Google Analytics- Manage, review, and perform daily account responsibilities associated with Google AdWords, Yahoo, Bing and other search platforms for a variety of clients.
- Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
- Manage the creation of large keyword lists.
- Provide creative copy suggestions and graphical ad templates.
- Manage Display network placement lists on AdWords and through other contextual advertising platforms.
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
- Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.
- Provide oversight, manage, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
- Keep pace with search engine and PPC industry trends and developments.
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.
- Monitor and evaluate search results and search performance across the major search channels.
- Communication to team and management on project development, timelines, and results.
- Provide oversight and work closely with the other team members to meet client goals.
Shubham Vishwakarma
Full Stack Developer - Averlon
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No. of Positions: 01
Work Location: Bengaluru
About the position:
We are looking for a highly analytical thinker with an audience first mindset for the role of content marketing manager. The candidate needs to be a hustler who knows how to hack growth in a fast-paced, ever evolving environment with proven results in previous profiles. You are expected to be an expert in your understanding of how content can play a crucial role for any business. A strong understanding of analytics, the nuances and advantages, and shortcomings of each platform, and know-how to utilize data in formulating the campaign strategy is a must.
About EasyEcom:
EasyEcom is an industry-leading omnichannel order & warehouse management solution for eCommerce businesses and multichannel retailers like Epigamia, Mondelez International, My Glamm, Borosil, Prestige, etc. We are persistently growing, from a few hundred clients to over 7000+ global clients, a handful of dedicated team members to 110+ members strong team, and being VC funded, we are continuing to expand over and beyond!
Responsibilities:
● Develop and implement sophisticated digital marketing strategies across diverse online platforms.
● Orchestrate a seamless integration of content initiatives to ensure a cohesive brand narrative.
● Articulate and implement a comprehensive content repurposing strategy, transforming content into various formats tailored to the chosen channels for dissemination.
● Drive targeted traffic, both organic and inorganic, and foster engagement that seamlessly translates into measurable sales and brand promotion.
● Implement robust metrics to measure the effectiveness of marketing activities.
● Analyze results to derive actionable insights, informing data-driven decision-making for future campaigns.
Requirements:
● Master’s degree in marketing or related field
● 2+ yrs prior experience in SaaS/B2B domain or both
● Showcase tangible results in past profiles
● A thorough understanding of user behavior and multi-flow buyer journey
● Well adept with Webflow and marketing automation
● Ability to plan and create audience-relevant content with a strong SEO understanding (SEM experience is a ++)
● Strong analytical skills, with experience analyzing data and making data-driven decisions
● Proficiency with analytics tools (social media, SEO, Competitor analysis) along with GA and GSC
● Excellent communication & collaboration skills
● Prior working Experience with PR and Branding activities
● Ability to prioritize and manage multiple tasks and projects
Machine Learning (ML)Request for Proposal (RFP): AI Receptionist for Helvetica Incoming Broker Calls
Company Overview
Helvetica Group is a direct commercial real estate lender and investment bank, specializing in providing alternative financing solutions for complex real estate transactions. We focus on fast, innovative, and common-sense underwriting to serve brokers, investors, and borrowers nationwide.
Website: helveticagroup.com
Project Overview
We are seeking an experienced AI Engineer to design and implement an AI Receptionist using Retell AI and Make (formerly Integromat). This AI Receptionist will handle incoming broker calls, collect loan request details, integrate with Salesforce, and automate follow-up communications.
Scope of Work
The solution should:
- Receive Incoming Calls
- Integrate with our phone system and Retell AI to answer broker calls professionally.
- Detect caller intent and initiate a structured loan intake conversation.
- Prompt Loan Request Details
- Use natural language conversation to gather key loan scenario data:
- Borrower and broker information
- Property type, location, value
- Loan amount requested, purpose, and timeline
- Any special circumstances (e.g., foreclosure bailout, BK buyout, etc.)
- Data Handling & Automation
- Send collected call details to Salesforce as a new Lead.
- Email a summary of the loan request to our broker group.
- Send an automated confirmation email to the caller.
- Send an SMS confirmation text to the caller with a thank-you and next steps.
- Integration Requirements
- Use Retell AI for call handling and voice interactions.
- Use Make for workflow automation (Salesforce, email, SMS).
- Ensure all data flows securely and complies with applicable regulations.
