District Sales Manager

Required Skills: Proficiency in CRM tools, Excellent Communication & Stakeholder Management, Cross functional collaboration, Amplitude, Mixpanel, GA4, Retention Strategy

Criteria:

• Candidate should have Experience: 6–8 years in Product Marketing, Lifecycle Marketing for digital-first or app-based businesses.
• Preferred industry exposure: Gaming, OTT, consumer tech, or subscription-led platforms or E-commerce environments.
• Understanding of lifecycle communication, retention strategies, and user segmentation.
• Strong understanding of user behavior, adoption funnels, and product-led growth.
• Hands-on experience in CRM and in-app communication campaigns.
• Proficient in analyzing funnel metrics, adoption KPIs, and deriving actionable insights.
• Strong stakeholder management and ability to collaborate with Product, Design, Data & Lifecycle teams.
• Experience with CRM tools such as CleverTap, MoEngage, Braze, or WebEngage.
• Familiarity with analytics platforms (Amplitude, Mixpanel, GA4) and basic understanding of A/B testing / experimentation frameworks.

Description

Key Responsibilities

1. Drive Feature & Product Adoption

• Plan and execute go-to-market (GTM) and in-app communication strategies to increase awareness and usage of new or underutilized product features.

2. Convert User Insights into Messaging

• Analyze user behavior and pain points to craft clear, value-led positioning and messaging for features and product experiences.

3. Plan & Execute Cross-Channel Campaigns

• Run CRM, in-app, and creative communication campaigns to educate users, highlight feature benefits, and improve engagement.

4. Measure & Optimize Performance

• Track feature usage, conversion, and retention metrics to identify gaps and refine messaging, funnels, or user journeys.

5. Collaborate with Cross-Functional Teams

• Work closely with Product, Data, Design, and Lifecycle Marketing teams to ensure consistent communication and seamless product experience delivery.

Key Expected Outcomes

• Demonstrable growth in feature and overall product adoption across the platform.
• Smooth and timely GTM execution for new feature launches.
• Clear, consistent product communication across all channels and user segments.
• Data-backed continuous improvement informed by user feedback and performance insights.
• Strong collaboration and alignment between Product, Lifecycle, and Design teams, ensuring efficient rollouts and improved user experience.

Must-Have Requirements

• 6-8 years of experience in Product Marketing, Lifecycle Marketing, or similar roles in digital-first/app-led businesses (OTT, consumer tech, or subscription-based models preferred).
• Strong understanding of user behavior, adoption funnels, and product usage patterns.
• Hands-on experience executing CRM and in-app communication campaigns.
• Analytical mindset with the ability to interpret funnel metrics and convert insights into action.
• Excellent communication and stakeholder management skills.
• Strong written and verbal communication, with clarity in user-facing messaging.
• Ownership mindset with end-to-end accountability for campaign planning and execution.
• Understanding of digital platforms and OTT ecosystems.

Should-Have Requirements

• Experience working in OTT, entertainment, or consumer-tech environments with knowledge of content-driven user behaviors.
• Working knowledge of CRM tools such as Clevertap, MoEngage, Braze, or WebEngage.
• Familiarity with analytics tools (Amplitude, Mixpanel, GA4).
• Exposure to A/B testing and experimentation frameworks.
• Comfort with data visualization platforms such as Appsflyer, Metabase, Looker, or Power BI.
• Understanding of lifecycle communication and retention-focused strategies.
• Ability to review or create campaign creatives with strong narrative alignment.
• Curiosity and storytelling capability to translate product features into user benefits.

Good-to-Have Requirements

• Prior experience in driving feature adoption or contributing to product-led growth initiatives.
• Experience working in high-growth, data-driven startup environments.
• Familiarity with marketing automation and experimentation tools.
• A creative eye for content, communication, and user experience design.

Success Metrics

• Feature Adoption Rate: % of users engaging with new features (7-day/30-day adoption).
• Feature Retention Rate: Repeat usage of adopted features.
• Campaign Engagement Metrics: CTR, CVR, and engagement uplift from CRM/in-app campaigns.
• Time-to-Launch Efficiency: Speed and accuracy of GTM execution.
• User Awareness: Improvement in survey scores or reduction in support queries.
• Cross-Functional Alignment: Execution efficiency with Product, Data, and Design teams.
• Impact on Retention & Watch Hours: Contribution of product marketing efforts toward user engagement KPIs.

