Digital Marketing - start-up leading Digital, Branding and Ecommerce
Foodrik is looking to launch a range of tasty, fun and nutritious products for children. Seed funded, we are currently in stealth mode and at pre-launch stage with imminent commercial launch.
We are looking for a motivated and passionate person to join the leadership team with equity ownership.
You will be responsible for driving the digital footprint, establishing the brand identity and growing and managing sales through various platforms such as ecommerce marketplaces and our own website.
Some of the key deliverables will include:
- Build e-commerce, ambassador network, retailers, and D2C arm of the brand to drive businessgrowth while developing newer channels
- Drive impact of Brand through Digital activations
- Must have experience in Amazon Marketing Services (AMS) and Key account management withecommerce channels
- Plan and execute all digital marketing, including google ads, social media marketing withexpertise in Facebook and Instagram marketing, email marketing and display advertisingcampaign
- Designing innovative engagement strategies for the target customer base (e.g. gamification),
- Measure and report performance of all digital marketing campaigns, and assess against goals(ROI and KPIs)
- Manage CRM, customer feedback and data analytics
- Work closely with operations to ensure supply metrics are achieved and maintaining inventorylevels
Key candidate requirements are:
- Relevant experience in the online food and beverage space is essential
- MBA is preferred
- Ability to multi task and willing to work across roles and functions
- Experience across online marketing channels, social media, affiliates, influencer marketing,display advertising, CRM & email marketing and gamification
You need to be entrepreneurial in mindset, outcome-oriented, and have a demonstrated track record of creating step-change growth for B2C business and driving online sales and digital engagement.
The founder has piloted the project till now and wants to strengthen the leadership team to build growth momentum and get a motivated individual to lead the front-end of the business. The role will have the thrills and challenges that go with working in a startup, driving value, dealing with limited resources.
If the role excites you and you are looking to work with a mix of fixed salary and equity ownership, get in touch with us
Subodh Popalwar
Software Engineer, Memorres
About DA Foodrik Private Limited
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- Perform keyword research
- Develop keyword plans through conducting keyword research on a regular basis to generate content ideas and optimise existing content
- Plan and oversee the entire website architecture, restructuring page hierarchy where necessary
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- Conduct full-scale SEO audit (technical, on-page, and off-page) on both mobile and desktop website versions to provide recommendations for improvement in key areas such as keyword optimization on meta tags and images, content quality, and link building
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- Measure key SEO metrics such as organic traffic, ranking positions, domain authority and provide recommendations for improvement
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- Digital Marketing Agencies experience would be preferred Why should you join us:
- · Fixed working timings- 5 days working
- · Attractive Incentives
- · Young & Vibrant work culture
- Job Location: Block A-128, Sector-63, Noida
- Salary Package: Depends on skills
- Working Days: Monday to Friday
1. Develop product positioning and messaging that differentiates your products in the market
2. Be both an internal inspirational leader and a powerful external voice / ambassador for us
3. Have experience in using tools like white papers and thought pieces to build the brand image
4. Be able to optimize the balance between digital and physical marketing strategies & tactics
5. Communicate the value proposition of the products to the sales team and develop the sales tools
that support the selling process of your products
6. Develop and take-to-market compelling value propositions that reflect the buying needs of our
target segments and persona in a timely and compelling way.
7. Demand generation develop the strategy and manage the marketing programs that drive demand
for your products
8. To build a world class team and manage existing team of marketing managers, content marketers
Additional Requirements:
6+ years of software(Saas) product marketing experience with at least 3 years experience in a online digital marketing
Masters in business or marketing
Very strong written communication skills
Excellent people and management skills to interact with colleagues and cross functional
teams, and third parties.
1. A nimbleness that reflects the culture of a dynamic and high growth young company.
2. A data driven approach to problem solving and critical thinking
3. Inspirational with a bias for action
4. Driven by a buyer’s perspective
5. Constant ownership and effective accountability.
6. Able to quickly establish trust across all contributing departments
7. Demonstrably innovative and excited by ideas.
8. Articulate, structured and influential.
What is in it for you:
Opportunity to learn, grow and be a role model for young team members
One of the best ESOP programs
Group health insurance and other financial benefits
Meritocratic culture with the promise of rapid career progression.
Experience of a growing company with a focus on the personal growth of all team members
Opportunity to work with the Founding Team.
Job Description of Digital Marketing lead
- Complete Management of Client’s Digital Portfolio with an ability to derive relevant data from campaigns & suggest insights on same.
- Must have experience in D2C & B2C campaigns with an ability to scale ROI.
- An skilled leader who can lead a team of digital executives, web developers, web designers, content writers etc.
- Must have a working knowledge of SEMrush, Ahrens, Google Analytics & similar industry-relevant tools.
- Should be updated on the l atest OTT mediums available in the market.
- Must know & able to operate in an office suite i.e., Word, Excel & PowerPoint.
