputs, effort estimations and solution recommendations whenever required.

Required skills and competencies:

Salesforce platform

• Strong hands-on experience with:
• Apex
• Lightning Web Components (LWC)
• Aura Components
• Visualforce
• SOQL and SOSL
• Flows
• Batch Apex
• Queueable and Scheduled Apex
• Platform Events
• REST and SOAP APIs
• Integrations using Named Credentials and OAuth
• Custom Metadata Types
• Security and Sharing Model
• Governor Limits Optimization

Salesforce clouds

Strong implementation experience in:

• Sales Cloud
• Service Cloud
• Experience Cloud

Good to have

• Financial Services Cloud (FSC)
• Revenue Cloud
• Marketing Cloud

Agentforce and AI

• Good understanding of Salesforce Agentforce and Agentic AI capabilities.
• Hands-on implementation experience on at least one Agentforce project.
• Knowledge of Prompt Builder, AI-powered automation, Data Cloud integration and AI Agents is highly desirable.

Development and DevOps

• Git/GitHub
• CI/CD Pipelines
• Salesforce DX
• VS Code
• Deployment tools such as Copado, AutoRABIT, Gearset, or Jenkins
• Agile/Scrum methodology

Must have skills:

• 7–8 years of Salesforce development experience.
• Experience leading a team of Salesforce Developers.
• Proven ability to mentor and groom junior team members.
• Strong experience working with US-based clients in client-facing roles.
• Experience in requirement gathering, solution discussions, technical documentation and requirement translation.
• Experience in task planning, effort estimation, sprint planning and execution tracking.
• Ability to manage multiple priorities while ensuring successful project delivery.
• Excellent analytical, problem-solving and decision-making skills.

Certifications (Mandatory):

Candidates should possess multiple Salesforce certifications, including:

• Salesforce Certified Administrator
• Salesforce Platform Developer I (PD I)
• Salesforce Platform Developer II (PD II)
• Salesforce Sales Cloud Consultant
• Salesforce Service Cloud Consultant
• Salesforce Agentforce Certification (Specialist/Developer or equivalent)

Additional Salesforce certifications will be an added advantage.

Nice to have skills:

• Experience working in Agile environments.
• Exposure to enterprise-scale Salesforce implementations.
• Strong understanding of integration architecture and middleware platforms.
• Excellent stakeholder management and presentation skills.
• Self-driven, proactive and capable of independently driving technical discussions with customers.

Desired attributes:

• Excellent verbal and written communication skills.
• Strong leadership and mentoring capabilities.
• Client-first approach with exceptional stakeholder management skills.
• Strong ownership mindset with accountability for end-to-end delivery.
• Ability to work effectively in cross-functional and distributed teams.
• Excellent planning, prioritization and execution skills.
• Strong collaboration and conflict-resolution abilities.

Why join us?

• Opportunity to lead large-scale Salesforce transformation programs.
• Work directly with global clients and enterprise implementations.
• Exposure to cutting-edge Salesforce AI and Agentforce technologies.
• Collaborative, learning-focused work culture with opportunities for career growth and leadership.

Interview process

2 rounds of discussion.

🚨 Hiring: Salesforce Developer | 6+ Years Experience

We are looking for an experienced Salesforce Developer to join our team in Noida.

📍 Location: Noida – Onsite

💼 Experience: 6 to 9 Years

⏳ Notice Period: Immediate to 30 Days

Key Skills & Responsibilities-

Strong experience in Salesforce Development, Apex, LWC, SQL & Lightning

Hands-on experience with Salesforce integrations

Strong client handling & stakeholder management skills

Experience in team leadership & mentoring

Good communication, problem-solving & requirement-gathering skills

Experience in solution design, development & deployment

We are looking for a highly experienced Senior Salesforce Consultant / Salesforce Architect with strong expertise in Salesforce architecture, solution design, enterprise discovery, platform assessment, data analysis, integrations, and business process transformation.

The consultant will bring deep Salesforce platform expertise to the discovery and transformation team, supporting requirements gathering, assessment of existing Salesforce environments, data and process analysis, platform rationalization, and evaluation of Salesforce as a potential target platform.

The ideal candidate should be comfortable engaging with both business and technical stakeholders and translating complex business requirements into practical Salesforce capabilities and target-state solutions.

Senior Salesforce Architect

We are looking for a highly experienced Senior Salesforce Consultant / Salesforce Architect with strong expertise in Salesforce architecture, solution design, enterprise discovery, platform assessment, data analysis, integrations, and business process transformation.

The consultant will support requirements gathering, assessment of existing Salesforce environments, data and process analysis, platform rationalization, and evaluation of Salesforce as a potential target platform.

