Project Manager- Marketing

Location: Bengaluru

Work Mode: Work from Office 4 days WFO and 1 Day Remote

Timigs : 12-8 PM

Experience: 4–7 years

Department: Marketing

About LeadSquared

LeadSquared is a leading SaaS CRM and marketing automation platform helping businesses across industries streamline their sales, marketing, and customer engagement processes. With a strong presence across India and global markets, we work with thousands of businesses to help them acquire, engage, and retain customers at scale.

We are looking for a Lead – BTL Marketing who can own and execute high-impact offline marketing initiatives that strengthen our brand presence, engage our target audience, and contribute directly to pipeline generation.

Role Overview

As the Lead – BTL Marketing, you will be responsible for planning, executing, and measuring LeadSquared's BTL marketing initiatives across events, conferences, industry forums, partner activations, customer meets, roadshows, and other offline channels.

This role requires someone who can think strategically while being hands-on with execution, manage multiple stakeholders and agencies, and build marketing programs that deliver measurable business outcomes.

Key Responsibilities:

BTL Strategy & Planning

• Develop and execute the annual BTL marketing strategy aligned with business, brand, and revenue objectives.
• Identify relevant industry events, conferences, exhibitions, forums, and offline opportunities for LeadSquared.
• Build quarterly and annual BTL calendars across target industries, geographies, and customer segments.
• Identify opportunities to leverage events and offline activations for brand building, demand generation, and pipeline creation.

Events & Activations

• Own end-to-end execution of events, conferences, exhibitions, customer meets, roundtables, roadshows, and other BTL initiatives.
• Manage everything from event ideation and venue selection to branding, logistics, vendor coordination, on-ground execution, and post-event activities.
• Create innovative on-ground experiences and activations that drive engagement and strengthen LeadSquared's brand recall.
• Work closely with sales teams to ensure effective lead capture, qualification, and follow-up from every activation.
• Develop event-specific messaging, collateral, booth experiences, engagement activities, and audience journeys.

Demand Generation & Pipeline

• Design BTL programs with clear lead generation and revenue objectives.
• Partner with sales teams to identify priority accounts, industries, and territories for offline campaigns.
• Develop mechanisms to capture, qualify, route, and track leads generated through events and activations.
• Track event-sourced opportunities and pipeline contribution.
• Analyse ROI and continuously optimise the BTL mix based on performance.

Vendor & Agency Management

• Identify, evaluate, and manage event agencies, vendors, production partners, venues, and other external stakeholders.
• Negotiate commercial terms and ensure effective utilisation of marketing budgets.
• Maintain strong vendor relationships while ensuring quality, timelines, and cost efficiency.
• Manage multiple vendors simultaneously during large-scale events and activations.

Cross-functional Collaboration

• Work closely with Sales, Product Marketing, Content, Design, Partnerships, Customer Success, and other teams to build integrated campaigns.
• Collaborate with the sales leadership team to align BTL activities with business priorities.
• Coordinate with internal stakeholders to ensure timely delivery of event assets, communication, logistics, and follow-ups.
• Ensure seamless handoff of leads from marketing to sales.

Reporting & Optimisation

• Define KPIs for every BTL initiative and maintain regular performance reporting.
• Track metrics such as registrations, attendance, engagement, MQLs, SQLs, opportunities, pipeline, CAC, and ROI.
• Conduct post-event analysis and document learnings.
• Recommend improvements to optimise future events and offline campaigns.

What We're Looking For

• 5–8 years of experience in BTL marketing, field marketing, event marketing, experiential marketing, or demand generation.
• Strong experience in managing B2B events, conferences, exhibitions, roundtables, roadshows, and offline activations.
• Experience working with sales teams and using events/BTL as a demand-generation channel.
• Strong vendor and agency management skills.
• Excellent project management and execution capabilities.
• Strong commercial acumen with experience managing marketing budgets.
• Ability to manage multiple initiatives simultaneously in a fast-paced environment.
• Strong communication, stakeholder management, and negotiation skills.
• Data-driven mindset with the ability to measure marketing impact and ROI.
• Willingness to travel as required for events and activations.

