Digital Marketing Executive

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LogiNext is looking for an ambitious and committed specialist in Lead Generation who can do what it takes to succeed. You will identify business opportunities and generate interest among the key players. You will develop new prospects and build a great sales pipeline.

You have experience in generating leads and expanding the customer database in a product organization. You are a master in striking an engaging conversation with senior executives and attracting their attention towards the product value.

Responsibilities

• Identify prospective clients and build a strong sales pipeline for the Sales Managers via cold - calling, out-bound leads, email communications, LinkedIn, referrals and other direct marketing methods
• Find unique ways to attract the attention of C-level executives of retail, FMCG, transportation, courier, manufacturing and e-commerce companies across Asia and North America to influence them to use LogiNext Product suite
• Initiate appointments with Sales team and sync-up with the respective Sales Manager to determine meeting output and follow up aggressively to close the deal
• Communicate status on a daily, weekly and monthly basis via phone and emails in accordance with the strategic plan and goal as developed by the Sales Head
• Log and record each-and-every outreach made, in CRM, producing regular activity reports as requested by Sales Head

• Act as a bridge between Marketing and Sales. Be cognizant of each marketing initiative, and work toward corporate objectives

Requirements

• Bachelor’s degree or equivalent in the field of computer science, information technology, mathematics or similar domains
• 4 to 6 years of experience in lead nurturing, lead generation and appointment setting
• Possessing good understanding of sales cycle, with a proven track record in a product organization
• Good working knowledge of enterprise technology and SaaS market
• Ability to take ownership, must work well individually or as a team member and to prosper in a fast-accelerating sales environment
• Knowledge of using CRM would be an added advantage
• Excellent selling skills, presentation skills, verbal and written communication skills and time management skills are essential
• Comfortable working in US shift
• All in all, someone who loves talking, engaging and selling round the clock

Location: HSR Layout, Bangalore

Job Title: Consultant - SDR / Inside Sales / Business Development

Job Overview:

As a Sales Development Consultant, you will be at the forefront of our sales efforts. You will be responsible for generating and nurturing leads, initiating meaningful interactions, and setting the stage for our sales team to succeed, all while operating within the US time zone.

Key Responsibilities:

Lead Prospecting:

o Identify and prospect potential customers and leads through various tools like LinkedIn Sales Navigator / Apollo / Lusha / Zoom Info

o Tailor outreach efforts based on lead characteristics and requirements.

Lead Qualification:

o Evaluate and qualify leads to ensure they meet predefined criteria and are ready for engagement by the sales team.

o Gather essential information to facilitate the sales process.

Ideal Customer Profiling:

o Prospect leads based on the ideal customer profile (ICP) and business requirements defined by the sales and marketing teams.

o Align sales efforts with our target customer segments.

Meeting Scheduling and Follow-Up:

o Initiate contact with potential customers to schedule product/service demonstrations and meetings.

o Maintain diligent follow-up to ensure appointments are attended and opportunities are maximized.

LinkedIn Outreach:

o Engage in strategic outreach on LinkedIn to connect with professionals, share valuable content, and build relationships.

o Craft personalized messages to initiate meaningful conversations.ns.

Responsibilities:

• Responsible for generating revenue through the sale of sponsorship packages for conferences by targeting various companies, organizations and associations.
• Strategic research to understand the relevant market and business challenges aligned with the subject area of each event and develop a list of potential sponsors for each conference.
• Utilize telephone solicitation, electronic and written correspondence and face-to-face meetings as tools to meet and exceed the budgeted sponsorship target for each conference.
• Engaging with clients on the phone and developing lasting relationships.
• Working with the marketing department to convert inbound sales enquiries into leads.
• Oversight of the full sales cycle of each event, managing baseline business metrics and growth targets.
• Attend daily/weekly sales update meetings and conference planning meetings as required.
• Achieving monthly and overall revenue targets.

Requirements:

• Minimum 1 to 2 years of experience in Business Development.
• Excellent verbal and written communication.
• Experience in market research and lead generation.
• Bachelor's degree in Mass Communication or other relevant field.

Job Type:

• Full time & On-site
• 5 day work week

• Location: Kormangala, Bangalore

Responsibilities:

• Lead implementation of companies in key partner institutes
• Own the entire process of onboarding a partner institute
• Define custom made' offerings for the parents of a particular institute
• Single point of contact between the company institute partnerships team, institute management and companies inside sales team
• Account management: Be responsible for anything and everything' in the partner institutes
• Be responsible for parent outreach in the institutes
• Strategize and execute plans for customer acquisition along with the management - events, referrals etc.
• P& L; owner of key accounts
• Take lead in selling and implementing companies full suite of financial and payment solutions in the partner institutes
• Lead the ideation, planning, and execution of these initiatives / projects while working directly with the founding team
• Own execution from strategy design and setup to pilot and eventual scale-up
• Work closely with different teams within the company (sales, marketing, strategy, and product) to execute the project
• Build and lead high-performing teams to scale these initiatives

Requirements:

• Degree from top tier colleges (IITs, IIMs, ISB, BITS etc. ) and 2-6 years of experience in project management, product development, growth, new initiatives at top startups
• Track record of out performance / over-achieving targets in previous work places
• Experience in leading initiatives and delivering results in a time-bound manner
• Prior experience in early stage startups or as a founder is a huge plus
• Prior exposure to B2C or understanding of financial services is a plus

What is expected from you :

● Strong Consultative selling skills including excellent relationship building, networking

and time management skills

● Excellent Conflict Resolution and Negotiation skills

● Strong Team Player

● Excellent in Business communications and email etiquette

● Exposure to LinkedIn and other Job portals

● Ability to generate B2B leads

● Experience in Lead Research and Prospecting

● Experience in cold calling, email campaigns, and using social media to generate leads.

