Digital Marketing Executive
at Manufacturers and suppliers in Construction Equipment
Communicate with Web developer to better our existing website
Communicate with SEO agency to assign task to them and take reporting on weekly basis
Creating templates and send bulk emails through Mailchimp
Making posts for SMO and posting them
Maintaining different MIS for measuring the progress of digital marketing efforts
Job Types: Full-time, Permanent
Subodh Popalwar
Software Engineer, Memorres
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Digital Marketing Executive
We are looking an experienced Digital Marketing Executive and result-driven person, who join our awesome marketing team! As a Digital Marketing Executive at our company, you will be responsible for setting up, implementing and managing the overall company’s digital marketing strategy.
Digital marketing strategies are extremely important for our company’s success, so your role will play a crucial role in achieving our business goals and objectives.
We are expecting you to have experience and a big passion for digital technologies and all digital marketing channels.
Digital Marketing Executive Responsibilities
- Build, plan and implement the overall digital marketing strategy
- Manage the strategy
- Manage and train the rest of the team
- Stay up to date with the latest technology and best practices
- Manage all digital marketing channels
- Measure ROI and KPIs
- Prepare and manage a digital marketing budget
- Oversee all the company’s social media accounts
- Manage and improve online content, considering SEO and Google Analytics
- Build an inbound marketing plan
- Forecast sales performance trends
- Motivate the digital marketing team to achieve goals
- Monitor competition and provide suggestions for improvement
Requirements
- Good Command Over Language: Excellent writing skills for creating manual content.
- Basic Knowledge of Data Analysis: Ability to analyze data for SEO and website reporting.
- Content Creation: Skilled in generating new and creative content ideas for posting.
- Graphic and Animation Video Creation: Proficiency in creating graphics and animation videos using AI tools.
- SEO/SMO: Understanding of SEO tools and strategies for optimizing content and improving online presence.
- Social Media Platforms: Knowledge of various social media platforms and content marketing strategies.
- Experience in setting up and optimizing PPC campaigns on all major search engines
- Analytical Skills: Strong ability to interpret data and generate insightful reports.
- Adaptive Skills: Flexible and able to adapt to new challenges and changes in the environment.
- Communication Skills: Excellent verbal and written communication abilities.
- Lead Generation: Knowledge of lead generation techniques and strategies.
- Understanding of Product USP (Unique Selling Propositions): Ability to grasp and communicate product Unique Selling Propositions (USPs)
Job Location: Rajkot, Gujarat
Position: 02
Qualification: BCA, MCA, B.Sc. IT, M.Sc.IT, BBA, MBA, Diploma
Experience: Fresher – 1 year
Required Skills: Good command over language, Basic knowledge of data analysis, content creation, content marketing, SEO/SMO, social media platforms, etc
To derive long term and relevant insights through data driven Marketing resulting in better decision making. The role is expected to be significantly future focused and forward digital thinking of the organization.
Qualification & Experience :
- At least 7+ years of experience working in in developing and implementing digital marketing strategies
- Strong Experience in building effective Demand Creation initiatives
- Social Media Influencer Marketing - To strengthen our digital presence
- Content Marketing & SEO Data based marketing; Data acquisition and deploying data based marketing campaigns
- Knowledge of DTC / E-Comm Platforms.
Key Deliverables of the role :
1. Identify trends, patterns and concerns emerging from data (internal/ external) and convert them into insights/ hypothesis. Test these hypotheses and present with recommendations for positive business impact.
2.Build Digital Influence: Publish and collaborate with brands to move Digital Quotient across Org globally. (India, SEA, Bangladesh, MENA)
3. Create Digital transformation agenda for India & International - Bangladesh, MBL & MENA
4. Marketing measurement - deep diving and understanding the conversion funnel on DTC
& Ecom to help brands grow & convert better.
