
SEO/Digital Marketing Analyst
Key Responsibilities
SEO Strategy and Execution
- Develop and implement comprehensive SEO strategies, including on-page optimization, technical SEO, and link-building to improve organic search rankings and drive traffic.
Keyword Research
- Conduct thorough keyword research to identify opportunities for content and ranking improvements.
Performance Tracking and Reporting
- Monitor SEO performance using tools such as Google Analytics, Search Console, and SEMrush. Provide regular reports and actionable insights to improve website rankings.
Digital Marketing Campaigns
- Plan and execute digital marketing campaigns across various channels (e.g., social media, PPC, email marketing) to enhance brand visibility and engagement.
Client Collaboration
- Work closely with clients to understand their goals and create tailored digital marketing strategies that deliver measurable results.
Competitor Analysis
- Perform ongoing competitor analysis to stay ahead of industry trends and refine strategies.
Continuous Optimization
- Optimize website content, landing pages, and digital campaigns for maximum conversion and ROI.
Stay Current with Trends
- Keep up-to-date with the latest SEO, content marketing, and digital advertising trends to ensure Pexaworks remains at the forefront of digital innovation.
Video Editing
- Edit and produce high-quality videos for digital marketing campaigns, enhancing engagement and brand visibility.
Requirements
Experience
- Professional experience in SEO and digital marketing, with a proven track record of success in improving search rankings and driving traffic.
SEO Expertise
- Deep understanding of SEO principles, keyword research, link building, and technical SEO.
Marketing Skills
- Experience managing and executing digital marketing campaigns across multiple platforms (social media, email, PPC, etc.).
Analytics Skills
- Proficient in using SEO tools like Google Analytics, Search Console, Ahrefs, SEMrush, and Moz.
Problem-Solving
- Strong analytical skills with the ability to derive actionable insights from data.
Communication
- Excellent verbal and written communication skills. Ability to explain marketing strategies and performance metrics to non-technical stakeholders.
Team Player
- Ability to work collaboratively in a team environment while also being self-motivated and capable of working independently.
Portfolio
- A strong portfolio showcasing successful SEO, digital marketing campaigns, and video editing work is a plus.
Benefits
- Flexible working hours and remote work options.
- Opportunity for professional growth and career advancement.
- Collaborative and supportive work environment.
- Access to the latest tools and technologies.

About Pexaworks Technologies Private Limited
About
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Qualification:12th std pass out
Language: Kannada
What you'll do:
· Perform complex application programming activities with an emphasis on mobile development: Angular, ionic, Node, TypeScript, JavaScript, Apache Cordova, RESTful APIs and more
· Assist in the definition of system architecture and detailed solution design that are scalable and extensible
· Collaborate with Product Owners, Designers, and other engineers on different permutations to find the best solution possible
· Own the quality of code and do your own testing. Automate feature testing and contribute UI testing framework
· Become a subject matter expert for our mobile applications
· Deliver amazing solutions to production that knock everyone’s socks off
· Mentor junior developers on the team
What we’re looking for:
· Amazing technical instincts. You know how to evaluate and choose the right technology and approach for the job. You have stories you could share about what problem you thought you were solving at first, but through testing and iteration, came to solve a much bigger and better problem that resulted in positive outcomes all-around.
· A love for learning. Technology is continually evolving around us, and you want to keep up to date to ensure we are using the right tech at the right time.
· A love for working in ambiguity—and making sense of it. You can take in a lot of disparate information and find common themes, recommend clear paths forward and iterate along the way. You don’t form an opinion and sell it as if it’s gospel; this is all about being flexible, agile, dependable, and responsive in the face of many moving parts.
· Confidence, not ego. You have an ability to collaborate with others and see all sides of the coin to come to the best solution for everyone.
· Flexible and willing to accept change in priorities, as necessary
Preferred Qualifications:
· Proficient with Apache Cordova framework
· Built or maintained custom Cordova plugin
· Demonstrable knowledge of native coding background in iOS
· Understanding of Apple certificate and profile management
· Experience developing and deploying applications within Kubernetes based containers
· Experience in Agile and SCRUM development techniques
About Company:Long-term accommodation booking platform for students (think booking.com for studenthousing). It helps 80M students worldwide, find and book full-time accommodations near their universities, without the hassle of negotiation, nonstandardized and cumbersome paperwork, and broken payment process. We are the leading student housing platform globally, with Million student housing units listed in
countries and across cities.
Responsibilities
Take a lead role in end-to-end finance management
Manage a team of to take care of
Accounting
Global entity setups and Compliances
Taxes
Financial data management system
Investor relations
Get the Consolidated books closures monthly level
Take a lead role in new country expansions
Understand the budget requirements from the department heads and plan cash flow
Analyze revenue, expenses, cash flows, and balance sheets.
