
Performance Marketing / Digital Marketing Specialist
📌 Job Title: Performance Marketing / Digital Marketing Specialist
📍 Employment Type: Full-Time — Mohali (On-site)
⏰ Shift: Day Shift
🧾 Experience Required: Minimum 4–5 Years
💰 Salary Range: Good Hike
🟢 Notice Period: Immediate Joiners Preferred
🔵 About the Role
We are looking for a highly skilled, ROI-driven Performance Marketing / Digital Marketing Specialist with a proven track record in multi-country lead generation across the USA, UK, Canada, Australia, New Zealand & Dubai.
This is a strategic and execution-heavy role ideal for someone who can independently build, optimize, and scale omnichannel lead-generation systems across diverse service verticals, including:
- Healthcare Support Services
- Remote Staffing / Dedicated Remote Professionals
- Website & Mobile App Development
- Cybersecurity Services
- SEO & Digital Marketing Services
- Digital Content Creation
- Bonus (Preferred): Recruitment & Staffing
📌 If you lack hands-on performance marketing + multi-country lead generation + Upwork & Sales Navigator experience, this role is NOT suitable.
🔵 Core Lead-Generation Responsibilities
✔ Multi-Vertical Lead Generation — Mandatory
Proven expertise generating high-quality leads for:
- Healthcare Support Services
- Remote Staffing / Virtual Assistants
- Website & Mobile App Development
- Cybersecurity Services
- SEO, Digital Marketing & Creative Services
- Digital Content Creation
- (Preferred) Recruitment & Staffing
✔ Paid Campaign Management
Google Ads (Mandatory)
- Search, Display, Discovery & Video
- Remarketing / Retargeting
- Custom Intent & In-Market Targeting
- Smart Bidding Strategies
- Conversion & Event Tracking
Meta Ads (Facebook / Instagram)
- Lead Gen Campaigns
- Retargeting Stacks
- Lookalike & Interest Audience Testing
- Dynamic Creative Optimization
LinkedIn Ads (Preferred)
- Lead Gen Ads & Messaging Ads
- InMail Targeting
- B2B Segmentation
✔ Marketplace Lead Acquisition — Strongly Mandatory
Hands-on experience generating leads from:
- Upwork (bidding, proposal strategy, conversions)
- Fiverr (gig optimization & ranking)
- LinkedIn Sales Navigator (ICP targeting & outreach)
✔ Organic + Automation Channels
- SEO: Technical, On-Page, Off-Page, Keyword Strategy & Competitor Analysis
- Email Marketing & Automation
- Segmentation, personalization & cold outreach
- Deliverability optimization
- Automated drip and nurture flows
- Retargeting & conversion funnels
🔵 Technical Skill Requirements
You must be hands-on with:
Advertising & Analytics
- Google Ads Manager
- Meta Ads Manager
- LinkedIn Campaign Manager
- GA4
- Google Tag Manager (GTM)
- A/B Testing & CRO
- Conversion Tracking (pixel/events/server-side preferred)
- UTM Strategy
Landing Page & Funnel Optimization
- High-converting landing pages
- Heatmaps
- Split testing
- Funnel performance & attribution
CRM & Automation Tools
- HubSpot / Zoho / GoHighLevel
- Mailchimp / SendGrid / ActiveCampaign
- Instantly / Lemlist / Apollo / Smartlead
- Zapier / Make
🔵 Key Responsibilities
- Plan, execute & scale paid campaigns across Google, Meta & LinkedIn
- Generate qualified leads across multiple business verticals
- Build high-conversion landing pages & funnels
- Execute full SEO roadmap
- Design & optimize automated email sequences
- Monitor CPL, CPA, ROAS, CAC, LTV & Conversion Rate
- Maintain consistency & predictability in lead flow
- Competitor & keyword intelligence reporting
- Deliver weekly & monthly performance reports
- Collaborate with internal teams on lead targets & pipeline growth
🔵 Required Skills & Competencies
- Minimum 4–5 years in performance marketing & digital lead generation
- Proven experience targeting US/UK/Australia/NZ/Dubai markets
- Strong portfolio of Google & Meta campaigns
- Mandatory experience with Upwork, Fiverr & Sales Navigator
- Excellent written & verbal communication in English
- Strong analytical & data-driven decision-making capabilities
- Deep understanding of cold email KPIs & deliverability metrics
- Ability to work independently on night shift
- Must have a reliable WFH setup

Similar jobs
Required Skills & Qualifications :-
● 5+ years of experience in B2B sales, with at least 3 years in a leadership or senior management role.
