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Marketing Manager
India’s first 100% electric bike online market. (BK1)
Marketing Manager

Marketing Manager at India’s first 100% electric bike online market. (BK1) · Bengaluru (Bangalore) · 8 - 10 years · ₹10L - ₹12L / yr · Posted 12 Oct 2021

Multi Recruit's logo

Marketing Manager

at India’s first 100% electric bike online market. (BK1)

Agency job
8 - 10 yrs
₹10L - ₹12L / yr
Bengaluru (Bangalore)
Skills
Marketing
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Social Media Marketing (SMM)
Digital Marketing
Budget management
B2C Marketing
SEO
Social Media Marketing
Strong Analytics
  • Handle complete marketing activities of the company
  • Deliver customer growth
  • Be responsible for marketing communication
  • Manage marketing budget and ROI
  • Handle team comprising of internal resource + freelancers Candidate should have:
  • Experience of handling marketing at B2C product-led start-ups for 3 to 4 years
  • Expertise in performance marketing and SEO
  • Strong analytics abilities and good communication skills
  • Handled sizable marketing budgets
  • Growth mindset - moving quickly, discovering growth hacks

 

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Full Stack Developer - Averlon
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Growth Strategy

  • Own the growth of one or more products.
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  • Build quarterly growth plans aligned with business goals.
  • Prioritize initiatives based on expected business impact rather than effort alone.
  • Balance short-term wins with long-term growth initiatives.


Customer Acquisition

  • Develop and optimize acquisition strategies across:
  • Organic Search (SEO)
  • Paid Advertising
  • Content Marketing
  • Email Marketing
  • Affiliate Marketing
  • Creator & Influencer Partnerships
  • Referral Programs
  • Community Marketing
  • You’ll decide where to invest-not because it’s your favorite channel, but because it creates the biggest business impact.


Funnel Optimization:

  • Own and improve the complete customer journey. Including:
  • Visitor → Signup
  • Signup → Activation
  • Free → Paid
  • Cart Recovery
  • Upsells & Cross-sells
  • Retention
  • Expansion
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  • Build hypotheses.
  • Run experiments.
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  • Repeat.


Experimentation:

  • You’ll continuously improve product growth by running structured experiments.Examples include:
  • Landing pages
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Analytics & Decision Making:

  • Use data to identify opportunities and guide decisions.You’ll regularly work with:
  • GA4
  • Looker Studio
  • Microsoft Clarity / Hotjar
  • Search Console
  • Ahrefs / Semrush
  • CRM & Email Platforms
  • Product Analytics
  • You’ll be expected to connect marketing data with business outcomes-not simply report metrics.


Product Marketing:

  • Work closely with Product, Design and Engineering teams to:
  • Launch new features
  • Improve messaging
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  • Improve activation
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  • Collaborate with:
  • Affiliates
  • Creators
  • Agencies
  • Hosting companies
  • Strategic partners
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Leadership:

  • Mentor junior marketers.
  • Write clear briefs.
  • Prioritize work.
  • Coordinate cross-functional execution.
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What We’re Looking For:

  • 4-7 years of experience in Growth Marketing, Product Marketing, or Digital Marketing within SaaS, software, subscription, or product-led businesses.
  • Experience owning business metrics-not just marketing activities.
  • Strong understanding of growth funnels and customer journeys.
  • Comfortable making decisions using data.
  • Strong prioritization and problem-solving skills.
  • Experience planning and executing experiments.
  • Experience working across multiple acquisition channels.
  • Excellent communication and copywriting skills.
  • Comfortable working cross-functionally with Product, Design, Engineering, Support, and Sales.
  • Strong understanding of:

-CAC

-LTV

-ROAS

-Conversion Rates

-Attribution

-Activation

-Retention

-Funnel Analysis


Good-to-Have Qualities:

  • WordPress ecosystem experience.
  • SaaS product marketing experience.
  • Product-led growth (PLG) experience.
  • Affiliate or Creator marketing experience.
  • AI workflow automation experience.
  • Community-building experience.


You’ll Thrive Here If…

  • You naturally ask questions like:
  • Why aren’t users upgrading?
  • Where is revenue leaking?
  • What’s preventing activation?
  • Should we improve acquisition or conversion first?
  • Which experiment gives us the highest ROI?
  • What is the biggest bottleneck in this funnel?
  • You enjoy solving business problems-not simply managing marketing channels.


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  • Within your first 90 days, we’d expect you to:
  • Understand one or more products and their customer journeys.
  • Identify the biggest growth opportunities.
  • Launch meaningful experiments.
  • Improve one or more key growth metrics.
  • Contribute measurable business impact.


KPI’s:

  • Success in this role is measured by business outcomes, including:
  • Product Revenue Growth
  • Qualified Traffic Growth
  • Signup Growth
  • Trial-to-Paid Conversion
  • Funnel Conversion Rates
  • Customer Acquisition Cost (CAC)
  • Return on Ad Spend (ROAS)
  • Activation Rate
  • Customer Retention
  • Affiliate & Partnership Revenue
  • Experiment Success Rate
  • Marketing-attributed Revenue


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  • Create content strategies around high-intent keywords
  • Optimize technical SEO and improve organic rankings


3) Lead Generation & Funnel Optimization


  • Drive demand generation and qualified pipeline (MQLs → SQLs)
  • Improve conversion rates across landing pages, forms, and nurture flows
  • Run experiments to optimize the buyer journey


4) Analytics & Reporting


  • Track performance using GA4, HubSpot/CRM, and dashboards
  • Analyze funnel metrics and channel ROI
  • Make data-driven decisions on budget and strategy


5) Team Leadership


  • Manage and mentor 3–6 marketers
  • Set clear goals and hold the team accountable
  • Build a culture of experimentation and learning


Requirements


  • 5–8 years in digital marketing (B2B SaaS preferred)
  • Proven success with Google Ads and LinkedIn Ads
  • Strong SEO skills (Ahrefs, SEMrush, Search Console)
  • Experience with AI SEO tools (ChatGPT, Surfer SEO, Clearscope)
  • Hands-on with GA4, CRM tools (HubSpot/Salesforce), and marketing automation
  • Track record of improving lead quality and reducing CAC
  • Experience managing or mentoring a team


Why join us?


