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Meta Ads Specialist
Meta Ads Specialist
Fantasy Fi's logo

Meta Ads Specialist

Chhavi Sharma's profile picture
Posted by Chhavi Sharma
7 - 10 yrs
₹4L - ₹8L / yr
Sector 4, faridabad
Skills
Facebook Marketing
Google ads
ADS
Digital Marketing

Job Description – Meta Ads Specialist (Facebook Ads Specialist)

Company: FantasyFi 

Position: Meta Ads Specialist 

Location: Faridabad, On site 

Experience Required: 7- 10 years


About the Role

FantasyFi is seeking a highly skilled and performance-driven Meta Ads Specialist to lead and manage paid advertising initiatives across Meta platforms (Facebook & Instagram). This role demands a professional with substantial hands-on experience managing and scaling campaigns with significant advertising budgets.


The selected candidate will be responsible for handling advertising campaigns across multiple business domains, including FantasyFi (gaming platform) and Real Estate marketing campaigns. The role requires a strategic mindset, analytical strength, and a proven ability to deliver measurable performance outcomes.


Key Responsibilities

 Plan, execute, and optimize paid advertising campaigns on Meta platforms

 Manage and scale campaigns with a strong focus on ROI and cost efficiency

 Develop and implement advanced audience targeting and retargeting strategies

 Monitor, analyze, and optimize campaign performance metrics

 Conduct structured A/B testing across creatives, audiences, and messaging

 Drive lead generation, conversions, and customer acquisition objectives

 Ensure accurate pixel tracking, event optimization, and attribution analysis

 Collaborate with internal teams for creative assets and campaign alignment

 Prepare performance reports with actionable strategic insights



Required Qualifications & Skills

 4–6 years of hands-on experience in Meta / Facebook advertising

 Strong expertise in Meta Ads Manager and Business Manager

 Proven track record of performance-driven campaign management

 Deep understanding of audience segmentation and targeting strategies

 Experience in conversion optimization and funnel strategy

 Strong analytical and data interpretation capabilities

 Ability to manage multiple campaigns across varied objectives

 Structured approach to testing, optimization, and scaling



Preferred Experience

 Experience managing Real Estate advertising campaigns

 Experience handling high-competition niches (gaming, consumer apps, etc.)

 Familiarity with pixel tracking, event configuration, and attribution models

 Exposure to landing page performance optimization

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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Fantasy Fi

Founded :
2024
Type :
Product
Size :
0-20
Stage :
Bootstrapped

About

Fantasy football fans, unite! Dominate the competition with FantasyFI, the best fantasy football platform. Play daily, and win cash prizes
Read more

Company social profiles

blog

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Shubham Vishwakarma's profile image

Shubham Vishwakarma

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