⚠️ Mandatory Certification

A valid Salesforce Solution Architect / Application Architect certification is mandatory. Candidates without this certification will not be considered.

Key Responsibilities

• Participate in business and technical discovery sessions with stakeholders across organizations.
• Understand and document current-state customer success processes, workflows, data structures, and Salesforce platform usage.
• Assess existing Salesforce environments, including:
• Salesforce data model and objects
• Configuration and customization
• Workflows and automation
• Business rules
• Roles, profiles, permissions, and security
• Enterprise integrations
• Data quality, duplication, and dependencies
• Custom applications and components
• Analyze how Salesforce data and processes interact with Atlassian/Jira Service Management and ServiceNow.
• Identify Salesforce capabilities supporting the future-state operating model.
• Evaluate gaps between current Salesforce capabilities and business requirements.
• Provide recommendations covering platform fit, configuration vs. customization, data migration, integrations, and target-state architecture.
• Contribute to future-state design and Design Blueprint.
• Identify data migration considerations including mapping, data quality, historical data, transformation requirements, and dependencies.
• Identify risks, assumptions, constraints, and dependencies.
• Collaborate with Salesforce, ServiceNow, JSM, data migration, and business transformation teams.
• Present Salesforce findings, architecture considerations, and recommendations to client stakeholders and senior leadership.
• Support enterprise application consolidation, platform rationalization, and transformation initiatives.

Required Skills & Experience

• 9+ years of Salesforce experience
• Strong Salesforce consulting, solution design, architecture, or platform assessment experience.
• Strong understanding of Salesforce architecture and platform capabilities.
• Strong knowledge of:
• Salesforce Data Model
• Configuration & Customization
• Automation
• Security
• Roles, Profiles & Permissions
• Integrations
• Hands-on Salesforce architecture and solution design experience.
• Enterprise-scale Salesforce discovery and assessment experience.
• Ability to translate business requirements into Salesforce capabilities and solution options.
• Strong understanding of data migration and data integration.
• Experience assessing complex Salesforce environments with significant customization and integration footprints.
• Experience with enterprise application consolidation, platform rationalization, or technology transformation.
• Strong analytical and problem-solving skills.
• Excellent communication and stakeholder-management skills.
• Ability to work with both business and technical stakeholders.
• Experience working in multi-platform environments involving Salesforce, ServiceNow, Atlassian/Jira Service Management, and data migration teams.

Preferred Skills

• Salesforce Certified Administrator
• Platform Developer
• Platform App Builder
• Sales Cloud Consultant
• Service Cloud Consultant
• Application Architect
• System Architect
• Service Cloud
• Salesforce Data Cloud
• ServiceNow
• Atlassian / Jira Service Management
• Salesforce data migration
• M&A integration
• Post-acquisition technology consolidation
• Large-scale operating model and technology transformation

Core Competencies

Salesforce Architecture | Solution Design | Enterprise Salesforce Assessment | Salesforce Discovery | Data Model & Data Analysis | Configuration & Customization | Automation & Workflows | Security & Access Management | Integration Architecture | Data Migration | Platform Rationalization | Enterprise Application Consolidation | Business Process Analysis | Target-State Architecture

Position Overview: The ideal candidate will assist in supporting and driving MarTech, CRM, and Loyalty initiatives, with a focus on the BFSI business segment. This role will involve collaborating with cross-functional teams, including Data Analytics, Data Science, Campaign, Digital, and Customer Experience Center, while learning to contribute to the execution of key projects and strategies. Strong teamwork and communication skills are essential for effectively supporting these initiatives and driving results.

Key Responsibilities:

• Oversee the BFSI business segment in developing and executing strategies to drive growth and profitability.
• Manage the MarTech, CRM, and client retention programs to enhance customer lifetime value (CLV).
• Collaborate with cross-functional teams including Campaign, Data Analytics, Data Science, Digital, and Customer Experience, to foster teamwork and innovation.
• Help implement customer lifecycle management (CLM) strategies to optimize the customer journey and improve experience.
• Track and analyze key metrics to assess campaign success and drive continuous improvement.
• Stay current with industry trends in MarTech, CRM, and BFSI to identify growth opportunities.
• Apply knowledge of BFSI, Mutual Funds, Insurance and client servicing to enhance customer engagement.
• Support campaign management activities, ensuring timely execution and optimal results.
• Use basic MS Excel proficiency for analysis and deriving actionable insights from data.

