AI/ML Engineer

Position Overview:

We are seeking a creative and dynamic Product Branding Specialist with a strong background in software products. This role involves developing and executing our branding strategy, social media strategy, lead generation activities, and YouTube content strategy specifically tailored to our HRMS software product. The ideal candidate will have proven experience in digital marketing, social media management, and lead generation within the software industry.

Key Responsibilities:

Branding:

Brand Strategy Development:

·      Create and implement a comprehensive branding strategy aligned with company values, business goals, and unique aspects of the HRMS software.

·      Conduct market research to identify opportunities for brand differentiation.

Brand Identity:

·      Oversee the creation and maintenance of brand guidelines for software products.

·      Ensure consistent application of brand guidelines across all marketing materials and communications.

Content Creation:

·      Collaborate with designers and content creators to produce high-quality visual and written content.

·      Develop compelling narratives and case studies that resonate with the target audience in the software industry.

Social Media Strategy:

Strategy and Planning:

·      Develop a robust social media strategy to increase brand awareness and engagement for software products.

·      Create and manage a social media content calendar focused on software-related content.

Content Management:

·      Produce, curate, and manage published content across all social media platforms.

·      Monitor and respond to comments, messages, and user-generated content.

Analytics and Reporting:

·      Track and analyze social media metrics to measure campaign effectiveness.

·      Provide regular reports and insights to inform strategy adjustments.

Lead Generation:

Strategy Development:

·      Develop and implement lead generation strategies to drive qualified leads to the sales team.

·      Utilize a mix of digital marketing tactics including SEO, PPC, email marketing, and content marketing.

Campaign Management:

·      Plan, execute, and optimize lead generation campaigns.

·      A/B test landing pages, email campaigns, and ad creatives to maximize conversion rates.

Lead Nurturing:

·      Develop and manage lead nurturing campaigns to move prospects through the sales funnel.

·      Collaborate with the sales team to ensure seamless lead handoff and follow-up.

YouTube Strategy:

Content Strategy:

·      Develop a YouTube content strategy that aligns with brand and marketing goals, focusing on the HRMS software product.

·      Plan and produce engaging video content highlighting software features, benefits, and use cases.

Channel Management:

·      Manage the YouTube channel including uploading videos, writing descriptions, and optimizing metadata.

·      Engage with the audience through comments and community posts.

Analytics and Optimization:

·      Monitor YouTube analytics to track performance and identify areas for improvement.

·      Optimize video content for SEO and viewer retention.

Qualifications:

·      Proven experience in branding, social media management, lead generation, and YouTube strategy, specifically for software products.

·      Strong understanding of digital marketing principles and best practices in the software industry.

·      Excellent written and verbal communication skills.

·      Proficient in using social media management and analytics tools.

·      Creative thinker with strong problem-solving skills.

·      Ability to work independently and as part of a team.

Preferred Qualifications:

·      Familiarity with SEO and PPC advertising.

·      Previous experience in a similar role within the software or technology industry.

Description

We are looking for a Java Developer with experience in building high-performing, scalable, enterprise-grade applications. You will be part of a talented software team that works on mission-critical applications. Java developer roles and responsibilities include managing Java/Java EE application development while providing expertise in the full software development lifecycle, from concept and design to testing. Java developer responsibilities include designing, developing and delivering high-volume, low-latency applications for mission-critical systems.

Responsibilities

·      Contribute in all phases of the development lifecycle

·      Write well designed, testable, efficient code

·      Ensure designs are in compliance with specifications

·      Prepare and produce releases of software components

·      Support continuous improvement by investigating alternatives and technologies and presenting these for architectural review

Requirements

·      BS/MS degree in Computer Science, Engineering or a related subject

·      Proven hands-on Software Development experience

·      Proven working experience in Java development

·      Hands on experience in designing and developing applications using Java EE platforms

·      Object Oriented analysis and design using common design patterns.

·      Profound insight of Java and JEE internals (Class loading, Memory Management, Transaction management etc)

·      Excellent knowledge of Relational Databases, SQL and ORM technologies (JPA2, Hibernate)

·      Experience in the Spring Framework

·      Experience as a Sun Certified Java Developer

·      Experience in developing web applications using at least one popular web framework (JSF, Wicket, GWT, Spring MVC)

·      Experience with test-driven development

This is a Internship ( on-site) role for a Content Writer. The Content Writer will be responsible for web content writing, content strategy, research, writing, and proofreading. The role will involve creating engaging and informative content for various platforms and collaborating with the marketing team to ensure content aligns with company objectives and target audience.

Qualifications

Web Content Writing and Writing skills

Experience in content strategy and research

Proofreading skills

Additional qualifications that would be beneficial:

Excellent written and verbal communication skills

Ability to work independently and collaboratively

Bachelor's degree in English, Journalism, Communications, or related field

The ideal candidate will be responsible for designing, developing, testing, and debugging mobile applications for the company. Using Swift / Kotlin this candidate will be able to translate user and business needs into functional frontend design.

Responsibilities

• Designing, developing, and testing UI for mobile applications
• Build reusable code and libraries for future use
• Accurately translate user and business needs into functional frontend code

Qualifications

• 3+ years' experience in frontend development
• Experience building mobile applications using Kotlin or Swift.

• Developer with 3-5 years of well-proven experience in Web UI & middleware REST API development using NodeJS and ReactJS
• Must be well versed with using anonymous functions, Prototypes, Call-back functions, promises in Node JS
• Experience in ReactJS component lifecycle and Redux
• Must be able to create and consume data from REST services.
• Experience in Babel and Webpack
• Must be familiar with Github and GitLab
• Must have strong experience in MYSQL, Postgres relational databases and MongoDB.
• Experience in HTML5, CSS3, SASS, LESS is an added advantage
• Experience in GCP, Azure, AWS cloud technologies is an added advantage
• Familiarity with continuous integration

Here’s what you will do day-to-day:

Brainstorm, contribute new ideas, conceive innovative strategies, and implement solutions to difficult problems

Work with fellow designers and developers in an iterative environment with short and impactful development cycles 

Exploit the most advanced Android APIs and platform features to build innovative solutions to real-world problems 

Build all the necessary tools and infrastructure to enable rapid mobile development 

Work closely with our backend team to interface with RESTful API services 

Work with real-time feedback from our users to make the product better 

Discover, design, develop, deploy, debug. Repeat! 

Why work with us?

Work in a very small, highly talented team consisting IIT alumnus and rockstar developers

High standard of engineering quality 

Work on cutting edge technologies in android development so that you are always updated with the trends in android community. P.S. We hate outdated technologies! 

High impact role at fast paced growth company 

Skills we are looking for - Android Engineer:

Must be able to independently design, code and test major features, as well as work jointly with other team members to deliver complex changes.

Strong object-oriented design and coding skills (Java, Kotlin) 

Solid software development background including design patterns, algorithms, data structures 

Experience with MVVM or MVP or Clean architecture 

Experience with mobile data storage with SQLite/Room or other DBs including no-SQL 

Understanding of RxJava, Dependency Injection frameworks like Dagger 2 

Good experience in memory management, performance tuning, and resource optimizations 

Has published at least one app in play store 

Few Good to Haves:

Kotlin experience is a big plus

Experience working in a startup 

Experience with Camera and Google Maps apis 

Published apps in play store 

Github/Medium/StackOverflow presence 

Our Android Tech:

Clean architecture with best practices in MVVM 

Latest jetpack components 

Reactive programming 

Kotlin