
About FPGrowth
We’re FirstPrinciples Growth — a team of data nerds, marketers, and founders scaling B2B SaaS companies from $1M to $100M+. We question the obvious, challenge the conventional and write like we own the category.
Job Location - JanakPuri (Delhi)
Job Synopsis:
Drive organic growth through integrated inbound marketing strategies with deep SEO expertise. Execute data-driven campaigns leveraging AI-powered tools, content optimization, and technical SEO to maximize organic visibility for SaaS clients. Work cross-functionally with content, product, and growth teams to implement search-first initiatives across the customer journey.
Responsibilities
Inbound Campaign Execution :
Develop and execute integrated inbound campaigns combining SEO, content marketing, and conversion optimization Create SEO-driven content calendars aligned with buyer personas and search intent stages Implement topic cluster strategies and pillar content frameworks for authority building.
AI-Augmented SEO Implementation:
Execute keyword research using AI tools to identify high-impact opportunities Optimize content for Google SGE and AI-generated search features Deploy programmatic SEO tactics for scalable organic growth Monitor and adapt to algorithm changes and SERP evolution
Technical SEO Execution:
Conduct technical audits using Screaming Frog, Sitebulb, and enterprise platforms Implement schema markup, Core Web Vitals optimization, and crawl improvements Execute site migrations, URL restructuring, and indexation management Ensure GDPR/CCPA compliance in tracking implementations.
Content Optimization:
Optimize existing content for E-E-A-T signals and entity-based SEO Create briefs for AI-assisted content generation while maintaining quality standards Implement internal linking strategies and content refresh programs Develop landing pages optimized for organic conversion.
Performance Analysis:
Build GA4 dashboards and custom reports for organic performance tracking Analyze user behavior data to inform content and SEO strategies Track keyword rankings, organic traffic, and conversion metrics Generate actionable insights from search console and third-party tools.
Link Building & Outreach:
Execute digital PR campaigns for high-authority backlinks. Manage outreach programs using AI-powered prospecting tools. Develop linkable assets and resource pages. Monitor backlink profiles.

About FirstPrinciples
Similar jobs
We are looking for a product manager for the Smart Ship© Hub™ Digital platform, which enables teams to efficiently guide businesses to success across our Family of Maritime Apps (Vessel Monitoring, Crew Management, Condition Monitoring Voyage Performance, etc.).
We envision a central communication platform “Digital Twins” that matches and delivers the best Remote Vessel Performance systems to businesses when and where they need it to help them achieve their objectives as quickly as possible.
Our internal partners and customers include Engineering team, Analytics Team, Software Development and Product teams launching new features and teams working on business growth.
Work Experience
- 5 - 8 years Product Management experience
Key Responsibilities:
- Need to have 4+ years of software engineering or technical product/ experience.
- Enable, scale and optimize meaningful communications between Smart Ship Hub (SSH) and large businesses using SSH world-class IOT capabilities across multiple dashboards and Mobile Apps.
- Collaborate with cross-functional technical and business partner teams who are equally as passionate about maritime businesses helping to grow the Smart Ship Hub product ecosystem.
- Champion the platform across SSH, identify significant opportunities, and drive product vision, strategies and roadmaps in the context of broader organizational strategies and goals.
- Drive execution with quantitative and qualitative data on user behavior, platform stats and experimentation.
- Identify and break down complex business problems into solvable pieces that can be shipped iteratively.
Skills and Experience.
- Experience in building and scaling world-class platforms
- Experience driving projects with cross-functional colleagues.
- Proven record of successful product outcomes.
- Experience working with technical management teams to develop strategy, systems, solutions, and products.
- Experience establishing work relationships across multi-disciplinary teams and multiple partners in different time zones
- Past experience managing products in one of the following spaces: CRM, Marketing, e-Commerce, Logistics, Customer support
Education
- B.S. in Computer Science or a related technical discipline, or equivalent experience.
Smart Ship Hub’s mission is to give Ship owners the power to build strong Fleet of vessels monitored remotely. Through our family of apps and services, we're building a different kind of company that connects thousands of vessels around the world, gives them ways to share vessel performance status, and helps bring higher vessel performance. Our global teams are constantly iterating, solving problems, and working together to empower maritime industry around the world to build high performing and eco-friendly space.
Job Details*
1. Help the process of creating plans/strategies based on an organization's goals and the needs of the desired audience.
2. You will be assisting in the creation of consistent high-quality content that generates demand, attracts high-quality sign-ups and backlinks.
3. You will help our team perform audit of our website and social media accounts, creating and updating a shared editorial calendar. Also, researching for blog ideas and generating content for our blog.
4. Use storytelling and emotion to bring content to life and compel the reader to share. Own and execute the content and social calendar; work with our marketing, design and other cross functional teams to deliver on time.
5. Optimize content for different formats (SEO, SEM, Social, blogs, infographics, etc.) for better consumption and readership.
6. Conduct keyword research, backlink research and use SEO guidelines to increase web traffic.
7. Monitor web traffic and engagement (e.g. conversions and bounce rates) and measure content impact and report the metrics on an ongoing basis.
We would also expect the candidate to demonstrate:
1. An immense degree of critical thinking. Your content will be read by domain experts and you will not be able to write content with abstract opinions and assertions. You would need to back every opinion with either data or relevant experience.
2. The right kind of tone and energy. We like to use an informal/fun tone in our content. You would need to come in with the right attitude and the right energy to be able to match our tone/writing standards.
3. An attitude for perfection. You might have to go through several iteration cycles and would need to demonstrate wilingness to accept feedback. We need someone who accepts feedback with positivity.
