Digital Marketing Manager

Company Description

BETSOL is a cloud-first digital transformation and data management company offering products and solutions to both enterprises and consumers. BETSOL’s Data Management product lines include Zmanda (Zmanda.com). BETSOL Global IT Services (BETSOL.com) builds and supports end-to-end enterprise solutions, reducing time-to-market for our customers. Our engineering team, with its several patents, delivers award-winning products and solutions in over 40 countries. Our work locations are set against the vibrant backdrops of Broomfield, Colorado and Bangalore, India. We take pride in being an employee centric organization. Learn more at betsol.com

Job Description

The B2B Content Marketer will be responsible for creating, managing, and optimizing content that engages and educates our target audience of IT professionals. The role will include writing for various formats such as sales copy, social media, product documentation, long-form blog posts, and whitepapers. Additionally, the candidate will review and ensure the quality of content generated by external agencies and internal teams. This is a fantastic opportunity for someone eager to broaden their marketing knowledge and contribute to end-to-end campaigns that drive business growth.

Key Responsibilities:

• Write and develop content tailored to the needs and challenges of IT administrators and IT managers/directors in the B2B SaaS industry, with a focus on backup and recovery solutions.
• Develop content strategies aligned with customer personas, journey stages, and business objectives.
• Create high-quality content for multiple platforms including sales materials, social media, blogs, whitepapers, product documentation, and newsletters.
• Work with marketing and growth teams to distribute and promote content across various channels, including email, social media, and paid platforms.
• Manage and maintain a content calendar to ensure timely delivery of content aligned with marketing campaigns and business goals.
• Work with team members to develop and distribute compelling content that drives engagement and supports the customer journey.
• Collaborate with cross-functional teams (sales, product, customer success) to ensure content alignment with business goals and customer pain points.
• Work closely with sales, product, and dev teams to ensure content addresses key customer pain points and sales objectives.
• Review, edit, and perform quality assurance on content created by 3rd-party agencies and peers to ensure consistency in tone, voice, and accuracy.
• Repurpose and adapt content for different channels and formats to maximize visibility and engagement.
• Assist in the planning, creation, and execution of holistic content marketing campaigns.
• Leverage automation tools to personalize content at scale and streamline content distribution.
• Track and analyze content performance metrics, ensuring content is aligned with KPIs and business objectives.
• Track, analyze, and report on key content performance metrics, including engagement, leads, and conversion rates.
• Maintain a deep understanding of our products, services, and the competitive landscape.
• Create compelling case studies and customer success stories that demonstrate the effectiveness of our solutions.
• Stay updated with industry trends and best practices to continuously improve content strategy and execution.

Note from the Team:

At our core, we’re a tight-knit Marketing Team that’s passionate about what we do. We believe in the power of collaboration, creativity, and the impact great content can have on driving meaningful change. As a growing team, each of us wears many hats, but that’s part of the fun—we get to make a real difference every day, and we’re all in it together.

You’ll be working alongside people who truly care about the work they do and the people they do it with. One thing we strongly believe in is ownership. We don’t believe in pushing people to do their jobs—we trust you to take charge of your work, bring your ideas to the table, and own the outcomes. Autonomy is key here, and with that freedom comes the opportunity to make a real impact. If you love taking initiative and thrive when you have the space to create and lead, this is the place for you.

We’re excited about bringing someone on board who’s just as passionate as we are—someone who’s ready to make an impact, learn, and grow with us. If you love a challenge, thrive in a collaborative environment, and want to help shape something meaningful, we’d love to hear from you!

Qualifications

Requirements:

• 3-5 years of experience in content marketing or a related field, ideally within the B2B SaaS space.
• Strong interest and understanding of technical concepts, particularly in backup and recovery, data resiliency, and IT infrastructure.
• Proven experience writing for a technical audience, such as IT administrators, managers, and directors.
• Excellent writing, editing, and communication skills, with a keen eye for detail.
• Ability to work independently and manage multiple projects with tight deadlines.
• Familiarity with content marketing tools and platforms (e.g., WordPress, HubSpot, SEMrush, etc.).
• Experience working with external marketing agencies and performing content quality assurance is a plus.
• Strong analytical skills with the ability to measure content performance and suggest improvements.
• Eagerness to learn and gain a holistic view of marketing, including campaign building, performance tracking, and benchmarking.