  • 5-day work week.
  • Collaborative, fast-growing team
  • Quarterly recognition programs & yearly outings
  • Paid leaves and learning opportunities


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Chaitanya Sakinala
Posted by Chaitanya Sakinala
Remote only
0 - 0.6 yrs
₹10000 - ₹15000 / mo
Growth Marketing
Social Media Marketing (SMM)
Content Marketing
B2B Marketing
Search Engine Marketing (SEM)
+2 more

Growth Marketing Intern at Gevme


About Gevme

At Gevme, we believe events are one of the most powerful ways to bring people, ideas, and opportunities together. As a Singapore-headquartered event technology company, our mission is to help organisations deliver meaningful, measurable, and scalable event

experiences across physical, virtual, and hybrid formats. We're not just building software. We're building the infrastructure for a more intelligent, accountable, and impactful events industry.


About the Role

We are looking for a driven and creative Growth Marketing Intern to join Gevme’s marketing team. In this role, you will work closely with the Growth and Product Marketing teams to execute demand generation campaigns, optimize funnels, and contribute to scalable growth strategies. You will play a key role in building, implementing, and measuring campaigns and processes that drive awareness, engagement, and pipeline growth.


What You'll Do

  • Draft and schedule LinkedIn posts for Gevme and leadership accounts
  • Support outbound campaigns and email sequences
  • Track engagement metrics and report on what's working
  • Research industry trends, competitor activity, and content opportunities
  • Help execute growth experiments across paid and organic channels
  • Assist with event marketing activations (Industry Events)


What We're Looking For

  • Currently pursuing or recently completed a degree in Marketing, Communications, Business, or related field
  • Strong writing skills with an eye for punchy, non-corporate copy
  • Excellent communication and collaboration skills
  • Comfortable with LinkedIn and social media analytics
  • Basic understanding of marketing funnels, demand generation, and lead lifecycle
  • Self-starter who can take a brief and run with it
  • Interest in events, experiential marketing, or B2B SaaS is highly preferred
  • Bonus: Experience with tools like Canva or marketing automation platforms


Why Gevme

  • Work on real campaigns, not busywork
  • Learn modern B2B growth tactics firsthand
  • Get exposure to APAC's events industry


What We Offer

  • Hands-on Learning: Work on real campaigns that directly impact business growth
  • Mentorship: Learn from experienced professionals across marketing, product, and sales
  • Career Growth: High potential for conversion to a full-time role based on performance
  • Flexible Work Environment: Remote-friendly setup
  • Recognition & Ownership: Opportunity to take ownership of projects and get recognized for your contributions
  • Industry-Recognized Experience: Receive an official internship certificate/letter from Gevme, validating your hands-on experience in growth marketing and strengthening your professional profile in the SaaS and events industry


Diversity & Inclusion

Gevme is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, where everyone feels valued, respected, and empowered.

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HR Ventures
Posted by HR Ventures
Bengaluru (Bangalore)
2 - 6 yrs
₹6L - ₹23L / yr
performance marketing
meta ads
google ads
ROAS
A/B Testing
+2 more

Job Title: Performance Marketer


Role Summary: We are looking for a data-driven creative problem solver who understands Bharat audiences deeply—small towns, Tier 2/3/4 behavior, local culture, emotions and purchase psychology. You will lead ad creative strategy, performance marketing experiments, user funnel optimization, and growth execution across Meta, Google & short-video platforms. The goal is to scale installs, reduce CAC, and drive revenue sustainably.


Key Responsibilities: 

  • Own Performance Marketing strategy end-to-end.
  • Build high-converting ad creatives/hooks/scripts aligned with Bharat users.
  • Run A/B tests, iterate fast, break down metrics (CPI, CTR, CAC, ROAS).
  • Work with designers/editors to ensure creatives are relatable, scroll-stopping.
  • Analyze funnel drops → suggest UX + communication improvements.
  • Scale budgets efficiently while maintaining profitability.



Required Skills:

  • Strong understanding of Bharat audience behaviour (Tier 2/3/4).
  • Creative thinking + storytelling ability.
  • Performance mindset – numbers, optimisation, growth funnels.
  • Experience in Google/Meta Ads Manager.
  • Good understanding of hooks, thumbnails, CTA psychology.
  • Basic copywriting for ads in Hindi/Hinglish, any other language fluency would fetch you brownie points.



Experience

  • 2–6 years in performance marketing & digital advertising.



Preferred (Good to Have)

  • Worked with Bharat-focused brand before.
  • Have/had YT/IG channel with good reach
  • Understanding of short-form video platforms+content (IG, YouTube Shorts).
  • Ability to generate viral hook ideas + creative angles.
  • Exposure to subscription-based product funnels.



Qualification

  • Any graduate/PG. Marketing/Business/Media preferred but not mandatory.
  • Skill > degree. Hands-on > theoretical knowledge.
Read more
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