Job Summary*
We're a Saas startup and we have an urgent requirement for a Content Strategist to help us with our domestic and overseas marketing processes.
● The candidate will actively seek out new sales leads and business opportunities through active networking and
sending personal, strategic, value-add emails, calls, and social messages
● Use a combination of outreach mechanisms to nurture leads (Call, Email, Marketing automation tools like
outreach, Linkedin Inmails, etc. )
● Learn, leverage, and help evolve our demand generation process.
● Generate appointments by means of proactive outbound prospecting.
● Work directly with sales and marketing to discover opportunities from leads.
● Demonstrate and teach strong selling and influencing skills
● Generate new business opportunities to fuel the sales Pipeline for our products across our market segments
Skills And Qualification
● Candidate should be good at cold calling and writing cold emails
● Strong prospecting skills and ability to develop business in new accounts
● Familiar with sourcing prospect contact information using tools like ZoomInfo, Lusha, SalesNavigator, Apollo,
Slintel, etc
● Ability to think of creative ways of prospecting to make outbound more personalized
● Relationship-building with prospects
● Strong analytics skills to identify inefficiencies in order to improve it
● Self-starter who is able to operate in a hyper-growth environment
Primary Skills: Database Systems (SQL), Python Flask/Fast API/Django frameworks specifically
Requirements:
- Highly proficient in fundamentals of Python web development frameworks like Flask, Django and Fast API
- Demonstrated experience in developing APIs using Python frameworks
- Should have deep knowledge in PostgreSQL, MS SQL Server and other SQL based Databases
- Knowledge and proficiency in NoSQL is a bonus
- Own and evolve technology architecture and development stack of specific SaaS solution(s) while keeping in mind needs of business as usual, evolving product feature requirements, security, scalability & maintainability.
- Leading the engineering team consisting of developers and testers and ensure good delivery management to deliver the product roadmap with high speed and quality. To do this, one would need to do good estimation and oversight over team members work, while bringing automation and best practices to code management, testing and build & deployment processes.
- Innovation explore available technologies that may be useful to our context and run experiments and POCs to evaluate before adoption.
- Developing complex stories / requirements and solving the critical issues/initiatives through hands-on involvement.
- Help the team members in resolving difficult technical issues.
- Identifying project technical risks and providing technical expertise and ownership in the diagnosis and resolution of an issue, including the determination and provision of workaround solution or escalation.
- Providing technical leadership to fellow team members. Working as a guide and mentor to the rest of the team members.
- Competitive remuneration.
- Quarterly incentive basis KPI achievement.
- ESOPs as and when decided by the Board.
- Opportunity to work in an entrepreneurial environment.
- Opportunity to work in AWS Technologies and get AWS Certified.
- Great culture with friendly work environment.
- B.E. / B.tech from a reputed institute.
- 7+ years of overall technical experience.
- 2+ years of experience in tech leadership role.
- Experience in building enterprise level integration.
- Experience in SaaS product development would be added plus.
- Microservices, Spring Boot, Core Java, Struts 2.0, JPA & Hibernate.
- Strong knowledge of relational databases (MySQL preferred), including schema design & advanced queries.
- Fronted technologies - jQuery, JavaScript, CSS (Mandatory), Angular version 8+ (Mandatory).
- Experience in AWS Cloud platform & offerings (Preferred).
- Open sources - Redis/Memcached/RabbitMQ/Kafka/ELK/Git/Jenkins (Preferred).
At Arcana we are building a privacy centric decentralised data store that allows developers to build more secure and privacy preserving apps for their users.
We are looking to onboard an experienced Golang developer to work on the core protocol we are building. You must:
- Have 3+ years of development experience
- Have 3+ years of Golang development experience in production
- Have worked on distributed systems in production
- Have experience with Goroutine and channels
- Have experience with applied cryptography
- Write clean code and documentation
- Have clear bias for TDD
- Find Git very easy to use
- Have knowledge of Unix/Linux fundamentals - shell scripting, CLI tools etc.
- Have some knowledge of devops
- Have some blockchain experience
- Proficiency with NodeJs, ES6, Express;
- Experience in Source Control (Bitbucket/GIT);
- Experience in developing and scaling B2B applications.
- Knowledge and experience with using Restful API;
- Must be able to design components to drive reusability and performance;
- Must be able to build responsive design;
- Design, develop, and maintain code that meets requirements, is high quality, and performs efficiently and effectively to provide a great customer experience;
- Write production quality and thoroughly tested code.
- 3+ years of extensive experience in developing the Single Page Application with Web responsive design for mobile and web using Angularjs or Nodejs / React JS, HTML 5, CSS 3 and Bootstrap.
- Thorough understanding of React.js and its core principles.
- Strong proficiency in JavaScript, including DOM manipulation and the JavaScript object model.
- Experience with common front-end development tools such as Babel, Webpack, NPM, yarn, etc.
- Node JS & software engineering experience
- Familiarity with newer specifications of EcmaScript (ES6)
- Knowledge of AWS services like Lambda, RDS and Dynamo
- Understanding of non-relational databases such as CouchDB and MongoDB
- Working experience with MySQL
- Responsible for client engagement & Manage the requirements
- Communicate with clients to identify their requirements and choice of property
- Coordinate the builder to arrange for the site visit and share the necessary information to clients
- Visit the connected properties and identify the USPs to pitch better to clients
- Manage the feedback from the client
- Understand the real estate market & comparison of the product
- Maintain good business relationship with client and builder
- Participate in seminars, conferences, and events to enhance the market & expand the business network
- Work with the team to share the responsibilities and work towards achieving team’s targets