Job Summary

We are looking for Senior-level of Paid Media Expert. You have to work for a single/Multiple ecommerce brand or at a digital marketing agency where they handle international clients and manage the team. You will need to analyzing campaign performance and making optimizations. You need to install tracking pixels.

What you will do:

●      Create content which meets internal/clients standards●     Research opportunities for new social marketing / Google Ad platforms.

●     Review and approve content on a daily basis

●     Create and manage monthly report

●     Stay up to date with social media and google ad trends and best practices ● Collaborate with the team to create social media, Google Ad and video content.

●     Monitor analytics with the rest of the team to identify viable ideas, trends, and growth patterns to grow insights.

●     Prepare accurate reports on our marketing campaign's overall performance.

●     Understand audience behavior and create segmentation.

●     Positive attitude and a team player.

●     Smart creative problem-solving skills.

Requirements

●     You must have good knowledge of Google ads like Search, Display, Performance Max, video ads. Setup, manage and optimize campaigns on Google AdWords and YouTube.

●     Develop and deliver social media optimization (SMO) and Social Media Marketing (SMM) like Facebook, Instagram, LinkedIn, Pinterest, twitter.

●     Analyse analytics to identify areas of opportunity and utilize conversion rate optimization tactics (i.e. A/B, split testing etc.) to squeeze as much ROI as humanly possible out of each amount spent.

●     Prepare performance analysis reports and make recommendations for corrective modifications with a view to ongoing optimization.

●     Candidates must have good knowledge: Prepare and manage the digital marketing campaign - Facebook ads, Google ads, Instagram ads, LinkedIn, Pinterest - monitor revenue generation, website traffic, conversion & conversion rates.

●     Coordinate with advertising and media experts to improve marketing results.

● Identify the latest trends and technologies affecting on Facebook Ads.

Perks

●     5 Days working

●     Friendly & Supportive teammates.

●     Festival & Birthday celebration.

● Great Work Culture.

●     Leave encashment

●     Performance-Based Monitoring & Appreciation.

Domain: Automation Testing – Selenium Job Purpose • Thought leadership - Consult with the client and setup/guides a team to strategize, design, implement and run automation solution supporting variety of applications • Technical leadership - Identify, evaluate, recommend, and optimize current automated testing processes and tools • Define and implement test automation strategy including roadmap, tools, framework, and approach across project teams • Oversee technological delivery of the recommended automation solution roadmap across project teams • setting up end to end QA processes across Requirement Analysis,Test Strategy/Design and Test reporting • Participate in design and architectural reviews of proposed automation solutions across project teams • Designing & implementing enterprise wide QA strategy for variety of clients including complex applications across multiple tech stacks (involving both functional and automation testing) • Planning, estimating (should be aware of robust models and how to use them) and tracking team’s work • Status reporting: Track and report upon testing activities, including testing results, test case coverage, required resources, defects discovered and their status etc. • Mentors/guides the team on technical knowhow • Adhere to company project standards and guidelines Mandatory Skills & Experience • 10-14 years of overall testing experience and atleast 4+ years of in-depth experience in establishing test automation frameworks, evaluating tools, and implementing continuous testing strategy • Hands on framework development for a Green Field Project • Strong hands on experience in Java/JavaScript programming languages; java collection frameworks • Strong experience on QA Automation tools such as Selenium/Cucumber/Appium/SOAPUIetc. • Strong exposure on UI or API automation, hands on Webservices/Microservices automation • Experience in CI/CD tools, such as Gitlab(preferable) / Jenkins • Experience in Cloud tech preferably AWS • Experience on Cloud Platforms such as Sauce Labs, Perfecto • Functional tools like Selenium (mandate), Webdriver IO, NightWatchJS, etc • Should have basic knowledge of JMeter or any other equivalent Performance testing tool • Sound Knowledge of methodologies and approaches such as Agile, BDD, DevOps etc. • Industry experience on Financial Services is preferred. About US Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally enabled state, both in the way they work and the way they serve their customers. We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting and customer experience with agile engineering and problem-solving creativity. United by our core values and our purpose of helping people thrive in the brave pursuit of next, our 20,000+ people in 53 offices around the world combine experience across technology, data sciences, consulting and customer obsession to accelerate our clients’ businesses through designing the products and services their customers truly value Additional Information • Gender Neutral Policy • 18 paid holidays throughout the year for NCR/BLR (22 For Mumbai) • Generous parental leave and new parent transition program • Flexible work arrangements • Employee Assistance Programs to help you in wellness and well bein

About the Role:

We are looking for a skilled Flutter App Developer to build and maintain a high-performing online portal accessible via both mobile and web platforms. The ideal candidate will have a strong command of Flutter and Dart, experience integrating APIs, and the ability to develop responsive, scalable, and intuitive user interfaces.