5. Digital Infrastructure: Help set up, manage, expand & measure content platform & strategies. Build infrastructure to support Digital Marketing
6. Digital Enablement: Help in creating and driving digital learning quotient in the org. Share knowledge and new trends in digital world, Enable usage of best practices and digital playbooks across Org.
7. Research competition, investigate benchmarks and provide suggestions for improvement
Digital Marketing Manager
Role: Digital Marketing Manager
Required Educational Qualification: Any UG or PG
Company Name - Promilo.com (Sawara Solutions Pvt ltd)
Experience - 2 to 5 yr
Location: Bangalore
Mode – Full Time / Work from office
About us:
Promilo is India’s 1st innovative platform which “Pay to Browse”
It is a B2B SaaS start-up that enables to accelerate of he business appointment funnel of the
companies. We’re an advertising platform that connects both users & advertisers. Users will be able to book an online appointment based on their interests with the advertiser, without compromising their data privacy and get rewarded for sharing their data and time. We’re registered and recognized by Start-up India, Start-up Karnataka & MSME companies.
To know more - visit our company website.
Job description
Roles and Responsibilities
● Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social
media and display advertising campaigns, EPC campaigns,Organic content, and blog posts.
● Work on Google Ads, Facebook ads, YouTube, and LinkedIn platforms to design, build, and
maintain social media presence and execute marketing campaigns.
● Measure and report performance of all digital marketing campaigns and assess against goals.
● Measuring ROI for digital marketing and making recommendations on the most optimal
solutions.
● Collaborates with internal teams to create landing pages and optimize the user experience.
● Brainstorms new and creative growth strategies through digital marketing
● Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.
● Regularly review and monitor competitive websites to ensure leading in design, usability, and
user experience.
● Keeping up to date on industry trends, new media buying opportunities, and
recommendations on new ways to reach the target audience
Desired Candidate Profile
● Minimum 1 -2 years of relevant experience in Digital Marketing.
● Demonstrable experience leading and managing SEO/SEM, marketing database, email,
social media and/or display advertising campaigns, EPC campaign, Organic content, blog
posts.
● Experience working on-page optimization and off-page optimization
● Highly creative with experience in identifying target audiences and devising digital campaigns
that engage, inform, and motivate
● Knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture,
WebTrends)
● Working knowledge of HTML, CSS, and JavaScript development and constraints
● Experienced with website analytics and can distill data into actionable insights
● Familiar with financial planning and strategy, excellent account-based marketing, event
planning, analytics, email, social media, paid, marketing operations, copywriting, and editing
skills.
KeySkill: digital marketing, Content Creation, PPC. organic content, Facebook Campaign, GoogleAdWords, marketing, management, Blog, Commenting, Social Media, Optimization, ContentOptimization, Google Ads, Seo Marketing, Website Analysis, Advertising Campaigns, EPC, Search, Engine Marketing
- Crafting the performance marketing strategy for the company and managing the overall online marketing calendar around the same
- Managing all online properties of the brand
- Measuring ROI and a set of other KPIs, based on in-depth analysis of standard digital metrics
- Liaising with multiple agencies, as well as internal offline and traditional marketing teams to devise and execute innovative marketing campaigns throughout the year
- 5+ years experience in Digital Marketing with experience in Digital Advertising, Website Management, Lead Generation, and/or Lifecycle Marketing
- Experience with problem-solving and analytical skills including conducting qualitative and quantitative research, analyzing data, data visualization, developing hypotheses, synthesizing insights & recommendations
- Experience with digital and web analytics and data tracking tools (e. g., Google Analytics, ) and SQL
- Website management and technology experience including CMS, HTML, CSS, and Javascript
- Experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
- Experience using various Facebook Interfaces: Ads Manager, Power Editor, Business Manager, Page Insights
- Experience with ad serving tools and DSPs (e. g., DoubleClick, Adobe Advertising Cloud)
- Experience working both strategically as well as in an executional capacity to build and deploy the campaign
- Experience presenting ideas to several stakeholders at once
- Experience collaborating and coordinating with internal and external cross-functional teams
- Experience with digital marketing and digital measurement latest trends and best practices
Desired Skills and Experience
competitive analysis
Be actively involved in SEO efforts (keyword, image optimization etc.)