Good to Have

• Experience in B2B SaaS, technology, CRM, MarTech, FinTech, BFSI, EdTech, or other enterprise-focused businesses.
• Experience working with a national or regional event calendar.
• Experience managing large-scale conferences and industry events.
• Understanding of ABM, demand generation, and integrated marketing campaigns.
• Existing relationships with event agencies, vendors, and industry forums.

Why LeadSquared?

• Work with a fast-growing SaaS company with a strong presence in India and global markets.
• Own high-visibility marketing programs with direct business impact.
• Work closely with senior stakeholders across Marketing and Sales.
• Opportunity to build and scale LeadSquared's offline marketing engine.
• Be part of a high-energy, execution-focused marketing team.

1. Work on event planning, design, and production while managing all project delivery elements

within time limits

2. Liaise with clients to identify their needs and to ensure customer satisfaction

3. Conduct market research, gather information, and negotiate contracts prior to closing any events

4. Propose ideas to improve provided services and event quality

5. Organize facilities and manage all events’ details such as decor, catering, entertainment,

transportation, location, invitee list, special guests, equipment, promotional material, etc.

About the Role

We are looking for a creative and result-oriented Marketing Manager to lead brand-building initiatives and execute marketing campaigns that drive customer engagement and business growth. This role is ideal for someone who enjoys working across both offline and digital marketing while collaborating with cross-functional teams.

Key Responsibilities

• Develop and strengthen the brand across retail and digital channels.
• Plan and execute marketing campaigns to increase brand awareness and customer engagement.
• Create cost-effective marketing initiatives that deliver measurable results.
• Drive marketing activities that contribute to retail sales growth.
• Manage the brand's social media and digital presence, including content planning and campaign execution.
• Track campaign performance, analyze ROI, and optimize marketing efforts.
• Coordinate with sales, retail, and design teams to ensure successful campaign execution.
• Monitor market trends, competitor activities, and customer preferences to identify new opportunities.

Required Skills & Experience

• 2–5 years of experience in Marketing, Brand Management, or a related field.
• Experience in retail, fashion, or consumer brands is preferred.
• Strong understanding of digital marketing and social media platforms.
• Ability to plan and execute campaigns within budget.
• Analytical mindset with experience measuring campaign performance.
• Excellent communication, coordination, and project management skills.
• Self-motivated, creative, and proactive approach to problem-solving.

Qualifications

• Graduate or Postgraduate in Marketing, Business Administration, Mass Communication, or a related field.

What We're Looking For

• A creative thinker with fresh ideas.
• Someone who can balance brand-building with business objectives.
• A collaborative professional who enjoys working in a fast-paced environment.

Experience: 2–5 Years

Schedule: Monday to Friday (5 Days Working)

Employment Type: Full-time

Client Servicing Manager

Location: Goregaon, Mumbai

Experience: 3–8 Years

Employment Type: Full-Time

Industry: Event Management

Job Summary

We are looking for an experienced Client Servicing Manager to manage client relationships, understand client requirements, coordinate event execution and ensure successful delivery of events.

The ideal candidate should have strong client-facing skills and experience in event management, corporate events, experiential marketing, BTL or related industries.

Key Responsibilities

• Act as the primary point of contact for clients and build strong, long-term relationships.
• Understand client requirements, briefs and objectives.
• Coordinate with internal teams, vendors and stakeholders for smooth event execution.
• Manage client expectations and provide appropriate solutions and alternatives.
• Ensure timely and successful delivery of events as per client requirements.
• Prepare regular account status reports and conduct post-event evaluations.
• Identify opportunities for account growth, upselling and cross-selling.
• Handle client concerns and resolve issues effectively.
• Maintain high levels of client satisfaction.
• Stay updated on event industry trends and provide relevant insights.
• Manage multiple projects simultaneously while meeting deadlines and quality expectations.

