HRIS

We seek a creative and detail-oriented Digital Marketing Executive with a flair for content writing and a solid understanding of modern SEO principles.. This role is ideal for recent graduates or individuals with up to one year of experience who are passionate about digital marketing and content creation.

Key Responsibilities:

• Create engaging and SEO-friendly content for websites, blogs, and social media platforms.
• Stay updated with the latest trends in digital marketing and content writing.
• Develop and manage a content calendar to ensure consistent publishing across platforms.
• Conduct content audits to evaluate existing materials' effectiveness and identify areas for improvement.
• Repurpose existing content into various formats (e.g., turning blog posts into infographics or videos) to maximise reach and engagement.
• Collaborate with designers and other team members to produce high-quality multimedia content.
• Ensure all content aligns with brand guidelines and maintains a consistent tone and style.
• Monitor and analyse website traffic and user engagement metrics.

Qualifications:

• Graduation years 2024 and 2025 will be considered
• Strong command of the English language, both written and verbal.
• Fundamental to Intermediate understanding of SEO principles and digital marketing tools.
• Familiarity with content management systems (WordPress) and basic HTML is a plus.
• Understanding of social media platforms and their role in content marketing.
• Ability to work independently and as part of a team.
• Creative mindset
• Excellent attention to detail
• Willingness to be trained and learn the latest trends in SEO and content writing, and marketing.

The Head - Artificial Intelligence & Embedded Systems plays a pivotal role in leading the labs strategic vision and operational excellence, fostering a culture of innovation and "learning by doing" among students. This individual is responsible for setting the labs strategic direction, managing a team of stream leaders, and ensuring the labs success in bridging the gap between academia and industry. As a thought leader and brand ambassador, the Head of the lab promotes the labs focus areas both internally and externally, embodying the qualities of leadership and innovation that inspire students and staff alike.

Key Responsibilities:

 Vision and Strategy:

 Develop and communicate a clear vision for the Innovation Labs, aligning with the institution’s strategic objectives.

 Set strategic goals for the lab, including defining key areas of focus, innovation strategies, and research priorities.

 Ensure the labs activities contribute to the broader academic and research missions of the institution.

 Leadership and Management:

 Lead and manage a team of stream leaders, fostering an environment of collaboration, innovation, and excellence.

 Drive a culture of "learning by doing", encouraging students and mentors to engage in hands-on, experiential learning. Impact key outcomes like placements, hackathon wins, patents etc.

 Oversee the labs operations, ensuring resources are effectively allocated and managed to support its goals.

 Ensure that the academia-innovation labs gap is bridged. 

 Innovation Lab - Industry Interface:

 Build and maintain strong relationships with industry partners, facilitating collaborations that enhance the labs research and innovation projects.

 Serve as a key liaison between the lab and academic departments, promoting interdisciplinary industry relevant research and learning opportunities.

 Lead initiatives to secure funding, sponsorship, and partnerships that support the labs activities and growth.

 Brand Ambassador and Thought Leadership:

 Act as a brand ambassador and thought leader, representing the Innovation Labs at conferences, seminars, and public forums.

 Promote the labs achievements and projects through various channels, enhancing its reputation and visibility.

 Foster a network of alumni, industry leaders, and academic peers to support and engage

with the labs work.

 Mentorship and Role Modeling:

 Serve as a mentor and role model for students and mentors, inspiring them to pursue innovation and excellence.

 Encourage the development of leadership skills among lab members, particularly stream leaders and emerging talents.

 Support a learning environment that values diversity, inclusivity, and personal growth.

Skills and Qualifications:

 Advanced degree in a relevant field (e.g., Engineering, Computer Science, Business

Administration) or equivalent experience in innovation management.

 Proven leadership experience in managing research or innovation labs, particularly in an academic or similar setting.

 Deep technical expertise in AI/ML and/or embedded systems with a passion for continuous learning.

 Strong strategic thinking and planning skills, with the ability to translate vision into actionable plans.

 Excellent relationship-building skills, with experience in academia-industry partnerships.

 Demonstrated success in securing funding, sponsorships, or partnerships.

 Exceptional communication and public speaking skills, capable of engaging a wide range of audiences.

 Deep understanding of the latest trends and technologies in areas relevant to the labs focus.

Job Location: Coimbatore, Tamil Nadu

Pay Scale: As per norms

• Understands business strategy and goals by studying the business function, collaborating with the client and gather business requirements.
• Documentation of formal requirements, use cases, user stories, User Journey which ensure that the UX solutions proposed are fit for purpose, meet business needs and are operationally sustainable.
• Ability to evaluate the data collected through task analysis, business process, surveys and workshops and derive meaningful insights
• Communicating effectively with UX team, external clients and internal teams to deliver product’s functional requirement.
• Manages the progress of projects by tracking activity, resolving issues, and recommending actions.
• Provides senior management and client stakeholders with regular updates on deliverable timeline and project status.
• Have complete ownership for project quality, delivery and timelines.
• Ability to manage team and multiple projects.
• Understanding of the business requirements, capture and track the details required to produce the end product, and document same in the form of user stories/use cases and process flow maps, content matrix
• Strong analytical and problem-solving skills and a self-starter. 
• Ability to take initiative and proactively offer suggestions and resolutions. 
• Proactive problem solver who, handle multiple complex projects and tasks.
• Great communication skills; the ability to clearly explain design decisions and processes to anyone in the company.
• Entrepreneurial mindset and self-starter who actively seeks ways to improve the customer experience.
• Excellent verbal and written communication skills.

Technical Skill :