Performance Marketing Manager

Role Overview

Software Architect – Healthcare Interoperability is responsible for leading the design and development of a nextgeneration healthcare interface engine. This role involves integrating with various EHR systems such as Epic, Cerner, Athena, and Meditech, managing diverse data formats including HL7 v2, FHIR R4, X12/EDI, JSON, and XML, while ensuring the platform is scalable, compliant, and observable.

Responsibilities

• Design the architecture for a custom interface engine supporting HL7 v2, FHIR (R4), and X12 EDI etc transactions.
• Define routing, transformation, and queuing strategies for high-volume healthcare data exchange.
• Integration with EHRs (Epic, Athena, Cerner, Meditech) and clearinghouses.
• Establish error handling, retries, monitoring, and resilience patterns (Resilience4j, circuit breakers, observability).
• Mentor developers, review designs/code, and enforce best practices.

Technical Skills Required

• Java / Spring Boot (microservices, APIs, event-driven patterns)
• Integration frameworks: Apache Camel or Spring Integration
• Data mapping: Smooks, HAPI FHIR
• Message formats: HL7 v2, FHIR (STU3/R4), X12 EDI (837, 835, 270/271), JSON, XML, CSV etc

Architecture & Infrastructure:

• Cloud-native design (Azure / AWS)
• Kafka / RabbitMQ for messaging
• Observability: Grafana / Prometheus / ELK
• Security: OAuth2, JWT, mutual TLS, encryption at rest/in-transit

Domain Knowledge:

• Healthcare RCM (pre-billing edits, eligibility, claims, remittance)
• EHR APIs ( Epic App Orchard, Athena One, Cerner Ignite etc)

Experience

• 10+ years in software engineering with 3+ years in healthcare interoperability.

Required Skills & Qualifications:

• 6+ years of hands-on experience in web application development using ReactJS (functional components, hooks, advanced patterns).
• Proficiency in Redux (Redux Toolkit), Apollo Client, React Query, or equivalent state management approaches.
• Strong experience in GraphQL APIs development and integration.
• Solid knowledge of Node.js, Express.js, and MongoDB (Mongoose ORM).
• Proficient in modern JavaScript (ES6+), TypeScript, and frontend tooling (Webpack, Babel, etc.).
• Good hands-on with AWS services is essential for full-stack and frontend hosting.
• Expertise in performance optimization and debugging React applications.
• Experience in CI/CD, DevOps, containerization (Docker), and microservices is a plus.
• Strong understanding of API security and frontend security best practices.
• Excellent communication, problem-solving, and collaboration skills

"We're seeking an experienced Business Analyst with Pre-Sales experience to help us drive growth and maximize revenue. If you have a passion for business development, we want to work with you!"

Desired Skill Sets: 

-Possess a proven track record of accomplishments in the areas of Requirement Scoping, Functional Analysis, Technology Solution Design (nice to have), Effort and Cost Estimation, Proposal Preparation, Client Presentations, and Cross-Functional Collaboration. 

-Understanding and Creating Requirements Specifications 

-Solution-based research 

-Negotiation and solution drafting Skills 

-Should have worked on presales role in terms of guiding on Innovations in Solution, Proposal Flow, Value proposition, etc. for opportunities that include Fixed Price, T&M, and Service-based engagements.  

-Significant exposure to various technology stacks across the Digital landscape, Next Gen. Technologies (AI/ML, Blockchain, IoT) UX, Mobility, Platform Development, e-commerce, Cloud Ops, etc. 

Responsibilities: 

-Conduct initial requirements gathering with clients to elicit key business requirements and project/ system objectives. 

-Manage the entire proposal lifecycle, which includes understanding & finalizing the scope of work, technical & functional solution review with the Engineering teams, commercials with the Finance team, and proposal submission. 

-Lead and create customized proposals in response for different leads and RFP’s.  

-Liaising between internal departments to ensure all requirements are met, which may include effort estimates, system architecture and wireframes. 

-Identify key features to be included in a Proof-of-Concept (POC)/ Solution Demo if requested by the Client, and lead POC team in the development of this POC. 

-Ensuring that the team meets customer requirements and adds value to the customer ecosystem. 

-Maintaining a Knowledge Base of ongoing technical projects and case studies to build an institutional memory of reference-ability. 

-Coordinate with the Sales, Engineering/delivery, and other internal teams and ensure the highest quality proposals are delivered on time. 

-Market research of the latest tech and business trends, exploring business opportunities in conjunction with the organization capabilities. 

• Discussing project aims with the development team.
• Designing and building web applications using CodeIgniter.
• Troubleshooting issues in the implementation and debug builds.
• Working with front-end and back-end developers on projects.
• Testing functionality for users and the backend.
• Ensuring that integrations run smoothly.
• Scaling projects based on client feedback.
• Recording and reporting on work done in Codeignitor/Laravel
• Maintaining web-based applications.
• Presenting work in meetings with management.

