Business Analyst

Develop and implement comprehensive online marketing strategies to

achieve company objectives.

 Manage and optimize online advertising campaigns, including PPC, display ads, and remarketing.

 Conduct keyword research and monitor SEO performance to improve organic search rankings.

 Plan and execute email marketing campaigns, including segmentation,content creation, and performance analysis.

 Manage social media channels, create engaging content, and monitor

community engagement.

 Create and optimize landing pages and conversion funnels to maximize lead generation and customer acquisition.

 Analyze website traffic and user behaviour using web analytics tools to identify areas for improvement and conversion rate optimization.

 Collaborate with the content team to develop high-quality, SEO-friendly content for websites, blogs, and other digital platforms.

 Stay up-to-date with industry trends, best practices, and emerging digital marketing technologies.

 Monitor and report on the performance of online marketing campaigns using analytics tools and prepare regular reports for management.

 Assessing the online user experience and developing strategies to increase NPS.

 Monitoring and maintaining the media budget.

QUALIFICATIONS  Bachelors' degree in marketing, business, or a related field.

 Proven experience in online marketing, preferably in a managerial role.

 Strong understanding of digital marketing channels, including SEO, PPC, email

marketing, and social media.

 Proficiency in using marketing automation tools, web analytics platforms, and

content management systems.

 Knowledge of HTML, CSS, and website optimization techniques.

 Excellent analytical skills with the ability to interpret data and make data-

driven decisions.

 Strong project management skills with the ability to prioritize and manage

multiple projects simultaneously.

 Excellent written and verbal communication skills.

 Creative thinking and problem-solving abilities.

 Up-to-date with the latest digital marketing trends and best practices

Job Title: Graphic Designer

Company name- Lead Height 

Website- https://leadheight.com/

Job Summary:

We are seeking a creative and skilled Graphic Designer to join our team. The ideal candidate will be responsible for creating visually appealing graphics for various purposes, including digital and print media. This role requires a strong understanding of design principles, proficiency in graphic design software, and the ability to work in a fast-paced environment while meeting deadlines.

-Responsibilities:

1. Prepare rough drafts and present ideas.

2. Revising designs based on client feedback..

3. Understanding and interpreting client briefs. ·

-Requirements:

1. Minimum 1 year of experience required. 

2. Must know Photoshop,

3. Must have a experience on CorelDRAW, Illustrator. 

4. Have a handful knowledge on Premiere pro , After-effects.  

[Location: Spencer Building, 6A2, 6th Floor, Newtown Square, Road, Atghara, Newtown, Kolkata, West Bengal 700136]

-Employment Type: Full-time-

-Benefits:

1. Performance oriented incentive

2. Yearly bonus

Role

The role is a unique opportunity to be a part of the founding team of KAFQA. The responsibilities of the role are per the below:

• Product Development: Partner with the founder & product team to create a product roadmap. Play a key role in influencing customer journey, experience & specs (requirements) with UX designer. Develop front end & back end systems and product. 
• Project Management: Ensure product development roadmap timelines are achieved in a timely way with the right quality with progress being reported daily. 
• Technology Excellence: Ensure that products have best in class performance on technology driven aspects (load times, latencies, uptimes, etc.). 
• Hiring & Developing: Hire junior engineers, divide project workloads & mentor them to continuously improve.
• Continuous Improvement: Establish intake mechanism to convert user feedback into actionable upgrades in product design, track feature improvements & their progress and create rapid improvement cycles. 

The role is based in Bangalore, India and reports directly to the Founder, CEO of KAFQA.

Experience, Qualifications & Person Type

The ideal candidate is someone who – 

• Has 4+ years of experience in a digital product company
• Should have managed teams before & can attract talent
• Has experience in front end & back end technologies across web & app development
• Has studied computer science or engineering with at least a B.Tech or B.E degree
• Preferably is skilled in at least one performing art or is a hobbyist
• Is willing to fulfil all responsibilities above & go beyond as needed
• Moves fast to launch & fix issues 
• Is a self-starter, operates with autonomy & can deal with ambiguity while being innovative & frugal

Job functions/Description:

• Work on building custom web pages and websites for departmental applications.
• Work on improvements to existing web pages and sites, as well as connecting to backend databases to extract and store data.
• Build reports as needed for user requirements.
• Evaluate new technologies around reporting, low-code webpage development and others.
• Assist team lead in testing new enhancements to our websites and reporting solutions.
• Test of the website enhancements that we are doing, especially from a compliance/audit perspective.
• Support and ongoing patching/maintenance of our systems.

Must to have skills : 

• .NET – mandatory skill
• C#, ADO.net, MVC 
• SQL Server, T-SQL, stored procedure
• Javascript, jQuery
• AWS – important, but can learn on the job.
• Power BI – Very important skill, but can learn on the job

Must to have skills : 

• .NET – mandatory skill
• C#, ADO.net, MVC 
• SQL server, T-SQL, stored procedure
• Java script, jQuery
• AWS – important, but can learn on the job.
• Power BI – Very important skill, but can learn on the job

- Good understanding of NODE JS back-end development

- Strong understanding of Node.js and frameworks available for it

- Understanding of front-end technologies, such as React/Angular, HTML and CSS3
-Solid understanding of object-oriented development and design patterns.

- Good experience with AJAX, REST and JSON

- Experience with development practices such as Test-Driven Development and Continuous Integration
-Experience in Version Control Systems like GIT, Bitbucket
- Must have good problem solving and analytical skills.

- Must be a team player, having good communication skills, self-starter

- Ability to pick up new technology is needed.

•  DOT NETCore,.NET, C#,NET Core, http://asp.net/" target="_blank">ASP.NET Core Rest API, Odata,
• Blazor, HTML, CSS, Bootstrap, JavaScript,
• Development of Docker container-based microservices,
• Azure SaaS Services (Azure Service Bus, Azure Kubernetes Services, CosmosDB, Cognitive Services, Redis),
• Azure DevOps (ALM Platform),
• CI/CD delivery via Azure Pipelines,
• MS-SQL (T-SQL) and No-SQL databases (MongoDB),
• Object-Oriented Programming Principles, SOLID, Design patterns
• Good communication skill