Paid Marketing Expert/ Digital Marketing Expert

at ConversionX

Posted by Shivani Adhikari

"We are growing our team and are seeking mature, experienced growth marketer to support our various Marketing initiatives in our Pune office.\n\nInstead of including a list of requirements we want you to understand how we work.\n\nWe are polyglots…\n\nWe believe in using the best resources and processes for the job depending on the business need while maintaining a slight bias toward the tools the team knows the best. What is more important is getting the job done and well!\n\nWe are innovators…\n\nWe believe that to be in front of the game you cannot walk the trodden path. We have developed an innovative technology and processes that can ingest billion interaction on a daily basis, do predictive analytics and data mining to suggest our customer what prospects they should focus on! Yes - we are a Machine Learning and Artificial Intelligence company.\n\nWe are agile…\n\nAgile methodologies mean different things to different people. For us, the most important part of Agile is doing what works best for the team, focusing on quick ROI and alignment to the business need. We are truly a global company. We have people in California, Australia, Mumbai, and Pune. We’re pragmatic, not dogmatic. We’re never afraid to try to new things to see if they work and reconsider our positions if the situation warrants it.\n\nWe value our people…\n\nWe spend time regularly working on whatever we’re interested in. You will have ready access to Executive Management. Salaries are generous and ample vacation time. We work hard, We play hard!\n\nWhat you need to be good at\n\nBrand activation: in collaboration with the Founders, you’ll be devising the playbook for making DemandMatrix a household name among B2B marketers in the USA. And you’ll be responsible for executing that playbook.\nYou will be responsible for building inbound lead generation engine.\nSocial media marketing (mainly FB, TW, LI, and IG - but what are we missing?)\nSocial media advertising (again, all the usual suspects)\nContent marketing. We’re invested in HubSpot and want to get the most out of it. If you’re not a natural at creating novel content, you’ve got ideas about how to fill that gap.\nOn that note, you’ll use HubSpot to drive our marketing strategies across a variety of personas.\nAll things website. Wordpress is at the core of our customer-facing web presence and we want to do more with it.\nSEO, SEM, AdWords, YouTube. They’re all a part of your canvas.\nAnd other creative growth strategies...your main function would be to build inbound lead generation machine!\n ​​​\n\nQualifications\nA bit more about the ideal candidate:\nYou're proven as a growth hacker/marketer\nYou’re very metrics driven and you understand that throwing stuff against the wall, not knowing if it really sticks, just doesn’t cut it anymore.\nYou aren’t just looking to be told what to do. You are prepared to bring ideas, strategies, and clear execution proposals to the table.\nYou’re hungry to learn new things and be at the top of your game.\nYou’re an extremely hard worker and you get what it takes to turn early traction into enduring success.\nYou can work alone, or with others. You figure out what needs to be done and you do it.\nYou’re a problem solver, full stop.\nAnd you want to help us build and be part of an awesome culture along the way.\nIf this sounds exciting and you’ve got the growth hacking chops we’re looking for, we want to hear from you. And we want to understand a bit more about how you think. Tell us 5 strategies we should implement for inbound lead generation and why. We look forward to know you!\n\nAdditional information\nThe extra stuff that also matters\nA salary and bonus as good as you’d get in any similar opportunity.\nSorry, there’s no ping-pong table or massages. If that’s important to you, we’re not a fit."