Qualifications:

• Experience in MarTech, CRM, and campaign management in the BFSI sector.
• Knowledge of BFSI, Mutual Funds, Insurance, client servicing, and campaign management strategies.
• Ability to collaborate effectively with cross-functional teams and contribute to shared goals.
• Understanding of customer retention and lifecycle management principles.
• Familiarity with data analytics and using insights to improve marketing and customer experience.
• Strong communication skills and the ability to work well with internal teams and external stakeholders.
• Proactive, results-oriented mindset and ability to thrive in a fast-paced environment.
• Basic proficiency in MS Excel for data analysis.

We are seeking a Salesforce Technical Lead with 8+ years of platform experience to architect and deliver scalable solutions. You'll lead technical design across Apex, LWC, and integrations, set best practices, and mentor a team of developers.

Key Responsibilities

• Architect Salesforce solutions and lead technical design

• Build with Apex, Lightning Web Components, and SOQL

• Design and implement integrations (REST/SOAP, middleware)

• Own data modeling and platform best practices

• Review code and mentor developers

• Translate stakeholder requirements into solutions

Mandatory Skills

• 8+ years on the Salesforce platform

• Strong Apex, LWC, and SOQL

• Integration design (REST/SOAP, middleware)

• Solution architecture and data modeling

• Technical leadership and code review

• Salesforce certifications (preferred)

Nice to Have: Sales/Service Cloud, CPQ; CI/CD (SFDX, Git)

Skills-

• Salesforce Development
• Apex
• Apex Triggers
• Apex Classes
• Lightning Web Components (LWC)
• SOQL / SOSL
• Salesforce Flows
• REST/SOAP APIs
• Salesforce Integration
• Data Loader
• Salesforce Security & Sharing

* Bachelor's degree in computer science, information systems, engineering, or a related field, or equivalent relevant professional experience.

* 5+ years of hands-on Salesforce development experience delivering production applications.

* 2+ years of practical Financial Services Cloud implementation or development experience.

* Hands-on experience with OmniStudio, including OmniScripts, FlexCards, Data Mappers/DataRaptors, and Integration Procedures.

* Hands-on document-generation experience, preferably including OmniStudio Document Generation and one or more of Conga, Salesforce Files, Box, or comparable platforms.

* Strong Apex, SOQL/SOSL, trigger, asynchronous Apex, REST API, LWC, JavaScript, Flow, and Salesforce data-model skills.

* Experience implementing FSC or lending data involving applications, applicants, parties, relationships, financial accounts, assets, liabilities, income, collateral, documents, or servicing.

* Experience building and troubleshooting API integrations, callouts, webhooks, Named Credentials, authentication, request/response mapping, and structured error handling.

* Working knowledge of Salesforce security, sharing, permission sets, permission-set groups, CRUD/FLS enforcement, Experience Cloud access, and data protection.

* Experience with Git, pull requests, Salesforce CLI, source-driven development, CI/CD, metadata deployments, and sandbox or environment management.

* Demonstrated ability to bulkify code, manage order of execution, control recursion, use asynchronous patterns, and diagnose governor-limit failures.

* Ability to write meaningful automated tests and use mocks or test-data factories appropriately.

* Understanding of loan origination and fulfillment workflows and the responsibilities of sales, underwriting, closing, post-closing, servicing, and asset-management users.

* Strong written and verbal communication, problem solving, attention to detail, ownership, and ability to work collaboratively in a fast-paced environment.

What you'll do

Own a client end to end. Learn their business, find what to automate or rebuild, and lead the work that ships it.

Turn business problems into technical solutions sit in the call, understand the real problem, design the fix, and decide how it gets built.

Stay hands-on. You'll still write code, build integrations, and work with APIs every day.

Build on whatever the client runs Zoho, Salesforce, Azure, similar platforms, and custom apps where needed.

Run delivery: scope it, sequence it, ship it, support it. The timeline is yours.

Review code and designs. Mentor the developers on your projects and unblock them fast.

Be the escalation point when something breaks or an integration misbehaves.

Own client communication on the technical side status, tradeoffs, bad news, early.

Keep the bar high: clear docs, clear updates, clear commit history.

What we're looking for

4–7 years shipping software, with real depth in REST APIs and system integrations.

Experience leading projects or small teams — the person others check with before they build.

Strong with business platforms (Zoho, Salesforce, or similar). Much of the leverage lives there, not in custom code.

You can sit with a non-technical client, understand the problem, and come back with a working solution.

Still enjoy building. This is technical leadership, not coordination.

Self-driven. You'll often be the senior-most engineer on the account.

Why you'll love this role

Full ownership from first call to delivery — you run projects, not a ticket queue.

Direct access to clients and leadership. Your decisions ship the same week.

Constant variety: new systems, new problems, new builds.

A step into technical leadership without giving up the hands-on work.