Job Description – Meta Ads Specialist (Facebook Ads Specialist)
Company: FantasyFi
Position: Meta Ads Specialist
Location: Faridabad, On site
Experience Required: 7- 10 years
About the Role
FantasyFi is seeking a highly skilled and performance-driven Meta Ads Specialist to lead and manage paid advertising initiatives across Meta platforms (Facebook & Instagram). This role demands a professional with substantial hands-on experience managing and scaling campaigns with significant advertising budgets.
The selected candidate will be responsible for handling advertising campaigns across multiple business domains, including FantasyFi (gaming platform) and Real Estate marketing campaigns. The role requires a strategic mindset, analytical strength, and a proven ability to deliver measurable performance outcomes.
Key Responsibilities
Plan, execute, and optimize paid advertising campaigns on Meta platforms
Manage and scale campaigns with a strong focus on ROI and cost efficiency
Develop and implement advanced audience targeting and retargeting strategies
Monitor, analyze, and optimize campaign performance metrics
Conduct structured A/B testing across creatives, audiences, and messaging
Drive lead generation, conversions, and customer acquisition objectives
Ensure accurate pixel tracking, event optimization, and attribution analysis
Collaborate with internal teams for creative assets and campaign alignment
Prepare performance reports with actionable strategic insights
Required Qualifications & Skills
4–6 years of hands-on experience in Meta / Facebook advertising
Strong expertise in Meta Ads Manager and Business Manager
Proven track record of performance-driven campaign management
Deep understanding of audience segmentation and targeting strategies
Experience in conversion optimization and funnel strategy
Strong analytical and data interpretation capabilities
Ability to manage multiple campaigns across varied objectives
Structured approach to testing, optimization, and scaling
Preferred Experience
Experience managing Real Estate advertising campaigns
Experience handling high-competition niches (gaming, consumer apps, etc.)
Familiarity with pixel tracking, event configuration, and attribution models
Exposure to landing page performance optimization
Shubham Vishwakarma
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About Fantasy Fi
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We are looking for a motivated and enthusiastic Product Marketing Manager to Lead the Marketing Initiative end to end. This role offers the opportunity to gain hands-on experience in B2B SaaS product marketing, supporting various initiatives and campaigns that drive product awareness, adoption, and growth for sales and partner enablement
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Please fill this form - [ https://forms.gle/g7Ez1cg97ssZWSds6 ]
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- Fixed salary: ₹3.5 – ₹4 LPA (based on experience and interview performance).
- Incentives based on sales performance.
- Travel reimbursement.
- Career growth opportunities in a fast-growing sector.
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Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon