Performance/ Growth Marketing

Job Purpose Having quick turnaround and increased test coverage is the need of the hour; hence the increased emphasis on automation testing across projects. Publicis Sapient is looking for automation experts who in addition to the expertise in the tools and techniques also have the knack to understand the business needs, ROI and accordingly create the automation strategy. Assures consistent quality of Software Applications production by developing and enforcing robust Automated Software QE strategy, practices, and processes, providing documentation and managing people. They collaborate the with the project, business and (QE) teams, to develop detailed automated scripts, test frameworks to make the overall system more effective and efficient for our clients. Responsible for the overall quality of the project through effective QE leadership and management to ensure that all deliverables in terms of time, price and quality are met. This individual must have a proven track record of success building, leading, and managing a functional and technical QE team with a strong sense of quality ownership. This is a hands-on job that requires strategic thinking and planning to provide leadership and expertise throughout the entire QA lifecycle, ensuring the success of the team's manual and automation efforts in an agile working environment. Experience Required: 4-9.5 years Role: Senior Quality Engineer Education: Full time Bachelor’s/Master’s engineering degree Role Requirements Technical skills: Must Haves • Experience with QE for distributed, highly scalable systems • Good understanding of OOPS concepts and strong programming skills in Java, Groovy or JavaScript • Hands on experience of working with at least one of GUI based test automation tools for desktop and/or mobile automation. Experience on multiple tools will be added advantage • Proficient in writing SQL queries • Familiarity with process of test automation tool selection & test approach • Experience in designing and development of automation framework and creation of scripts using best industry practices such as Page object model • Integrate test suites into the test management system and custom test harness • Familiar with implementation of design patterns, modularization, and user libraries for framework creation • Can mentor team as well as has short learning curve for new technology • Understands all aspects of Quality Engineering • Understanding of SOAP and REST principles • Thorough understanding of microservices architecture • In-depth hands-on experience of working with at least one API testing tool like RestAssured, SOAP UI, NodeJS • Hands-on experience working with Postman or similar tool • Hands-on experience in parsing complex JSON & XML and data validation using serialization techniques like POJO classes or similar • Hands-on experience in performing Request and Response Schema validation, Response codes and exceptions • Good Understanding of BDD, TDD methodologies and tools like Cucumber, TestNG, Junit or similar. • Experience in defining API E2E testing strategy, designing and development of API automation framework • Working experience on build tools Maven / Gradle, Git etc. • Experience in creating test pipeline – CI/CD Preferred: (Mostly for people being hired at the Senior Associate Career Stage) • Possess domain knowledge to identify issues across those domains, understand their impact, and drive resolution [(familiar / expert in domains like retail banking, automobile, insurance, betting, food-markets, hotel industry, healthcare) • Used /Exposure to automation tool for automating mobile applications • Used /Exposure to automation tool for non-functional testing • To setup test environment for execution on cloud environments such as Sauce labs, browser stack • Knowledge of new tools (open source & licensed) in the automation world and have the knack to explore them and keep abreast with the latest tools in the market • Expertise in creating test automation frameworks, implementing and maintaining them on a project Experience in the modern agile practices such as BDD/Cucumber , Devops • Knowledge and experience in service virtualization and tools like CA Lisa • Hands-on knowledge of setting up PACT Broker and writing PACT tests is desirable • Experience in test management tools like Xray & Zephyr and integration of test framework with these tools • Understanding of commonly used software design patterns like Builder, Factory, Singleton and Façade. Test Management: Must Haves • Able to estimate for low and medium complexity applications and have used at least one of the estimation techniques. • Able to handle/oversight a small team ranging from 2 -5 people and can guide them during the complete SDLC cycle starting from test case creation till test closure activities • Well-versed with the most of the activities in defect management process, can define/enhance the defect documentation and TAR lifecycle process independently • Have expertise to enforce/adhere defect or other processes in the team Preferred (Mostly for people being hired at the Senior Associate Career Stage) • Mentored or coached at least one person • Can define Automation Test strategy and test plan for low and medium complexity applications taking into account the business needs, ROI etc. • Able to maintain and report test coverage matrix • Able to identify device coverage for the application in question. • Can devise regression testing approach Soft Skills: • Possess excellent Communication skills (written, verbal both formal & informal) • Helps to create a positive, collaborative working environment for the team. • Quick grasping and flexibility to adapt to new technologies/processes • Ability to multi-task under pressure and work independently with minimal supervision. i.e. Ability to prioritize when under pressure • Efficiently makes tough decisions and communicates them effectively. • Independently manages operational level client meetings. Develops strong relationships with appropriate client stakeholders. Acts as the primary POC/facilitator for planned (regular) client meetings. Manages peer-level client relationships (expectations, communications, negotiations, escalation, feedback, etc.)

Job Title: Performance Marketer

Location: Remote

Job Type: Full-Time

About the Role:

Campaigns on Mind Digital Marketing Agency is seeking an experienced Performance Marketer to join our dynamic team. This role involves designing, managing, and optimizing ad campaigns across various platforms, including Google Ads, Meta Ads, LinkedIn Ads, TikTok, Snapchat, programmatic, and native advertising. The ideal candidate will have a strong background in landing page optimization, conversion tracking, and bidding strategies, as well as experience in lead generation and e-commerce.