Present potential scenarios and outcomes to management team
Maintain investor relations and reporting
Requirements
CA with minimum 5- 7 years of experience
Knowledge of end to end of Accounts
Direct Tax/Indirect Tax Compliances
MIS, Analytics, Excel Skills
Good Communication skills
Team leader (Min 5-6 member team)
Experienced in corporate finance and investor relations
Regards
Sana
- Plan & execute user acquisition and engagementcampaigns through paid marketing channels
- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
- Thorough understanding and experience on media platformslike Google, Facebook etc.
- Work efficiently with our Creativeand Content teams to build content strategies
- Work closely with Analytics/Data Science team to build right personalized campaigns for different consumer segments.
- Align with Product team and sales team for funnel improvement and tech related issues.
- Manage campaign reports with good presentation skills.
- Potential user research, identification and testing new ideas/channels.
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Sales professional with 4+ years of experience. Highly proficient in managing the full sales life cycle from prospecting, qualifying, negotiating, closing to following up with potential clients. Should possess a true passion for consultative selling to help clients achieve their business goals along with the ability to work as part of a strong and dynamic team. Objectives of this Role · Represent our company, with a comprehensive understanding of our offerings · Research consumer needs and identify how our solutions meet them · Hire, train, motivate, and advise a team of sales representatives · Achieve company objectives through effective planning, setting sales goals, analyzing performance data, and projecting future performance. · Continuously develop personal leadership, hiring, and training skills while ensuring the team is using effective sales tactics to meet revenue objectives. · Generate leads, and build and nurture client relationships Daily and Monthly Responsibilities · Create and execute a strategic sales plan that expands customer base and extends global reach · Meet with potential clients and grow long-lasting relationships by understanding their needs · Track, analyze, and communicate key quantitative metrics and business trends as they relate to partner relationships · Recruit salespeople, set objectives, train and coach, and monitor performance ensuring assigned tasks and responsibilities are fulfilled · Identify knowledge gaps within the team and develop a plan to fulfill them · Oversee the sales team to ensure company quotas and standards are met by holding daily check-ins with team to set objectives for the day and monitor progress regularly · Manage month-end and year-end close processes Skills and Qualifications · Bachelor’s degree in marketing or business administration · 4+ years in sales management within a corporate setting · Proven track record of success the sales cycle from plan to close · Excellent communication, interpersonal, and organizational skills · Superb leadership ability · Ability to travel at least 20% of the time
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- Developing a comprehensive and sustainable employee engagement strategy using data by dividing members into different cohorts.
- Defining engagement and growth strategies for every member quarterly.
- Becoming an expert in our Engagement and Recognition tools
- Improving the Employee Engagement Index across teams by conceptualizing and implementing various employee development and engagement initiatives.
- Using tools to keep records of engagements, initiatives, processes, solutions, etc. thus building a playbook of success stories.
- Gathering, analyzing and presenting key employee engagement metrics to help support the delivery of key initiatives and preparing reports for key stakeholders in a timely fashion.
- Developing and delivering the organization's internal communication strategy, planning and making a calendar of activity to continually drive positive employee experiences.
- Initiating and implementing innovative team-building and collaborative initiatives that help improve the Organizational Development Index.
- Building feedback mechanisms into employee engagement activities and internal communications to enable employees to have an opportunity for dialogue.
- Synthesizing engagement data and developing clear stories for stakeholders
What you need to have:
- Engineer plus MBA/PGDM from Tier 1 B - School
- Experience of working in hyper-growth start-up
- 4-7 years of experience in engagement/ talent development role, out of which at least 2 years in leading specific projects.
- Engagement expert with strong domain knowledge.
- Ability to maintain a high level of confidentiality and work with sensitive data and information.
- Prior background in building unique engagement experiences.
- Good command over documentation and process flowcharting using tools.
- Excellent organizational skills and an ability to multi-task across concurrent projects with strong attention to detail.
- Proven ability to drive assignments on metrics using technology.
- Strong analytical skills/ comfort in data analysis, including MS Excel modelling & data manipulation skills and ability to manage reports & dashboards
- Passion for creating seamless and engaging user experiences.
- Curious about metrics, execution processes, people trends.
- Excellent communicator having the ability to influence and persuade others.
- Commitment to demonstrably improving team metrics.
- Positive, flexible, and proactive, hands-on with a can-do approach.
- Good command over documentation and process flowcharting using tools.
• Design, build, and maintain scalable applications using Python.
• Contribute to the entire implementation process including driving the definition of improvements
based on business need and architectural improvements.
• Act as a subject matter expert for Application Software developers and Engineers.
• Handle server-side code for a production platform and contribute to new features
To be the right fit, you'll need:
• More than 4+ years of experience as a software developer in Python, with knowledge of at least one Python web framework such as Django, Flask, etc.
• Good understanding of common design patterns and architecture principles to design reliable and Scalable applications
• Strong communication skills
• Knowledge of databases line NoSQL or MongoDB
• Good to have AWS and Docker or Web services
• Basic understanding of front-end technologies, such as JavaScript, HTML5, and CSS3









