
SEO/Digital Marketing Analyst
Key Responsibilities
SEO Strategy and Execution
- Develop and implement comprehensive SEO strategies, including on-page optimization, technical SEO, and link-building to improve organic search rankings and drive traffic.
Keyword Research
- Conduct thorough keyword research to identify opportunities for content and ranking improvements.
Performance Tracking and Reporting
- Monitor SEO performance using tools such as Google Analytics, Search Console, and SEMrush. Provide regular reports and actionable insights to improve website rankings.
Digital Marketing Campaigns
- Plan and execute digital marketing campaigns across various channels (e.g., social media, PPC, email marketing) to enhance brand visibility and engagement.
Client Collaboration
- Work closely with clients to understand their goals and create tailored digital marketing strategies that deliver measurable results.
Competitor Analysis
- Perform ongoing competitor analysis to stay ahead of industry trends and refine strategies.
Continuous Optimization
- Optimize website content, landing pages, and digital campaigns for maximum conversion and ROI.
Stay Current with Trends
- Keep up-to-date with the latest SEO, content marketing, and digital advertising trends to ensure Pexaworks remains at the forefront of digital innovation.
Video Editing
- Edit and produce high-quality videos for digital marketing campaigns, enhancing engagement and brand visibility.
Requirements
Experience
- Professional experience in SEO and digital marketing, with a proven track record of success in improving search rankings and driving traffic.
SEO Expertise
- Deep understanding of SEO principles, keyword research, link building, and technical SEO.
Marketing Skills
- Experience managing and executing digital marketing campaigns across multiple platforms (social media, email, PPC, etc.).
Analytics Skills
- Proficient in using SEO tools like Google Analytics, Search Console, Ahrefs, SEMrush, and Moz.
Problem-Solving
- Strong analytical skills with the ability to derive actionable insights from data.
Communication
- Excellent verbal and written communication skills. Ability to explain marketing strategies and performance metrics to non-technical stakeholders.
Team Player
- Ability to work collaboratively in a team environment while also being self-motivated and capable of working independently.
Portfolio
- A strong portfolio showcasing successful SEO, digital marketing campaigns, and video editing work is a plus.
Benefits
- Flexible working hours and remote work options.
- Opportunity for professional growth and career advancement.
- Collaborative and supportive work environment.
- Access to the latest tools and technologies.

About Pexaworks Technologies Private Limited
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● Excellent communication skills and ability to learn and work independently when necessary.
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Key Responsibilities:-
-Content Creation - Research and create scripts for social media banner or videos for marketing campaigns and content calendars.
-Digital Marketing Strategy - Collaborate with team members to develop and execute digital marketing strategies that align with company goals.
-Social Media Management - Develop and manage social media profiles of clients to grow followers, user engagement and brand reputation
-Paid Ads Campaign Management - Designing promotional campaigns on Meta, Google Ads, LinkedIn Ads etc. to fetch leads for clients with strategic offers
-Reporting & Analysis - Track and report the performance of digital marketing campaigns using analytics tools.
What We’re Looking For
a) Creative Minds - Thinkers who love experimenting with new ideas and thrive in a fast-paced environment.
b) Independent Personality: Ambitious individuals who know how to get the job done on their own
Qualifications
Education: Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
Experience: 1+ year(s) of experience in Digital Marketing, Content Creation, or Social Media Management.
Excellent Communication Skills in Written and Spoken English
Profile:
· Head the product management for the 3rd party products including Smallcase, Mutual Funds, IPO, Insurance, Loan, Credit cards, Bank accounts, Gold, Bonds, etc.
