SEO Specialist

Marketing Head Job Description

Responsibilities Include But Are Not Limited To The Following:

 Lead the development and execution of a comprehensive marketing strategy, focusing on brand enhancement, packaging innovation, and performance marketing.

 Design and oversee the implementation of a loyalty program to foster long-term customer relationships.

 Monitor and optimize performance marketing campaigns, ensuring a consistent return on investment.

 Collaborate closely with design and product teams to ensure brand alignment and innovative packaging concepts.

 Manage and mentor the marketing team, fostering an environment of continuous growth and learning.

 Ensure seamless interdepartmental coordination for holistic marketing initiatives and campaign delivery.

 Possess a deep understanding of market trends and consumer behaviour to drive branding efforts.

 Act as the primary marketing contact, liaising with other department heads and stakeholders.

 Work closely with IT, Operations, and the web teams to deliver growth and creative product enhancements and solutions.

 Conduct and present internal reporting, analysis and insights around activations, redemptions and category performance

 Conduct competitive and category research and educate internal stakeholders in relevant trends that affect gift card sales and redemption.

 Manage and champion the implementation of Little Italy’s Loyalty program and product enhancements

 Evaluate the gift card program regularly by interpreting data, identifying trends, and making recommendations for continual improvements

 Manage vendor relationships

 Build and Analyze brand strategy and consumer insights

 Manage a team of marketing people working on brand initiatives

 Lead and motivate the target audience to “take action”

 Measure and report performance of all marketing campaigns, and assess ROI and KPIs

 Monitor market trends, research consumer markets and competitors’ activities

 Devise innovative growth strategies  Manage Vendor Relationships  Drive Online and App Sales

 Manages district operations by directing and coordinating activities consistent with goals, objectives and policies

 Identify, develop, and execute partnership campaigns with existing and new vendor partners.

 Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

 Design, build and maintain our social media presence  Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

 Identify trends and insights, and optimize spend and performance based on the insights

 Brainstorm new and creative growth strategies

 Plan, execute, and measure experiments and conversion tests

 Collaborate with internal teams to create landing pages and optimize user experience

 Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

 Instrument conversion points and optimize user funnels

 Collaborate with agencies and other vendor partners  Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

 Handling publications and updation of content for all the marketing collateral including website, newsletter, brochure, corporate presentations etc.

 Hands-on experience on tie-up with various Digital Media, e-commerce platforms for FMCG - Food Products (E-commerce platforms like Amazon, Big Basket, Natures Basket etc.).

 Candidate must have strong analytical, organizational and multi-tasking skills.

 Lead SEO/SEM and digital campaign efforts.

Requirements

 Bachelor's Degree in Marketing, Advertising/PR, Communications or related business discipline

 6+ years’ experience in marketing, database marketing or campaign management

 A proven track record of developing and executing high-impact, data-driven marketing campaigns and experience managing multiple projects at various stages

 Ability to handle a highly dynamic and fast-paced office setting, demonstrating the ability to pivot and adjust to changing needs and demands

 Knowledge and experience with cross channel marketing programs including email, SMS, display, direct mail, social, search etc.

 Solid understanding of marketing fundamentals, including list selection criteria, file scoring and segmentation and the ability to contribute to strategies that align with product road map

 Experience with partnering with a creative agency for content and creative develop and strategy

 Able to relate results, insights and recommendations in a meaningful way to business partners

 Ability to mobilize, lead and influence a diverse team of internal and external stakeholders

 Proven working experience in digital marketing.

 Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.

 Highly creative with experience in identifying target audiences and devising digital.  Campaigns that engage, inform and motivate.

 Experience in optimizing landing pages and user funnels.

 Experience with A/B and multivariate experiments.

 Solid knowledge of website analytics tools.

 Experience in setting up and optimizing Google AdWords campaigns.

Position: BPO Team Leader – Customer Service & Renewals

Location: Delhi

Experience:

Minimum 2 years of documented experience as a Team Leader in outbound customer service.

Recent experience must be in Customer Service.

Experience in outbound service combined with renewals and upselling is a strong plus.

Should have managed call flows ranging between 100 to 150 calls per day.

As a Team Leader, must be willing to take calls when required.

Total experience should not exceed 5.5 years.

Work Schedule:

Day Shift

2 rotational offs

Qualification:

Minimum HSC (High School Certificate)

Compensation:

Maximum salary up to ₹7 LPA (approximately ₹55K per month)

Additional variable pay up to ₹2 LPA

Execute marketing campaigns through FB Ads ensuring high ROAS

Optimize campaigns to achieve the best ROI & meet targets

Handle various campaign: conversion, website clicks, traffic, remarketing, etc.

Conduct A/B testing on campaigns to improve ROI

Very good knowledge of at least one front end technology like AngularJs, ReactJs, ViewJs

Very good experience in AJAX, Javascript, Jquery, HTML, CSS3, bootstrap.