● Proven ability to close large, complex deals and achieve ambitious sales targets.
● Strong leadership, communication, and strategic thinking skills.
● In-depth knowledge of supply chain, warehousing, or logistics sectors.
● Bachelor's degree in Business, Sales, or a related field. MBA preferred.
Full Stack Developer
Job Description
Key Responsibilities
- Design, develop, and maintain both new and existing code, ranging from client-side development using JavaScript, HTML, and CSS, to server-side code using C# and ASP.NET MVC, Web API, Windows services, and ADO.NET for data persistence and retrieval.
- Write readable, extensible, testable code, while being mindful of performance requirements. • Create, maintain, and run unit tests for both new and existing code, with a goal of delivering defect-free and well-tested code to QA.
- Work with management to create and adhere to schedules, while maintaining flexibility to adapt to shifting market demands.
- Translate mockups and wireframes into functioning front-end code.
- Write and maintain documentation for new and existing features.
- Keep up-to-date on best practices and new technologies.
- Rapid prototyping, and presenting conceptual design and working prototypes to management.
- Conduct design and code reviews and collaborate to ensure your own code passes review.
- Work with Product Management to analyze require
Required Skills & Experience
General
- Solid understanding of OOP design principles
- Visual Studio 2017 and above, SQL Server 2016 and above
- Remote debugging
- Unit Testing
Front-end
- C#, ASP.NET MVC and MVC core, Web API and .Net Core web Api
- JavaScript, jQuery, AJAX
- HTML5, CSS3, Responsive Design understanding
- Understanding of web technology stack, including HTTP, REST, cookies, caching, and asset loading
Back-end
- Windows & web services, WCF, MSMQ
- C# and .NET Framework • Experience with scalable, performant design and architecture
Database
- Working knowledge of SQL and relational databases
- Should be able to read and write basic SQL queries, stored procedures, views, and functions
- ADO.NET & LINQ to SQL
Desired Skills & Experience
General
- Familiarity with Azure
- Installation and deployment (Azure App)
- Experience with automated builds and deployment (Azure DevOps, TeamCity and Docker)
- Familiarity with architecture styles/APIs (REST, RPC)
- Understanding of Agile methodologies
- Excellent troubleshooting and communication skills
Front-end
- Angular or React UI framework
- Experience with Logi Analytics (Graylog etc.)
- Experience with .NET Web Forms and migrating to MVC
Back-end
- Azure Function, Azure Service bus, Event hub, AWS Lambda, ElastiCache
Experience with NOSQL databases (Mongo or Cosmos)
Qualifications
- Minimum of a Bachelor's or Master’s degree in Computer Science, or a related four-year degree.
- Hands on experience in development
- Preferred experience in leading a team
PHP LAMP Developer [Min 4 Years, Location Chennai, Great Pay]
Are you excited about building products that will be used by millions of Indians? Do you love solving real technology problems of scalability, security, and world-class products?
Then being a PHP Developer is a perfect role.
We are looking for individuals who are really passionate about technology and have strong knowledge of PHP and MySql. We are using latest technology stack from CI / CD to React to microservices. With CashKaro's recent $10mm fundraise, we are looking to grow 10x. This can be a great career move to accelerate your own growth.
Location: Chennai
About CashKaro
We are India's No 1 Cashback platform and a leading marketing partner to most of India's biggest e-commerce companies, including Amazon, Flipkart, Myntra, etc. We have recently closed a $10mm series B round. Our fun culture, superb team spirit and work-hard play hard approach make us one of the best start-ups to work at.
We offer best in class salaries, ESOPs and a really great working environment.
________________________________________________________________________________________________________________
Ideal candidate
• Minimum 4+ years of web development experience using PHP and MySQL (LAMP stack). Should be currently working on PHP or PHP related frameworks
• The candidate should be a hands-on developer. So, the candidate’s current roles should involve coding and development.
• Should have worked on developing microservice architecture.
• Should be very strong technically and understand web development in theory and practice and full software life cycles
• Should be extremely passionate to work and implement new and different technologies and should come up with new initiatives to scale up the project.
• Should have the know-how of the key technologies that could also be implemented like, ReactJs, CDN, Redis
• Candidate should be able to show examples of their work and explain their role in the projects and understand how it was developed
• Strong SQL development skills writing fine-tuned queries, stored procedures, triggers etc. and design skills (data normalization, foreign key constraints, indexes, etc.)