Desired Candidate Profile

• Experience working with PHP, performing unit testing, and managing APIs such as REST.
• A solid understanding of application design using Codeignitor/Laravel.
• Knowledge of database design and querying using SQL.
• Proficiency in HTML and JavaScript.
• Practical experience using the MVC architecture.

What/Why/How is Floworks?

Floworks (https://floworks.ai">https://floworks.ai) builds powerful business process tools that simplify business operations for the largest of e-commerce and logistics companies in India.

Floworks was founded by distinguished alums from IIT and BIT, with exemplary backgrounds in business and technology.

Floworks has raised two rounds of funding within just 6 months of existence.We are funded by London based Startup Incubator, Entrepreneur First whose investors include the likes of PayPal Cofounder Peter Thiel and LinkedIn Cofounder Reid Hoffman.

https://en.m.wikipedia.org/wiki/Entrepreneur_First">https://en.m.wikipedia.org/wiki/Entrepreneur_First

Floworks in the press:

1. https://theprint.in/ani-press-releases/entrepreneur-first-announces-investment-in-six-indian-tech-start-ups/896694/

What will be your key responsibilities?

Although it’s an engineering role, you will have significant involvement in product, hiring and business as well. You may expect following key responsibilities:

Engineering: You’ll need to write code – a lot of code. At the end of the day, your most important responsibility is to get your company’s product to market and maximize the number of product experiments that can be run. You’ll make key architectural decisions that will be pillars of the engineering organization for years to come. At the same time, you’ll have to make serious trade-offs to balance speed of execution with quality.

Product: As a founding engineer, you’ll also have a significant amount of ownership over the product direction. You should expect to spend time talking to customers, teasing out use cases, and making prioritization decisions regarding both the short- and long-term roadmap. In many cases, you will be building features in the absence of any formal product requirement document.

Support: You should also expect to spend a fair amount of time in the trenches supporting customers. You’ll probably find yourself engaging with customers in shared Slack channels, WhatsApp groups etc.

Hiring: As a founding engineer, you will spend a ton of time sourcing, interviewing, and closing early team members. 

Business: Finally, you’ll gain exposure to all other aspects of the business – from fundraising, to sales, and beyond. Although you probably won’t be closing deals or making pitch decks, you will certainly be expected to sell your product and pitch the company’s vision.

How do you know you are right fit for the role?

• You have at least 2-4 years of experience. You are proficient with most of the following languages/frameworks:
• NodeJS
• AWS
• Databases (both SQL and NoSQL)
• You crave ownership. If you often find yourself raising your hand to own things end-to-end, you will likely really enjoy the ownership afforded to you as a founding engineer.
• You’re okay with ambiguity. You won’t get product requirement documents or designs for everything you’re expected to build. A stellar founding engineer will know when to ask for clarity and when to make educated assumptions. If you tend to gravitate towards more loosely scoped projects, that’s a good indicator that you’ll do well in this type of role.
• You’re multidisciplinary. A typical day might include anything from several hours of coding, to a few customer conversations, to a technical brainstorm or architecture discussion, to an interview or two. 

• You operate at light speed. A great founding engineer should welcome this challenge and thrive under the pressure of intense deadlines. 

What will be the hiring process?

• 2 round of technical interviews
• 2 round of behavioural interview

What will be your compensation?

• Fixed: INR 20L-30L
• Bonus: 10-30% of Fixed depending upon performance.

• Equity: 0.1%-0.2%

• Bachelor's or master's degree in computer sciences, Engineering, or related field.
• startup experience preferred
• Have Entrepreneurial mindset, drive and motivation required to build a company - from early stage to a scaled operation
• Full-stack and app experience in either android/iOS is preferred.
• Prior experience of working in a Fast-Paced Startup is preferred
• Has integrity Strong hands-on attitude and willingness to take on various tasks inside and outside your field of expertise.
• Excellent communication & team management skills (not required but preferred)

• It's a 0-1 opportunity where you get to carve out a product grounds up
• We will, together, solve a big problem
• There is massive upside on success - and we want to be very fair in creating shared value that translates into real money (we mean equity!)
• You enjoy working in an environment where hard work, clarity, and respect are valued

• Experience in building both front-end and back-end of the website
• Knowledge of WordPress Plugins
• Excellent and written and verbal communication skills with proven fluency in English
• Good understanding of Web architecture
• Analysing website performance and troubleshooting errors
• Conducts Wordpress design/development research and performs discovery analyses for new client projects, including content reviews and wireframing.
• Creates Wordpress design/development strategies based on research.
• Stay up-to-date with new web technologies.

- Create email marketing campaigns to promote products or services.

- To plan, execute, test, establish best & effective email marketing practices.

- Purge non-deliverable email addresses and opt-outs

- Create email marketing strategy for leads as well as existing clients

- Create and maintain email marketing reports to improve efficiency 

- Maintain domain reputation and In-boxing rates for all our email campaigns 

- Plan and maintain email calendar for all the brands 

- Maintain lists and database for efficient execution

- Single handedly responsible for execution of all email marketing campaigns