Counselor

Key responsibility areas of a Sr. Copywriter:

1. Develop content ideas and strategies for assigned brands

2. Ensure the smooth execution of content strategies

3. Create high-quality and engaging copies for digital platforms

4. Ensure the content aligns with the brand voice and messaging strategy

5. Develop and implement effective copywriting strategies to meet client objectives and campaign goals

6. Coordinate internally and externally for project completion

7. Conduct research and gather information for existing and new projects

8. Develop content guidelines for all assigned brands

9. Set processes for smooth workflow and adherence to existing structures

About the company

DCB Bank is a new generation private sector bank with 442 branches across India.It is a scheduled commercial bank regulated by the Reserve Bank of India. DCB Bank’s business segments are Retail banking, Micro SME, SME, mid-Corporate, Agriculture, Government, Public Sector, Indian Banks, Co-operative Banks and Non-Banking Finance Companies.

Job Description

Department: Risk Analytics

CTC: Max 18 Lacs

Grade: Sr Manager/AVP

Experience: Min 4 years of relevant experience

We are looking for a Data Scientist to join our growing team of Data Science experts and manage the processes and people responsible for accurate data collection, processing, modelling, analysis, implementation, and maintenance.

Responsibilities

• Understand, monitor and maintain existing financial scorecards (ML Based) and make changes to the model when required.
• Perform Statistical analysis in R and assist IT team with deployment of ML model and analytical frameworks in Python.
• Should be able to handle multiple tasks and must know how to prioritize the work.
• Lead cross-functional projects using advanced data modelling and analysis techniques to discover insights that will guide strategic decisions and uncover optimization opportunities.
• Develop clear, concise and actionable solutions and recommendations for client’s business needs and actively explore client’s business and formulate solutions/ideas which can help client in terms of efficient cost cutting or in achieving growth/revenue/profitability targets faster.
• Build, develop and maintain data models, reporting systems, data automation systems, dashboards and performance metrics support that support key business decisions.
• Design and build technical processes to address business issues.
• Oversee the design and delivery of reports and insights that analyse business functions and key operations and performance metrics.
• Manage and optimize processes for data intake, validation, mining, and engineering as well as modelling, visualization, and communication deliverables.
• Communicate results and business impacts of insight initiatives to the Management of the company.

Requirements

• Industry knowledge
• 4 years or more of experience in financial services industry particularly retail credit industry is a must.
• Candidate should have either worked in banking sector (banks/ HFC/ NBFC) or consulting organizations serving these clients.
• Experience in credit risk model building such as application scorecards, behaviour scorecards, and/ or collection scorecards.
• Experience in portfolio monitoring, model monitoring, model calibration
• Knowledge of ECL/ Basel preferred.
• Educational qualification: Advanced degree in finance, mathematics, econometrics, or engineering.
• Technical knowledge: Strong data handling skills in databases such as SQL and Hadoop. Knowledge with data visualization tools, such as SAS VI/Tableau/PowerBI is preferred.
• Expertise in either R or Python; SAS knowledge will be plus.

Soft skills:

• Ability to quickly adapt to the analytical tools and development approaches used within DCB Bank
• Ability to multi-task good communication and team working skills.
• Ability to manage day-to-day written and verbal communication with relevant stakeholders.
• Ability to think strategically and make changes to data when required.

Desired Candidate Profile

• Demonstrated software development experience preferably with a functional language. Bonus if you already know Clojure or Go
• Full-stack development experience, possibly with a bias towards either front-end or backend development
• Knowledge in React and Javascript
• Unit testing experience
• Prior experience in RESTful API use, implementation, or design
• Experience with a relational data store, PostgreSQL is a bonus

• Design, build web crawlers to scrape data and URLs.
• Integrate the data crawled and scraped into our databases
• Create more/better ways to crawl relevant information
• Strong knowledge of web technologies (HTML, CSS, Javascript, XPath, Regex)
• Understanding of data privacy policies (esp. GDPR) and personally identifiable information
• Develop automated and reusable routines for extracting information from various data sources
• Prepare requirement summary and re-confirm with Operation team
• Translate business requirements into specific solutions
• Ability to relay technical information to non-technical users
• Demonstrate Effective problem solving and analytical skill
• Ability to pay attention to detail, pro-active, critical thinking and accuracy is essential
• Ability to work to deadlines and give realistic estimates

Skills & Expertise

• 2+ years of web scraping experience

• Experience with two or more of the following web scraping frameworks and tools: Selenium, Scrapy, Import.io, Webhose.io, ScrapingHub, ParseHub, Phantombuster, Octoparse, Puppeter, etc.
• Basic knowledge of data engineering (database ingestion, ETL, etc.) 
• Solution orientation and "can do" attitude - with a desire to tackle complex problems.

