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Google Ads Expert
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Google Ads Expert

Nikhita Deshmukh's profile picture
Posted by Nikhita Deshmukh
2 - 4 yrs
₹3L - ₹4L / yr
Pune
Skills
Google Tag Manager (GTM)
GA4

Please upload your resume here: https://magicworksitsolutions.com/google-ads-expert-scaling-level-projects/

Job Description:

We are seeking a highly skilled Google Ads Expert to lead, optimize, and scale our paid advertising campaigns to drive business growth. The ideal candidate will have extensive experience managing high-budget Google Ads accounts, implementing advanced strategies, and optimizing campaigns for performance at scale. You will play a critical role in maximizing ROI, automating processes, and ensuring continuous revenue growth.

Experience: 3-5+ years

Qualification: Google Ads Certifications (Search, Display, Video, Shopping, etc.)., Experience with eCommerce, SaaS, or lead generation scaling strategies, Knowledge of Python or JavaScript for Google Ads automation is a plus.

Key Responsibilities:

1. Google Ads Strategy & Execution

• Develop and execute high-level Google Ads strategies for scaling campaigns.

• Manage and optimize large-budget campaigns across Search, Display, YouTube, Performance Max, and Shopping Ads.

• Implement advanced audience targeting, including first-party data, remarketing, and lookalike audiences.

• Utilize AI-driven bidding strategies and automation to enhance ad performance.

2. Performance Optimization & Scaling

• Continuously analyze campaign data to improve CTR, Quality Score, and Conversion Rates.

• A/B test ad creatives, copy, bidding strategies, and landing pages to maximize ROI.

• Scale campaigns effectively without compromising cost efficiency.

• Identify and leverage new growth opportunities within Google Ads.

3. Advanced Tracking & Analytics

• Set up and manage Google Tag Manager, Google Analytics 4 (GA4), and conversion tracking.

• Implement and optimize Enhanced Conversions and Offline Conversion Tracking.

• Generate detailed reports on key KPIs, providing insights and recommendations for growth.

4. Automation & AI-Driven Strategies

• Leverage scripts, rules, and API integrations to automate campaign management.

• Optimize Performance Max campaigns using AI-driven insights.

• Develop dynamic ad creatives using automation and feed-based strategies.

5. Cross-Channel Growth & Integration

• Coordinate Google Ads with Facebook Ads, TikTok Ads, LinkedIn Ads, and other digital platforms for cohesive marketing strategies.

• Work closely with the content, design, and development teams to optimize landing pages for conversions.

• Monitor competition and industry trends to stay ahead of the curve.

Requirements:

• 3-5+ years of experience managing large-scale Google Ads campaigns.

• Proven success in scaling campaigns beyond six and seven figures in ad spend.

• Strong analytical skills and experience with GA4, Google Tag Manager, and Data Studio.

• Deep understanding of bidding strategies, Quality Score, and conversion optimization.

• Experience with Performance Max, Shopping Ads, and AI-driven campaign automation.

• Familiarity with Google Ads scripts, API integrations, and automation tools.

• Strong proficiency in A/B testing, audience segmentation, and CRO (Conversion Rate Optimization).

• Excellent communication skills and ability to collaborate with cross-functional teams.

Preferred Qualifications:

• Google Ads Certifications (Search, Display, Video, Shopping, etc.).

• Experience with eCommerce, SaaS, or lead generation scaling strategies.

• Knowledge of Python or JavaScript for Google Ads automation is a plus.

Benefits:

• Competitive salary with performance-based bonuses.

• Opportunity to work on high-scale, fast-growing campaigns.

• Continuous learning and access to the latest tools and training.

• Flexible working environment and career growth opportunities.

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About Magicworks IT Solutions

Founded :
2009
Type :
Services
Size :
20-100
Stage :
Profitable

About

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