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Strong Performance Marketing / D2C / E-commerce Marketing Profiles.
Mandatory (Experience 1): Must have 3+ years of hands-on experience in planning, executing, and scaling paid performance marketing campaigns for D2C or E-commerce brands across platforms like Google Ads and Meta (Facebook & Instagram)
Mandatory (Experience 2): Proven experience in end-to-end campaign management, including campaign setup, budget allocation, bid strategy, audience targeting, optimization, and scaling for revenue growth
Mandatory (Experience 3): Strong understanding of key performance metrics such as CAC, ROAS, CTR, CPC, and conversion rate (CVR), with demonstrated ability to optimize campaigns for efficiency and ROI
Mandatory (Experience 4): Hands-on expertise in tools and tracking systems including Google Analytics, Google Tag Manager, Meta Pixel, and UTM tracking for performance measurement and attribution
Mandatory (Experience 5): Experience in running multi-channel campaigns across Google (Search, Display, YouTube) and Meta platforms, with strong knowledge of re marketing, dynamic ads, and funnel optimization strategies
Mandatory (Experience 6): Strong analytical skills with experience in A/B testing, audience segmentation, and deriving actionable insights from campaign data using Excel/Google Sheets or dashboards
Mandatory (Experience 7): Experience in managing budgets, forecasting performance, and driving monthly revenue/sales targets with end-to-end ownership of campaign outcomes
Mandatory (Domain): Must have experience working with D2C / E-commerce / Consumer brands (preferably in high-growth categories like FMCG, Health & Wellness, or Lifestyle)
Director of Engineering
Location: Hyderabad, India
Department: Engineering & Product Development
Compensation: ₹40-50 LPA (Fixed)
About SmartDocs
SmartDocs is a 16-year-old, profitable, bootstrapped enterprise SaaS company providing procurement and spend management solutions to large enterprises globally. We compete head-to-head with SAP Ariba and Coupa, serving 26 enterprise customers—primarily major US infrastructure organizations whose operations depend on our platform processing millions of dollars in procurement transactions daily.
Our platform processes millions of dollars in procurement transactions for Fortune 500 companies. We're in the midst of an ambitious R&D transformation evolving from our successful bootstrapped roots to implement Silicon Valley-grade engineering operations, processes, and excellence.
This is not a corporate job. This is a builder's role.
People who were associated with US tolling system, spend management platform or Vendor Management system is highly preferable.
Who We're Looking For
The Ideal Background
We're specifically seeking technical leaders with entrepreneurial battle scars—those who've been founding engineers, technical co-founders, or early engineering leaders who built something from scratch. You understand what it takes to ship quality software when every decision matters. You've made tough technical calls with real consequences. You know the difference between perfectionism and pragmatism because you've lived both.
You might be
• A technical co-founder or founding engineer who took a startup from idea to production
• An early engineering leader (first 5-10 hires) who architected and scaled a product
• A tech-savvy entrepreneur who built and shipped a technical product to real customers
• A CTO or Engineering Director from a bootstrapped, capital-efficient company
• Someone who worked shoulder-to-shoulder with founders/CEOs on mission-critical applications where system reliability directly impacted business survival
What matters most: You've built something significant with your own hands, made critical technical decisions with constrained resources, and understand the weight of engineering choices when real customers and revenue depend on your platform.
We value entrepreneurial experience—whether your venture achieved unicorn status, profitability, got acquired, or taught you invaluable lessons through a pivot or wind-down. What we care about is that you were in the arena making things happen.
The Technical Must-Haves
This isn't about checking boxes—we need someone who can actually architect, build, and fix things when necessary:
Core Technical Requirements
• 7-15 years of hands-on software engineering experience
• Someone who have experience with products or projects in US tolling system, Vendor management system or spend Management.