Candidate Requirements

• 3–8 years of experience in Client Servicing / Account Management.
• Experience in Event Management / Experiential Marketing / BTL / Corporate Events preferred.
• Strong client relationship and stakeholder management skills.
• Excellent verbal and written communication skills.
• Strong presentation, negotiation and coordination skills.
• Ability to manage multiple projects and work under pressure.
• Strong problem-solving and organizational abilities.
• Good knowledge of MS Office and CRM software.
• Bachelor's degree in Business Administration, Marketing, Hospitality or a related field.
• Candidates based in Mumbai preferred.

We’re seeking a Marketing Campaign Manager to help coordinate our marketing team and turn strategic priorities into focused, measurable campaigns.

This is a hands-on coordination role for someone who understands B2B marketing, knows how the pieces of a campaign fit together, and is comfortable working with broad objectives and turning them into an actionable plan for a team of specialists while also seeing it through to completion.

The Role:

The current marketing department includes specialists working across content, digital marketing, design, analytics, social media, and other channels. The Marketing Campaign Manager will serve as the day-to-day point person who works directly with the specialists and keeps their efforts coordinated, prioritized, and focused on our primary objective: generating qualified leads and supporting sales growth.

Working with company leadership, you will help translate broader goals and targets into digital marketing initiatives and campaigns, assign and coordinate deliverables, monitor progress, identify roadblocks, and ensure that marketing activities contribute to business objectives. In other words, you will be the connector bridging organizational leads and broad strategies into actionable and measurable initiatives.

Key Responsibilities:

• Bridge marketing strategies and business priorities into actionable campaigns, projects, timelines, and deliverables.
• Coordinate writers, designers, analysts, digital marketers, and other specialists to keep campaigns moving forward.
• Maintain the team's focus on high-priority lead-generation and pipeline objectives.
• Coordinate multi-channel campaigns across paid media, landing pages, email, content, social media, and other relevant channels towards the primary objectives of the business.
• Work with analytics specialists to monitor campaign performance, lead generation, conversions, and other key KPIs.
• Identify campaign bottlenecks, missed deadlines, or competing priorities and help resolve them.
• Provide regular updates to marketing and company leadership on campaign progress, performance, challenges, and opportunities.
• Help build a culture where marketing success is measured by business impact rather than simply by the volume of content or activities completed.

What We're Looking For

• 4+ years of experience in B2B marketing, campaign management, demand generation, marketing coordination, or a related coordinator role.
• Experience coordinating campaigns involving multiple marketing disciplines and team members.
• Strong understanding of lead generation, conversion funnels, digital campaigns, ad platforms, and B2B sales cycles.
• Ability to take a broad objective and independently translate it into a clear and actionable campaign plan.
• Strong project management, organization, communication, and follow-through.
• Comfortable working with marketing data and using performance metrics to guide priorities and decisions.
• Experience working with sales teams and understanding how marketing contributes to pipeline development.
• Experience in cybersecurity, technology, SaaS, IT services, or another complex B2B industry is an advantage.

We're looking for someone who naturally asks how our initiatives contribute to our goals and what can be done to improve things even further on the next campaign.

If you're equally comfortable discussing campaign strategy, coordinating a team, reviewing performance data, and making sure an important landing page actually gets launched, we'd like to hear from you.

Job Description: Project Manager – Development & Digital Marketing Services

Department: Project Management & Service Delivery

Experience: 3–6 Years

Employment Type: Full-Time

Job Summary:

We are looking for an experienced and result-oriented Project Manager to manage end-to-end project planning, execution, coordination, and delivery across Web Development and Digital Marketing services. The ideal candidate will be responsible for managing client requirements, coordinating with internal teams, monitoring project progress, ensuring timely delivery, maintaining quality standards, and optimizing team productivity.

The candidate should have a strong understanding of digital agency operations, client servicing, project management, and cross-functional team coordination.

Key Responsibilities:

1. Project Planning & Execution

• Plan, assign, monitor, and manage projects from initiation to final delivery.
• Define project scope, timelines, milestones, deliverables, and priorities.
• Ensure projects are delivered on time and meet agreed quality standards.
• Monitor project progress and proactively resolve delays, bottlenecks, and dependencies.
• Manage multiple projects simultaneously while maintaining delivery efficiency.

