Digital Marketing Specialist

Role Summary:

We are looking for a Marketing Specialist who understands both AI technology and the industrial manufacturing landscape. This person will be responsible for driving awareness, generating demand, and positioning our AI solutions as a critical tool for modern manufacturing.

Key Responsibilities:

• Develop and execute B2B marketing strategies to promote AI products tailored for the manufacturing sector.
• Craft messaging, positioning, and value propositions based on a deep understanding of manufacturing challenges and AI capabilities.
• Create high-impact content: case studies, product briefs, whitepapers, videos, webinars, and customer success stories.
• Work closely with product, sales, and data science teams to translate complex features into customer-focused benefits.
• Plan and manage industry-specific campaigns using digital marketing, email outreach, LinkedIn, and webinars.
• Represent the brand at manufacturing tech expos, webinars, and customer demos.
• Analyze campaign performance and optimize marketing efforts based on data-driven insights.
• Support lead generation and ABM (Account-Based Marketing) activities focused on key enterprise clients.

Required Skills & Qualifications:

• Bachelor's or Master’s in Marketing, Engineering, Business, or related field.
• 3+ years of experience in B2B marketing, ideally in SaaS, AI/ML products, or industrial/manufacturing tech.
• Strong understanding of the manufacturing domain (automotive, steel, FMCG, pharma, etc.).
• Familiarity with AI/ML concepts such as predictive maintenance, anomaly detection, computer vision, digital twins, etc.
• Proficiency in content marketing, digital campaigns, SEO/SEM, and marketing automation tools (e.g., HubSpot, Marketo).
• Excellent written and verbal communication skills with the ability to convey technical concepts in a simple, compelling manner.
• Ability to analyze data, track KPIs, and continuously improve marketing performance.

Preferred:

• Experience in working with data-driven platforms or IIoT (Industrial Internet of Things).
• Exposure to CRM systems like Salesforce.
• Knowledge of analytics tools such as Google Analytics, Power BI, or Tableau.
• Experience collaborating with cross-functional teams including data scientists, engineers, and sales.

Software Engineer 

Challenge convention and work on cutting edge technology that is transforming the way our customers manage their physical, virtual and cloud computing environments. Virtual Instruments seeks highly talented people to join our growing team, where your contributions will impact the development and delivery of our product roadmap. Our award-winning Virtana Platform provides the only real-time, system-wide, enterprise scale solution for providing visibility into performance, health and utilization metrics, translating into improved performance and availability while lowering the total cost of the infrastructure supporting mission-critical applications.  

We are seeking an individual with knowledge in Systems Management and/or Systems Monitoring Software and/or Performance Management Software and Solutions with insight into integrated infrastructure platforms like Cisco UCS, infrastructure providers like Nutanix, VMware, EMC & NetApp and public cloud platforms like Google Cloud and AWS to expand the depth and breadth of Virtana Products. 

Work Location- Pune/ Chennai

Job Type- Hybrid

Role Responsibilities: 

• The engineer will be primarily responsible for design and development of software solutions for the Virtana Platform 
• Partner and work closely with team leads, architects and engineering managers to design and implement new integrations and solutions for the Virtana Platform. 
• Communicate effectively with people having differing levels of technical knowledge.  
• Work closely with Quality Assurance and DevOps teams assisting with functional and system testing design and deployment 
• Provide customers with complex application support, problem diagnosis and problem resolution 

Required Qualifications:    

• Minimum of 4+ years of experience in a Web Application centric Client Server Application development environment focused on Systems Management, Systems Monitoring and Performance Management Software. 
• Able to understand and comprehend integrated infrastructure platforms and experience working with one or more data collection technologies like SNMP, REST, OTEL, WMI, WBEM.  
• Minimum of 4 years of development experience with one of these high level languages like Python, Java, GO is required.  
• Bachelor’s (B.E, B.Tech) or Master’s degree (M.E, M.Tech. MCA) in computer science, Computer Engineering or equivalent 
• 2 years of development experience in public cloud environment using Kubernetes etc (Google Cloud and/or AWS) 

Desired Qualifications: 

• Prior experience with other virtualization platforms like OpenShift is a plus 
• Prior experience as a contributor to engineering and integration efforts with strong attention to detail and exposure to Open-Source software is a plus 
• Demonstrated ability as a strong technical engineer who can design and code with strong communication skills 
• Firsthand development experience with the development of Systems, Network and performance Management Software and/or Solutions is a plus 
• Ability to use a variety of debugging tools, simulators and test harnesses is a plus 

About Virtana:  Virtana delivers the industry’s only broadest and deepest Observability Platform that allows organizations to monitor infrastructure, de-risk cloud migrations, and reduce cloud costs by 25% or more. 

Over 200 Global 2000 enterprise customers, such as AstraZeneca, Dell, Salesforce, Geico, Costco, Nasdaq, and Boeing, have valued Virtana’s software solutions for over a decade. 

Our modular platform for hybrid IT digital operations includes Infrastructure Performance Monitoring and Management (IPM), Artificial Intelligence for IT Operations (AIOps), Cloud Cost Management (Fin Ops), and Workload Placement Readiness Solutions. Virtana is simplifying the complexity of hybrid IT environments with a single cloud-agnostic platform across all the categories listed above. The $30B IT Operations Management (ITOM) Software market is ripe for disruption, and Virtana is uniquely positioned for success. 

Job Description – Sales Executive (Construction ERP Solutions)

About Us

We are a leading provider of Construction ERP Software designed for builders, contractors, infrastructure companies, RMC plants, equipment & vehicle owners, and developers. Our ERP platform helps construction businesses streamline operations across finance, procurement, project management, equipment management, HR & payroll, and inventory control.

