About Zolvit
Zolvit is India’s leading legal, tax, and compliance platform, serving thousands of SMEs, professionals, and enterprise clients. We are transforming how businesses meet their compliance needs by blending automation, expert guidance, and high-quality legal research.
About the Role:
We are looking for a results-driven Digital Marketing Specialist to join our growing team. The ideal candidate will have hands-on experience in SEO backlink building, marketing automation, and digital campaign execution. You will play a key role in improving our online visibility, driving qualified traffic, and nurturing leads through automated workflows.
Key Responsibilities:
• Plan and execute high-quality backlink acquisition strategies (guest posting, blogger outreach, broken link building, etc.)
• Manage and optimize marketing automation workflows (emails, lead scoring, drip campaigns, retargeting)
• Work with SEO tools (Ahrefs, SEMrush, Moz, etc.) to monitor and improve link-building performance
• Collaborate with content and design teams to develop link-worthy content assets
• Set up and manage campaigns using tools like HubSpot, Mailchimp, ActiveCampaign, or similar
• Track KPIs and generate weekly/monthly performance reports
• Stay updated on SEO and marketing automation trends and algorithm updates.
Requirements:
• 3+ years of experience in digital marketing with a focus on SEO/backlinks and marketing automation
• Strong knowledge of white-hat link-building techniques
• Hands-on experience with automation tools like HubSpot, Mailchimp, or similar
• Familiarity with Google Analytics, Google Search Console, and tag management tools
• Excellent written communication skills for outreach and campaign content
• Self-starter with strong organizational and time management skills.
Preferred Qualifications:
• Experience in B2B marketing or SaaS is a plus
• Certification in SEO, Google Ads, or Marketing Automation tools

About Zolvit (formerly Vakilsearch)
About
India's Largest Online Platform For Legal, Tax and Compliance Services. - https://t.co/f4giVXnWD7
About Vakilsearch
Vakilsearch is India's largest online legal, tax and compliance provider. Vakilsearch, through its products and end-to-end workflow automation journey has revolutionized how Start-ups/ Small & Medium Enterprises register, seamlessly run and comply with Government regulations. On our mission to provide one-click access to individuals and businesses for all their legal and professional needs, we have helped over 4 Lac start-ups/ small and medium enterprises to date.
Visit us on www.vakilsearch.com
Vakilsearch in recent news: https://economictimes.indiatimes.com/tech/funding/incorp-india-invests-10-million-in-vakilsearch/articleshow/87352272.cms
Vakilsearch is a people-first organisation that thrives on the enthusiasm of our team to execute our mission to the satisfaction of our customers. Towards this end, we stress on creating an optimal work-life balance and inculcating a strong sense of team spirit that stems from enthusiasm and good vibes. When you work at Vakilsearch, you don't just become an employee, you become family, and we always coalesce around each other to ensure a strong sense of family.
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Job description for Backend Developer:
Responsibilities
• Hands-on experience in Springboot and good knowledge of MySQL, MongoDB
• Hands-on experience in building RESTful based APIs
• Develop and manage well-functioning databases and applications
• Write effective APIs
• Integration of user-facing elements developed by front-end developers with server-side logic
• Building reusable code and libraries for future use
• Optimization of the application for maximum speed and scalability•
• Implementation of security and data protection
Skills And Qualifications
• Basic understanding of front-end technologies and platforms, such as JavaScript, HTML5, and CSS3
• Understanding accessibility and security compliance (Depending on a specific project)
• User authentication and authorization between multiple systems, servers, and environments
• Integration of multiple data sources and databases into one system
• Management of hosting environment, including database administration and scaling an application to support load changes
• Data migration, transformation, and scripting
• Outputting data in different formats
• Understanding differences between multiple delivery platforms such as mobile vs desktop, and optimizing output to match the specific platform
• Creating database schemas that represent and support business processes
• Implementing automated testing platforms and unit tests
• Proficient knowledge of a back-end programming language (Java 8 and above and Spring Boot)
• Proficient understanding of code versioning tools, such as Git
• Proficient understanding of OWASP security principles
• Understanding of “session management” in a distributed server environment
Required qualification:
*) Any degree from a reputed university
*) Proven software development experience and Java/J2EE skills development.
Key responsibilities
· To attend meetings with potential Clients to determine technical and business requirements
and ensuring that all necessary information is collated prior to producing a solution
· Provide technical solutions in a professional manner and to agreed timeframes
· Ability to demonstrate product and technologies effectively to audiences of varied technical
knowledge
· Create and confidently deliver technical presentations internally and externally
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stakeholders
· Create internal design configuration documentation including network diagrams with
technical explanations
· Work with Product Management to feedback on issues with current products and provide
input around new products
· Builds productive relationships internally and externally, fostering teamwork by keeping
colleagues updated on activities
· Perform technical development for bespoke solutions as part of a design and development
frame work
· Able to understand business drivers and risks involved to the customer
· Prepare comparison documents against competitors
· Sell technical solutions to the customer with professionalism and enthusiasm
· Provide accurate and timely management information, to include - activity reports, bid
reviews, project forecasts, KPI’s
· Adhere to the Company’s Quality and Business Processes
· To structure and produce compelling sales proposals/commercial and technical
documentation outlining the cost savings and business benefits to clients
· To assume responsibility for running a bid team, where relevant
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ensure smooth transition from Sale to Delivery
- Should have E-publishing and Editorial services domain knowledge
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- Should be able to handle communication and fresh conversations with prospects
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- Miscellaneous Pre-Sales and Sales related activities
Required Experience / Qualifications
- MBA from a good institute with a go-getter attitude to pursue leads and targets
- A motivated, competitive individual with a strong aptitude for Publishing technology
- 4-6 years of experience in a sales & marketing role
- Knowledge of commonly used CRM Salesforce and Marketing automation tools and dashboards
- Excellent presentation skills, verbal and written communication skills, and interpersonal skills
Experience:
- 1 to 4 years of experience in Digital Marketing
Kinds of Projects Undertaken:
- ePublishing, Editorial Services, eLearning, eBook, Accessibility









