Education Counsellor

� � What You’ll Do

• Build and scale backend services using Java & Spring Boot

• Work on API integrations (REST, SOAP), caching & rate limiting

• Contribute across the full SDLC – design, development, testing & deployment

• Solve problems around performance, scalability & reliability

� � What We’re Looking For

• Strong knowledge of Data Structures & Algorithms

• Experience with Java, Spring Boot, REST/SOAP

• Hands-on with system & solution design

• Database experience: MongoDB / PostgreSQL / MySQL / Oracle

• Good debugging skills & unit testing

• Familiarity with Git and AI coding assistants (Copilot, Claude, etc.)

📌 Job Title: Performance Marketing / Digital Marketing Specialist

📍 Employment Type: Full-Time — Mohali (On-site)

⏰ Shift: Day Shift

🧾 Experience Required: Minimum 4–5 Years

💰 Salary Range: Good Hike

🟢 Notice Period: Immediate Joiners Preferred

🔵 About the Role

We are looking for a highly skilled, ROI-driven Performance Marketing / Digital Marketing Specialist with a proven track record in multi-country lead generation across the USA, UK, Canada, Australia, New Zealand & Dubai.

This is a strategic and execution-heavy role ideal for someone who can independently build, optimize, and scale omnichannel lead-generation systems across diverse service verticals, including:

• Healthcare Support Services
• Remote Staffing / Dedicated Remote Professionals
• Website & Mobile App Development
• Cybersecurity Services
• SEO & Digital Marketing Services
• Digital Content Creation
• Bonus (Preferred): Recruitment & Staffing

📌 If you lack hands-on performance marketing + multi-country lead generation + Upwork & Sales Navigator experience, this role is NOT suitable.

🔵 Core Lead-Generation Responsibilities

✔ Multi-Vertical Lead Generation — Mandatory

Proven expertise generating high-quality leads for:

• Healthcare Support Services
• Remote Staffing / Virtual Assistants
• Website & Mobile App Development
• Cybersecurity Services
• SEO, Digital Marketing & Creative Services
• Digital Content Creation
• (Preferred) Recruitment & Staffing

✔ Paid Campaign Management

Google Ads (Mandatory)

• Search, Display, Discovery & Video
• Remarketing / Retargeting
• Custom Intent & In-Market Targeting
• Smart Bidding Strategies
• Conversion & Event Tracking

Meta Ads (Facebook / Instagram)

• Lead Gen Campaigns
• Retargeting Stacks
• Lookalike & Interest Audience Testing
• Dynamic Creative Optimization

LinkedIn Ads (Preferred)

• Lead Gen Ads & Messaging Ads
• InMail Targeting
• B2B Segmentation

✔ Marketplace Lead Acquisition — Strongly Mandatory

Hands-on experience generating leads from:

• Upwork (bidding, proposal strategy, conversions)
• Fiverr (gig optimization & ranking)
• LinkedIn Sales Navigator (ICP targeting & outreach)

✔ Organic + Automation Channels

• SEO: Technical, On-Page, Off-Page, Keyword Strategy & Competitor Analysis
• Email Marketing & Automation
•  
• Segmentation, personalization & cold outreach
• Deliverability optimization
• Automated drip and nurture flows
• Retargeting & conversion funnels

🔵 Technical Skill Requirements

You must be hands-on with:

Advertising & Analytics

• Google Ads Manager
• Meta Ads Manager
• LinkedIn Campaign Manager
• GA4
• Google Tag Manager (GTM)
• A/B Testing & CRO
• Conversion Tracking (pixel/events/server-side preferred)
• UTM Strategy

Landing Page & Funnel Optimization

• High-converting landing pages
• Heatmaps
• Split testing
• Funnel performance & attribution

CRM & Automation Tools

• HubSpot / Zoho / GoHighLevel
• Mailchimp / SendGrid / ActiveCampaign
• Instantly / Lemlist / Apollo / Smartlead
• Zapier / Make

