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Product Manager) (EdTech B2B | Dubai Market Exposure
Product Manager) (EdTech B2B | Dubai Market Exposure
learners point.org's logo

Product Manager) (EdTech B2B | Dubai Market Exposure

Partha Sarathy's profile picture
Posted by Partha Sarathy
3 - 12 yrs
₹10L - ₹18L / yr
Bengaluru (Bangalore)
Skills
Product Marketing
Go-To-Market (GTM) Strategy
Middle East / UAE Market Exposure
EdTech / E-learning Industry
Market Positioning & Messaging
Course Marketing
Sales Enablement
Demand generation
Growth Marketing
B2B & B2C Marketing
Product Launch Management
Market & Competitive Intelligence
Customer Persona & Journey Mapping
Pricing & Packaging Strategy
CRM & Funnel Optimization
Stakeholder management
Performance Marketing Collaboration

About Learners Point Global LLP

Learners Point Global LLP is a fast-growing global EdTech and corporate learning solutions provider, delivering enterprise-grade upskilling, certification, and workforce transformation programs across the Middle East, Europe, and Asia.

We specialize in industry-aligned, outcome-driven learning solutions for enterprises, government entities, and professionals, enabling organizations to build future-ready workforces and achieve measurable business impact.


Location: Bangalore (Onsite)

Working Days: 5 Days (Monday – Friday)

Experience: 5 – 10 Years

Industry: EdTech / E-Learning / SaaS Learning Platforms


Employment Type: Full-Time


About the Role

We are seeking a strategic and execution-driven Product Marketing Manager with strong Middle East (UAE & GCC) market exposure to lead go-to-market (GTM), positioning, and growth strategies for our EdTech products and learning solutions.

This role sits at the intersection of Product, Sales, Marketing, and Growth, owning product positioning, messaging, market launches, sales enablement, and regional campaigns tailored for UAE & GCC learners and enterprises.

Key Responsibilities

1. Go-To-Market (GTM) & Market Expansion

  • Own GTM strategy for UAE & GCC markets across B2C & B2B EdTech offerings.
  • Lead product launches, regional campaigns, and demand generation programs.
  • Define market segmentation, ICPs, personas, and buying journeys for Middle East audiences.
  • Drive adoption, activation, engagement, and revenue impact.

2. Product Positioning & Messaging

  • Craft clear value propositions, positioning frameworks, and messaging for different learner and enterprise segments.
  • Translate product features into customer-centric benefits.
  • Create compelling pitch decks, battle cards, case studies, landing page messaging, and content frameworks.

3. Sales Enablement & Revenue Alignment

  • Build sales enablement assets for inside sales, enterprise sales, and channel partners.
  • Train sales teams on product value, objection handling, and regional selling narratives.
  • Work closely with Revenue, Growth, and Sales leaders to improve win rates and deal velocity.

4. Market & Competitive Intelligence

  • Conduct competitive analysis, pricing studies, market trend analysis, and buyer research.
  • Provide continuous market insights to product and leadership teams.
  • Own regional pricing strategy and packaging frameworks.

5. Cross-Functional Collaboration

  • Act as the bridge between Product, Growth, Content, Performance Marketing, and Sales.
  • Partner with Product Managers and UX teams to shape roadmap based on regional insights.
  • Collaborate with performance marketing teams to drive high-quality pipeline and enrollments.

Required Skills & Competencies

Product Marketing & GTM Expertise

  • Strong experience in product marketing, GTM, and growth strategy.
  • Proven track record of driving launches, pipeline, and revenue outcomes.
  • Deep understanding of buyer journeys in EdTech, SaaS, or digital learning ecosystems.

Middle East Market Exposure (Must-Have)

  • Strong exposure to UAE & GCC markets – learner behavior, enterprise buying cycles, pricing sensitivity, and cultural nuances.
  • Experience working with Dubai-based sales, partnerships, or regional growth teams.

Strategic + Execution Balance

  • Ability to think strategically and execute hands-on.
  • Strong stakeholder management and leadership presence.

Experience & Qualifications

  • 5+ years of experience in Product Marketing / Growth Marketing / GTM roles.
  • Minimum 2+ years handling Middle East (UAE/GCC) markets.
  • Background in EdTech, SaaS, or B2B/B2C digital platforms preferred.
  • Bachelor’s / Master’s degree in Marketing, Business, Strategy, or related fields.

Preferred Candidate Profile

  • Experience working with:
  • Professional Certification Programs
  • Corporate Training & Enterprise Learning Solutions
  • Upskilling & Reskilling Platforms
  • Strong exposure to:
  • B2C performance funnels + Enterprise GTM motions
  • High-ticket course & solution selling ecosystems
  • Startup / scale-up experience is a plus.

Key KPIs & Success Metrics

  • Pipeline contribution
  • Lead-to-enrollment conversion uplift
  • Product adoption & activation
  • GTM execution excellence
  • Regional revenue impact

Why Join Us?

  • Direct ownership of UAE & GCC product growth charter.
  • Opportunity to shape international GTM strategy.
  • High-visibility leadership role with C-level stakeholder exposure.
  • Fast-scaling global EdTech brand.
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About learners point.org

Founded :
2001
Type :
Products & Services
Size :
100-1000
Stage :
Profitable

About

N/A

Candid answers by the company

What does the company do?
What is the location preference of jobs?

Learners Point Academy was founded in the year 2001. It is a training institute located in Dubai that offers career coaching and corporate training. They are known for providing customized training solutions to both individuals and corporations, focusing on building skills for success in today's competitive environment

Company social profiles

N/A

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