Key Responsibilities:

• Develop, test, and maintain cross-platform applications for web and mobile using Flutter
• Implement responsive UI/UX based on Figma/Adobe XD designs
• Integrate third-party APIs and backend services (e.g., REST APIs, Firebase)
• Build and manage state using Provider, Bloc, or similar libraries
• Optimize app performance and resolve bugs reported by QA or end-users
• Ensure cross-browser/platform compatibility and responsiveness
• Collaborate with UI/UX designers, backend developers, and product teams
• Manage version control using Git and participate in code reviews

Required Skills:

• Strong experience with Flutter & Dart
• Experience developing Flutter Web & Mobile apps
• Familiarity with state management solutions (e.g., Provider, Bloc, Riverpod)
• Proficient in RESTful API integration and JSON handling
• Knowledge of Firebase services (Auth, Firestore, FCM) or other backend tools
• Understanding of responsive and adaptive UI principles
• Experience with Git version control

Preferred Skills (Bonus):

• Familiarity with deployment on Play Store and App Store
• Experience with web-specific optimization (SEO, PWA basics)
• Background in Android (Java/Kotlin) or iOS (Swift) development
• Unit and widget testing in Flutter
• CI/CD pipeline knowledge (Codemagic, GitHub Actions, etc.)

Qualifications:

• Bachelor’s degree in Computer Science, Engineering, or related field (preferred)
• Proven portfolio or GitHub repo with past Flutter/web apps

Why Join Us:

• Opportunity to work on a dynamic and scalable online portal
• Flexible work schedule and remote options
• Growth-oriented and collaborative work environment

We are seeking a talented and motivated Backend Developer to join our dynamic team. As a senior Backend Developer, you will play a crucial role in enhancing and expanding our AI productivity tool, working on the intersection of natural language understanding (NLU), event-condition-action (ECA) frameworks.

Key Responsibilities:

• Collaborate with cross-functional teams to design and implement advanced features for our AI productivity tool.
• Innovate and propose creative solutions to enhance the functionality and user experience of the platform.
• Develop back-end components of the AI productivity tool, ensuring performance and scalability.
• Design and implement robust backend services and APIs using Python- Django.

Requirements:

• Bachelor's/Master's degree in Computer Science or a related field.
• Proven experience (3-4 years) as a Software Development Engineer, with a focus on Python- Django
• Strong problem-solving skills and the ability to think creatively.
• Ability to take up different tech stacks.
• Mathematical experience preferred.
• Proficiency in Backend Technologies as well as a basic understanding of Frontend technologies.

Nice-to-Haves:

• Experience with cloud platforms and services.
• Experience with Frontend Technologies.
• Track record of contributing to open-source projects.
• Passion for staying updated on the latest trends in AI and technology.

Position- BD Intern

Duration- 6 Months

About the role:

We are currently looking for a Business Development Executive (BDE) to join our digital marketing team. The ideal candidate will be dynamic, results-driven, and have a background in business administration, commerce, or any related field. The primary responsibility of this role is to generate leads, conduct client meetings, and implement sales strategies to drive business growth. It is important that the candidate has a strong understanding of digital marketing concepts and strategies, along with excellent communication and presentation skills. Adaptability and the ability to thrive in a fast-paced environment are also essential qualities for this role.

 Responsibilities:

• Utilize various digital marketing channels such as email marketing, social

media, content marketing, and SEO to attract potential clients.

• Conduct market research to identify target audiences and industries for prospecting.

• Build and maintain strong relationships with clients through regular

communication and follow-ups.

• Collaborate with the sales and marketing teams to develop and execute effective sales strategies to meet revenue targets.

• Stay updated on industry trends and competitor activities to identify new opportunities and stay ahead in the market.

• Excellent communication and interpersonal skills, with the ability to build rapport and influence decision-makers.

