Technical Content Lead

• Developing a comprehensive content strategy across multiple platforms, including the company website and social media channels.
• Working with the content writing, graphic design, web development, and social media teams to plan, create, and distribute content
• Proofreading and editing submissions according to brand guidelines
• Performing regular content audits to ensure content is accurate, optimized, updated, and relevant to the target audience

• Generating engaging content for thought leadership pieces, websites, social platforms, and marketing collateral
• Developing and executing content marketing campaigns to drive traffic, engagement, leads, sales, and customer retention
• Developing and managing the editorial calendar to ensure deadlines are met

 Key Requirements

• A bachelor’s degree in Marketing, Journalism, English, or similar field
• Min of 2-4 years’ experience working as a content manager

• You are a creative marketing professional, preferably with a strong content creation and writing background.
• You have the ability to develop engaging content for a wide range of audiences.
• You are a creative thinker and have excellent attention to detail.
• You are organized and can deliver high-quality work within agreed timelines.
• You possess excellent written and verbal communication skills.

• Experience using popular content management systems and analytics tools (Ahrefs, Wordpress, and Google Search Console are a few examples)
• A strong grasp of UX and SEO best practices

Location              : Gurgaon

CTC                       : 30000-35000 PM

Experience          : 2-5 Years of relevant/equivalent experience

**Job Title: Content Writer (Technical Focus)**

**Job Description:**

We are seeking a skilled Content Writer with a strong background in technical writing to join our team. The ideal candidate will have a passion for creating engaging content that simplifies complex technical concepts for a diverse audience. As a Content Writer, you will play a key role in producing high-quality documentation, articles, blog posts, and other written materials that showcase our products and services.

**Responsibilities:**

1. **Create Compelling Content:** Produce clear, concise, and engaging content for various mediums including blog posts, articles, whitepapers, case studies, and product documentation.

2. **Technical Writing:** Translate complex technical concepts into easy-to-understand, accessible content for both technical and non-technical audiences.

3. **Collaborate with Subject Matter Experts (SMEs):** Work closely with product managers, engineers, and other stakeholders to gather information and insights for content creation.

4. **Content Strategy:** Contribute to content strategy development by identifying key topics, trends, and areas for content expansion.

5. **Content Optimization:** Ensure all content is optimized for SEO, readability, and user experience, following best practices for online content.

6. **Quality Assurance:** Review and edit content to ensure accuracy, clarity, consistency, and adherence to brand voice and style guidelines.

7. **Stay Updated:** Keep abreast of industry trends, new technologies, and best practices in technical writing and content creation.

**Requirements:**

1. **Proven Experience:** Minimum 2 years of experience in content writing, with a focus on technical writing.

2. **Strong Writing Skills:** Exceptional writing, editing, and proofreading skills with meticulous attention to detail.

3. **Technical Aptitude:** Solid understanding of technical concepts related to software, IT, engineering, or other relevant fields.

4. **Communication Skills:** Ability to communicate complex ideas effectively to both technical and non-technical audiences.

5. **Collaborative Spirit:** Strong teamwork and collaboration skills, with the ability to work effectively with cross-functional teams.

6. **Adaptability:** Ability to work in a fast-paced environment and adapt quickly to changing priorities and deadlines.

7. **Tools Proficiency:** Familiarity with content management systems (CMS), SEO tools, and other relevant software is a plus.

**Education:**

Bachelor’s degree in English, Journalism, Communications, Computer Science, or a related field.

**Preferred Qualifications:**

- Experience with software documentation tools such as Confluence, MadCap Flare, or similar.

- Knowledge of HTML, CSS, and basic web design principles.

- Experience with Agile development methodologies.

**Benefits:**

- Competitive salary

- Health insurance

- Retirement savings plan

- Flexible work hours

- Professional development opportunities

- Dynamic and collaborative work environment

**How to Apply:**

If you meet the qualifications and are excited about the opportunity to join our team, please submit your resume, cover letter, and writing samples to [contact email]. Include "Content Writer Application" in the subject line. We look forward to hearing from you!

We are in the lookout for a talented Content Writer to create compelling blog posts, white papers, product descriptions, social media content and web copy. We’re looking for someone who can expand our digital footprint and drive more value through online content. You should have had a proven track record of producing pieces that increase engagement and drive leads. This role requires high level of creativity, as well as the ability to use data-driven insights to write better material. 