🔵 Key Responsibilities

• Plan, execute & scale paid campaigns across Google, Meta & LinkedIn
• Generate qualified leads across multiple business verticals
• Build high-conversion landing pages & funnels
• Execute full SEO roadmap
• Design & optimize automated email sequences
• Monitor CPL, CPA, ROAS, CAC, LTV & Conversion Rate
• Maintain consistency & predictability in lead flow
• Competitor & keyword intelligence reporting
• Deliver weekly & monthly performance reports
• Collaborate with internal teams on lead targets & pipeline growth

🔵 Required Skills & Competencies

• Minimum 4–5 years in performance marketing & digital lead generation
• Proven experience targeting US/UK/Australia/NZ/Dubai markets
• Strong portfolio of Google & Meta campaigns
• Mandatory experience with Upwork, Fiverr & Sales Navigator
• Excellent written & verbal communication in English
• Strong analytical & data-driven decision-making capabilities
• Deep understanding of cold email KPIs & deliverability metrics
• Ability to work independently on night shift
• Must have a reliable WFH setup

Note: Please do not apply if you are currently working in an E-Commerce company.

Note: We are specifically looking for candidates who are currently employed at a B2C tech product company.

No.Of Positions : 8

Mandatory

Strong B2C Product Marketing Profile

Mandatory (Experience 1): Must have 2+ YOE in product marketing for digital products

Mandatory (Experience 2): Must have direct experience in pre-launch and post-launch marketing, including user research, positioning, GTM planning etc

Mandatory ((Experience 3): Experience launching or scaling a mobile app, preferably iOS

Mandatory (Company): B2C product companies offering digital / Tech products (such as Fintech, EdTech, AdTech, TravelTech)

Role & Responsibilities

- We are seeking a dynamic and talented Assistant Product Marketing Manager with a passion for mobile apps to join our growing team. The ideal candidate will play a crucial role in new product ideation, executing successful go-to-market strategies, and ensuring the overall success of our mobile applications. This role requires a combination of strategic thinking, creativity, analytical skills, and effective communication.

- New Product Ideation: Collaborate with cross-functional teams to generate innovative ideas for new mobile app products. Conduct market research and analysis to identify emerging trends and opportunities.

- Go-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for new products, ensuring successful product launches. Work closely with the product development team to align marketing initiatives with product features and benefits.

- Competitor Research: Conduct thorough competitor analysis to understand market trends, identify competitive advantages, and position our products effectively.

- User Lifecycle Management: Develop and implement strategies to optimize the user lifecycle, from acquisition to retention. Utilize data-driven insights to enhance user experience and engagement.

- A/B Testing: Design and execute A/B testing initiatives to optimize marketing campaigns and improve key performance indicators.

- App Store Optimization (ASO): Implement effective ASO strategies to enhance the visibility and discoverability of our mobile apps on various app stores.

- Stakeholder Management: Collaborate with internal teams, including product development, design, and sales, to ensure alignment and successful product launches. Build and maintain strong relationships with external stakeholders, including partners and vendors.

Ideal Candidate

- Communication: Excellent written and verbal communication skills. Ability to convey complex ideas in a clear and compelling manner.

- Product Analytics: Strong understanding of product analytics and the ability to derive actionable insights from data.

- App Media Buying: Experience with app media buying platforms, including Google, Facebook, AppLovin, Taboola, etc.Proven ability to optimize campaigns for maximum ROI.

- App Monetization: Knowledge of various app monetization models and strategies. Ability to develop and implement monetization plans that align with business goals.

- Design and Messaging: A keen eye for design and messaging to create visually appealing and effective marketing materials. Understanding of how design elements impact user engagement. If you are a results-driven individual with a passion for mobile apps and possess the skills outlined above, we invite you to apply for this exciting opportunity.

