Marketing Lead

About Us

We believe the future of software development is AI-native — where engineers operate at a higher level of abstraction and quality remains non-negotiable. 

Incubyte is a software craft consultancy where the “how” of building software matters as much as the “what”.  

We partner with companies of all sizes, from helping enterprises build, scale, and modernize to early-stage founders bring their ideas to life. 

Our engineers operate in an AI-native development model, using AI as a collaborator across the SDLC to accelerate development while upholding the discipline of software craftsmanship. Guided by Software Craftsmanship and Extreme Programming practices, we build reliable, maintainable, and scalable systems with speed, without compromising quality. If this way of building software resonates with you, we’d like to talk. 

Our Guiding Principles 

These principles define how we work at Incubyte. They are non-negotiable. 

Relentless Pursuit of Quality with Pragmatism 

  We build high-quality systems without losing sight of delivery. 

Extreme Ownership 

  We take responsibility end-to-end for decisions, execution, and outcomes. 

Proactive Collaboration 

  We collaborate closely, challenge each other, and solve problems together. 

Active Pursuit of Mastery 

  We continuously improve our craft and raise our bar. 

Invite, Give, and Act on Feedback 

We seek, give, and act on feedback to get better every day. 

Ensuring Client Success 

We act as trusted partners and focus on real outcomes, not just output. 

Job Description

This is a remote position.

Experience Level

This role is ideal for a Test Craftsperson (Automation QA Engineer) with 3+ years of hands-on experience. We are looking for a skilled, detail-oriented professional with a strong foundation in testing methodologies, an adaptable mindset, and an eagerness to leverage modern tools.

Role Overview

We’re on the hunt for Test Craftspeople who take pride in their work and the code they write. If you believe in and evangelize XP principles, and if you are motivated and passionate about forming great teams, we want you!

We look for engineers who are technology-agnostic—while you have strong foundational skills, you aren't tied to a single tool and can easily adapt to evolving tech stacks. Additionally, you possess great AI expertise, utilizing AI assistants responsibly to augment, accelerate, and elevate your testing strategies.

We strongly adhere to being a DevOps organization, where developers and testers own the entire release cycle. This means you will get to work on programming languages, infrastructure technologies in the cloud, client communication, and everything in between.

What You’ll Be Doing

Own End-to-End Testing: Manage testing initiatives throughout the entire Software Development Life Cycle (SDLC) within a continuous deployment environment.

Functional and Automated Testing: Run functional and automated tests, identify test conditions, and develop comprehensive test scenarios.

Test Automation Frameworks: Create, maintain, and evolve test automation frameworks using modern tools.

Leverage AI Responsibly: Use AI tools to optimize test case generation, analyze bug patterns, and accelerate documentation workflows, while maintaining human-in-the-loop quality control.

Understand User Behavior: Focus on user behavior to enable rapid rollouts of new features and fixes. Act as the user’s representative to ensure stability, integrity, and predictability of the system in production.

Business Analyst Collaboration: Understand the system deeply to identify and suggest process improvement opportunities, write user stories, understand the product roadmap, and plan sprints with the team.

Lifelong Learning: Make a pledge to never stop learning and continuously improve your skills.

Requirements

What we are looking for

Core Attributes

• Integrity: Strong character, diligence, and a deep commitment to excellence.
• Tech-Agnostic Mindset: The ability to look past specific tools, quickly adapting to different programming languages, testing frameworks, and tech stacks as project needs change.
• AI Tool Fluency (Manual Testing): Practical experience using AI tools (like ChatGPT, Claude, or specialized QA assistants) to brainstorm edge cases, write smarter test cases, generate mock data, and accelerate documentation workflows.
• AI Tool Fluency (Test Automation): Hands-on experience leveraging AI-powered coding assistants (such as GitHub Copilot, Claude Code, or Cursor) to accelerate test script creation, debug automation failures, and maintain automation frameworks more efficiently.
• Ownership: A strong sense of ownership and an obsessive drive to deliver quality products.

Technical Competencies

Current Baseline Stack: Hands-on experience with either Cypress or Playwright as an automation framework, and JavaScript as a core programming language.

Automation & BDD: Experience developing test automation frameworks from scratch; expertise with Behavior Driven Development (BDD) using Cucumber/Gherkin.

Software Engineering Foundation: Knowledge of object-oriented programming, software engineering methodologies, and web technologies (HTML, jQuery).

Data & Infrastructure: Proficiency in writing SQL queries to validate data, alongside a solid understanding of Linux commands and maintaining test servers.