Deliverables
- Fully functional AI Receptionist integrated with our systems
- Retell AI call flow design and scripts tailored to Helvetica's lending guidelines
- Make (Integromat) scenarios for:
- Salesforce lead creation
- Email notifications (internal and external)
- SMS confirmation to caller
- Documentation for setup, maintenance, and future scaling
- Optional: Dashboard for call analytics and performance monitoring
Skills Required
- Experience with Retell AI (or similar conversational AI voice platforms)
- Expertise in Make (Integromat) or similar workflow automation tools
- Strong knowledge of Salesforce API integrations
- Experience with Twilio or other SMS/email APIs is a plus
- Understanding of secure data handling and compliance (preferred)
Proposal Requirements
Please include in your proposal:
- Relevant experience with Retell AI, Make, and Salesforce integrations
- Portfolio of similar AI automation projects (voice + CRM)
- Estimated timeline for project completion
- Proposed budget and pricing structure
- Any additional recommendations to enhance this solution
Timeline
- Proposal Submission Deadline: [Insert Date]
- Project Kickoff: [Insert Date]
- Expected Completion: Within 4-6 weeks from kickoff
Budget
We are open to proposals with fixed price or hourly rates. Please provide a clear breakdown of your pricing.
How to Apply
Submit your proposal directly through Upwork, including all requested details.
Would you also like me to include:
- Sample call flow conversation script (to attract engineers who understand the flow)?
- Technical architecture diagram (for clarity on integrations)?
- I can draft both to include in your posting. Shall I proceed?
Mandatory Face-to-Face Interviews Only Conducted
Work Location: Bangalore - Basavanagudi-WFO
Salary Upto 4 LPA
Job Details:
Employment: Full Time
Location: Basavanagudi, Bangalore
Industry: Education Management, Career Counselling,
Responsibilities:
• Identifying and contacting prospective customers through a variety of channels, such as cold calling, networking, and referrals.
• Creating and putting into practice sales strategies to achieve and exceed revenue goals.
• Keeping up-to-date sales records, reporting on sales indicators, and tracking progress toward goals.
• Working together with cross-functional teams, such as those for product development and marketing, to enhance the general sales process and customer experience.
Requirements:
- Bachelor's degree in business, marketing, or a similar subject is required,
- strong interpersonal and communication abilities.
- strong aptitude for planning and time management
- competent with CRM and Microsoft Office
Perks and benefits:
- Monthly incentives
- Indoor work environment
- Paid time off
- Health insurance
- PF
Additional benefits:
- Laptop
- Mobile
- Internet
Kotlin
Java
Android Development- Design and Build advanced applications for the Android.
- Work with outside data sources and Rest API's
- Worked on MVVM architecture, third party libraries etc.
- Experience with Kotlin, Rxjava.
Java
Spring BootExperience in Design Patterns, Design principles & memory Management.
- Strong understanding of data structures and algorithms
- Sound understanding of object-oriented programming and excellent software design skills.
- Good experience of SOA/Microservices/Restful services and development of N-tier J2EE / Java Springboot applications (API- s).
- Strong understanding of database design and SQL (mySql/mariaDB) development
- Should have experience in Apache Kafka, RabbitMQ, or other Queueing systems.
Delivery of High Quality, Scalable and Extensible systems, and applications on-time and on-budget.
-Adoption and Evolution of the software engineering practices and tools within the organization
- Keep in sync with the latest technology developments and open source offerings. - Collaborate with other technology and business teams within the organization to provide efficient robust solutions to the problems.
React.js
NextJs (Next.js)
Javascript
HTML/CSSPlanetSpark is on a mission to build the next generation of confident speakers and
creative writers. We are a global company impacting over 11 countries through live 1:1
personalized classes on Public Speaking and Creative Writing through the handpicked top
1% teachers.
We are Series A funded by some top VCs and are on a 30% month-on-month growth
curve. We have our footprint in India, the Middle East, North America, and Australia.
Come join a passionate team of over 500 young and energetic members and 400+
expert and handpicked teachers.
For more updates, please subscribe to our Instagram
handle: https://www.instagram.com/planetspark/" target="_blank">https://www.instagram.com/planetspark/
What would you be building:
You would be working on global consumer-facing products at a fast-growing startup that
would give you great exposure to all different aspects of full-stack development. You
will work on:
1) Complete website redesign: The website of the company has been completely
redesigned by collaborating with one of the country’s top designers who has
worked with brands such as Treebo, Bira 91, etc. You will get the opportunity to
create this from scratch.
2) Learning Product: Creating the world’s first and most comprehensive live learning
product to help kids become confident communicators
3) Teacher Product: Ever thought of how millions of Uber drivers are managed
completely by technology? You now have the chance to build technology that will
manage the entire lifecycle of thousands of teachers across the globe.
Your Roles and Responsibilities
As a front-end developer, you will be a part of a close-knit team of 10x engineers who
will get complete accountability of designing the front of all the products of the company.
Some of the responsibilities include:
1) Break down tech problems and determine a workable solution.
2) Integrate front-end design and/or code into the back-end system.
3) Develop incrementally and iteratively to elicit feedback over a short period of
time.
4) Write a clean, readable code that doesn’t necessarily need to be commented on.
