
Responsibilities
Develop a public relations strategy, complete with goals and budget
Craft and secure brand stories, across a range of platforms, to promote company
presence and improve engagement
Create & action (when needed) a crisis management strategy
Create, edit and update promotional material such as brochures, flyers etc.
Develop talking points for management and employees, as required
Build and maintain relationships with a wide array of media personnel
Seek opportunities for sponsorship and advertising
Prepare a periodic report with recommendations and trends for management
Online Reputation management, Offline PR events
Requirements
6-8 years of prior experience working in PR
Bachelor’s degree in a relevant field preferred
Consistent track record of developing and implementing successful campaigns
Tech-savvy with a strong online presence on one or more social networks
Excellent written and verbal communication skills
Experience in handling media relations
Crisis Communication/Reputation Management experience helpful – not essential

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