Your responsibilities: 

•     Creating concise, eye-catching, and innovative headlines and body copy

•     Researching and organizing facts and sources

•     Consistently brainstorming and collaborating with team for new ideas and strategies

•     Building a following for brand on social media with creative work

•     Researching markets and industries to compare and create content that is innovative and original

•     Collaborating with campaign managers, creative team, and designers

•     Writing a wide variety of topics for multiple platforms (website, blogs, articles, social updates, banners, case studies, guides, white papers, etc.)

•     Be willing to answer any questions posted by their readers.

•     Create content on e-books, podcasts etc.

•     Promote content on social media

•     Identify customers’ needs and gaps in our content and recommend new topics

•     Ensure all-around consistency (style, fonts, images and tone)

•     Update website content as needed

•     Edit content produced by other members of the team

•      Analyse content marketing metrics and makes changes as needed 

•     Collaborate with other departments to create innovative content idea 

Skill sets/Experience we require:

•     Proven work experience as a Content Writer, copywriter or similar role

•     Portfolio of published articles

•     Experience doing research using multiple sources

•     Familiarity with web publications

•     Excellent writing and editing skills in English

•     Hands-on experience with Content Management Systems (e.g. WordPress)

•     Ability to meet deadlines

•     Knowledge of digital marketing tactics, including SEO, email marketing and web analytics

Pedigree: 

•     Bachelors/Masters in English, Journalism, Marketing or related field 

Responsibilities:

• Write clear marketing copy to promote our products/services
• Prepare well-structured drafts using Content Management Systems Proof read and edit blog posts before publication
• Submit work to editors for input and approval
• Coordinate with marketing and design teams to illustrate articles Conduct simple keyword research and use SEO guidelines to increase web traffic
• Promote content on social media
• Identify customers needs and gaps in our content and recommend new topics
• Ensure all-around consistency (style, fonts, images and tone)
• Update website content as needed

Desired Candidate Profile

Our company is in need of a talented Content Writer to create compelling blog posts, white papers, product descriptions, social media content and web copy. We’re looking for someone who will help us expand our digital footprint and drive more value through online content. The ideal candidate should have a proven track record of producing pieces that increase engagement and drive leads. This position requires a high level of creativity, as well as the ability to use data-driven insights to write better material. The successful candidate should also be detail-oriented and committed to meeting tight deadlines. Preference will be given to those with a strong writing portfolio, bachelor’s degree and relevant work experience.

The responsibilities and duties section is the most important part of the job description. Here you should outline the functions this position will perform on a regular basis, how the job functions within the organization and the title of the manager the person will report to.

• Create content marketing campaigns to drive leads and subscribers Use SEO best practices to generate traffic to our site
• Regularly produce various content types, including email, social media posts, blogs and white papers
• Actively manage and promote our blog, and pitch articles to relevant third-party platforms
• Edit content produced by other members of the team
• Analyze content marketing metrics and makes changes as needed
• Collaborate with other departments to create innovative content ideas

We are looking for a Content Strategist/Writer who has experience in creating content for branding and digital marketing, and an ability to stay up to date with the latest trends. He/she will be responsible for creating, and improving content across our business verticals. 

The role will include generating content for branding projects, websites, improving social media interaction by ideating on creative concepts and campaigns, driving engagement, creating content calendars etc. 

The Content Manager/Writer will work closely with the rest of the team to achieve overall marketing goals. 

Responsibilities:

Creating original & creative content that drives traffic to a website and social media platforms:

• Create social media strategy aligned with short-term and long-term marketing targets
• Write research-based content that is original and engaging
• Edit/proofread and quality check content
• Develop creative concepts for digital media, including social media creatives (This includes copy for creatives, infographics, and captions for social media)
• Develop authentic social media campaigns 
• Tie-in editorial calendars with trending digital initiatives and campaigns 

• Promote the business's brand identity via trendy, authentic and creative content 
• Create content for other marketing collateral as and when needed 
• Write content for web pages, ebooks, and video scripts as and when required
• Assist with creating content for business pitches as and when required
• Create original, witty, on-trend concepts for social media creatives and campaigns
• Work with the design team to ensure creatives are based on the brief and lead to online engagement