• Experience using MVC frameworks.
_______________________________________________________________________________________________________________
About CashKaro and What Makes Us a Great Place to Work:
We are India's No 1 Cashback platform and a leading marketing partner to most of India's biggest eCommerce companies, including Amazon, Flipkart, Myntra etc. We have recently closed a $10mm series B round and looking to make the 10x scale jump now. So joining us right now ensures a great experience and to really make an impact!
Energetic Start-up Environment - Work with a passionate and energetic team that is driven by hustle, comradeship, and togetherness.
Good Compensation & Benefits – Best-in-class salaries to highly competitive ESOPs along with great learning work environment, we offer you a place full of opportunities to customize your career trajectory.
An Environment for Innovation - We create a culture for innovation by giving an employee the prowess to create, make and innovate.
Great Culture & Lots of Benefits - From medical insurance, well-defined policies to Flexi WFH options, scrumptious lunch to some amazing learning and development sessions- we've got your back. Our culture allows you to thrive, express yourself and really find a home.
PHP/Laravel Developer (WordPress)
Company Name: SiGa Systems Pvt. Ltd.
SiGa Systems is the fastest-growing IT software development company, that enables successful technology-based digital transformation initiatives for enterprises, to create a business that is connected, open intelligent, and scalable. We are an offshore Web development company with clients all across the globe. Since our inception in the year 2016, we have provided web and application development services for varied business domains.
Job Description in Brief: We are looking for 2 to 5 years of experience candidates proficient in PHP/ WordPress/Laravel/ CodeIgniter / to develop Websites and web applications in core PHP. The desired candidate would be involved in a full software/ website development life cycle starting from requirement analysis to testing. The candidate should be able to work in a team or should be able to handle projects independently.
Company Address: Office No. 101, Metropole, Near BRT Bus Stop, Dange Chowk, Thergaon, Pune, Maharashtra – 411 033
Company Website: https://sigasystems.com/
Qualification: BE/ B. Tech/ M. Tech/ MCA/ MCS/ MCM
Work Experience: 2 to 5 years
Annual CTC Range: As per company norms & Market Standard
Technical Key skills:
· Expertise in MVC, PHP Framework (Laravel, CodeIgniter) WCF, Web API, and Entity Framework.
· Proficient in jQuery, AJAX, Bootstrap,
· Proficient in HTML5, CSS3, JavaScript, SQL Server, WordPress, MySQL.
· Hands-on core PHP along with experience in AJAX, jQuery, Bootstrap, APIs
· Experience with Project Management systems like Jira, Trello, Click, Bug herd, Basecamp, etc.
· Experience in Shopify is preferred.
· High proficiency with Git.
· Experience with RESTful APIs
· Experience with team handling.
· Must have good communication skills.
Desired Competencies:
· Bachelor’s degree in Computer Science or related field.
· Hands-on experience in Core PHP along with working exposure in HTML, HTML 5, JavaScript, CSS, Ajax, jQuery, bootstrap, and APIs.
· PHP Scripting with MVC architecture Frameworks like CodeIgniter and Laravel.
· Knowledge of Linux, Web application development, and Quality software development.
· Optimizing MySQL Queries and databases to improve the performance.
· Excellent conceptual, analytical, and programming skills.
· Knowledge of Object-Oriented Programming (OOPS) concepts with Smarty and AJAX.
· Should be well versed with OS: Linux/ UNIX, Windows (LAMP and WAMP).
· Good experience in Relational Database Management Systems, Database design, and Normalization.
· Preference will be given if you hold working knowledge of Open Source like WordPress, Shopify, and other open-source e-commerce systems.
· Good communication skills (spoken/written) will be a plus.
· Must be technically and logically strong.
Industry: IT-Software / Software Services
Functional Area: IT Software – Design & Developer
Role Category: Developer
Role: PHP Developer/Laravel
Employment Type: Permanent Job, Full Time
Roles & Responsibilities:
· Should be responsible for developing websites and Web Based Applications using Open-Source systems.
· Monitor, manage, and maintain the server environments where PHP Laravel applications are hosted, ensuring optimal performance, security, and availability.
· Integrate third-party APIs and services as needed.
· Strong communication and interpersonal skills, with the ability to work effectively in a collaborative team environment.
· Actively participate in quality assurance activities including design and code reviews, unit testing, defect fixes, and operational readiness.
· Diagnose and resolve server-related issues, including those impacting the performance of Laravel applications. This includes debugging server errors, analyzing logs, and identifying root causes of downtime or slow response times.
