Data AnalyticsWhat We’re Looking For :-
- 4–6 years of experience in performance marketing, ideally in a high-growth D2C, e-commerce, or startup environment.
- Proven expertise in managing large-scale paid media campaigns across Meta and Google Ads (experience with additional platforms is a plus).
- Strong analytical mindset with deep knowledge of attribution models, customer acquisition, and conversion funnels.
- A creative and collaborative approach to working with design and content teams.
Key Responsibilities:-
- Lead the planning, execution, and optimization of paid campaigns across Meta, Google, and other relevant channels.
- Manage marketing budgets effectively while monitoring key KPIs (CAC, ROAS, CTR, CR) and reporting performance metrics regularly.
- Continuously test and refine ad creatives, audiences, ad placements, and bidding strategies to maximize impact.
- Analyze campaign performance using tools such as GA4, Meta Ads Manager, and attribution platforms.
- Partner with creative and content teams to develop high-performing ad assets.
- Collaborate cross-functionally with retention, product, and design teams to optimize the full-funnel experience, including landing pages.
Shubham Vishwakarma
Full Stack Developer - Averlon
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Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon