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Email Campaign Manager
Email Campaign Manager
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Email Campaign Manager

Anjali Chitravel's profile picture
Posted by Anjali Chitravel
2 - 4 yrs
₹2L - ₹4L / yr
Remote only
Skills
clay.ai
instantly.ai
smartlead.ai

We’re looking for a Campaign Manager with hands-on experience using tools like Instantly, Clay, and Smartlead to build and scale cold outreach or lead generation campaigns that convert.

🔧 Responsibilities

  • Plan, execute, and optimize outbound email campaigns using Instantly and/or Smartlead
  • Use Clay to enrich lead data and personalize at scale
  • Build and maintain lead lists, automate workflows, and monitor deliverability
  • A/B test subject lines, messaging, and sequences to improve response rates
  • Monitor KPIs like open rate, reply rate, positive response rate, and booked calls
  • Collaborate with copywriters, sales teams, and growth teams to align on messaging
  • Maintain a clean, segmented, and up-to-date lead database
  • Generate reports and insights to inform campaign strategies
  • Stay ahead of industry trends and new tools in the outreach/growth space

Requirements

  • 1–3+ years experience in cold email outreach, outbound marketing, or growth hacking
  • Proficiency in Instantly, Clay, and Smartlead (or similar tools like Lemlist, Apollo, etc.)
  • Strong understanding of email deliverability, personalization, and cold outreach best practices
  • Experience working with B2B SaaS or service-based businesses preferred
  • Solid grasp of sales funnels and lead gen workflows
  • Analytical mindset with ability to derive insights from metrics
  • Excellent written and verbal communication skills
  • Self-starter with strong organizational skills and attention to detail

Bonus Points

  • Experience with LinkedIn automation tools or multi-channel outreach
  • Knowledge of Zapier, Make (Integromat), or other automation platforms
  • Familiarity with CRM systems like HubSpot, Close, or Pipedrive
  • Background in sales development or growth marketing


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About magma consultancy

Founded :
2021
Type :
Services
Size :
20-100
Stage :
Bootstrapped

About

N/A

Company social profiles

linkedin

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