Provide creative ideas for content marketing and update the website
Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
planning social media events
preparing social media content
writing blogs
handling social media accounts
Job description
The Digital Marketing Specialist will be responsible for working with marketing lead to help generate prospect via digital marketing methods like SEO, provide graphic design help and conduct market research.
**** IT Industry Experience is a Must ****
Work Experience - 3 to 4 years
Job Description:
Key Responsibilities:
- Assist the Marketing Lead in all digital marketing platforms including SEO, SEM, SMO, PPC, marketing database, email, and/or social media.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Maintain various wordpress based websites
- Measure performance of digital marketing efforts of the website using a variety of Web analytics tools (Google Analytics, WebTrends etc.) and provide regular reports
- Assist in generating reports required for Amzur Quarterly Advisory Board Meetings
- Coordinate the production of content and collateral for marketing (e.g. articles, banners, posters, newsletters, promotional emails, brochures, leaflets)
- Must be able to work quickly on design programs like Illustrator, InDesign, Photoshop, Adobe products
- Must be able to multitask, manage many projects at once, and take direction from the marketing team to execute all design collaterals.
Requirements:
- Minimum 3 years experience in SEO, SMO, SEM.
- Understanding of marketing and technology landscape
- Experience with basic html, css, and CMS (content management systems)/ Wordpress.
- Basic Photoshop design experience.
Behavioural Traits:
- Excellent written and oral communication skills.
- Working knowledge with US markets is a huge plus
- Being a team player is highly recommended
- Ability to manage stress at work
- Object oriented, analytical thought process
1. Understanding of SEO terminologies.
2. Using SEO Tools - AHrefs / SEMRush and the likes.
3. Competitor / Competition Analysis
Core competencies:
1. Proactivity: Act without being told what to do. Brings new ideas to the company.
2. Quick Learner and Attention to detail.
3. Honesty.
Location: Wakad, Pune, Maharashtra.
Candidate once selected will be have to Work from Home till 31st July 2020.
We will resume office operations on 1st August 2020.
Applicants looking for Remote Work only should NOT apply.
POSITION DESCRIPTION / JOB RESPONSIBILITIES:
Social Media Management- Strategy/Execution
Develop a social media strategy and set goals to increase brand awareness and increase engagement. Plan campaigns keeping in mind product launches, offers, occasions etc.
Content Creation & Management
Administrate the creation and publishing of relevant, original, high-quality content. Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns. Promote content through social advertising
Media & Advertising
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs
Budgeting
Create budgets for social media activities and reconcile discrepancies.
Liaison with cross functional teams to integrate different activities
Work on their expectation and translate them into results.
Website Management
Improving the user experience on the companys website(includes design, content and usability)
Collaborate with internal teams to create landing pages and optimize user experience
ROI driven digital campaigns
Stakeholder management
Ability to juggle multiple priorities & work with multiple stakeholders and partner agencies
Influencer Marketing & Management
Liaison with key influencers for long term strategy. A key part of the role is developing relationships with popular bloggers and online influencers
Search Engine Optimization
Provision of promotional calendar to Digital Agency. Facilitating content and creative for ongoing marketing campaigns. Ensuring campaign driven cross social media support on ongoing basis.
Other Key Functional Skills Required :
Proven working experience as a data analyst
Technical expertise regarding data models, segmentation techniques
Proficient in Microsoft Office - Fluent in Power Point and Proficient in Excel
Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy
Adept at queries, report writing and presenting findings
Ability to establish and meet deadlines, change directions when necessary and manage multiple projects at once
Self-motivated with the ability to work independently and within a team
Accustomed to working in a fast-paced creative environment
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Software Engineer, Memorres