Project Manager

Responsibilities

1. Develop detailed knowledge and understanding of business strategy,

objectives, and goals.

2. Work closely with cross-functional teams such as marketing, product, sales, and customer success to execute campaigns.

3. Lead all digital marketing efforts (paid, social & organic). The role entails 3 broad functions:

. Performance Marketing

1. SEO

2. Email marketing

4. Performance Marketing:

0. Establish, implement and measure the effectiveness across SEM/ UAC /Social, etc to drive awareness and adoption for the app and website. Manage the strategy and setup of all paid campaigns.

1. Optimize ads to achieve the lowest cost per lead on the website and

app, without compromising user quality. Closely monitor & optimize

CAC & ROAS.

2. Analyze traffic data, flows, funnels on a detailed city and category level

to identify potential leakages and opportunities to grow.

3. Stay abreast of new tools, trends, and best practices in digital

advertising; test and evaluate their efficacy.

4. Lead efforts to utilize a data and experiments-driven methodology to

improve performance marketing effectiveness.

o Innovate and implement test-and-learn strategies and drive scalable

results.

5. SEO

0. Manage both on-page SEO and off-page SEO for the company.

1. Manage and improve organic search engine performance and goal setting based on click through rates ,traffic ,and conversions.

2. Identify keyword gap for SEO improvement and map new content to be

produced for our blog, YT channel and Pinterest and optimize the same

for SEO.

6. Email marketing:

0. Optimize our marketing automation and lead nurturing processes

through email, content, and social channels.

1. Measure results and optimize the lead nurturing workflow for these

segments to convert leads into customers.

2. Implement Retention & Reactivation based campaigns to improve

lower funnel conversions.

Candidate Requirements

1. A high degree of ownership in taking things to completion. Can thrive in an

unstructured environment.

2. Exceptional communication skills. Enthusiasm to write things down for

posterity, build playbooks, and create training manuals. Loves one pagers.

3. The ability to collaborate effectively across teams such as growth, marketing &

design.

4. Knowledge of UAC, Search and Social advertising preferably for consumer

apps. Experience in a performance marketing role across a range of channels;

search, social, affiliate, display, video.

5. Strong experience in website analytics tools highly proficient with google

analytics, tag manager, search console. Knowledge of using data tools such as

marketing automation CRMs like Cleve tap, attribution reporting, and paid

campaign reports.

6. Strong knowledge of performance optimization and have a strong

quantitative analysis. An understanding of cohorts, segmentation of user base,

calculations of ROl and funnels is a must.

7. Worked at a fast growing start up for at least 3+ years

8. Past experience in B2C traffic generation, managing digital/mobile advertising.

9. Be able to bridge data analysis, research, competitive intelligence to build

efficient and scalable customer acquisition programs.

10. Able to effectively organize, prioritize & manage their time

11. Experience with automations & SQL is a big plus

Hello,

Greetings for the day !!!

We are hiring "Technical Support L1 - AD & Exchange" for one of the international MNC specialized into Hardware & Networking based @ Mumbai!!!

Position: Technical Support L1 - AD & Exchange

Employment Mode: Contract to hire (Full time opportunity)

Work Mode: Work from office

Shift: 24*7 Rotational Shift

Location: 

Mumbai - Andheri

Network Engineer duties and responsibilities

·       Design and deploy of LANs, WANs, and wireless networks, including servers, routers, firewalls, load balancers, switches, and other hardware

·       Configure, tests, and maintains LAN/WAN equipment and related services

·       Identifies, diagnoses, and resolves network problems

·       Architecting, creating, managing and maintaining Network, Server and PC health for clients (as defined by SLA)

·       Managing existing and deploying new system configurations, including Windows Server, Virtualization Systems, and Desktops (Windows and MAC)

·       Provide Tier 2 and 3 support for internal and external customers

·       Provide formal corporate communications on directional changes or changes that will impact existing services

·       Select and implement security tools, policies, and procedures in conjunction with the company’s security team

·       Monitor and maintain all levels of network security internally and externally

·       Create and maintain comprehensive documentation for all implemented networks

Network Engineer requirements and qualifications

·       Previous working experience as a Network Engineer for (2) year(s)

·       BE/ BCA, MCA, B.SC -IT/CS

·       Cisco certifications, CCNA, CCNP or CCIE/ MSCIT

·       In depth knowledge of IP Schema

·       Hands on experience with equipment from Cisco / UTM / Fortigate / Juniper/ Active Directory/ mailig

·       Excellent organizational and time management skills

·       Analytical, data driven problem solver

• Design, implement, and maintain API-based applications and REST services.
• Proficiency with Node JS.
• Must have experience in cloud services Azure Cloud/AWS.
• Familiarity with database technology such as MySQL, PostgreSQL, and MongoDB.
• Develop high-quality, efficient, and scalable code.
• Understanding of Agile methodologies and SCRUM framework Strong debugging, analytical and problem-solving skills.
• Provide technical support during implementation efforts, working with technical team members and with business users as required to provide troubleshooting and solutions to technical issues.

• Optimizing copy and landing pages for search engine optimization
• Performing ongoing keyword research including discovery and expansion of keyword opportunities
• Researching and implementing content recommendations for organic SEO success
• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
• Track, report, and analyze website analytics and PPC initiatives and campaigns
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
• Optimize copy and landing pages for search engine marketing
• Perform ongoing keyword discovery, expansion and optimization
• Research and implement search engine optimization recommendations
• Research and analyze competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
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