• Expert-level proficiency in:
• Java and Spring Boot (not just familiarity—you've architected and built production systems)
• MongoDB (you understand document design, indexing, performance optimization)
• React or Angular (you can jump into frontend code when needed)
• Exposure to Azure (VMs, cloud services, deployments)
• Experience with mission-critical applications where system failures have serious business consequences
• 3-5+ years leading engineering teams—you've managed managers and scaled teams
The "Founder/Builder" Technical DNA
• You've written production code recently—not just reviewed it from a distance
• You understand technical debt as business trade-offs, not engineering failures
• You've made build-vs-buy decisions with real budget constraints
• You know how to extract maximum value from lean teams
• You've shipped features with imperfect information and learned fast
• You've worked directly with business stakeholders (founders, CEOs, customers) translating technical complexity into business outcomes
The Role: What You'll Actually Do
Engineering Leadership (Not Just Management)
• Lead 4 engineering managers and 15+ engineers building our Java/Spring Boot/MongoDB/Angular platform
• Own end-to-end execution: from sprint planning to production deployment to customer success
• Make real-time technical decisions—architecture reviews, production incident response, technical feasibility assessments
• Balance feature delivery against technical debt with P&L consciousness (like an owner, not just an employee)
• Roll up your sleeves when critical issues need senior technical intervention
Building World-Class Operations (Without Corporate Bureaucracy)
• Implement engineering processes that actually improve velocity (not ones that look good on slides)
• Establish meaningful metrics—code quality, deployment frequency, incident response times, team velocity
• Build CI/CD pipelines, automated testing, and deployment automation from scratch or improve existing ones
• Create engineering standards that balance enterprise requirements with startup agility
• Scale processes from 15 to 50+ engineers without losing execution speed or creating red tape
Strategic Partnership with Leadership
• Report directly to our CTO—partner on technical strategy and architecture decisions
• Work closely with CEO on company trajectory, R&D transformation, and growth initiatives
• Translate technical constraints and opportunities into business language for stakeholders
• Collaborate with Product Management on roadmap prioritization and technical feasibility
• Coordinate with US-based customers on implementations, integrations, and technical requirements
Technical Transformation Initiatives
• Consolidate customer-specific code branches into unified, maintainable codebase
• Reduce technical debt systematically without stalling feature delivery
• Modernize legacy components while maintaining 99.9% uptime for enterprise customers
• Build scalable architecture that supports future growth without over-engineering
• Drive adoption of modern development practices that fit our business reality
What Success Looks Like
In 90 Days:
• Built credibility with the team through technical competence and decisive action
• Identified top 3-5 process improvements and started implementation
• Resolved at least one critical technical issue that was blocking progress
• Established clear communication rhythms with engineering managers, CTO, and CEO
In 6 Months:
• Engineering velocity measurably improved with new processes yielding results
• Technical debt reduction roadmap defined and actively in execution
• Team morale demonstrably high—engineers respect your technical judgment and leadership
• Quick wins delivered that prove your impact to the business
In 12 Months:
• Engineering organization operates with startup efficiency and enterprise reliability
• Processes scale to support 30-50 engineers without adding bureaucracy
• Technical foundation is solid for next phase of company growth
• You're the technical leader the CEO and CTO depend on for critical decisions
• You're thinking like a business owner, not just an engineering leader
What Makes Someone Right for This
Must-Have Qualities
✅ Execution obsession – You ship. You don't just plan, discuss, and strategize endlessly.
✅ Technical credibility – Engineers respect you because you can do the work, not just manage it.
✅ Owner mentality – You think about ROI, customer impact, and business outcomes.
✅ Comfort with ambiguity – You've operated without perfect processes or unlimited resources.
✅ Direct communication – You tell it straight, especially when delivering hard truths to leadership.
✅ Customer empathy – You've felt the pain of production incidents affecting real users and business operations.
✅ Pragmatic perfectionism – You know when "good enough now" beats "perfect later."
✅ Strategic thinking – You connect engineering decisions to business outcomes naturally.