We are looking for a Sales Professional with strong domain knowledge in construction, infrastructure, or equipment industries who can drive ERP sales and build lasting client relationships.

Role: Sales Executive - Construction ERP

Location: Indore, Hyderabad

Department: Sales & Business Development

Reports To: Business Development Manager

Key Responsibilities

• Identify, prospect, and generate new business opportunities for Construction ERP solutions within construction, RMC, heavy equipment, infra, and real estate companies.
• Build and maintain strong relationships with decision-makers such as Project Heads, CFOs, Purchase Managers, Equipment Owners, and MDs.
• Understand customer pain points in project management, equipment utilization, billing, contractor management, and reporting, and position ERP as the right solution.
• Conduct client meetings, product demos, and presentations to showcase ERP features and benefits.
• Develop and manage a healthy sales pipeline, negotiate contracts, and close deals.
• Collaborate with the presales, implementation, and support teams for smooth onboarding of clients.
• Achieve monthly/quarterly sales targets and contribute to business growth.
• 
  

Desired Candidate Profile

• Background: Prior experience in sales within Construction, Infrastructure, RMC, Heavy Equipment, or related industries. (Candidates from ERP/SaaS sales in construction domain preferred.)
• Experience: 2–5 years of B2B sales experience.
• Strong understanding of construction workflows, equipment/vehicle usage, procurement, contractor & labor management.
• Excellent communication, negotiation, and presentation skills.
• Ability to connect with senior stakeholders and convert long sales cycles into closures.
• Self-driven, target-oriented, and willing to travel for client meetings.
• 
  

What We Offer

• Competitive salary with performance-linked incentives.
• Opportunity to work with a fast-growing Construction ERP leader.
• Hands-on learning in ERP, SaaS, and construction digital transformation.
• Growth path into Sales Leadership roles.

Responsibilities:

• Working closely with product, design and development team to achieve high cohesion across features and;
• Feasibility analysis of the technical requirements and web designs;
• You will be responsible to develop and contribute towards consumer-facing web application;
• Writing modular code to achieve loose coupling and reusability of modules across application;
• Architecting, prototyping and implementing high-impact modules for our end users;
• UI/UX.

Requirements:

• High Proficiency in frontend technologies like Angular, React JS, Vue.Js Redux etc.;
• Good design skills and knowledge and experience working with UI design patterns and frameworks;
• Good understanding of fundamental design principles behind a scalable application;
• 3-5 years of strong hands-on experience in Angular and React.

Technical Skills Required

• Expert with BSPs and use of Peripheral Device Drivers, on Android and Linux Operating Systems

• Expert with device boot for speed and absolute reliability on headless devices
• Expert allocation/efficient use of operating infrastructure: memory, CPU, I/O, and serial communications
• Expert full stack application development on Android and Linux Operating systems:
• Java, Kotlin, JS, C/C++, ---- a plus to have Python
• Expert use of various build and debug tools for Android and other Operating Systems
• Skilled at architecture and implementation of custom algorithms and rules engines using onboard sensors for industrial applications: ex: fall detect, collision avoidance, man down, alerts
• Skilled with battery life optimizations
• Skilled with implementation of user interfaces for devices based on requirements 
• Skilled with Sensor Integration in Android or other OS framework (Linux, RTOS)
• Skilled with device configuration management
• Experience to integrate and tune camera and audio subsystems for VOIP and Video calling
• Able to port and integrate from/to one chipset to another
• Able to support device software across product life cycle
• Understanding of enterprise grade application requirements, networking and network security
• Experience with application/device diagnostics and self-healing configurations for enterprise grade solutions
• Experience with secure over the air software/firmware upgrades, device configuration and management from network server
• Experience with design and support for factory provisioning and test

Job Title: Flutter Developer

Job Description:

- Proven experience as a Flutter Developer or similar role, with 1-2 years of hands-on experience.

- Solid understanding of the Dart programming language and Flutter framework.

- Strong knowledge of mobile app development principles, design patterns, and best practices.

- Experience with version control systems, such as Git.

- Familiarity with RESTful APIs and integration of third-party services.

- Expertise in deploying applications on the Google Play Store.

- Strong problem-solving skills and attention to detail.

- Excellent communication and collaboration skills.

About Apexon:

Apexon is a digital-first technology services firm specializing in accelerating business transformation and delivering human-centric digital experiences. For over 17 years, Apexon has been meeting customers wherever they are in the digital lifecycle and helping them outperform their competition through speed and innovation. Our reputation is built on a comprehensive suite of engineering services, a dedication to solving our clients’ toughest technology problems, and a commitment to continuous improvement. We focus on three broad areas of digital services: User Experience (UI/UX, Commerce); Engineering (QE/Automation, Cloud, Product/Platform); and Data (Foundation, Analytics, and AI/ML), and have deep expertise in BFSI, healthcare, and life sciences.

Apexon is backed by Goldman Sachs Asset Management and Everstone Capital.

To know more about us please visit:  https://www.apexon.com/" target="_blank">https://www.apexon.com/

Responsibilities:

• C# Automation engineer with 4-6 years of experience to join our engineering team and help us develop and maintain various software/utilities products. 
• Good object-oriented programming concepts and practical knowledge. 
• Strong programming skills in C# are required. 
• Good knowledge of C# Automation is preferred. 
• Good to have experience with the Robot framework.
• Must have knowledge of API (REST APIs), and database (SQL) with the ability to write efficient queries.
• Good to have knowledge of Azure cloud. 
• Take end-to-end ownership of test automation development, execution and delivery. 

Good to have: 

• Experience in tools like SharePoint, Azure DevOps

.

Other skills:    

• Strong analytical & logical thinking skills. Ability to think and act rationally when faced with challenges.