● Knowledge of Recruitment

● Data Maintenance and organization skills

● MBA qualification or Experience in Business development is preferred

What will you be doing?

● Handle end-to-end B2B business Development, right from prospecting to closing

deals

● Acquire new clients through networking, direct contact, or from marketing campaigns

● Establish long-term engagement with clients with multiple products

● Build and nurture client relationships via various channels

● Coordinating with multiple internal stakeholders on a daily basis

● Cross-selling and Upselling to existing clients into other GUVI services

● Develop and implement marketing plans designed to maintain and increase existing

business and capture new opportunities

Roles & Responsibilities:

1. ·Manage company’s various online bidding profiles
2. ·Identifying quality lead and bringing up the projects for the company
3. ·Bidding on various portals like PPH/ GURU/ UPWORK / Freelancer and other relevant online platforms
4. · Handle the initial discussions and collect the strategic information about the prospects
5. ·Understand complex project requirements and prepare proposal /bid to generate leads
6. ·Continue prospect engagement and account management throughout the sales cycle until closure.
7. ·Independently collaborate with the technical team for presentation with prospects.
8. · Scout for new bidding platforms and websites to catch out the opportunities.
9. Skill & Experience Required
10. ·       Excellent verbal and written communication skills, capable of converting the prospect with good linguistic ability.
11. ·       Must have 1-3 years of experience in Web Development & Mobile Apps project acquisition and closure through the online bidding platforms.
12. ·       Experience with lead generation and prospect management via various online bidding platforms.
13. ·       Must have sound technical knowledge of advanced Web and Mobile technologies trending today.
14. ·       Lead generation through LinkedIn, database, and other social networks would be an added value.
15. ·       Ability to handle the sales independently or as part of a team.
16. Education: Degree/ any diploma

Experience: 1- 3 years

Salary: negotiable

.

IT Sales – Job Purpose

Generates IT (information technology) sales and business, develops relationships with new clients, makes sales visits and presentations, maintains advanced knowledge of products and services, and establishes and meets sales goals.

Role & Responsibilities

• Develops and expands a portfolio of corporate clients by networking and marketing
• Assesses client IT needs and makes recommendations, including IT equipment and service packages
• Prepares sales visits and presentations to pitch product, service, and combination packages to clients
• Demonstrates IT equipment to highlight product benefits
• Negotiates sales, package discounts, and long-term contracts with clients
• Provides technical advice after sales
• Establishes sales goals and implements a plan to meet those goals
• Tracks progress toward goals and documents sales performance
• Becomes fluent in all products and services offered by the employer through testing, demonstrations, and research
• Answers questions, describes benefits, and discusses pros and cons of various competing products or services
• Gains familiarity with the IT industry, and stays updated on trends and innovative products
• Creates marketing literature and web-based features to promote products and time-sensitive sales
• Make cold calls to explore new business opportunities and Interact with clients.
• Knowledge of bidding portals (Upwork, Web Guru, freelancer, etc)

IT Sales Skills and Qualifications

• Bachelor's Degree in Computer Science or Marketing,
• Experience with Sales and Marketing.
• Knowledge of Relevant Products and Sales, Written and Verbal Communication, Interpersonal Communication, Negotiation, Critical Thinking,
• Ability to Meet Goals, Ability to Work Under Pressure, High Energy Level, Motivation, Ambition, Technical Skill, Attention to Detail.

• Create and manage nurture streams across email, digital, and direct mail that will progress the leads through various sales stages of the buyer's life cycle from awareness to selection
• Run campaigns for lead management, lead nurturing, lead scoring, and lead routing
• Look at holistic data on leads and customers to evaluate successful strategies and areas for improvement/growth.
• Iterate and optimize campaigns to drive the best possible results
• Work with the Product Marketing team to create and develop content-rich nurturing programs using consumer insights data and marketing automation tools 
• Partner with marketing to improve strategy and execution of demand generation efforts
• Collaborate with sales operations on improving and troubleshooting issues with the lead management process
• Develop and maintain nurture reporting methodology, reports and dashboards, including performance metrics for nurture tracks and KPIs for overall program performance

• 5-6 years in Marketing or Sales Operations role
• At least 3+ years of experience managing email campaigns and program implementation
• Strong experience using marketing automation tools is essential
• Deep understanding of lead-to-revenue demand funnels, their characteristics and what causes Leads to move across stages
• Experience in B2B software / SaaS space will be a big advantage
• MBA from a reputed college, preferably in Sales and/or Marketing. 
• Excellent English presentation, written, and verbal communication skills, with an eye for quality and relevance
• Strength in collaborating with cross-functional teams, including Product Marketing, Sales and Marketing
• Self-directed, organized team player who is capable of hands-on- execution as well as long term business planning
• Implement email marketing strategies to cultivate leads into new customers (and demonstrate with data).
• Set up and document lead nurturing processes
• Plan and implement trigger-based nurturing programs that target all stages of prospect development