2. Development Project Management

• Coordinate with web developers, designers, QA, and technical teams for website development and related projects.
• Track website design, development, testing, bug fixing, revisions, and deployment.
• Ensure project requirements, technical specifications, and client expectations are clearly communicated.
• Monitor development progress and ensure timely completion of assigned tasks.

3. Digital Marketing Service Management

• Manage project execution across SEO, Social Media Marketing, Performance Marketing, Content Marketing, and other digital marketing services.
• Coordinate with respective team leads and executives to ensure timely execution of client strategies and deliverables.
• Track campaign execution, monthly deliverables, reporting schedules, and performance updates.
• Ensure teams follow defined workflows, service standards, and client commitments.

4. Client Communication & Service Delivery

• Understand client requirements and translate them into clear project briefs and actionable tasks.
• Conduct project status meetings and provide regular progress updates to clients.
• Manage client expectations, feedback, revisions, escalations, and delivery-related concerns.
• Ensure a smooth onboarding process and consistent service delivery throughout the client relationship.
• Identify opportunities to improve client satisfaction and service quality.

5. Team Coordination & Productivity

• Coordinate with development, marketing, design, content, and client servicing teams.
• Assign and track responsibilities in the Task Management System (TMS).
• Monitor task completion, productivity, deadlines, and team capacity.
• Ensure clear ownership, timely updates, and closure of assigned tasks.
• Identify resource gaps and coordinate with management for workload planning.

6. Quality Control & Process Improvement

• Review project deliverables before client submission to ensure completeness and quality.
• Establish and maintain SOPs, project tracking processes, reporting formats, and escalation procedures.
• Identify recurring delivery issues and implement corrective actions.
• Maintain project documentation, meeting notes, timelines, and status reports.
• Recommend process improvements to increase efficiency and reduce delivery delays.

7. Reporting & Performance Monitoring

• Prepare regular reports on project status, delivery timelines, pending tasks, resource utilization, and client concerns.
• Track project KPIs, including on-time delivery, turnaround time, quality, productivity, and client satisfaction.
• Report risks, delays, scope changes, and delivery challenges to management.
• Support capacity planning and improve overall operational efficiency.

Required Skills & Qualifications:

• Bachelor's degree in Management, IT, Computer Science, Marketing, or a related field.
• 3–6 years of experience in project management, preferably in a digital marketing agency or IT services company.
• Strong understanding of web development processes and digital marketing services.
• Experience managing multiple projects, teams, timelines, and client deliverables.
• Excellent client communication, coordination, planning, and problem-solving skills.
• Strong organizational skills with the ability to prioritize tasks and manage deadlines.
• Proficiency in project tracking tools, spreadsheets, documentation, and reporting.
• Ability to handle escalations, manage expectations, and work in a deadline-driven environment.

Preferred Qualifications:

• Experience managing both development and digital marketing projects.
• Familiarity with Agile/Scrum methodologies and project management frameworks.
• Previous experience in client-facing project management and service delivery.
• Ability to analyze project performance metrics and drive continuous improvement.

Key Performance Indicators (KPIs):

• On-time project delivery and milestone achievement.
• Quality and accuracy of project deliverables.
• Client satisfaction and retention.
• Team productivity and task completion rates.
• Reduction in project delays, rework, and unresolved issues.
• Adherence to project scope, timelines, and agreed deliverables.
• Accuracy and timeliness of project reporting.
• Efficiency of resource allocation and cross-team coordination.

Ability to commute/relocate:

• Jhalana Doongri, Jaipur, Rajasthan: Reliably commute or willing to relocate with an employer-provided relocation package (Required)

Education:

• Bachelor's (Required)

Experience:

• SEO Sales: 1 year (Required)
• Social Media Sales : 1 year (Required)
• Web Development Sales: 1 year (Required)

Language:

• English (Required)

Location:

• Jhalana Doongri, Jaipur, Rajasthan (Required)

Work Location: In person

We seek a highly motivated Marketing Manager to join our dynamic team at Hiraya Digital. The ideal candidate will have a strong background in design and marketing, with the ability to create and manage engaging social media content. They should possess excellent communication skills, be fluent in English, and be available during US time zones.