• Experience in integrating with various SDKs like Swift
• Significant experience working with react native along with tools like Flux, Flow, Redux, etc.
• In-depth knowledge of JavaScript, CSS, HTML, functional programming, and front-end languages
• Strong knowledge of React fundamentals such as Virtual DOM, component lifecycle, and component state
• A complete understanding of the full mobile app development lifecycle right from prototyping
• Knowledge of type checking, unit testing, typescript, prop types, and code debugging
• Experience working with REST APIs, document request models, offline storage, and third-party libraries
• Strong understanding of web technologies like JavaScript, HTML, and CSS
• Knowledge of user interface design and responsive designs
• Well-versed in a variety of React Native software and technologies such as Jest, Enzyme, ESLint, and so on
• Understanding of React Native best principles and design aesthetics
• A positive mindset and continuous-learning attitude
• A collaborative approach to building apps and solving complex problems
• Attention to detail and problem-solving skills
• Client-focused approach to create user-centric designs
• Good interpersonal and collaboration skills
• Ability to write clean, well-documented code that follows good coding practices
• Good in Agile development process.
• Excellent English verbal and communication skills.
• Should be able to handle the customer individually as needed
• Support the customer as and when required

factorie.io is a digital manufacturing enterprise, connecting disparate data sources to align manufacturing activities in real time, substantially impacting manufacturing throughput. 

Operating in an inherently data-rich environment – we seek to be the source of real time intelligence for manufacturing operations by processing and elevating data from machines, ERP and other IT applications. 

The company is currently being led by four co-founders with a cumulative management, technology and manufacturing experience of more than 100 years. In place is a dedicated strategic consulting for manufacturers to transition to digital enterprise, ISV partners and pilot clients. As we work towards empowering manufacturers at scale, we are looking for a high caliber IIoT / embedded systems engineer to lead data acquisition from machines. This is a leadership position and you'll be a Co-founder of the Company. All Co-founders are compensated from founders' equity in the Company – and, cash compensation will commence only after completing 12 months association as Co-founder.

Nurtured as a product-based technology company, our Co-founder would be someone who considers himself to be a methodical hacker – energized by simply the process of building products that solve meaningful problems. You have a bias for action, taking consistent, incremental and measurable steps towards releases that serve the product’s immediate and long-term needs.

If that person is you, we look forward to experimenting and tinkering with the next generation of IoT and data analytics use cases – together. 

ASK YOURSELF IF YOU ARE: 

Entrepreneurial? Someone who believes it is their time to shine and is tired of operating in a manager's shadow. Have you started-up before – or, even thought about doing so? Tell us your story. 

A hands-on craftsman? Someone who loves to build, understands the architecture of complex software applications and frameworks. Do you contribute to opensource projects and / or have you developed / are you developing certain ‘hobby’ applications? We would love to know about them. Do you have an engineering blog we should be following? We are NOT accepting managers for this position, please. 

Disciplined, passionate and obsessive? Someone who needs to solve REAL problems that have potential network implications on how products are manufactured in the world today – democratizing the hitherto ‘privileged’ power of Industry 4.0.

THE SKILLS YOU NEED / TECHNOLOGIES WE’RE WORKING ON,

CORE:

• Experience of data acquisition, extraction and normalization from PLCs and sensors with open protocols (OPC-UA, Modbus and MTConnect) + proprietary connectors (for Siemens Sinumerik, Fanuc and Mitsubishi)

• Comfortable building the Edge hardware and software infrastructure - IoT Gateways, IoT Servers installed on Linux or Android (Yocto) forks

• Exposure to low latency connectivity architecture using a combination of Wireless (Cellular, Wi-Fi, Bluetooth, and NFC), and wired (Ethernet) interfaces. Consequently, necessary is an understanding of Profinet and MQTT communication standards.

• In depth knowledge of the architecture of smart manufacturing software components - SCADA, Historian, MES etc.

• Have leveraged a cross-section database types - RDS (Postgres) and / or NoSQL (MongoDB, DynamoDB)

• A fanatical level of thoroughness with the OOP such as C++, JAVA (Spring) as well as the more recent Node.js, Go 

FUNDAMENTALS:

• Strong CS fundamentals. Deep knowledge of math, probability, statistics and algorithms. Delivering full-stack projects from conceptualization to production. Iterating, developing and testing MVPs quickly - therefore identifying opportunities to automate the development cycle to the maximum feasible extent.

• Extensive experience of leveraging (opensource) libraries / solutions, frameworks, APIs, AWS IIoT (or similar) etc., to drive efficiencies in product development. We’re NOT planning to reinvent the wheel.

• Familiarity with deploying and developing in a microservices architecture. i.e., deploying on a containerized (Kubernetes, Docker, ECS, EKS etc.) stack that communicates via REST APIs. Developing while religiously following the CI / CD methodology.

• Trade tools such as PLC simulators, IoT device / sensor simulators, Cucumber, Selenium, GIT, IDEs (ex., Eclipse), JIRA etc., would be almost second nature