Perks, Benefits and Work Culture

- Flexible work hours and leaves

- Salary advance

- Maternity/Paternity leave benefits & adoption assistance

- Butler & Concierge services

- Team Off-sites & Celebrations

Beyond Work:

- Insurance benefits for you and family

- Interest-free loans

- Gift vouchers for special moments

- Fully-equipped Gym

- Education Sponsorship Programs

• Designing and developing interactively Adapting / Responsive web applications using best practices on ReactJs and the latest front-end technologies.

• Writing tested, idiomatic, and documented JavaScript, HTML and CSS, LESS / SASS.

• Cooperating with the back-end developer in the process of building the RESTful APIs.

• Participate in complex technical and design decisions for ReactJs projects.

• Ensuring high performance of applications (on mobile and desktop) and providing support.

• Work closely with design teams, development teams and testing teams.

• Coordinate team deliverables assuring Quality and Completeness.

• Unit Testing.

Technical Skills:

• Highly Skilled with proven experience in React 16+ and its State Management tools like Redux, styling framework like Material UI.

• Proficient in CSS, LESS / SASS, Semantic HTML, and writing cross-browser compatible code.

• Extensive experience using JavaScript/ Typescript, HTML5, CSS/CSS3, LESS/SASS, Bootstrap, AJAX, JSON, Gulp, Grunt etc.

• Good Knowledge in Rest APIs/ GraphQL.

• Experience in tools such as GIT / SourceTree / Bit Bucket, JIRA, Confluence, etc.

• Should have understanding of the agile methodology

• User should have basic knowledge on tools like Figma / Adobe XD and photoshop etc.

Nice to have:

• Nice to have knowledge in Angular, NextJs.

• Nice to have knowledge in Progressive Web Application (PWA), Service Worker and Web Worker, etc.

• Best practices for Website Accessibility (WCAG)

Personal Traits:

• Strong Verbal and Written communication skills, such as meeting facilitation, presentation and documentation

• Work day-to-day with development team, QA testing team, providing expert support to each as needed and appropriate.

• Lead and Coordination experience with critical thinker and good problem-solver.

Education Qualification

• UG: B. Tech / B.E. – Computers OR PG: MCA / M. Tech

Are you a skilled and experienced PHP Developer looking for a challenging role in a dynamic and innovative environment? Look no further! oCode Technologies is seeking a highly motivated individual to join our team as a Senior PHP Developer.

About oCode Technologies: oCode Technologies is a leading technology firm specializing in software development and digital solutions. We work with clients from various industries, delivering cutting-edge solutions to help them achieve their business objectives. We pride ourselves on our commitment to quality and client satisfaction.

Responsibilities:

• Collaborate with cross-functional teams to understand project requirements and translate them into scalable and efficient PHP code.
• Develop high-quality web applications and APIs using PHP frameworks such as Laravel, Symfony, or CodeIgniter.
• Ensure code quality through unit testing, code reviews, and continuous integration.
• Troubleshoot and resolve technical issues in existing applications.
• Stay up to date with industry trends and best practices in PHP development.

Requirements:

• Proven experience as a PHP Developer, preferably in a senior role, with a strong portfolio of completed projects.
• Proficiency in PHP frameworks such as Magento, Wordpress, Laravel, Symfony, or CodeIgniter.
• Sound understanding of object-oriented PHP programming and MVC design patterns.
• Experience with front-end technologies including HTML5, CSS3, and JavaScript/jQuery.
• Familiarity with relational databases and SQL.
• Strong problem-solving skills and the ability to work independently and as part of a team.
• Excellent communication and collaboration skills.

Benefits:

• Competitive salary package.
• Opportunities for professional growth and advancement.
• Stimulating and supportive work environment.
• Exciting projects and exposure to cutting-edge technologies.
• Comprehensive health and wellness benefits.
• Flexible work hours.