Good experience working for APIs and web-services

Should have good experience working for GIT or Bitbucket

Excellent Communication

Able to communicate with International client directly

- Strong logic and analytical skills.

- 5+ Years of experience with PHP, React.js, Javascript, HTML5, CSS3.

- Database Experience - Postgres or other relational databases.

- Proficient understanding of code versioning tools, such as Git, bitbucket.

- Familiarity with Unix/Linux environments.

- Experience with modern dev stack (Docker, Kubernetes) as well as cloud hosting solutions would be an added advantage but not compulsory.

- Use SOAP and REST to implement API integrations

- Flexible to Learn new technologies!!

Must Good English communication

• Review and analyze system specifications
• Collaborate with QA engineers to develop effective strategies and test plans
• Execute test cases (manual or automated) and analyze results
• Evaluate product code according to specifications
• Create logs to document testing phases and defects
• Report bugs and errors to development teams
• Help troubleshoot issues
• Conduct post-release/ post-implementation testing
• Work with cross-functional teams to ensure quality throughout the software development lifecycle
• mobile testing android and ios is must.
• automation testing on  apium and selenium or jira is recomended

Responsibilities:

• Work with the client from the start of each project to ensure you understand the project scope and vision
• Oversee the beginning of each turn-key project, including details like permit submission and design evaluations
• Create the schedule for each project and match talent to the job
• Process change orders
• Collaborate with the architect and construction crew to ensure feasibility of each project
• Conduct meetings on-site with architect, client and construction crew.
• Prepare and submit project estimates to clients

Are you an Angular Developer who is passionate about using one of the most powerful frameworks to create front end interfaces?

Location: Manjeri, Malappuram, Kerala.

Ideal candidate should be willing to relocate to Kerala.

About Our Company

We, at Zil Money Corporation a subsidiary of Tyler Petroleum Inc (www.zilmoney.com), are committed to providing a mutually respectful work environment. We believe diversity and inclusion among our teammates are critical to our success as a global business. We seek to recruit, develop and retain the most talented professionals from a diverse candidate pool across the world. And we make every effort to make our product, approach, and work culture apparent and bespoke.

• Zil Money Corporation is a subsidiary of Tyler Petroleum Inc.
• Tyler Petroleum Inc is one of the fastest-growing private companies in the United State of America, ranked 4090 in 2021.
• Sabeer Nelli, an official member of the Forbes Business Council, is the founder and CEO of the company.
• 60 Million USD recorded revenue in 2021
  
  

Job Description

As an Angular developer, you will have an important role in developing and maintaining web applications. The Angular developer will be responsible for ensuring that these applications are performant, secure, and easy to use. In addition, they must contribute to developing new features and functionality.

• Building self-contained, reusable, and testable modules and components
• Develop user interfaces using the Angular framework
• Writing non-blocking code and resorting to advanced techniques such as multi-threading when needed
• Cooperating with the back-end developer in the process of building the REST full API
• Ensuring high performance on mobile and desktop
• Unit-test the code and debug the application.
• Create custom directives and components
• Good debugging skills.
• Communicating with external web services
• Profile optimization (memory, speed)
• Knowledge of NodeJS and ReactJS
• Experience with back-end technologies (Node.js, Express) is a plus
• Strong proficiency in HTML, CSS3, and JavaScript
• Familiarity with newer specifications of ECMAScript is also a major advantage

Requirements

• Bachelor’s degree in computer science, computer engineering, or similar.
• Should have 2 -3 years of work experience on front-end technologies, with reasonable software development expertise?
• Proficient in Angular 12, typescript, Ionic framework and SCSS
• Excellent project management skills.
• Excellent communication skills.
• Critical thinker and good problem-solver.

• Collaborate with product, design, and other engineering teams to brainstorm and resolve complex problems.
• Ensure the quality of code is up to the highest standard of readability, conciseness, efficiency, modularity, and extensibility.
• Experience with the entire Software Development Life Cycle (SDLC)
• Solid communication skills: Demonstrated ability to explain complex technical issues to both technical and non-technical audiences
• Talking to customers and business teams to suggest improvement areas in product flows.
• Create peer learnings for team members and build context for new teammates
• Help with building the company's tech team and iterating on the hiring framework.
• Provide regular feedback to your team (peers and managers) to ensure continuous improvement.
• Keeping abreast with the latest technologies and working on your skills regularly.

Must-haves

• At least 3 years of experience working in frontend for desktop and mobile web.
• Familiar with design tools and convert them to actual code (HTML+CSS+JavaScript)
• Mastery in DOM Manipulation (including Jquery) and understand components, CTAs.
• Well-versed in other non-vanilla languages (ex. TypeScript)
• Well-versed in standard frontend framework (ex. ReactJS)
• Understanding of GraphQL APIs.
• Deep understanding of web technologies in various mobile systems
• Have empathy for the users you build for

Good to have

• Experience in the fintech industry
• Experience leading design and implementation of robust and secure web services.