Sales Manager- Marketplaces

Market Segment: B2B 

About Ezyschooling

Ezyschooling is a technologically driven admissions platform that bridges the gap between admission-seeking parents and schools. We believe that parenting is the toughest journey in a person’s life, and so we have made it our mission to create a one-stop destination for all your parenting worries.

Our quest is to guide parents in their decision of choosing the right school for their child as we understand the impact this decision can have on their family’s future. Parents aren’t the only group we are helping through our platform. We help schools boost their admissions by completely digitalizing and streamlining the process.

Overview of the Role:

As a Area Sales Manager specializing in the Admission Business, you will be responsible for driving sales and revenue growth within your assigned territory by promoting and selling Ezyschooling Services to various educational institutions, including CBSE, ICSE, IGCSE, IB, and Boarding schools.

Your primary focus will be on understanding the unique admission challenges of each type of institution, building relationships with key decision-makers, and achieving sales targets.

Key Responsibilities:

A. Sales and Business Development:

1. Develop and implement a comprehensive sales strategy for the admission business, targeting Preschools, CBSE, ICSE, IGCSE, IB, and boarding schools within the assigned territory.
2. Identify and prioritize target schools and institutions, generating leads through various channels such as networking, referrals, and online research.
3. Conduct thorough research on individual schools, understand their admission processes, pain points, and requirements, and tailor admission sales pitches and product offerings accordingly.
4. Engage with school administrators, principals, admission officers, and other stakeholders to demonstrate the value and benefits of the admission management solutions.
5. Conduct product presentations and demonstrations to highlight key features and advantages of the solution.
6. Develop and negotiate pricing proposals, contracts, and agreements in collaboration with the sales team and the legal department.

B. Relationship Building and Account Management:

1. Build and maintain strong relationships with key decision-makers at CBSE, ICSE, IGCSE, IB, and Boarding schools, including school administrators, admission officers, and management teams.
2. Act as a trusted advisor to schools, providing expert guidance on streamlining admission processes, enhancing efficiency, and improving the overall admission experience.
3. Conduct regular check-ins with existing customers, address inquiries, and provide excellent customer service.
4. Identify upselling and cross-selling opportunities within the customer base and develop strategies to maximize revenue.

C. Area Management:

1. Effectively manage and prioritize the assigned area, including travel planning, scheduling meetings, and optimizing sales routes.
2. Stay updated on the latest trends, regulations, and industry developments related to admission processes in CBSE, ICSE, IGCSE, IB, and Boarding schools.
3. Attend relevant conferences, trade shows, and educational events to network, gather market intelligence, and represent the organization.

Requirements:

1. Proven experience in sales and business development, preferably within the education sector, specifically in selling admission management solutions to CBSE, ICSE, IGCSE, IB, and boarding schools.
2. Strong understanding of the admission processes and challenges faced by educational institutions.
3. Excellent communication and presentation skills, with the ability to effectively engage with school stakeholders at all levels.
4. The proactive and results-driven mindset with a track record of meeting or exceeding sales targets.
5. Ability to build and nurture long-term relationships with customers.
6. Strong negotiation and closing skills, with attention to detail in contract and agreement management.
7. Exceptional organizational and time management skills, with the ability to prioritize tasks effectively.
8. Willingness to travel within the assigned territory as required.
9. Bachelor's or master’s degree in business, marketing, education, or a related field is preferred.

Why Ezyschooling & What We Offer:

• Startup Environment - Work with a passionate and energetic team driven by results.
• Growth & Compensation: Competitive Salary + High Incentive + Conveyance

Few Pointers

• Years of Experience: 4+ years (2+preferably in EdTech/B2B/School sales)
• Nature of Engagement: Full time
• Salary: As per industry standard.
• Work Location: Kolkata
• The number of positions: 02
• Role Type: Full time
• Product website Ezyschooling.com

As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.

The ideal candidate would be extremely data-driven and makes design tweaks based on user behaviour to improve conversions. An experience in creating UI/UX wireframes would be a plus.

Responsibilities:

• Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.
• Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.
• To understand the WHY behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.
• Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.
• Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).
• Coordinate with developers, analysts, and researchers to drive projects forward.

As part of the Mobile SDK Engineering team at Flyy, here are some things you can expect:

• Take ownership and be responsible for what you build - no micromanagement
• Work with customer success team to enable Flyy customers to adopt Insights-led engagement in different industry sectors like e-Commerce, FinTech, OTT, Social, entertainment, travel, telco, food-tech etc.
• Explore the latest in topics like Mobile development, SDK, iOS, Android, tvOS various mobile hybrid frameworks and share with the team and more importantly, have fun while you work on scaling Flyy.

