Hyperion

Job Title: Digital Marketing

Location: Ghatkopar

Department: Sales and Marketing

Experience: 2-3 years

Qualifications and Skills:

 Bachelor's degree in Marketing (Mechanical Engineering background will be a plus point)

 Proven experience (2 years) in digital marketing or a similar role.

 Hands-on experience with social media management and advertising tools.

 Excellent written and verbal communication skills.

 Creative thinking and ability to generate innovative marketing ideas.

 Understanding of video marketing and content creation.

Key Responsibilities:

 Develop, plan, and execute comprehensive digital marketing strategies to enhance brand

visibility, lead generation, and online engagement.

 Manage and optimize company social media platforms (LinkedIn, Facebook, Instagram,

Twitter, etc.) with performance-driven campaigns.

 Create, curate, and oversee high-quality content (blogs, articles, case studies, creatives) for all

digital channels.

 Conduct advanced keyword research and implement effective SEO strategies to improve

website ranking and organic traffic.

 Plan and manage email marketing campaigns, newsletters, and marketing automation

initiatives.

 Analyze campaign performance using digital analytics tools and generate MIS reports with

actionable insights.

 Edit and produce high-quality videos and digital creatives for marketing campaigns and social

media platforms.

 Handle and coordinate company participation in exhibitions and trade shows, including stall

planning, promotional activities, branding materials, and lead management.

 Collaborate with sales and internal teams to align marketing strategies with overall business

objectives and revenue targets.

 Stay updated with industry trends, competitor activities, and emerging digital marketing

technologies.

Location: Kolkata

Work Days: Monday - Saturday

Educational Qualification: Graduate in any discipline (Business/Marketing preferred)

Compensation: Up To 4LPA (Inclusive of Variable Pay + Incentives)

Reporting Team: Reports to Sales Manager / Business Development Head

Experience: 6+ months of experience

About the Role

Are you someone who loves connecting with people, thrives on achieving targets, and want o grow fast in a performance-driven environment

At Study Buddy, we help students studying abroad unlock their full academic and career potential. We're expanding rapidly and are looking for Business Development Executive who are passionate about sales, communication, and helping students make the right choices.

Key Responsibilities:

• Engage with inbound leads (students and parents), understand their needs through detailed consultations.
• Pitch and sell relevant services with empathy and conviction — every call you make has the potential to change a life.
• Own the sales funnel: manage and nurture your leads, follow up regularly, and close deals.
• Collaborate with marketing and service teams for seamless client onboarding
• Undate CRM systems accurately and submit weekly reports on performance and learning.
• Participate in team sales sprints, campaign brainstorms, and performance reviews.
• 
  

You Are a Great Fit If You Are:

• A recent graduate or have up to 2 years of experience in B2C inside sales or tele-
• Fluent in English, confident on the phone, and persuasive in communication.
• Motivated by targets and performance-linked rewards.
• Quick learner, coachable, and enthusiastic about working in a fast-paced startup
• environment.
• Familiar with CRMs and Excel (or a fast learner)

•  Polished verbal and written communication style.
• Ability to confidently build a strong rapport with customers and internal stakeholders.
• Comfortable in interacting with and presenting to executives and senior leadership.
• Lead and develop the organization with regard to competence, professionalism and streamlined processes Expand the customer base and acquire profitable Business
• Responsible for key account relationship with key customers in the region.
• Excellent presentation and documenting skills
• A team worker with good interpersonal skills
• Ability to work under pressure and to make decisions under UN-predictable situation and think outside the box to make it simpler

Must skills:

Hands- on in the following:

• Java 8/J2EE
• Spring boot
• Gradle/Maven
• REST API
• ORM- hibernate/ JPA
• Unit Testing and Integration Testing- Junit/ TestNG

Good to have:

Hands-on in the following:

• CI/CD pipeline deployment
• Messaging- ActiveMQ/RabbitMQ/MQ
• DB2
• Kafka
• NoSQL framework exposure