Digital Marketing Expert

Our firm is looking for a driven and dynamic individual to join our marketing team.

If that's you and you succeed in our interview, you will manage our team's presence across LinkedIn, Twitter, and Instagram. Additionally, you will be involved in content marketing activities such as blog writing, e-book creation, and contributing to product marketing content development.

Your work will play a critical role in enhancing content distribution, lead generation, pipeline building, and brand awareness, as well as driving employer branding initiatives through social media and content marketing.

LOOKING FOR PEOPLE FROM SAAS COMPANIES ONLY.

PEOPLE FROM CHENNAI LOCATION ONLY.

What will I be doing?Social Media Management

Develop and execute a comprehensive social media strategy aligned with our brand and business goals.

Manage and curate content for all social media channels, ensuring consistent and engaging messaging.

Monitor social media trends and industry news to capitalize on relevant opportunities.

Content Creation

Generate high-quality written content, including blogs, emails, landing pages, and other marketing collateral.

Collaborate with cross-functional teams to gather insights and create compelling, customer-centric content.

Maintain a content calendar to ensure timely and consistent delivery of content across channels.

Brand Advocacy

Foster community engagement and build brand advocacy through social media interactions.

Work closely with influencers and partners to amplify our firms presence and reach.

Analytics and Reporting

Utilize analytics tools to measure the performance of social media campaigns and content initiatives.

Provide regular reports and insights to track key metrics and inform future strategies.

Cross-functional Collaboration

Collaborate with the marketing, design, and product teams to align content strategies with broader marketing objectives.

Ensure brand consistency across all communication channels.

Qualifications

Proven experience in content creation for B2B SaaS companies.

Strong writing and editing skills, with the ability to craft engaging and persuasive content.

Familiarity with social media analytics tools and the ability to translate data into actionable insights, would be a plus.

Creative mindset with a keen understanding of current industry trends and best practices.

Excellent project management skills with the ability to handle multiple tasks and deadlines.

Good-to-have

Bachelor's degree in Marketing, Communications, or a related field

2-3 years of experience in social media management and content marketing.

Experience in the technology or SaaS industry is a plus.

What's in it for me?

Competitive salary and performance-based incentives.

Opportunity to contribute to a rapidly growing startup and make a significant impact on its success.

A collaborative work environment that values creativity and innovation.

• Hands-on knowledge on various CI-CD tools (Jenkins/TeamCity, Artifactory, UCD, Bitbucket/Github, SonarQube) including setting up of build-deployment automated pipelines.
• Very good knowledge in scripting tools and languages such as Shell, Perl or Python , YAML/Groovy, build tools such as Maven/Gradle.
• Hands-on knowledge in containerization and orchestration tools such as Docker, OpenShift and Kubernetes.
• Good knowledge in configuration management tools such as Ansible, Puppet/Chef and have worked on setting up of monitoring tools (Splunk/Geneos/New Relic/Elk).
•             Expertise in job schedulers/workload automation tools such as Control-M or AutoSys is good to have.
• Hands-on knowledge on Cloud technology (preferably GCP) including various computing services and infrastructure setup using Terraform.

• Should have basic understanding on networking, certificate management, Identity and Access Management and Information security/encryption concepts.
• •             Should support day-to-day tasks related to platform and environments upkeep such as upgrades, patching, migration and system/interfaces integration.
• •             Should have experience in working in Agile based SDLC delivery model, multi-task and support multiple systems/apps.
• •             Big-data and Hadoop ecosystem knowledge is good to have but not mandatory.

• Should have worked on standard release, change and incident management tools such as ServiceNow/Remedy or similar

Job Description

• Should be proficient with core object oriented JavaScript
• Ability to build full stack application using React/Node/Mongo or any other DB
• React Js
• Redux
• Bootstrap & Responsive design concept with HTML5/CSS3 ideas
• npm/nvm concept and hands on experience on usage
• Git as version control tool
• Clear idea of REST API and ability to read API docs and integrate independently

About Senrya Technologies Pvt.Ltd. –

We are a full-stack avant-garde product organization with its roots in East India (Kolkata) and expanse in North East, Maharashtra, Gurgaon, Karnataka and has made Kolkata from backwaters of IT to a live-wire hub of innovation.  We blend innovation and next-gen technologies with rich experience of more than a decade and undaunted ambition with the primary objective to build highly scalable solutions that will impact a billion lives. 

Senrysa group of companies includes three business verticals that contribute to our success story - Fintech, Retailtech, Healthtech. The growth trajectory of Senrysa has been 100% every passing year.

Fintech - We are one of the leading Fintech organization in financial inclusion with innovative ICT solutions. Senrysa Technologies was an early adopter of the India Stack and has pioneered the Aadhaar Enabled Payment System under the flagship of the business correspondent model for masses and has acquired more than 30 million customers till date under this initiative. We take pride in been granted RuPay Certification from NPCI. Senrysa has diversified client base from Public Sector Bank, Private Bank, Regional Rural Bank to Co-operative Banks across India.

Retailtech - NDHGO is an AI-enabled B2B  online ordering platform that empowers small and medium businesses to go online in less than a minute thereby offering unorganized retail players a level playing field to compete with organized aggregators. It will also enable them to sell and market their product offerings online with zero commission. We aim to develop a sustainable online ecosystem for the stores and make their presence digitally discernible and accelerate customer engagement with a mobile first approach and simplicity of adoption where retailers can list their products from the NDHGO Catalogue Builder and share the link to their store with customers through WhatsApp and trending Social Media.  Please refer attached presentation for a quick overview.

Healthtech

Understanding the dire need for new practices and procedures and to ensure that quality and timely healthcare reaches every corner of India, we are into Healthcare. We are developing the most advanced IoT based telemedicine devices, this would advent smart health practices that would help improve quality, increase access and affordability.

Benefits:
Competitive Package
Esops
Retention Bonus
Joining Bonus
Relocation Bonus
Higly skilled team members with vast knowledge & expertise

Responsibilities:

• Understand client’s business, strategy, and product offerings.
• An Integrated part in Ideating & deriving 360˚ strategies along with the research team.
• Independently research subject matter.
• Self-educate through engineering documentation and product use.
• Develop compelling original content (whitepapers, case studies, newsletters, web content, data sheets, presentations, Blogs, etc.)

 Must have:

• Qualification in BA/MA/ BMM OR any postgraduate in Copywriting/Copy crafting.
• Must have a strong portfolio of live work which must include creative copy written for websites and other digital collaterals.
• Clear, concise, and compelling copywriting and editing proofreading skills.
• 2-3+ years of experience in Digital Marketing

Excellent knowledge with proven implementation experience of:  Axiom Controller View V9 / V10 (2+ years’ experience).  Building and configuring Axiom workflows to solve complex business problems and mapping to Axiom data dictionaries.   XBRL and template disclosure submission including taxonomy, data point model and validations experience.   Knowledge of EU regulatory reporting requirements (COREP/Statistical) with strong Capital knowledge.  Packaging, deploying, branching Axiom solution including upgrades as part of the software development lifecycle.   Oracle PL/SQL.

Your job as a business development manager is to identify sales leads, pitch goods or services to new clients and maintain a good working relationship with new contacts.

This role revolves around good communication and so whatever business you work in your duties are likely to include:

• Following up new business opportunities and setting up meetings
• Planning and preparing presentations
• Communicating new product developments to prospective clients
• Overseeing the development of marketing literature
• Writing Proposal
• Providing management with feedback