Responsibilities:

● Develop and execute a comprehensive marketing strategy aligned with client needs and goals.

● Lead the marketing team in creating innovative campaigns to engage clients' target audiences.

● Closely involved in cross-checking, approving, and overseeing social media postings.

● Oversee the creation of high-quality content such as social media graphics, content calendars, emailers, and websites.

● Collaborate with cross-functional teams to address clients' challenges in real time.

● Work closely with graphic designers and video editors to produce compelling visual content.

● Implement digital marketing strategies to enhance brand visibility and drive website traffic

.● Stay updated and Manage paid advertising campaigns, including Google Ads, Facebook Ads, and other platforms.

● Analyze campaign performance metrics and recommend optimizations.

● Stayupdated with digital marketing trends and best practices.

● Provide strategic solutions and act as a thought leader within the team.

● Effectively communicate ideas and strategies to clients.

● Thrive in a fast-paced work environment. Requirements

: ● Minimum3years of working experience as a Marketing Manager.

● Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.

● Proven experience in project management.

● Proven experience in digital marketing or marketing coordination roles, with a solid understanding of social media platforms.

● Excellent written and verbal communication skills, with the ability to craft engaging content.

● Strong organizational and time-management skills, capable of handling multiple tasks and deadlines.

● Ability to work independently and collaboratively in a fast-paced, remote work environment.

● Availability to collaborate during US time zones as needed. Expertise in Software:

● Expertise in Meta suite (Instagram, Facebook, Whatsapp).

● Expertise in Design tools such as Photoshop and Illustrator.

Hiring: Marketing Manager

Experience: 2–6 Years Industry: Fashion / Retail / Apparel

Working Days: 5 Days

We are looking for a young, dynamic, and hands-on Marketing Manager to lead brand building and marketing campaigns

The ideal candidate should be a self-starter with fresh, out-of-the-box ideas and strong experience in fashion/apparel marketing, retail marketing, digital marketing, and brand building.

Key Responsibilities

• Own and strengthen the brand identity across retail, digital, and outdoor touchpoints • Conceptualize, plan, and execute marketing campaigns to drive footfall, engagement, and brand recall • Develop creative and cost-efficient marketing initiatives, including organic social media, partnerships, in-store activations, and influencer collaborations • Plan and execute marketing initiatives that directly contribute to retail sales growth across EBOs, MBOs, and department stores • Manage the brand's digital and social media presence, including content calendars, social platforms, e-commerce marketing, and online presence • Track campaign performance, ROI, and sales impact and continuously optimize marketing spends • Work closely with Retail, Sales, and Design teams to align marketing initiatives with business priorities and new collection launches • Monitor competitor activity, fashion trends, market developments, and consumer preferences to keep campaigns relevant

Required Skills & Competencies

• 2–6 years of experience in Marketing, Brand Management, or a related field • Fashion, retail, or apparel industry experience preferred • Strong ideas-first and entrepreneurial mindset • Proven ability to deliver impactful campaigns with limited or no budgets • Strong understanding of social media, digital marketing, and e-commerce platforms • Ability to analyze campaign metrics, ROI, and sales impact • Excellent communication, coordination, and project management skills • Strong understanding of brand building and retail marketing

Qualification

Graduate/Postgraduate in Marketing, Mass Communication, Business Administration, or a related field.

We seek a highly motivated Marketing Manager to join our dynamic team at Hiraya Digital. The ideal candidate will have a strong background in design and marketing, with the ability to create and manage engaging social media content. They should possess excellent communication skills, be fluent in English, and be available during US time zones.

Responsibilities:

● Develop and execute a comprehensive marketing strategy aligned with client needs and goals.

● Lead the marketing team in creating innovative campaigns to engage clients' target audiences.

● Closely involved in cross-checking, approving, and overseeing social media postings.

● Oversee the creation of high-quality content such as social media graphics, content calendars, emailers, and websites.