 Lead Frontend Developer

We are an early stage EdTech startup founded by people from IIT-D, IIM-B, Flipkart, Google, Cure.Fit & ICICI Venture. Our vision is to help each child discover their hidden treasures. We want to provide the best learning platform to ensure all round holistic development of children (social, physical, intellectual, cultural, and emotional) by enabling them to pursue their passion. If you are passionate about helping the future generations to have holistic development and achieve their full potential, come talk to us.

Responsibilities :

1. Develop user-facing stack from scratch
2. Build reusable code and libraries for future use
3. Ensure the technical feasibility of UI/UX designs
4. Optimize application for maximum speed and scalability
5. Collaborate with other team members and stakeholders

Technology Skills :

1. Proven 4 years work experience as a ReactJS Frontend developer
2. In-depth understanding of the entire web development process (design, development and deployment)
3. Good experience with Typescript and ReactJS (17.x). NodeJS knowledge is a plus.
4. Familiarity with Unit Testing Frameworks, UI Testing, Monorepos and Graphql principles
5. Knowledge of Alerting and Monitoring tools
6. Knowledge of SPA principles
7. UI Performance: should have hands on experience of optimising page load, rendering, caching
8. Sense for appeal & aesthetics from a usability perspective.

Soft Skills :

1. Obsessed with best practices, structuring, documentation and have an eye for detail.
2. Self starter with a high level of drive and commitment.
3. High energy and drive to work in a startup environment.
4. Conceptual thinking, flexibility and ability to juggle with multiple responsibilities.
5. Ability to work under pressure and confidence to deal with complex issues.
6. Good communication skills.
7. Hands-on and detail oriented.

Duties/ Responsibilities

• Performing exhaustive research to gain in-depth knowledge of all customer personas
• Creating specifications and content appropriate for the brand's customer personas
• Planning the editorial calendar and content proposition
• Developing content governance guidelines for tone, style, and voice of all content, and ensuring they are followed
• This role is 50/50 conceptualizing and executing. You must be able to not only ideate and pitch your own create concepts to your peers and management, but also work with a team to execute others’ ideas when needed.
  
  Collaborate as part of a small, agile video team producing original video content for digital platforms from script to shoot to edit and delivery.
  
  Create content for social channels, with a clear understanding of how users engage with social creative across formats and platforms.
  
  Develop best practices and expertise around creating, publishing and distributing videos specific to various digital platforms, and train teammates in those best practices.
  
  Qualifications / Skills :
  
  5+ years of experience in a creative agency, production company, or in-house at a brand pitching and editing video content for social and digital channels.
  
  Should have a proven track record of creating content for a company/ Individual.
  
  Detail-oriented, fast learner, and able to manage your own time.
  
  Can effectively cope with change, shift gears comfortably, decide and act without having the total picture. Cut your own way through ambiguity and engaging management smartly when needed.

Benefits:

• This is a full time position, working from office. Office Address: Lexicon International School, Kalyani nagar, Pune.
• Transportation reimbursement is available.
• Medical Insurance available.
• Leadership & Development training for all manager-level employees
• Salary will be as per the skills and the experience of the applicant.

Job Summary
The graphic designer job description includes the entire process of defining requirements, visualizing and creating graphics including illustrations, logos, layouts and photos. You’ll be the one to shape the visual aspects of websites, social media campaigns, magazines, product packaging, exhibitions and more. Your graphics should capture the attention of those who see them and communicate the right message. For this, you need to have a creative flair and a strong ability to translate requirements into design. If you can communicate well and work methodically as part of a team, we’d like to meet you.

Responsibilities and Duties

• Study design briefs and determine requirements
• Schedule projects and define budget constraints
• Conceptualize visuals based on requirements
• Prepare rough drafts and present ideas Develop illustrations, logos and other designs using software or by hand
• Use the appropriate colors and layouts for each graphic
• Work with copywriters and creative director to produce final design
• Test graphics across various media
• Amend designs after feedback Ensure final graphics and layouts are visually appealing and on-brand