· Manage development projects from inception to completion autonomously and independently
· Provide administrative support, tools, and documentation for specific development projects.
· Design applications and database structures for performance and scalability.
· Deliver accurate project requirements and timeline estimates, providing regular feedback and consistently meeting project deadlines.
· Designing and implementing web-based back-end components that are high-performing and scalable.
· Participating and improving development processes and tools for other development teams.
· Playing a lead role in software design, architecture, requirements analysis, investigation of leading-edge technologies, and software development.
· Contribute with ideas and efforts towards the project and work as part of a team to find solutions to various problems.
If this opportunity feels like the perfect match for you, don’t wait—apply now! Reach out to us via email or WhatsApp using the details below. Let’s connect and create something extraordinary together!
Contact Person Name: HR Riddhi
hr@ sigasystems. com
Profile - Ruby On Rails Developer
Experience - 1 year to 8 years
Location - Indore | Full time | Onsite
Responsibilities:
-
Designing and developing Ruby on Rails web applications/webservices in an agile environment
- Implement AJAX features and functionality using Javascript Integrate and optimise HTML/CSS front-ends Solid experience with RoR, MySQL/Cassandra, Shell Scripting Strong experience in Angular, Javascript, HTML/CSS and web services
- Working experience in using Jquery and D3 Experience in converting UI/UX design to HTML elements/assets
- Experience with SCRUM or equivalent Agile development methodologies
- A good understanding of usability and accessibility, including coding to WAI standards
-
Maintaining and troubleshooting existing web applications.
- Writing and maintaining reliable Ruby code.
- Integrating data storage solutions.
- Creating back-end components.
- Identifying and fixing bottlenecks and bugs.
- Integrating user-facing elements designed by the front-end team.
- Connecting applications with additional web servers.
- Maintaining APIs.
Ruby on Rails Developer Requirements:
- Bachelor’s degree in computer science, computer engineering, or related field.
- Must have more than 6 months+ in depth experience in Ruby on Rails
- Experience working with ruby on rails as well as libraries like Resque and RSpec.
- Deep understanding of object-oriented programming
- Ability to write clean ruby code.
- Proficiency with code versioning tools including Git, Github, SVN, and Mercurial.
- Understanding of web services technologies such as REST is required.
- Good experience and understanding of continuous integration and deployment process.
- Knowledge in working with AWS or other cloud platform
- Experience in working with limited direction while exceeding delivery expectations.
- Experience with AngularJS or ReactJS.
- Familiarity with MVC, Mocking, RESTful, and ORM.
- Good understanding of front-end technologies including HTML5, JavaScript, and CSS3.
- Knowledge of server-side templating languages including Slim and Liquid.
- Familiarity with testing tools.
- Interest in learning new technologies
Skills - Ruby, Ruby on Rails, J ruby (optional) R Stalk, Docker
Responsibilities:
- Responsible for development of new highly-responsive, web-based user interface
- Work and collaborate in a scrum structure
- Develop components and libraries that are reusable and future-proof
- Develop a flexible and well-structured APIs to support the system
Required Skills:
- Excellent understanding of Javascript including the OOP concept and how DOM work
- Thorough understanding of React.js and its core principles
- Prior experience with popular React.js workflows (such as Flux or Redux)
- Prior experience with data structure libraries (e.g., Immutable.js)
- Familiarity with RESTful APIs
- Familiarity with HTML / CSS
- GIT experience
- Knowledge of modern authorization mechanisms, such as JSON Web Token
- Familiarity with modern front-end build pipelines and tools
- Experience with common front-end development tools such as Babel, Webpack, NPM, etc.
- Should be comfortable working in our Bangalore office from Day 1.
- Should possess good communication skills.
About Eastvantage:
At Eastvantage, our mission is to create meaningful jobs and provide careers that are knowledge-based, inspiring, and always with the potential for development and growth.
We are an independently-owned Global business solutions company enabling offshore operations from our locations in the Philippines, India, Bulgaria, Vietnam and Belgium. With European roots, we provide our services to global companies that have offices in every populated continent in the world. We have been in the industry for over a decade, growing from a handful to over 1200 happy employees over the years.
We invite you to navigate through our website to get to know who we are, to see what sets us apart in culture and thinking. Join us and be part of our success story!
What are we looking for?
We are looking for hands-on coders who love what they do, have high attention to detail and are looking for challenging opportunities which involve building products from scratch. Someone who is proactive, and always keen to learn.