· Lead a team of 7-10 Product Managers
· Responsible for revenue, market share, vol. of these products from 3 channels – online platforms, digital marketing, offline channels
· Own process and product development for these products
· Continuous competition tracking
· Training the various channels on products
· Coordinating with various teams to ensure timely completion of dependent activities
· Responsible for timely responding and resolving client queries / complaints
· Preparing volume/revenue/usage data reports
· Work closely with; & manage expectations of; multiple stakeholders like Business, Marketing, Compliance, Risk, Design, Technology, Program, and External vendors
· Single handedly take couple of product features from vision to launch stage
· Preparing short-term and long-term roadmaps of the products/features
· Define KPIs and set up benchmarks, to measure the performance of the product
· The candidate should have an analytical mindset who should be able to use data at ease – in finding hidden patterns and for understanding user behavior
· We are looking for someone who has deep empathy for the end customer
· Our candidate is the one who is extremely passionate about making his product a market success – a growth hacking mentality is what we are looking for
· The candidate should have hands-on experience in owning the complete product cycle – having taken multiple products from ideation to launch stage
· Past experience in industries like Fin-tech, AI/ML, Health-tech, Food-tech, Content-tech, Edu-tech, Gaming-tech, Social-tech etc. is an add-on but not at all mandatory
Qualification:
· Min. 3 years of product management experience in owning/growing 3rd party products
· Awesome communication and relationship building skill
· Able to solve complex problems in an structured manner
Reporting to: Product Head Location: Mumbai
The ideal candidate should demonstrate the following:
- Fluency in Ruby on Rails, RDBMS & Nosql and Background Job process management.
- Working experience of JavaScript, HTML5 & CSS3, jQuery (show us what you have created!)
- Experience with Angular.JS, Node.JS, PWA, AWS, Google Cloud a major plus
- Excellent problem solving skills and ability to break complex problems into simpler tasks
- Hard working, self-starter, proven ability to manage multiple projects to strict deadlines
- Ability to participate in high level strategy discussions, work in areas outside of your comfort zone, and work quickly to get things done
What is expected of you:
Responsible for architecting and implementing optimal development processes, leading the entire development team, making major decisions, conducting code reviews with a hands on approach to the development of all front-end/back-end and/or mobile functionality.
- Reaching out and speak to consumers directly understand clearly their painpoints.
- Using analytical tools to analyze user behavior in the app, understanding its underlying causes;
- Proposing solutions and sharing and presenting findings to the other members ofthe team.
- Doing competitive analysis on competitive products.
- Ensuring high quality for the app and websites;
- Rigorously testing out new and existing features, identifying bugs, and prioritizingthem with team members.
- Working closely with the leadership team of a top tier fast-growing startup
- Presenting and communicating findings to other members of the team
- Working with diverse members of the team to inspire and to meet timelines.
Desired Candidate Profile
What you need to have:- Experienced product manager with a track record of building great consumer mobile apps.
- Strong passion for consumer mobile apps.
- Great understanding of design to build a solid consumer experience.
- Strong analytical skills - defining a problem & thinking of solutions.
- Ability to analyze problems and solutions from multiple perspectives.
- Self-starter with initiative who can think and communicate clearly.
- A solid track record of building high-quality consumer mobile apps at a fast-growing product company or startup.
- High attention to details
- Great skills in designing UX flows in the app
- Ability to work hard with uninterrupted concentration
- Great attitude - a positive can-do attitude
- High intellectual horsepower and ability to apply first principles thinking
- Ability to prioritize - especially between “nice to have” value props versus “must-have” features that maximize user satisfaction
- Responsible for producing documents as per client instructions on MS Office / Creative platform
- Excellent PowerPoint skills including animation / transition effects
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We are looking for a Python Developer to join our engineering team and help us
developing software activities.
Python Developer responsibilities include back-end components to improve
responsiveness and overall performance.
Experience:
Expecting 3 to 6 years of experience.
Location:
Egmore, Chennai.
Responsibilities:
Write effective, scalable code
Integrate user-facing elements into applications
Improve functionality of existing systems
Implement security and data protection solutions
Assess and prioritize feature requests
Coordinate with internal teams to understand user requirements and provide
technical solutions
Requirements
Work experience as a Python Developer
Expertise in at least one popular Python framework (like Django, Flask or Pyramid)
Knowledge of object-relational mapping (ORM)
Knowledge in Prosteg SQL
Familiarity with front-end technologies (like JavaScript and HTML5+).








