Marketing Manager

INTRODUCTORY STATEMENT 

Anaxee has 9000 ‘Digital Runners’ spread across 11000 pin codes of India, providing REACH in deep rural hinterland all over India. We further aim to create 250000 Runners across India. To have effective communication with all these Runners, we want to set up a in-house Department of Communication, where we need a team of Social Growth Hackers who know how to use the latest social media platforms and communicate exceptionally well in words, in Hindi & English. 

On one side they need to reach out to our Digital Runners who come from humble backgrounds, residing in rural areas but entrepreneurial in nature, and on another side, write blogs which can attract our Customers who are amongst whos who of Corporate India. Apply if you are involved in one/or more of the following:

Content Writer | Creative & Copywriting | Video Maker | Video Editor | Social Marketing | Digital Marketing | Newsletter | Blogs | PR | Public Relations | Email Automation | Marketing Automation

Video: https://www.youtube.com/watch?v=7QnyJsKedz8" target="_blank">Check out our company pitch (6 min video) to understand the goal - https://www.youtube.com/watch?v=7QnyJsKedz8" target="_blank">https://www.youtube.com/watch?v=7QnyJsKedz8

 If you are a self-driven and ambitious tech-savvy professional we would love to meet you! Ultimately, you should be able to act as the face and voice of our brand and manage all community communications.

Job role:

We're looking for a skilled content writer to work with teams across the company and craft valuable content that will educate our customers and wow our prospects. Your work will have you fiddling with taglines on website pages, writing blog posts for feature announcements, putting together thought leadership posts for guest publications, sketching educational collateral, framing scripts for feature videos, building presentations to better explain features, birthday cards and so on. Your projects will be your own to run, with complete creative freedom, but your content will need to align with brand guidelines.

Job Location: Indore | Full Time | Experience: 0 to 5 yrs | Salary ∝ Expertise | Rs.1.8L ~ Rs.3.6L |

Responsibilities:

• Develop, write and deliver persuasive copy for the website, email marketing campaigns, sales collateral, videos and blogs
• Build and run an editorial calendar; coordinate with other content crafters to ensure standards
• Optimize all content for SEO to better reach
• Measure impact and perform analysis to improve critical metrics.
• Help with localization of process and content to ensure consistency across regions
• Review and implement process changes to drive operational excellence

Requirements:

• 2 years of working as a content marketer or in a similar position
• Bachelor's degree in English, communications, linguistics, or related field (Master's degree, a plus)
• Tech-savvy with the ability to explain complex technical matters in a simple manner without using jargon
• Excellent attention to detail and ability to multi-task projects and deliverables
• Confirmed experience working with deadlines to deliver high-quality output in a short span of time
• Ability to work independently or in a team
• Ability to multitask and monitor several projects and accounts on a daily basis
• Experience with technologies and best practices for campaigns across multiple platforms

What we offer

• Startup exposure.
• Great working atmosphere in a comfortable office.
• And an opportunity to get associated with a fast-growing VC funded startup.

We are looking for someone with a flair for communication to join our social media marketing team.

Responsibilities:

•  Overseeing the company’s social media accounts management.
• Developing creative, engaging, innovative content for regularly scheduled posts, which would enlighten audiences and help in promoting brand-focused messages.
• Growing and expanding the company’s social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, Linked In, Twitter, and Instagram.
• Developing social media plans, new content and engagement strategies, and day-to-day management of social media profiles.
• Cultivating leads and sales by online marketing.
• Generating posts for various social media platforms.
•  Managing content (Including website) and SEO ( Search Engine Optimization) and generating inbound traffic.
• Monitoring the social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement.
• Participating in interviews, hiring process as well as the learning and development process of the social media team members.
• Working closely with other departments to develop social media timelines that coinciding with new product releases, ad campaigns, or other brand messages.
• Researching and developing reports on competitor activity within social media spaces.

Required Skills

• Bachelor’s degree in a related field or equivalent work experience.

• Background in media, marketing, and/or communications.

• Superior written and verbal communication skills

• Strong grammar and spelling skills with attention to detail and accuracy.

• Ability to produce high-quality work within a short time frame.

• Agile and able to adapt in a fast-paced environment

• Sound understanding of social media and the amplification of digital content.

• The ability to multitask, meet deadlines and work efficiently within a small team environment.

• Polished interpersonal skills and ability to work with the team.

• Enthusiastic, positive and good at idea generation.

• Any photography/videography skills an asset

Resource: Content Manager

Location: Mumbai(On-site)

Qualification: BA/MA(English)/Degree in Mass Communication/Bachelor's degree in Engineering

No. of years of Experience: Min. 2 years experience in Website maintenance and Content Management

Certification / Knowledge :

• Should be proficient in all of the following languages : English, Hindi and Marathi
• Exposure to content management for Government websites preferred.

WillStar Media is a one-stop marketing solution. We plan, execute and create the best results for brands. We provide services from Influencer marketing, campaign designing, media consulting, creative strategy to video production, social media marketing, and social media management.

We are currently looking for a Hindi content writer who could do content research and Scriptwriting for a youtube channel- The Willpower star and its social media which is managed by us.

1. Creating content in various formats and types viz articles, blogs, website copies, newsletters, social media posts & captions
2. Creating content strategy and calendar for various clients as well as the company
3. Learning copywriting and applying it wherever required