Desired Candidate Profile

• 5-7 years of relevant experience in creating and executing successful B2B marketing efforts
• Bachelors/ Masters' degree in marketing or a related field
• Excellent verbal and written communication skills
• Strong analytical skills
• Prior startup/ fintech experience preferred
• Experience working with CRM and marketing automation platforms

Senior Manager - Research

About Us

upGrad is an online education platform building the careers of tomorrow by offering the most industry-relevant programs in an immersive learning experience. Our mission is to create a new digital-first learning experience to deliver tangible career impact to individuals at scale.

upGrad currently offers programs in Data Science, Machine Learning, Product Management, Digital Marketing, and Entrepreneurship, etc. upGrad is looking for people passionate about management and education to help design learning programs for working professionals to stay sharp and stay relevant and help build the careers of tomorrow.

• upGrad was awarded the Best Tech for Education by IAMAI for 2018-19
• upGrad was also ranked as one of the LinkedIn Top Startups 2018: The 25 most sought-after startups in India
• upGrad was earlier selected as one of the top ten most innovative companies in India by FastCompany.
• We were also covered by the Financial Times along with other disruptors in Ed-Tech
• upGrad is the official education partner for the Government of India - Startup India program
• Our program with IIIT B has been ranked #1 program in the country in the domain of
• Artificial Intelligence and Machine Learning

Role Summary

As a User Research Professional you will establish UX Research practice for your pods and collaborate closely with the product and tech leadership to shape our products. You will work with your peer(s) to set clear methods, standards and metrics for gathering qualitative and quantitative insights to continuously deepen the actionable knowledge of our product teams.

You will work with teams to develop research awareness, skills for engaging learners, community and experts, also knowledge for discerning what is important to take into product or innovation practices. You will maintain the highest level of research rigour across all types of studies and constraints. In addition to laying the foundation for user research for your pods, you will conduct and lead key research activities, applying quantitative or qualitative research methodologies to generate actionable insights for our products, brand and strategic direction. Your success will be the team’s commitment to research practices and knowledge of deep learning practices which are hidden in plain sight from across India's hinterland to metros.

Roles & Responsibilities

• Lead and coach team of UX researchers across any one of the Discovery and Growth, Learning experience, Careers, and Breakout pods
• Partner with User Researchers, Design Leads, Product Managers, and Engineering managers to drive all stages of research from early product direction through summative validation in an Agile work environment
• Lead prioritization about what we research, when to research it, and how that research is conducted; This might mean working with cross-functional teams, multiple devices, brands, and platforms, in order to find opportunities to further improve the user experience
• Influence a diverse set of stakeholders through excellent relationship building, and crisply providing insight and deep domain expertise in research practices and product development
• Put the needs of our varied set of users front and center and driving, through influence and well-constructed presentations of insights, the user experience strategy of our many products
• As a voice of the user, effectively challenge and elevate the customer experience in a data-driven environment
• Design, recruit and moderate research studies regularly (both in-person and remote)
• Use a variety of research methods and tools to best reach the goals of each project in order to provide rich, actionable insights
• Communicate research findings and prioritized recommendations to internal stakeholders in a clear and compelling way

Skills Required

• You have 6+ years of experience as a User Research Leader with experience building successful practices inside of companies
• You have to lead a team of at least 4 people
• You have deep knowledge of qualitative research methods and tools across the Indian diaspora, as well as knowledge of quantitative methods
• You know how to analyze and work with design, business, and product data tracking
• You have an excellent knowledge of UX standards, and bring a deep background in psychology, social sciences, or anthropology to the practice
• You have strong oral and written communication skills in both Hind, English, and ideally one other language relevant to our deep reach in India. Any other language is a bonus.
• Your excellent presentation skills will help you collaborate with team members from a wide range of teams and geographies across India.
• You have experience in working in an agile environment and the ability to adapt quickly to changing product priorities
• BA or MS in Psychology, Anthropology or Design with a strong focus on User Research is an added bonus

Job Specifications:-

Day-to-day liaison with internal team on campaign developments

Develops comprehensive agendas for weekly planning/status meetings

Set up and provide support on 3-5 search projects of various sizes

Exposure in social media traffic acquisition

Exposure of managing vernaculars sites (+experience in Facebook/Social Media and Twitter)

Perform keyword research and basic to advanced analysis

Be able to clearly convey and explain search engine best practices

Responsible for complete SEO process (on & off page optimization)

Analyze and increase the website traffic through organic search listing

Analyzing and generating website traffic reports

Format and prepare search reports for every vertical. Reports would be in the form of tables, graphs, summaries, and slides, illustrating data graphically and translating complex findings into written text t