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Media Monitoring Executive
Goregaon Mumbai based Info-media company
Media Monitoring Executive

Media Monitoring Executive at Goregaon Mumbai based Info-media company · Mumbai, goregaon · 1 - 4 years · ₹1L - ₹3L / yr · Posted 25 Nov 2025

Progres Innotech's logo

Media Monitoring Executive

at Goregaon Mumbai based Info-media company

Agency job
1 - 4 yrs
₹1L - ₹3L / yr
Mumbai, goregaon
Skills
Journalism
political
MJMC
MS-Office
Monitoring

About the Role:

We are looking for a Media Monitoring Executive to track and analyze media coverage across

print, online, broadcast, and social platforms. The role involves preparing reports, monitoring

brand mentions, political developments, and providing insights to support PR and

communications strategies.

Key Responsibilities:

• Monitor daily media coverage (print, digital, TV, social media).

• Track client updates and developments.

• Prepare concise monitoring and analysis reports.

• Maintain databases and archives of coverage.

• Share insights on trends, competitors, and sentiment.

Requirements:

• Bachelor’s degree in Mass Communication, Journalism, Political Science, or related field.

• 1-4 year of experience.

• Interest/awareness in politics, especially National & Maharashtra politics.

• Good communication, research, and analytical skills.

• Proficiency in MS Office; knowledge of media monitoring tools is a plus.

• Proficiency in Marathi is Preferred.

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To Apply

HR Swati

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Careerbloccoin
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THE ROLE

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WHAT YOU’LL DO

• Own and manage social media profiles across relevant platforms, ensuring consistent brand

presence and execution.

• Develop and execute social media strategies that strengthen brand awareness, engagement, community and product adoption.

• Plan and implement social media campaigns aligned with the overall marketing and communication strategy.

• Create and curate engaging social-first content across formats including copy, static posts, Reels, videos, stories and trend-led content.

• Stay ahead of platform trends, internet culture, beauty conversations and emerging formats, and translate relevant trends into on-brand content.

• Write compelling social media copy while maintaining a consistent, distinctive and consumer-friendly brand voice.

• Build and nurture an active online community by responding to comments, DMs and customer queries in a timely and thoughtful manner.

• Monitor social conversations, feedback and online reviews, and identify insights or opportunities for the brand.

• Collaborate closely with the creative, marketing, PR and communications teams to develop high-quality, on-brand content.

• Coordinate content shoots and work with internal/external creative partners to bring social ideas to life.

• Identify relevant influencers, creators, agencies and industry voices aligned with brand and

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• Brief influencers, manage deliverables and timelines, review content for brand alignment and ensure smooth campaign execution.

• Track influencer and social campaigns and evaluate their impact on reach, engagement, awareness and conversions.

• Encourage user-generated content, community participation and brand advocacy among followers.

• Support and participate in brand events, activations and community-building initiatives.

• Build meaningful relationships with customers, potential customers, creators, industry professionals and relevant media/journalists.

• Use social and web analytics to monitor performance, identify trends and contribute actionable insights for future campaigns.

• Prepare regular social media performance reports and recommendations based on key metrics and learnings.


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• 2–4 years of relevant experience in Social Media, Content, Digital Marketing or a similar role.

• Strong passion for skincare, beauty, wellness and consumer brands.

• Hands-on experience managing social media for a brand, preferably in D2C, beauty, skincare, fashion,

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• Strong understanding of Instagram and other major social media platforms, formats and content trends.

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• Good understanding of Google Analytics, web analytics and social media performance metrics.

• Working knowledge of SEO best practices and digital marketing fundamentals.

• Strong influencer management skills, including creator identification, negotiation, briefing, execution and

performance tracking.

• Comfortable working cross-functionally with creative, marketing, PR and communications teams.

• Highly proactive, organised, trend-aware and comfortable working in a fast-paced D2C environment.


EDUCATION

• Bachelor’s or Master’s degree in any relevant discipline.

• Preferred: Fashion Communication, Media Communication, Mass Communication, Marketing or a related

field.

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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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