● Collaborate with cross-functional teams to address clients' challenges in real time.

● Work closely with graphic designers and video editors to produce compelling visual content.

● Implement digital marketing strategies to enhance brand visibility and drive website traffic

.● Stay updated and Manage paid advertising campaigns, including Google Ads, Facebook Ads, and other platforms.

● Analyze campaign performance metrics and recommend optimizations.

● Stayupdated with digital marketing trends and best practices.

● Provide strategic solutions and act as a thought leader within the team.

● Effectively communicate ideas and strategies to clients.

● Thrive in a fast-paced work environment. Requirements

: ● Minimum3years of working experience as a Marketing Manager.

● Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.

● Proven experience in project management.

● Proven experience in digital marketing or marketing coordination roles, with a solid understanding of social media platforms.

● Excellent written and verbal communication skills, with the ability to craft engaging content.

● Strong organizational and time-management skills, capable of handling multiple tasks and deadlines.

● Ability to work independently and collaboratively in a fast-paced, remote work environment.

● Availability to collaborate during US time zones as needed. Expertise in Software:

● Expertise in Meta suite (Instagram, Facebook, Whatsapp).

● Expertise in Design tools such as Photoshop and Illustrator.

Job description:

IT Project Manager – Web Development & Technical Operations

Location: Hiranandani Estate, Thane, Maharashtra

Employment Type: Full-Time | Onsite

Working Days: Monday–Friday

Shift Timing: 11:00 AM – 7:30 PM IST

Experience: 2–6 Years

About the Role

We are looking for a highly organized, detail-oriented, and process-driven IT Project Manager to oversee projects across Web Development, QA, System Administration, and Paid Media teams.

The ideal candidate will be responsible for project planning, task allocation, timeline management, team coordination, quality control, and ensuring timely delivery of client requirements.

Key Responsibilities

• Manage projects from requirement gathering and planning through execution, testing, and final delivery.
• Create project plans, assign tasks, set priorities, and track deadlines, dependencies, and deliverables.
• Coordinate with web developers, QA testers, system administrators, and Ads teams to ensure smooth project execution.
• Ensure website requirements, designs, content, and other resources are finalized before development begins.
• Track bugs, QA feedback, website functionality, deployment schedules, and resolution of technical issues.
• Coordinate with system administrators on website uptime, security, server issues, downtime reporting, and production releases.
• Monitor paid media project deliverables, campaign setup, tracking requirements, reporting, and pending client approvals.
• Conduct daily team check-ins, review project boards, follow up on overdue tasks, and resolve blockers.
• Communicate project progress, risks, delays, and resource requirements to management and clients.
• Maintain project trackers, SOPs, checklists, and documentation to ensure accountability and consistency.
• Identify process gaps and implement improvements to increase team efficiency, quality, and turnaround time.

Requirements

• 2–6 years of experience in IT Project Management, Technical Project Management, Web Project Management, or a similar role.
• Experience coordinating cross-functional teams, particularly web development, QA, and technical operations.
• Working knowledge of website development, software testing, bug tracking, and deployment workflows.
• Basic understanding of server operations, website uptime, and incident management.
• Familiarity with Google Ads, Meta Ads, and campaign workflows is an advantage.
• Experience with Asana, Jira, Monday.com, ClickUp, Trello, or similar project management tools.
• Strong organizational, communication, problem-solving, and decision-making skills.
• Ability to manage multiple projects, prioritize tasks, and meet deadlines with minimal supervision.
• Strong ownership, attention to detail, and a process-oriented mindset.

Key Performance Indicators (KPIs)

• On-time project delivery and task completion rates.
• Project turnaround time and reduction in overdue tasks.
• Quality of deliverables and reduction in recurring defects.
• Timely identification and resolution of blockers.
• Website deployment timelines and coordination of technical issues.
• Team productivity, accountability, and process adherence.
• Accuracy of project reporting and effectiveness of process improvements.

What We Offer

• Exposure to international projects and cross-functional technical teams.
• Opportunities to work across web development, QA, IT operations, and digital advertising.
• Professional growth in a collaborative, process-driven environment.