DevOps Mindset: Strong interest in mastering DevOps technologies and CI/CD tools (e.g., Jenkins, Bamboo, GitHub Actions).

Agile/XP Experience: Working knowledge of Agile and eXtreme Programming methodologies (like pair testing/programming).

Benefits

Life at Incubyte

We are a remote-first company with structured flexibility. Teams commit to shared rhythms during core hours, ensuring smooth collaboration while maintaining autonomy. Twice a year, we come together in person for a co-working sprint and once a year for a retreat - with all travel expenses covered.

Perks

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Dedicated learning & development budget.

Sponsorship for conference talks.

Comprehensive medical & term insurance.

Employee-friendly leave policies.

Home Office fund

Medical Insurance

Our environment is built for crafters: pairing, refactoring, experimenting with AI, and pushing the boundaries of software excellence. We are all lifelong learners, and our work is our passion.

Software Developer – UNIPREP

We are looking for a skilled and motivated Software Developer to join our team at UNIPREP. You will be responsible for building, improving, and scaling our platform to deliver a seamless experience for users.

Key Responsibilities:

• Develop, test, and maintain scalable web applications
• Write clean, efficient, and well-documented code
• Collaborate with product and design teams to implement new features
• Debug, troubleshoot, and optimize application performance
• Integrate APIs and third-party services
• Ensure application security, performance, and responsiveness
• Participate in code reviews and improve development processes

Tech Stack (Preferred):

• Frontend: HTML, CSS, JavaScript, React (or similar frameworks)
• Backend: Node.js / Python / Java
• Database: MySQL / MongoDB
• Tools: Git, REST APIs, Cloud platforms (AWS/GCP preferred)

Who Should Apply:

• Strong understanding of programming fundamentals
• Experience in building web applications (projects or internships)
• Familiarity with frontend and/or backend technologies
• Problem-solving mindset and attention to detail
• Ability to work in a fast-paced environment

Why Join UNIPREP:

• Work on a real, scalable product
• High ownership and learning opportunity
• Exposure to end-to-end product development
• Fast-growing, dynamic team environment

JoVE is the world-leading producer and provider of science video solutions with the mission to improve scientific research and education. Millions of scientists, educators and students use JoVE for their research, teaching and learning. Our institutional clients comprise over 1,000 universities, colleges, and biopharma companies, including such leaders as Harvard, MIT, Yale, and Stanford. As a rapidly growing company, with offices in the USA, UK, Australia, and India servicing clients in over 60 countries, we are seeking talented and ambitious individuals to join our company.

The Role

We are looking for dedicated sales professionals to drive the adoption of our product at Higher Ed institutions, universities, and colleges in North America. If you're eager to advance your career in sales and grow with a dynamic team, this is the perfect opportunity for you.

Responsibilities

• Own full sales cycle, from prospecting to close.
• Present the product, online and in person, to researchers, teaching faculty and academic librarians.
• Proactively build & nurture relations with clients and users through emails, calls and in person.
• Analyze trends and make data-driven decisions based on priorities in your work.
• Work effectively with other team members to deliver on sales targets, team projects and campaigns.
• Attend trade shows and participate in other marketing activities.

Requirements:

• Willingness to work in 9 AM to 5 PM EST (New York time zone) shift.
• A college degree.
• 2+ years of sales experience, ideally in business development or account management roles
• A drive to succeed and a passion to build a career in sales.
• Excellent communication, presentation, and negotiation skills in person and online.
• Experienced with Salesforce or similar platforms.
• Confidence in dealing with clients and product users.
• Self-motivated, initiative, results-oriented, and willing to learn new skills.

Why Join JoVE?

• A competitive compensation package including unlimited commissions on your sales
• You will make a direct impact in accelerating science research and education.
• Opportunity to work with global teams and in an environment that promotes innovation and collaboration.
• Our strong promotion from within culture draws a clear path to advance your career with us

Background :

Praan (Praan, Inc.) is an impact-focused deep-tech startup democratising clean air using breakthrough filterless technology. The company is backed by top-tier VCs and CXOs globally and currently operates between the United States and India. Our team puts extreme attention to detail and loves building technology that's aspirational. Praan's team and culture is positioned to empower people to solve large global problems at an accelerated pace.

Why :

Everyone worries about the doomsday in climate change which is expected to occur in the 2050s. However, there's one doom's day which is the reality for millions of people around the world today. Air pollution takes more than 7 Million lives globally every single year. Over 5% of premature child deaths occur due to air pollution in developing countries. Everyone has relied on governments or experts to solve the problem, but most solutions up until today have either been too expensive or too ineffective. Praan is an attempt to make the future cleaner, healthier, and safer for the generations to come.