Deal-Breakers
❌ Pure "process people" who've never written production code or made technical decisions under pressure
❌ Leaders who need perfect information before making decisions
❌ Those seeking predictable 9-to-5 corporate roles with clearly defined swim lanes
❌ Anyone uncomfortable with hands-on technical work when business needs demand it
❌ Leaders who create process for process's sake rather than business value
❌ People who see engineering as separate from business success
Why This Opportunity is Different
It's Real
• Profitable company – 16 years, real revenue, real customers (not burning through funding rounds)
• Enterprise customers – Major US infrastructure organizations depend on our platform for daily operations
• Mission-critical systems – When we go down, procurement operations for major infrastructure companies stop
• Technical challenges – Scaling, modernization, integration complexity—substantive engineering problems
• Proven product-market fit – We're not searching for PMF; we're scaling what works
It's Rare
• Bootstrapped DNA – We think like owners, not corporate employees spending someone else's money
• Transformation opportunity – Build Silicon Valley-grade engineering in a profitable, established company
• Direct impact – Your decisions directly affect company trajectory and customer success
• Leadership access – Work directly with CEO and CTO, no layers of middle management or politics
• Entrepreneurial environment – In a company with stability, revenue, and runway
It's Yours to Build
• Autonomy – Implement processes your way (as long as they deliver results)
• Growth path – Scale team from 15 to 50+ engineers as you prove the model works
• Culture creation – Define the engineering culture and standards that will shape the company's future
• Long-term impact – This is a career-defining role, not a stepping stone or a layover
• Ownership mindset – Treated like a business partner, not just a hired hand
What We Offer
Compensation & Structure
• ₹40-50 LPA (Fixed) based on experience, background, and entrepreneurial track record
• Performance-based bonus tied to engineering KPIs, team performance, and company success
Professional Growth
• Direct partnership with CEO and CTO on strategic initiatives and company direction
• Budget for conferences, certifications, and continuous learning
• Opportunity to build and lead team from 15 to 50+ engineers
• Work on enterprise-scale technical challenges serving major enterprises
• Shape the technical future of a company with real momentum
Work Environment
• On-site in Hyderabad with our core R&D team
• Sustainable pace—we value intensity and focus during work hours, not burnout culture
• Collaborative environment with low politics, high ownership, and straight talk
• No VC pressure, unrealistic growth targets, or quarterly fire drills
• Work with people who've chosen to be here, not waiting for their next opportunity
Stability Meets Opportunity
• Profitable company with 16-year track record
• Established customer base generating predictable revenue
• Growth trajectory that's ambitious but sustainable
• Resources to invest in the right talent and technology
Our Tech Stack
Current State:
• Backend: Java, Spring Boot
• Frontend: Angular
• Database: MongoDB (Atlas)
• Infrastructure: Microsoft Azure (VMs)
• Integration: REST APIs, enterprise connectors
• Serving: Enterprise companies across US time zones
Where We're Going (with your leadership):
• Unified codebase consolidation across customer implementations
• Modern CI/CD and deployment automation
• API-first architecture for seamless integrations
• Enhanced observability, monitoring, and incident response
• Multi-tenant platform evolution (longer-term strategic initiative)
• Whatever improvements you identify that drive business value
SmartDocs is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We especially welcome applications from those who've taken entrepreneurial risks, built things from scratch, learned from both successes and setbacks, and are ready to channel that experience into building something exceptional with staying power.
- MSMEx is a business advisory platform which connects Micro, Small & Medium Enterprises (MSMEs) & Start-ups with leading industry experts for professional advice & mentoring.
- Our goal is to bring world-class business management support in a micro advisory format to MSMEs at highly-affordable price points, so they can scale to their full potential faster with qualified guidance, expert mentoring and hand-holding.
- We take a customer-centric approach in our product development and measure our success using defined business metrics.
- We are a small team with diverse background & experiences. We work hard as a team - and appreciate the meaningful contribution of each other. We celebrate the journey and milestones and don- t wait for destination.
Responsibilities :
- Perform market research and competitive analysis
- Understand user needs, pain points & behaviour
- Develop & drive product direction and strategy
- Own the product roadmap, milestones and KPIs
- Collect & gather the requirements from different stakeholders to write PRDs & User
Stories.
- Define Acceptance Criteria & KPIs for each product feature
- Preparing Wireframes to explain the feature requirements to UI/UX Team
- Managing & Planning Sprints, Backlog & UAT
- Oversee product execution from inception to delivery
- Define and execute go-to-market plans /strategies along with marketing team
- Work with design, engineering, operations & marketing teams to set priorities & achieve the product and business goals
- Own the product tracking & analytics to gain insights for product iteration
Requirements:
What we are looking for:
- BE/BTech or MBA with relevant experience of 3-5 years
- Strong Analytical Skills with ability to formulate data driven decisions
- Own a track record of building interesting mobile products
JOB DESCRIPTION - PRODUCT MANAGER :
- Experience in Agile Product Development Process
- Exceptional Written & Verbal Communication Skills
- Cross-Functional Team Management
- A Team Player with an Entrepreneurial spirit
- Embrace change, and thrive in a fast-paced start-up environment
Tools:
- Project Management: JIRA, Slack etc
- Wireframing Tools: Framer etc
- Analytics: Google Analytics, Google Tag Manager, Facebook Analytics, Metabase, Tableau etc
- MS Office: Excel, Power Point, Word etc
Why MSMEx?