What will you be doing?
On a daily basis, some of your work will involve but is not limited to:
- Write clean, secure, and well-tested code
- Build tools and integrate systems to scale the effectiveness of the product
Work Culture at Merge:
Commitment to excellence - In every output, we produce as individuals and as a company, we have to strive for world-class quality. We’re making a change in the world. It will push us out of our comfort zones. We operate in a rapidly changing market and strive to deliver high-quality products faster than anyone else.
We get it done - We take ownership of what we do. Working here is about really, truly owning everything you do. There’s no such thing as “Not my job.” If you see a problem that needs solving, you can – and should – be the one to solve it
Requirements
Skills That Will Help You Excel At Merge
- You have 2 to 5 years of experience building highly reliable and scalable backend systems
- Experience in two or more languages. Go, Node.js, Python, or Java would be ideal.
- You have experience in high-throughput distributed systems and microservices
- Experience with AWS and CI/CD workflow
- Driven, and passionate about building products
- You take ownership of your code
- You have good communication skills in English
- You are familiar with security best practices
Our client is the Health-tech initiative of India's largest business house. Started in 2015, it empowers healthcare providers and consumers in India. All healthcare monitoring services are made available through an app that will help connect doctors, hospitals, pharmacies, laboratories, and consumers, enabling preventive and predictive healthcare. It helps the care-givers to track the entire patient journey from the initial appointment and maintaining their records, generating lab test reports to providing virtual consultation and home-care solutions. It is expected that this futuristic guide will strengthen the doctor-patient relationship and enhance the in-clinic experience.
- Assisting in thinking through and setting policies - and making sure they are implemented
- Analyzing existing problems and helping to resolve them.
- Anticipating and averting new problems. Creating contingency plans.
- Being an honest broker and providing a wide-ranging view without turf considerations
- Communicating with team members to ensure priorities and policies are well understood
- Recognizing and building relationships that are most important to the team’s success and assisting in strengthening them.
- Measuring and managing daily metrics, highlighting deviations and following up to ensure corrective actions are taken
- Ensuring that follow-up happens
- Minimum 3 years of experience
- MBA with an Engineering degree
- Works autonomously and manages the process of idea to execution
- Well-developed project-management skills: being organized and disciplined, showing attention to detail, and following up doggedly to ensure the right results
- Business savvy, understanding of technology, and what is required for sustained operating results
- Business communication and ability to work with vendors, external partners as well as internal stakeholders
- Excellent communication skills that ensure messages are clearly understood by the right audiences
- Organizational and political intelligence
- A clear, empathetic communicator able to balance rapport and problem solving
- Familiarity with Dashboarding tools
- Jira knowledge
- Expert in Google Sheets/ MS Excel
Duties and Responsibilities
-Use a variety of programming languages in order to create user-friendly web pages
-Maintain and improve company website
-Work in multidisciplinary team with other professionals such as back-end developers and web designers
-Build high-quality mockups and design different prototypes
-Provide high-quality graphics and visual elements
-Optimize our web applications for maximum speed
-Design mobile-based features
-Always stay consistent with our brand guidelines
-Get feedback from users and customers
-Make suggestions for better solutions to problems
-Keep abreast of latest and emerging technologies
-Attend training and educations
Requirements & Qualifications:
-4-5 years of experience as a Front-end Developer
-Excellent knowledge of browser troubleshooting and debugging practices and techniques
-Knowledge of some SEO principles
-3 years of experience with markup languages
-3 years of experience with JavaScript, CSS and jQuery
-Knowledge of graphics software such as Adobe Suite, Photoshop etc.
-Sense of ownership and pride in your performance and its impact on company’s success
-Critical thinker and problem-solving skills
-Team player
-Good time-management skills
-Great interpersonal and communication skills
-B E in Computer Science or similar relevant field
-Tech Stack Javascript, HTML, CSS, Rest API, Javascript, Ajax, Angular JS, and React JS
1.Content creation for Social Media Marketing.
2. Video planning and editing, keeping in mind high engagement.
3. Ideation and creation of reels for Instagram handle of the company.
4. Designing and presentation of new social media campaign ideas.
5. Monitoring all social media platforms for trending news, reel audios and ideas. Rebuild them and use for our business.
6. Development of relevant and original content, refer to Instagram pages of competitors and similar businesses.
7. Creation of pictures for reel covers, working on creating stories, going live and so on.
8. The reels need to have these elements- entertaining and informative.