Preferred Qualifications:

• Experience in the backup and recovery space or IT infrastructure marketing.
• Strong analytical mindset with the ability to interpret data, identify trends, and make data-driven decisions.
• Familiarity with SEO best practices, Google Analytics, Atlassian (Jira/Confluence), and CRM tools.

• Build and manage a team of software engineers as the team’s capacity requirements grow
• Organize software development lifecycle
• Prepare specifications and determine operational feasibility
• Write well-designed, testable, and efficient code
• Organize, document, and maintain software functionality
• Integrate software components into a fully functional software system
• Evaluate and deploy software tools, processes, and metrics
• Provide support and consulting on software systems usage
• Ensure compliance with project plans and industry standards
• Research, implement and improve on a range of cutting-edge technologies.

Ideal Experience & Skills

• 8+ years experience of working in a Computer Software Engineer or Software Developer position
• 3+ years experience leading a team of developers
• Significant experience in developing web applications
• Excellent knowledge of Relational Databases, SQL and ORM technologies 1
• Good experience in designing interactive applications with test-driven development
• Experience with Go, React, AWS, React Native, Python
• Experience documenting requirements and specifications
• Close familiarity with software engineering tools, software development methodology, and release processes
• B.E/B.Tech or any equivalent degree

About You

• A+ character. We are team-first here at the company.
• A hard-working mentality. It’s early and there is still a lot to build.
• An excellent communicator.
• A fun attitude. Life’s too short. We can have fun while we work hard on cool things.
• Smarts. We need people that are smart enough to make decisions on their own and also smart enough to know when they need input from others.
• Perks & Benefits
• Competitive salary and benefits
• Group Medical insurance
• Life and long term disability insurance
• Collaborative workspace
• The opportunity to join the fastest-growing startup alongside a team of motivated and driven individuals

Frameworks - Android, Kotlin

Core Java

Data structure

Sqlite, Rest API, Android UI development, API Integration 

Developing, releasing, and maintaining native Android Applications and oversee mobile application development efforts 

Deliver across the entire app life cycle, design, build, deploy, test, release to app stores, and support

Working directly with product and backend developers to conceptualize, build, test, and realize products

Work on bug fixing and improving application performance

Continuously discover, evaluate, and implement new technologies to maximize development efficiency

Optimizing performance for the apps and keeping up to date on the latest industry trends in the mobile technologies

Title: Technical Support L3 - Partner Engagement

Department

Service Delivery India - Professional Services - Dedicated Tech - Dedicated Tech

Location: Mumbai

Good To Have Skills

Must Have Skills

Communication Skills, Customer Service, Teamwork (Written and verbal communication should be great)

Experience Level

5 - 7 Years (Min 3 yrs)

Continuous night shifts

Excellent Comm skills.

Troubleshooting of (AD & VMware at L2 level) OR (AD & O365 at L2 Level)

Rounds of interview:

Recruiter screening

Technical round 1

Manager Round

HR Discussion

Roles:

Administration and maintenance of Virtualization (VMware, Hyper-V)

Administration and maintenance of O365 email service, ADFS, and AD-Connect.

Administration and maintenance of Azure AD services.

Active Directory maintenance & management, clean-up.

Administration and maintenance of DNS, DHCP.

Administration and maintenance of different Backup Solutions.

Responsible for Business continuity and Disaster Recovery Planning.

Antivirus and Patch Management on Multiple Networks. Basic Networking.

support level - able to configure switches, routers and run debug sessions using common tools - Mandatory.

Need to work on multi domain tasks like Server Maintenance , disk space management , User creation , allocation of rights , mapping shared drives , backup failure troubleshooting, basic firewall troubleshooting ,

External Skills And Expertise

Fluent English speaker - written and verbal communication skills - Mandatory.