Responsibilities:

- Design, manage, and optimize ad campaigns on Google Ads, Meta Ads, LinkedIn Ads, TikTok, Snapchat, programmatic, and native advertising platforms.

- Provide input on landing page optimization and improve end funnels.

- Set up and manage conversion tracking, optimizations, and bidding strategies.

- Develop and execute lead generation campaigns and e-commerce strategies to generate revenue for brands.

- Implement automations for Shopify, WhatsApp, and email marketing.

- Conduct performance analysis and report on all digital marketing campaigns.

- Collaborate with the creative team to ensure content is informative and appealing.

- Manage a large scale of campaigns in a fast-paced environment.

- Focus on ROI-based marketing campaigns to achieve business objectives.

Requirements:

- Minimum of 4 years of experience in performance marketing.

- Proven expertise in Google Ads, Meta Ads, LinkedIn Ads, TikTok, Snapchat, programmatic, and native advertising.

- Strong understanding of landing page optimization and funnel improvement.

- Proficient in setting up conversion tracking, optimizations, and bidding strategies.

- Experience in lead generation and e-commerce revenue generation.

- Prioritized experience in automation for Shopify, WhatsApp, and email marketing.

- Strong analytical skills and data-driven thinking.

- Up-to-date with the latest trends and best practices in online marketing.

- Ability to work independently and in a team environment.

- Excellent communication and organizational skills.

- Commitment to a 6-day working week.

About AeroLeads:

• AeroLeads is a B2B SaaS product company used by 200,000 users globally. We are a 4-year-old startup that is bootstrapped and profitable.
• We are among the top 50 SaaS companies in India and growing by 10% monthly.
• We are continuously rated 4.5+/5 and higher by our customers.

About Founder:

The founder is a serial entrepreneur with 15 years of technology, software, sales, and marketing experience. He has a successful exit from earlier ventures and sold his last startup to a major Australian marketing company.

Are you the one ❤️? 

We are looking for one -

• Sales targeting: Actively approach targeted business clients (telephone, email, chats etc).
• Relationship Management: Manage relationships with existing customers and ensure exceptional customer service.
• Coordination: Coordinates closely with team to ensure effective execution of customer inquiries.

Key Requirements:

• 4-5+ year experience in outbound/inbound sales, experience in an International SAAS market is a plus
• Willing to work in Night shifts (central time zone i.e 9.00 PM to 5.00 AM IST )
• Min Bachelors Degree

• 3-6 years of relevant work experience in a DevOps role.
• Deep understanding of Amazon Web Services or equivalent cloud platforms.
• Proven record of infra automation and programming skills in any of these languages - Python, Ruby, Perl, Javascript.
• Implement DevOps Industry best practices and the application of procedures to achieve a continuously deployable system
• Continuously improve and increase the capabilities of the CI/CD pipeline
• Support engineering teams in the implementation of life-cycle infrastructure solutions and documentation operations in order to meet the engineering departments quality and standards
• Participate in production outages and handle complex issues and works towards resolution

• Develop frontend components on ReactJS with Redux as state management library
• Should have good knowledge of tailwind CSS
• Must have expertise in JavaScript, ES6, React-Redux, HTML/CSS
• Familiarity with build tools such as Webpack, Babel
• Experience with testing tools such as Jest
• Experience in web security and performance on mobile and desktop
• Familiarity with Git.
• Should be able to make mobile responsive designs
• Knowledge on PWA would be an added advantage

• Develop backend APIs on Express.js and NodeJS
• Should be good with SQL database and perform DDL,DRL,DQL,DCL on database ,preferably PostgresDb.
• Should have familarity with ORM such as sequilize.
• Knowledge on server-less architecture is good
• Experience with monitoring tools web performance and caching techniques
• Experience working in agile methodology projects
• Should have knowledge of design patterns, design practices
• Should have the ability to design and write reusable code
• Ready to work in a challenging and fast-paced environment
• Experience in building Cloud Native applications
• Experience in test-driven development

• Job Title: - Sales Manager
• Location:- Ambali-Bopal Road, Ahmedabad

Objectives of this Role: -

• They are looking for Female candidates only.
• Represent our company, with a comprehensive understanding of our offerings.
• Research consumer needs and identify how our solutions meet them.
• Hire, train, motivate, and advise a team of sales representatives
• Achieve company objectives through effective planning, setting sales goals, analyzing performance data, and projecting future performance.
• Continuously develop personal leadership, hiring, and training skills while ensuring the team is using effective sales tactics to meet revenue objectives.
• Generate leads, and build and nurture client relationships

Daily and Monthly Responsibilities: -

• Create and execute a strategic sales plan that expands customer base and extends global reach
• Meet with potential clients and grow long-lasting relationships by understanding their needs
• Track, analyze, and communicate key quantitative metrics and business trends as they relate to partner relationships.
• Recruit salespeople, set objectives, train and coach, and monitor performance ensuring assigned tasks and responsibilities are fulfilled.
• Identify knowledge gaps within the team and develop a plan to fulfill them.
• Oversee the sales team to ensure company quotas and standards are met by holding daily check-ins with team to set objectives for the day and monitor progress regularly.
• Manage month-end and year-end close processes

Skills and Qualifications: -

• Bachelor’s degree in marketing or business administration.
• 4+ years in sales management within a corporate setting
• Proven track record of success the sales cycle from plan to close
• Excellent communication, interpersonal, and organizational skills
• Superb leadership ability