Performance Marketing Manager

About the job

We are looking to hire a Performance Marketing Manager to lead the planning, optimization, and

reporting of performance marketing initiatives to help drive traffic and maximize ROI across Paid

Social channels. Prior experience working with India’s leading Performance Marketing agencies

would be preferred.

Key Responsibilities

● End to end management of performance marketing activity across Paid Social channels (Google / Facebook), including creating a strong performance marketing

strategy & execution plan

● Managing campaigns across digital channels to drive strong return on investment and efficient CAC

● Identifying and testing evolving channels

● Strong with data, analytics & result oriented

Experience Required

● Minimum 1.5-2 years of prior experience in a leading performance marketing agency

● Experience building effective multi-channel marketing strategies, including PPC, SEO, social media and other digital channels

● Direct experience in implementation of paid marketing with a mix of New and RM strategies (Facebook) and search, display, video, and shopping (Google)

● Excellent analytical skills and ability to read consumer behaviour trends to drive actionable insights & recommendations

● Working knowledge of retention marketing tools would be an added advantage

JOB Description

 

Job Title:         Marketing Manager  

Industry:         Services like Hospitality/Entertainment/ Events / Facilities Etc. 

 

 

 Roles and Responsibilities 

 

• Understanding of general Business and Marketing concepts.
• Prepare Marketing Plan and Budgets.
• Familiarity with social media, social networking, email marketing and other digital marketing platforms.
• Strong written and verbal communication skills.
• Prepare and deliver promotional presentations.

• Coordinate with Digital marketing agency for generating Analytics Report.
• Lead Generation.
• Perform necessary market research for the business units. 

• Understanding and execution of branding, branding guidelines and Corporate Communication.

Skills             

 

• Awareness of Digital Marketing Platforms and Distribution Channels.
• Verbal and Written Communication.
• SEO & SEM, Email campaigns, Google Ads.
• Exposure towards Branding and Market Campaigns is a must.

Person should be handling company sales and maketing by sending email to the target Audience and clients, Competitve research , Content Analysis and Email Marketing.

Strategize and execute the Google Ads marketing plan which will include campaign
planning, execution and optimization of different types of Google Ads (Search Ads, Display
Ads, retargeting, Discovery Ads, and YouTube Ads).
o Be the programmatic expert on campaign performance and optimization by providing
insights into the best strategies and tactics to achieve business objectives
o Leverage first party and third-party data for targeting and insights
o Work closely with the analytics teams to derive meaningful insights and drive a data-backed
strategy
o Own, drive, and report on crucial marketing efficiency metrics such as CAC, ROAS, and LTV

Dear Candidate

Greetings from App Ideas Infotech Pvt Ltd

 

App Ideas Infotech Pvt Ltd looking for a SEO Executive. The App Ideas is the leading Web & Mobile App Development Company that can help your business grow with innovative and engaging solutions. We build cutting-edge digital solutions with the quick-engaging user interface and user experience. Over the years we have established ourselves as the leading service provider for mobile app development, web development, Web and graphic design, e-commerce development, IOT development and games development.

 

Min. Experience:- 0.6 to 1 Year

Job Location: A’bad (Nikol)

Bond:- 1 Year

Salary :- 10k to 20k (Depends on Skills and experience)

Education Qualification:- BCA, MCA, MSCIT, BSCIT, BE(IT), ME(IT), Diploma in IT and others.

 

Job Description:

• Should have over all knowledge of Website optimization / performance, On-Page optimization, Off-page optimization, PPC, Social Media Optimization, Search Engine Marketing and Web Analytics.
  
• Experience with link building process, keyword generation, internet marketing and Search Engine optimization techniques (preferably google) and competitive analysis is must.
• Should be able to handle Google optimization,Yahoo, Bing, Reciprocal Linking Management, Directory Submissions, Planning and Implementing Internet Marketing Strategies with Social media optimization.
• Should be strong in technical and analytical skills with a proven track record for SEO with latest Market Trends.
  