Service-oriented a team player and self-motivated.

Able to work independently and take decisions. Demonstrated ability in managing priorities in a fast-paced environment.

High attention to detail, with the ability and passion to troubleshoot complex problems.

At Testing Ground, we are looking for a person who is highly passionate about technology and automation with a focus on value-driven deliverables, wants to work, learn, and expand their capability into the start-up domain.

This role is a great fit for someone who enjoys technology, project management, process improvement, and fast pace environment.

Apply to the link below and get in touch with now!

SKILLS REQUIRED (BACKEND ENGINEER)

• A person should have a sense of ownership, hold accountability for the task allocated with a data and results-driven attitude
• Have Knack over the bigger picture while building the technology with a keen eye over the minute details
• Proficient knowledge of Backend Programming language/framework and Security Compliance
• Must be experienced in designing and building Video Platforms with live streaming features
• A person with a growth mindset, who demonstrate strong initiative for building up your own skills
• In the ability to take existing models and best practices and adapt them to our environment
• Must know agile Data Analytics tools and cloud technology with back end integration
• Must know multiple systems, servers, data sources, analytics, and management with an ability to design dashboard with plugins

ROLES AND RESPONSIBILITIES

• Build and Design models from scratch and help product managers and stakeholders understand results
• Integration of user-facing elements developed by front-end developers with server-side logic
• Design, implement and optimize the application for maximum speed and scalability
• Management of hosting environment, Data migration, transformation, and scripting
• Streamline the process, ensuring integration and deployment of AI-driven models
• Set up and manage production infrastructure with the implementation of data storage solutions
• Help business stakeholders understand the limitations and consequences of various alternatives when planning
• Design Video making platform with a live streaming technology solution to integrate it with product
• Build data ingest and data transformation infrastructure
• Suggest creative and noble ideas to design a disruptive technology solution

BENEFITS

Remote Work | Flexibility | Flat Structure | Entrepreneurial Culture

A high degree of value on Autonomy, Flexibility, Empathy, and Mobility

An awesome work culture which has an agile team with a growth mindset

Are you passionate about using technology to make people's lives better? Are you interested in becoming a part of one of the hottest trends in the world of start-ups today? Are you excited about joining the online ultra-fast grocery delivery service business pioneer and driving the trend forward? Then this may be the right opportunity for you.

Role and Responsibilities

1. Ensures correct adaptation of Agile practices at the team level.
2. Coaches the Product Manager on Product Backlog management.
3. Leads the team to remove impediments to reach the sprint goal.
4. Organizes the agile rituals and ceremonies, and makes sure that it is applied correctly within the team. If necessary, facilitates these rituals.
5. Guides the team in organizing motivational and inclusive events.
6. Supports onboarding of the new people who joined the team.
7. Guides the team for continuous improvement (Kaizen).
8. Responsible for the correct flow of the team’s processes and workflow.
9. Helps the team visualize its performance, impediments, and processes.
   
   Requirements

1. BTech or MTech degree in engineering or relevant fields
2. Having deep knowledge in the Agile mindset.
3. Experience in working and applying Agile for a minimum of 2 years in a software development team is required (Scrum Master role is preferred).
4. Confidence in working with multiple Agile teams.
5. Strong communication, interpersonal and mentoring skills.
6. Excellent analytical thinking, problem-solving, and facilitation skills.
7. Excellent command of written and spoken English.
8. Certification of the following is a plus: PSM, PSPO, PSK, PAL, PMI-ACP, etc.
   
   Who You Are

1. Passionate about technology, processes, and making an impact.
2. A perpetual learner, who stretches their boundaries and enjoys new ideas.
3. A doer who takes initiative to help the teams achieve their goals regardless of boundaries, and works well in a team.

• Must have - Javascript, React JS, React Native, Typescript
• Good to have - Andriod/iOS, Express.JS, Angular, VUE, Team Lead experience/Scrum Master, Design Experience
• Working Experience on building Dashboards, UI Prototypes, Internal Tools
• Profile - Independent, Self-Organised, Problem Solver