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Digital Marketing

Digital Marketing at Click400 Technologies Pvt Ltd · Jodhpur, Jaipur, Ajmer · 1 - 5 years · ₹1L - ₹1.8L / yr · Profitable · Posted 19 Nov 2022

Click400 Technologies Pvt Ltd's logo

Digital Marketing

Arjun Mehra's profile picture
Posted by Arjun Mehra
1 - 5 yrs
₹1L - ₹1.8L / yr
Jodhpur, Jaipur, Ajmer
Skills
Facebook Marketing
Google Adwords
Search Engine Optimization (SEO)
Advertising
Digital Marketing Executive Responsibilities:1. Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
2. Develop and monitor campaign budgets.
3. Plan and manage our social media platforms.
4. Prepare accurate reports on our marketing campaign’s overall performance.
5. CRM
6. Identify the latest trends and technologies affecting our industry.
7. Evaluate important metrics that affect our website traffic, service quotas, and target audience.
8. Work with your team to brainstorm new and innovative growth strategies.
9. Oversee and manage all contests, giveaways, and other digital projects.
10. Influencer Marketing
11. Basic knowledge of on Page & off Page SEO
12. Basic knowledge of WordPress / Shopify
13. Using Canva & basic knowledge of other video editing tools for stories etc.
14. Content writing, News Letters & Blogs14. Brand Audit & Research
16. Strategy creation, Competitive analysis & Content Research for SMM
17. Google Ads & Facebook Business Ads
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Click400 Technologies Pvt Ltd

Founded :
2019
Type :
Services
Size :
20-100
Stage :
Profitable

About

Click400 Technologies, expertise in digital marketing in jodhpur, app development, branding, SEO, And website development in jodhpur. We have proffessionals
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We are looking for a Digital Marketing & Strategist who can plan and manage digital marketing activities to improve brand awareness, increase website traffic, generate leads, and support business growth.

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  • Build a strong online presence for the company.
  • Increase brand awareness across digital platforms.
  • Generate quality leads through digital marketing campaigns.
  • Improve website traffic and audience engagement.
  • Track marketing performance and achieve business goals.

Key Responsibilities:

  • Plan and execute digital marketing strategies.
  • Manage social media platforms and create engaging content.
  • Plan and publish content for social media, websites, blogs, and other digital platforms.
  • Support brand building through creative campaigns and marketing activities.
  • Work with the sales and creative teams on presentations, case studies and other marketing materials.
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Company: Sisuni Technology Pvt Ltd

Department: Marketing & Creative

Role: Digital Marketing & Content Creator

Experience: 2–5 years preferred

Employment: Full-time / Remote

Role Overview

Sisuni Technology Pvt Ltd is looking for a creative and performance-focused Digital Marketing & Content Creator to build our online presence, generate leads, create engaging content, and support business growth.

The ideal candidate should be able to handle both digital marketing execution and content production, rather than focusing only on social media posting.

Key Responsibilities

1. Digital Marketing

  • Develop and execute digital marketing campaigns.
  • Manage Instagram, Facebook, LinkedIn, YouTube and other relevant platforms.
  • Plan and optimize Google Ads and Meta Ads campaigns.
  • Conduct SEO and keyword research.
  • Generate qualified leads through digital channels.
  • Monitor campaign performance and improve ROI.
  • Conduct competitor and market research.
  • Prepare weekly and monthly marketing reports.

2. Content Creation

  • Create social media posts, carousels and promotional creatives.
  • Develop Reels, Shorts and other short-form video content.
  • Write captions, advertising copy, blogs and website content.
  • Create content calendars and campaign concepts.
  • Edit videos and basic graphics.
  • Maintain consistent company branding across platforms.
  • Use Canva, Adobe or equivalent creative tools.

3. AI & Modern Marketing Tools

  • Use AI tools responsibly for content ideas, copywriting and research.
  • Use AI-assisted image/video creation where appropriate.
  • Research emerging digital marketing trends and tools.
  • Improve productivity through marketing automation.

4. Analytics & Growth

  • Track reach, engagement, leads, conversions and campaign costs.
  • Use Google Analytics and platform analytics.
  • Identify high-performing content and campaigns.
  • Recommend improvements based on data.
  • Maintain a clear record of marketing activities and results.

Required Skills

Must-have:

  • Digital marketing
  • Social media marketing
  • Content creation
  • Copywriting
  • Video editing
  • Canva / Adobe
  • SEO fundamentals
  • Google Ads
  • Meta Ads
  • Lead generation
  • Analytics and reporting
  • Excellent creativity and communication

Good to have:

  • WordPress/CMS
  • Email marketing
  • CRM knowledge
  • Marketing automation
  • YouTube growth
  • LinkedIn B2B marketing
  • Basic photography
  • AI content tools

Key Performance Indicators (KPIs)

The employee will be evaluated based on measurable results, including:

  • Qualified leads generated
  • Social media growth
  • Engagement rate
  • Website traffic
  • Content output and consistency
  • Advertising performance
  • Cost per lead
  • Conversion rate
  • SEO improvement
  • Campaign ROI
  • Quality and creativity of content
  • Timely completion of marketing tasks

Candidate Practical Test

Candidates should complete a practical assignment before final selection.

Test: 7-Day Digital Marketing Campaign

Prepare a campaign for Sisuni Technology Pvt Ltd containing:

  1. 3 social media posts
  2. 2 Reel/Shorts concepts
  3. 7-day content calendar
  4. 3 advertising captions
  5. Target audience definition
  6. Basic Meta or Google Ads strategy
  7. 10 relevant keywords/hashtags
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Candidate Evaluation

Area

Weight

Digital marketing knowledge

20%

Content creativity

20%

Video/creative skills

15%

Advertising knowledge

15%

SEO knowledge

10%

Analytics & KPI understanding

10%

Communication & presentation

10%

Total

100%

Recommended Hiring Standard

Junior: 0–2 years

Focus on execution, content creation and social media.

Mid-Level: 2–5 years

Should independently manage campaigns, content, ads, SEO and reporting.

Senior: 5+ years

Should be capable of developing the overall marketing strategy, managing budgets, generating leads and mentoring junior team members.

Ideal Candidate

The strongest candidate for Sisuni Technology Pvt Ltd should be a hybrid digital marketer + content creator who can:

Plan → Create → Publish → Advertise → Analyze → Improve → Generate Leads

A candidate who only knows how to make social media posts should not be treated as a complete Digital Marketing & Content Creator.


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Shubham Vishwakarma

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