Sales Manager

About TIFIN:

TIFIN is a cutting-edge fintech platform transforming financial lives through AI and investment intelligence. Backed by industry leaders like JP Morgan and Morningstar, we're dedicated to personalizing wealth experiences, akin to how AI has revolutionized entertainment, but with the critical responsibility of delivering superior financial outcomes. We blend design and behavioral science with investment intelligence to create engaging software and APIs that empower better investor outcomes. Our mission is to recognize each individual's unique needs and goals, matching them to tailored financial advice and investments across our marketplace and various divisions.

Our Values: Go with your GUT

• Grow at the Edge: We embrace personal growth, stepping out of comfort zones, and putting ego aside to unlock genius. We operate with self-awareness and integrity, striving for excellence without excuses.
• Understanding through Listening and Speaking the Truth: Transparency is key. We communicate with radical candor, authenticity, and precision to foster shared understanding. We challenge ideas, but once a decision is made, we commit fully.
• Win for Teamwin: We thrive in our genius zones and take full ownership of our work. We inspire each other with energy and attitude, collaborating seamlessly to achieve collective success.

The Opportunity:

TIFIN is seeking a highly skilled and experienced LLM Engineer to join our innovative, remote-first team. This is a unique opportunity to shape the future of personalized financial experiences by leveraging your expertise in Large Language Models (LLMs) and Generative AI. As an early-stage startup, we're looking for an independent contributor and leader who is ready to build systems from the ground up and own outcomes.

What You'll Do:

• Collaborate closely with design and product teams to craft intuitive and engaging conversational AI experiences for our users.
• Work autonomously to deliver high-quality features, taking full ownership of project outcomes.
• Analyze and leverage our extensive data to create highly personalized experiences.
• Fine-tune LLMs with proprietary data to enhance model performance and relevance for our specific use cases.
• Implement various RAG (Retrieval-Augmented Generation) approaches to augment LLMs with relevant, up-to-date, and domain-specific information.
• Act as both a technical leader and an individual contributor, embodying the startup mentality of doing "whatever it takes" to succeed.
• Design and set up new workflows, systems, and tools from scratch, with support from the wider team.

What You'll Bring:

• 8+ years of professional experience in software engineering or a related field.
• Proven experience working with Large Language Models (LLMs) and Generative AI technologies.
• Demonstrated experience in building and deploying conversational bots.
• Hands-on experience with fine-tuning machine learning models, specifically LLMs.
• Proficiency in utilizing RAG-based approaches for LLM augmentation.
• A strong understanding of financial concepts and investing is a significant plus, though not strictly required.
• Ability to thrive in a fast-paced, startup environment, with a proactive and problem-solving mindset.
• Excellent communication skills and the ability to articulate complex technical concepts clearly.

Our Benefits Package Includes:

• Competitive salary with performance-linked variable compensation.
• Comprehensive medical insurance.
• Tax-saving benefits.
• Flexible Paid Time Off (PTO) policy and company-paid holidays.
• Generous Parental Leave: 6 months paid maternity leave, 2 weeks paid paternity leave.

TIFIN is an equal-opportunity employer, valuing diverse talents and perspectives. We encourage all qualified applicants to apply, regardless of background.

Key Skills

• ServiceNow ITOM
• Discovery
• Service Mapping
• Event Management
• CMDB, IRE, CSDM
• MID Server
• JavaScript, Glide Scripting
• REST/SOAP Integrations
• Flow Designer, Integration Hub
• Dynatrace, Datadog, Splunk
• AWS, Azure, Kubernetes
• Linux, Windows Administration
• SNMP, SSH, WMI
• PowerShell, Bash

Experience

5+ years ServiceNow Development

3+ years ITOM (Discovery, Service Mapping, Event Management)

Mandatory Certifications

CSA (Certified System Administrator)

CAD (Certified Application Developer)

CIS – Discovery

Preferred Certifications

CIS – Service Mapping

CIS – Event Management

Candidate should have a consultative approach not just pre sales call approach. 

2. Must be from B2B SAAS, MarTech or SalesTech but product based company only

3. Should be able to prepare pitch decks for the clients

4. 3 to 5 years of experience in a Solutions Consultant, Pre-Sales Engineer, Technical Consultant, or similar customer-facing technical role

5. Solid technical foundation with the ability to explain complex concepts clearly

6. Exceptional communication and presentation skills, with the ability to articulate value and technical information effectively

7. Expereince between 3 to 6 years will only be considered. More than 6 years candidates are not applicable

Preferred companies to find candidate for this role - Cvent, Bizzabo, Airmeet, Hubilo, Hopin, vFairs, ON24, Goldcast, Webex Suite, BigMarker, Stova, Splash and EventMobi.

Core Responsibilities

• Apply appropriate analysis and optimization techniques to scale media campaigns on Facebook.
• Run both regular as well as retargeting campaigns on Facebook.
• Use data from Facebook as well as our internal data tools to expand, evolve, and optimize paid social media campaigns.
• Run multivariate tests in order to determine highest performing creatives.
• Staying current with best practices, strategies, and industry standards related to social media marketing.
• Stay on top of Facebook Ad Policies
• Optimising various campaigns.
• Managing and setting KPI’s for affiliates
• Reducing CPA and CPD through all acquisition sources.

Working at Bottom Funnel Technologies Pvt Ltd

Develop faster - with our commitment to the best professional development.

Perform better - as part of a high-performance, empowering culture.

Shape an industry - with a market leader that continues to drive innovation.

Make a difference -by helping improve oral health worldwide.

Position

Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.

The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.

The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.

Key Responsibilities

Develop and drive multi-channel digital marketing planning and strategy across the business

• Function as single point of contact for assigned markets to align their strategies to execution on digital channels
• Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
• Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
• Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
• Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
• Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
• Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.

The Ideal Candidate Will Have

Key Qualifications and Experience

• Bachelor’s degree in marketing, communication or related field
• At least 3 to 8 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
• Strong experience in driving B2B and/or B2C demand generation.
• Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
• Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
• Experience in supporting global markets a plus
• Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
• Previous experience with marketing planning tools, a plus.

Requirements

In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:

• Strong analytical skills and data-driven strategy development
• Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
• Results orientation
• Cross-industry subject expertise
• Curiosity and ability to learn
• Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
  Excellent communication and organizational skills, KPI Management.
• Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
• Excellent communication skills and presentable

Responsibility 

• Designing and building the website front-end.
• Creating the website architecture.
• Designing and managing the website back-end including database and server integration.
• Generating WordPress themes and plugins.
• Conducting website performance tests.
• Troubleshooting content issues.
• Conducting WordPress training with the client.
• Monitoring the performance of the live website.

Eligibility

• Bachelor’s degree in computer science or a similar field.
• Proven work experience as a WordPress developer.
• Knowledge of front-end technologies including CSS3, JavaScript, HTML5, and jQuery.
• Knowledge of code versioning tools including Git, Mercurial, and SVN.
• Experience working with debugging tools such as Chrome Inspector and Firebug.
• Good understanding of website architecture and aesthetics.
• Ability to manage projects.
• Good communication skills.

• Experience JavaScript, Typescript, ReactJS, StencilJS, CSS, Bootstrap, CSS, Nginx, Node.JS. Hands on in ReactJS is a must.
• Good to have Gradle/Maven, Git, Log4J, Mockito
• Knowledge of Spring and Java
• Knowledge of AWS platform is a plus