Job Description :

• Create B2B target lists and prospect lists for Praan's MKII or HIVE product lines
• Conduct outbound prospecting activities, including cold calling, emailing, and networking, to generate new leads and opportunities.
• Research and identify key decision-makers within target industries and companies to pitch our products and solutions.
• Engage with prospects to understand their business needs, challenges, and pain points, and effectively communicate how our offerings can address their requirements.
• Develop and maintain a deep understanding of our products, services, and competitive positioning to effectively articulate our value proposition.
• Qualify leads based on predefined criteria to ensure alignment with our target market and ideal customer profile.
• Effectively communicate the features, benefits, and value of our products and solutions to prospects.
• Build and nurture relationships with prospects through consistent follow-up and engagement strategies.
• Coordinate and schedule meetings between qualified leads and our CEO or other key stakeholders.
• Provide regular updates and reports on lead generation activities, pipeline status, and conversion metrics.

Skill Requirements :

• Bachelor's degree in Business Administration, Marketing, or related field.
• Proven track record of success in a sales or lead generation role in a B2B environment.
• Strong sales acumen with excellent communication and negotiation skills.
• Ability to build rapport quickly with diverse stakeholders, including C-level executives and decision-makers.
• Demonstrated experience conducting outbound prospecting activities, including cold calling, emailing, and networking.
• Proficiency in Microsoft Office Suite.
• Results-oriented mindset with a focus on achieving and exceeding sales targets and goals.

Praan is an equal-opportunity employer and does not discriminate based on race, religion, caste, gender, disability or any other criteria. We just care about working with great human beings!

Sportz Interactive (SI) works with its clients and partners to revolutionize the sports fan experience across consumption points by creating best-in-class, kickass products. SI was founded in 2002 as a B2B sports content business. Through the years, it gained immense reputation for its state-of-the-art hosted solutions, digital simulators, match centers and fantasy games. Sportz Interactive has a fantastic reputation in the online sports community, having worked with clients across the globe including the likes of The International Cricket Council, STAR Sports, Yahoo!, AOL, Eurosport, Castrol, Web 18, NDTV, Nimbus, Times of India, Rediff.com and Singtel amongst others. 

Sportz Interactive provides in-depth sports information and content and specializes in product development for the web, mobile and other interactive platforms. 
http://www.sportzinteractive.net/">www.sportzinteractive.net 

•  4-10 years of experience with JavaScript, JQuery, Vue.js, Node.js
• Experience in managing a team is mandatory.
• Understanding the nature of asynchronous programming and its quirks and workarounds
• Good understanding of front-end technologies.
•  Understanding fundamental design principles behind a scalable application
• Understanding differences between multiple delivery platforms, such as mobile vs. desktop, and optimizing output to match the specific platform
•  Creating database schemas that represent and support business processes implementing unit tests
•  Proficient understanding of code versioning tools, such as Git

We are looking for a marketer with 3+ years of experience promoting B2B SaaS Product by designing and executing innovative marketing strategies to generate B2B leads. The various initiatives include:

1. Competitive Research and Market Analysis
2. Driving traffic to website to generate leads and tracking conversions, and key KPIs
3. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
4. Launch optimized online adverts through Google AdWords to increase company and brand awareness and conversion
5. Monitoring of Leads from all the Online Channels
6. Prepare online newsletters and promotional emails and organize their distribution through various channels
7. Responsible for Managing Online Brand and Product Campaigns to Raise Brand Awareness
8. Manage SEO, SEM and Content Management
9. Plan and monitor the ongoing company presence on social media (Quora, LinkedIn, Twitter, Facebook, etc)

Skills:

We are looking for someone who has exposure to the following:

• Needs to know Lead Generation, Lead Nurturing, Demand Generation, Email Marketing, Marketing Automation, Campaign Management, Web Traffic and Conversion, Lead Qualification Programs, Automated Nurture Campaigns, Marketing Funnel Management.
• Must have excellent Oral and Written communication skills.
• Must have excellent understanding of digital marketing concepts and best practices
• Hands-on experience in Marketing Automation tools, Google Analytics, Google Adwords and LinkedIn Ads.
• Must have hands on experience in handling CRM’s and its integration with third party plugins.
• Strong analytical skills and data-driven thinking and knowledge of web analytics tools (e.g. Google Analytics, SEMRush, etc.)