• Good knowledge of HTML and CSS skill, proficient with Wordtracker, Google Adwords keyword tool and other SEO tools. Working knowledge on DMOZ editors, Zeal editors

Benefits

• Only 5 days working
• Flexible job timing
• Company Provide necessary training
• Great Career enhancement opportuity
• Excellent learning opportunities
• Paid Leaves, festival leaves
• Month End Party, Birthday Parties, Tours, and other cultural events.

 

If you do not find suitable profile, you may kindly share this information to your friends who are looking for change/good opportunity.

 

With Regards,

Trusha Kachhadiya

HR Executive

App Ideas Infotech Pvt Ltd

Web: http://www.theappideas.com/">www.http://www.theappideas.com/">theappideas.com

 

 

We're https://www.linkedin.com/feed/hashtag/?keywords=hiring&;highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6691999688251457536">#hiring for a Digital Marketing Specialist at BYNRY TECHNOLOGIES…

Experience: 2 to 4 years

Skills: SEO, SMO, SMM, Email Marketing, Content Marketing, Content Publishing, Google Ads & Analytics.

Product: B2B, SaaS platform for Utilities and Energy

Location: Pune

For more details please: http://www.bynry.com/">www.bynry.com

Job Summary
We are searching for a highly-creative Digital Marketing Manager to lead our marketing team. In this position, you will be responsible for all aspects of our marketing operations. Your central goal is to help grow our brand’s influence locally while also increasing brand loyalty and awareness.

Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks. Our ideal candidate is someone with experience in marketing, art direction, and social media management. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.

Responsibilities:
• Design and oversee all aspects of our digital marketing department including our marketing
database, email, and display advertising campaigns.
• Develop and monitor campaign budgets.
• Drive campaigns from planning to execution and beyond to meet key performance metrics
• Constantly optimize marketing activities to improve return on investment
• Allocate budgets and analyze and recommend modifications to ad spends
• Collaborate with marketing teams to guide A/B creative tests, incrementality tests, and spend
scaling tests on campaigns online and offline to identify what works best
• Test new channels and trends (such as
voice search, Augmented Reality, Virtual Reality, Digital
Out of Home, etc.)
• Optimize marketing budgets to maximize Cost per Acquisition (CPA) and efficiently scale new
customers
• Plan and manage our social media platforms.
• Prepare accurate reports on our marketing campaign’s overall performance.
• Coordinate with advertising and med iaexperts to improve marketing results.
• Identify the latest trends and technologies affecting our industry.
• Evaluate important metrics that affect our website traffic, service quotas, and target audience.
• Work with your team to brainstorm new and innovative growth strategies.
• Oversee and manage all contests, giveaways, and other digital projects.

Requirements:
• Bachelor’s degree in Marketing or relevant field.
• A minimum experience of 1-3 years in a digital performance marketing.
• In-depth knowledge of various social media platforms, best practices, and website analytics.
• Solid understanding of HTML, CSS, and JavaScript is required.
• Highly creative with excellent analytical abilities.
• Outstanding communication and interpersonal skills.
• Up-to-date on the latest trends and technologies in digital marketing.

StarTele Logic looking to dynamic, strategic and resourceful digital first thinker. Responsible for all activities related to the research, development, facilitation, assembly and presenting of Digital Transformation strategies for StarTele Logic clients and prospects. • Oversees all company social media accounts management • Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages • Coordinates social media messaging with advertising departments, brand managers, and quarterly or seasonal company goals • Manages social media team members, including copywriters and other content creators, by overseeing their work and offering guidance or direction • Audits and analyses social media presences, including digital advertising costs and returns • Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement • Interviews, hires, and trains social media team members • Works with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages • Monitors and develops reports on competitor activity within social media spaces Social Media Executive Skills and Qualifications: Degree in Marketing or Social Media, Extensive Knowledge of Social Media Platforms, Web Proficiency, Computer Software Proficiency, Team Management Experience, Advertising, Copywriting, Content Creation, Public Relations and Brand Marketing Experience, Proofreading and Editing Skills, Interpersonal Skills, Strong Verbal and Written Communication Skills, Customer Service Skills

> Should be able to plan digital marketing strategies and execute it. > Driving online marketing campaigns through website & social channels, newsletters, building up community over Facebook, Twitter and other channels. > Social Media Marketing > Content & Email Marketing > Search Engine Optimisation (SEO)

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