Skills Required :

• Minimum 2 years experience in Android
• Minimum 1 year of experience in Native Mobile Development
• Minimum 1 year of experience in React-Native/Flutter framework
• Should be thorough with different architectures used in Mobile Development
• In-depth knowledge and understanding of Android/iOS framework:
• Multithreading concepts
• Persistent data storage
• Rest APIs Implementation
• Should know the internals of the mobile build and distribution processes
• Ready to learn and develop in any cross-platform frameworks
• Should be able to capture bottlenecks and improve them without or little supervision
• Awareness of Secure Development process and practices
• Awareness on Information Security concepts and Best Practices

Good to Have:

• Knowledge of other cross-platform frameworks i.e., Cordova, Unity, etc
• Experience in working and shipping SDKs/plugins

• Interacting via various channels, such as live chat, emails, social media and direct calls
• Modifying sales pitches in response to customer demand
• Acquiring and retaining contact information databases
• Put forward suggestions in accordance with the requirements of the consumer
• Ensure a smooth procedure for the consumer by transferring windows of opportunity to the appropriate department for further action
• Must be comfortable with onsite shift

• Writing efficient, reusable, testable, and scalable code
• Understanding, analyzing, and implementing – Business needs, feature modification requests, conversion into software components
• Integration of user-oriented elements into different applications, data storage solutions
• Developing – Backend components to enhance performance and receptiveness, server-side logic, and platform, statistical learning models, highly responsive web applications
• Designing and implementing – High availability and low latency applications, data protection and security features
• Performance tuning and automation of application
• Working with Python libraries like Pandas, NumPy, etc.
• Creating predictive models for AI and ML-based features
• Keeping abreast with the latest technology and trends
• Fine-tune and develop AI/ML-based algorithms based on results

Good proficiency in,

• Python frameworks like Django, etc.
• Web frameworks and RESTful APIs
• Core Python fundamentals and programming
• Code packaging, release, and deployment
• Database knowledge
• Circles, conditional and control statements
• Object-relational mapping
• Code versioning tools like Git, Bitbucket

Fundamental understanding of,

• Front-end technologies like JS, CSS3 and HTML5
• AI, ML, Deep Learning, Version Control, Neural networking
• Data visualization, statistics, data analytics
• Design principles that are executable for a scalable app
• Creating predictive models
• Libraries like Tensorflow, Scikit-learn, etc
• Multi-process architecture
• Basic knowledge about Object Relational Mapper libraries
• Ability to integrate databases and various data sources into a unified system
• Basic knowledge about Object Relational Mapper libraries
• Ability to integrate databases and various data sources into a unified system

• Drive the execution of all product lifecycle processes for the growth of Factory Acquisition product, including product research, market research, competitive analysis, planning,
• positioning, roadmap development, requirements development, and product launch
• Identify, Plan and execute side Product Hacks to speedup Factory Acquisitions
• Assess current competitor offerings, seeking opportunities for differentiation
• Analyze consumer needs, current market trends, and potential partnerships from an ROI and build vs. buy perspective
• Create product strategy documents that describe business cases, high-level use cases, technical requirements, revenue, and ROI
• Translate product strategy into detailed requirements for prototype construction and final product development by engineering teams
• Build product flows for seamless factory onboarding at scale
• Collaborate closely with engineering, production, marketing, and sales teams on the development, QA, and release of products and balance of resources to ensure success for the entire organization
• Drive the Factory CAC Metric
• Implement, and maintain production timelines across multiple departments
• Appraise new product ideas and strategize appropriate to-market plans
•  

• Engineering or an MBA graduate from a reputed university
• 4+ years of product management experience, preferably with consumer and/or b2b startups that have attained scale
• Experience identifying business opportunities, building a product strategy, and influencing deliver against a multi-year roadmap
• Understands core technologies utilised in their product domain and is fluent in pros and cons of technical alternatives
• Good understanding of acquisition and retention funnels
• Demonstrated ability to achieve goals in a fast paced and an unstructured environment. Thrives in ambiguity and rapidly changing environment
• Hands-on experience of both qualitative and quantitative research methods such as AB testing, data analytics, and user research
• Robust understanding of complex and scalable technical architecture for web and mobile applications
• Problem solver with strong analytical skills and comfort with data
• Excellent verbal and written communication skills

• MSSQL, SSIS, Performance Tuning, Data modeling.
• Experience in No SQL tools is must
• Candidate should have exposure to write scripts in Python/Node JS/MongoDB or any other tool
• Maria DB/MYSQL, Mongo DB, Github, Jira
• Understand Requirements from client and on-site team.
• Participate in preparing design and data modelling.
• Comfortable with SQL Stored procedures and queries development.
• Comfortable with SQL Stored procedures and queries development.
• Manage SQL Server through multiple product lifecycle / environments, from development to critical production systems.
• Apply best in industry standard techniques for data modeling to ensure performance, integrate and requirement.
• Ability to analyze independently problems and resolve them on time.