5) Collaborate with the business and design teams
6) Continue learning and growing in emerging web technologies and methodologies
Growth Path
1) As a developer in a funded product company, you will find immense avenues of
growth, in the form of knowledge, exposure to different technology, exposure to
different products, career progression, and aggressive monetary growth based on
performance.
2) All 10x engineers will get unparalleled career growth and will out-perform their
batchmates by two times.
3) You will get complete accountability – you could proudly say that you have built
complete products on your own
Requirements
1) Work experience as a front end developer with a reputed organization
2) Good Understanding of ReactJs or Next Js
3) Intermediate understanding of relational databases, specifically SQL-based
systems, and language.
4) Basic to intermediate understanding of front-end languages and technologies,
such as JavaScript, HTML5, CSS3, etc.
5) Solid understanding of object-oriented development and design patterns.
6) Good understanding of testing concepts and practices, including unit, integration,
and use case testing.
7) A BS/MS in Computer Science, Software Engineering, or related field or
comparable experience in web application development required.
JavaSpring BootReact.jsCompany, established in 1990 and headquartered in Troy, Michigan, is a leading global information technology, and business process services company with operations across North America, Europe, Asia Pacific, Middle East, and India. We leverage our expertise in legacy and emerging digital technologies to deliver transformative outcomes for our enviable list of clients, which includes Fortune 1000 companies.
Company new vision “Reimagining a better-shared world” and mission “Bringing human expertise to tech for delivering purposeful solutions that amplify value” is at the heart of our transformation approach, powered by cloud, platform mindset, and engagement. Our motto “Let’s make digital change happen” is our commitment to empower our clients to succeed in this digital world. While our values – integrity, teamwork, the pursuit of excellence, committed, customer-centric, and thought-leadership, defines our character and behavior.
Requirements:
Java, Springboot, hibernate, reactjs, angular, microservices
Location: Chennai
Graduate with 4 to 8 yrs of experience
Working at Apptroit Technologies Pvt Ltd
Develop faster - with our commitment to the best professional development.
Perform better - as part of a high-performance, empowering culture.
Shape an industry - with a market leader that continues to drive innovation.
Make a difference -by helping improve oral health worldwide.
Position
Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.
The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.
The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.
Key Responsibilities
Develop and drive multi-channel digital marketing planning and strategy across the business
- Function as single point of contact for assigned markets to align their strategies to execution on digital channels
- Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
- Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
- Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
- Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
- Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
- Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.
The Ideal Candidate Will Have
Key Qualifications and Experience
- Bachelor’s degree in marketing, communication or related field
- At least 5-7 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
- Strong experience in driving B2B and/or B2C demand generation.
- Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
- Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
- Experience in supporting global markets a plus
- Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
- Previous experience with marketing planning tools, a plus.
Requirements
In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:
- Strong analytical skills and data-driven strategy development
- Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
- Results orientation
- Cross-industry subject expertise
- Curiosity and ability to learn
- Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
Excellent communication and organizational skills, KPI Management. - Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
- Excellent communication skills and presentable
Company Description
Apptroit is a leading Mobile App & Web Solution Development Company in the USA, UK, UAE and India and serving its clients across the globe. Also having proficient and dedicated Android app developers, iOS App developers, designers and digital marketing experts with a reputation for getting things done. We are well-versed in a variety of operating systems, networks, and databases. We work with just about any technology that a small business would encounter. We use this expertise to help customers with small to mid-sized projects.
Previous experience leading outsourced engineering teams required
Previous experience working with US leadership team, US customers and US-based vendors and service providers
Understanding of full-stack .NET is a must
Experience with Angular front-end frameworks and tools
Experience with database systems and data modeling (RDBMS, SQL, NoSQL)
Experience with designing and building integrations using REST and SOAP web services.
Experience with test-driven development.
Nice to have :
Experience with micro-service architecture, Docker, and Azure preferred
Experience with Machine Learning modeling, training and algorithm development preferred
Experience with data labeling to be used for machine learning purposes
SOC 1/2/3 and other attestation engagements
Cybersecurity Risk and Gap Assessments
Knowledge of vulnerability assessment and penetration testing technologies, as well as incident response, host and network forensic technologies
Experience :
12+ years of industry experience
7+ years in Software Development
Experience with Vendor Management, Stakeholder management
Experience managing distributed team (Off-shore/on-shore model)
Excellent Delivery management skills
Excellent communication and problem-solving skills
JavaSpring BootResponsibilities
Work on the development backend systems for our first product
Build reliable, secure and performant backend systems
Drive test coverage and continuous delivery automation within the team
Requirements
3-5 years of software development experience
Strong computer science fundamentals
Good knowledge of Java ecosystem
Can write code that is readable, maintainable and performant
Good understanding of relational databases, transactions, entity-relationship modeling
Comfortable writing multi-threaded programs
Desired Skills and Experience
Java,J2EE,Spring,Struts
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Full Stack Developer - Averlon