- Good Written & Oral Communication with presentational skills to cater for clients across categories.
- Have to manage Agency's own Digital & Social channels & devise a strategy to capture leads digitally of prospective clients.
- Plan & execute user acquisition campaigns through affiliate marketing channels-mailer, partnerships
- Plan and manage retargeting campaigns through SMS/WhatsApp
- Managing budgets and campaigns to drive strong return on investment and efficient CAC
- Negotiate deals and manage relationships with our partners to deliver the targets
- Work efficiently with our Creative and Content teams to build content strategies
- Align with Product team and sales team for funnel improvement and tech related issues.
- Manage campaign reports with good presentation skill
- Potential user research, identification and testing new ideas/channels.
Job title- Market intern.
Job type- Internship
Duration- 3/6 Months
Education Qualification- Graduate
Skill Required-
Good interpersonal and communication skills.
Good at multitasking
Location: Work From Home
Stipend: 10%
Timing: Flexible working hour
Perks:
- Offer Letter
- Experience Letter
- Letter of Recommendation.
- Project completion letter
- Letter for achievements
- Job at our company
KINDNESS IS OUR SUPERPOWER - and our goal is to build and bring all kind of brands onto a single platform. kindlife is built to bridge the gap between customers’ values & brands’
values.
kindlife is the world’s first well-being ecosystem that enables conscientious consumers with the largest community of well-being experts, brands, and content creators. kindlife platform
houses more than 150+ kinder brands in beauty, nutrition, and home care and has a thriving community of well-being experts and enthusiasts. We believe it is essential to be kind and in that pursuit, we bring together all products that are kind to you, kind to those around you, and kind to the environment. For us, any move; big or small; on the well-being spectrum is a kindmove and must be celebrated.
About the role:
This position will work closely with the marketing, merchandising & community building teams and run end-to-end campaigns from the campaign briefing through influencer selection and campaign execution and measurement.
What Your Impact Will Be:
● Develop annual planning and strategy under each category
● Manages all aspects of influencer campaign design, execution, and measurement on the community and social platforms
● Collaborate and align with cross-functional teams to build influencer activations that meet desired marketing objectives
● Strategically identify talent and influencers for brand campaigns and programs that maximize ROI and achieve campaign KPIs
● Ensure final creative and integrations are consistent with the brand brief and meet legal standards
● Compile, analyze and interpret data to optimize execution and report on campaign performance
● Manage existing and develop new relationships within the digital influencer community (content creators, platforms, agencies, managers, etc.)
What We’re Looking For:
● 2-4 years in an influencer marketing, media, or PR role, with a focus on digital platforms
● Significant knowledge across content, influencers, and media products
● Critical thinking and the ability to quickly assess opportunities and challenges
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kindlife is at its best when every member of our crew feels respected, included, and heard—when everyone can show up as themselves and do their best work every day.
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Visit us at: https://kindlife.in/ or Join the conversation here :
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● YouTube: https://www.youtube.com/channel/UCB2jIIGdFEhHKeoddqfP-Gg
Do a reference check with a crew member. We’ll keep it anonymous, we promise!
Apply now!
Hands-on person, have to deliver the work with few resources, it will be the first marketing person on the team, and will have the autonomy on the day-to-day implementation. Will not manage people.
Requirements
- Proven working experience in the social media marketing or as a Digital Media Specialist
- Excellent consulting, writing, editing (photo/text), presentation, and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Knowledge of online marketing and a good understanding of major marketing channels
- Positive attitude, detail, and customer-oriented with good multitasking and organizational ability
- Writing skills
- Fluency in English
- Coding experience is a big plus
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- Building and executing social media strategy through competitive and audience research (Twitter, Facebook, LinkedIn, Reddit, Quora, Stack Overflow)
- Join developer/start-ups communities and engage with them
- Reviewing and optimizing company pages within each social media platform
- Plan, create, publish and share new content (including original text, images, video, and code) on a daily basis that builds meaningful customer connections, increases brand awareness, and encourages community members to engage with the brand
- Collaborate with company members to develop social media campaigns
- Stay up to date with the latest social media best practices and technologies
- Set up and optimize company pages within each platform to increase the visibility of the company’s social content
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LOCATION: DELHI/NCR
COMPANY TYPE: COMMERCIAL PRINTING PRESS
EXPERIENCE: Min. 4-5 YEAR OF COMMERCIAL PRINTING PRESS (OFFSET PRINTING M/C SETUP). HAVING SOME CLIENTS OF ITS OWN
JOB PROFILE : PRECUREMENT OF WORK FROM PUBLISHERS, GOVT OFFICE, INSTITUTES, ETC…
QUALIFICATION: GRADUATE / DIPLOMA OR DEGREE FROM PRINTING
SALARY: AS PER TARGET /KNOWLEDGE appx 40,000 AND ABOVE
Follow CutshortSubodh Popalwar
Software Engineer, Memorres