- You want to work directly with cofounders & serial entrepreneurs
- You love challenges and independently solve them
- You love to work in fast paced start-up environment
- You want fast paced growth in your career
Location: Preferred Mumbai in long run. For 2021 can work from anywhere.
Do you know the secret to Becoming a Great Product (UI/UX) Designer?
We have a great opportunity for you work as a Product (UI/UX) Designer with a growing company University Living that offers great benefits with opportunity to explore new things of your domain.
What you will be working on:
- Apply strategic thinking to design and deliver aesthetically pleasing innovative user-centric design and experiences across web and mobile platforms and devices
- Produce user flows, wireframes, prototypes (for stakeholder discussions/approvals), user interface specifications, and final graphics with a strong visual design element
- Drive the development and communication of design guidelines, patterns, and libraries- Keep a keen eye for detail and a passion for - pixel-perfect- fit and finish
What makes a great Product Designer for University Living?
- 3-6 years of experience in Product (UI/UX) Design
- At least BTech degree with a background in consumer internet products
- Proficiency in Adobe XD, Sketch, Photoshop, CorelDraw, Illustrator, OmniGraffle, or other visual design and wire-framing tools
- Demonstrable UI design skills with a strong portfolio
- Strong believer in mobile-first and responsive design
- Understands the latest in visual and interaction design trends.
- Understanding of HTML5, CSS4, JavaScript, Bootstrap 4
- Familiarity with development frameworks such as Angular, React
Why should you join us?
- Compensation is better than Market Standards
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- Exposure with advanced technology
- Free Healthcare
- Provident Fund Allowance
- Monthly Rewards & recognition Program
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Designation - Venue Booking Expert
Work experience: 1-2 years
Office Location: Connaught Place, New Delhi
Working days: 6 days ( Monday - Saturday )
Working Timings: 10:30 AM - 7 PM
Salary Range - 15k to 25k + incentives up to 20k
Job Description :
1) Understanding customer requirements over calls/WhatsApp and helping them freeze down the booking in assigned venues.
2) Meeting monthly revenue targets in assigned venues.
3) Consistently develop a community of repeat customers by building rapport.
4) Ability to problem solve and contribute ideas to improve service for customers.
5) Clearly communicating booking detail to both customers and assigned venue management to ensure transparency.
Skills Required-
1) Candidate must be comfortable with the Cold calling.
2) Candidate must have 1 year of Telesales, Inside sales experience.
3) Candidate must be confident and comfortable with English and Hindi
strong working experience with developing restful services should have experience working on application frameworks such as java ,spring, spring boot, aop
strong working experience with developing restful services
We are looking for a full-stack Javascript developer mainly with Javascript Frameworks (React, Angular) and NodeJS skillset.
As a Frontend JS Developer, you will be required to implement a complete user interface in the form of a mobile and desktop web app, with a focus on performance.
As a NodeJS developer, you will need to focus on the development of all server-side logic, definition and maintenance of the central database, and ensuring high performance and responsiveness to requests from the front-end.
Responsibilities
-
Participate in the full development life cycle, including implementing design, coding, testing and production release
-
Your main duties will include creating modules and components in React and coupling them together into a functional app.
-
Understanding the nature of asynchronous programming and its quirks and workarounds
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Integration of multiple data sources and databases into one system
-
Creating database schemas that represent and support business processes
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Drive innovation through rapid prototyping and iterative development
Qualifications
-
Passionate about developing amazing user experiences
-
Strong proficiency with JavaScript (Object Oriented)
-
At least 1 year of experience working in MEAN or MERN stack - i.e. React/Angular and Nodejs
-
Deep knowledge of Frontend Application practices and commonly used modules based on extensive work experience along with Node.js applications on top of RESTful APIs
-
Experience with web frontend technologies such as HTML5, CSS3, Bootstrap
-
Proficient understanding of code versioning tools, such as Git is a plus
-
Knowledge Experience in building ionic/hybrid apps is a huge positive
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